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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Ion Interactive

    Score8 out of 10
    Enterprise companies (1,001+ employees)
    Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools.N/A

    SnapSurveys

    Score7.8 out of 10
    N/ASnap Surveys offers both Survey Software and Feedback Management Solutions, including desktop survey software, online feedback management solutions, and survey research services. Snap Surveys offers complete tools for survey design, administration, data collection, and analysis. Snap Surveys supports all survey modes, including: Online, Mobile (including iPad/iPhone/Android), Paper, Kiosk, Phone, Scanning, and Tablet PC, in any language with robust analysis and reporting capabilities,…

    $695

    per year

    Pricing
    Ion InteractiveSnapSurveys
    Editions & Modules
    Managed Services + SaaS
    Custom
    per year
    Online/Mobile
    $695
    per year
    Paper Scanning
    $2,395
    per year
    Paper Scanning - Perpetual License
    3,995
    Online/Mobile - Perpetual License
    5,995
    Offerings
    Pricing Offerings
    Ion InteractiveSnapSurveys
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup Fee$5,500 per customerNo setup fee
    Additional Detailsion’s Build Anything SaaS platform provides organizations with an entirely new and agile interactive content marketing capability. It enables non-technical marketers and designers to create, test and measure an unlimited number of all types of interactive content marketing experiences. It includes unlimited seats, experiences, tests, customization, phone and email support, analytics and more.
    More Pricing Information
    Features
    Ion InteractiveSnapSurveys
    Content Creation
    Comparison of Content Creation features of Ion Interactive and SnapSurveys
    Feature
    Ion Interactive
    7.5
    105 Ratings
    4% below category average
    SnapSurveys
    -
    Ratings
    Ideation10.099 Ratings00 Ratings
    Content collaboration5.094 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of Ion Interactive and SnapSurveys
    Feature
    Ion Interactive
    8.7
    120 Ratings
    11% above category average
    SnapSurveys
    -
    Ratings
    Content hub10.0104 Ratings00 Ratings
    Forms / Gated content10.0107 Ratings00 Ratings
    Embedded CTAs10.0108 Ratings00 Ratings
    Content distribution8.093 Ratings00 Ratings
    Content promotion8.086 Ratings00 Ratings
    Content automation6.090 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Ion Interactive and SnapSurveys
    Feature
    Ion Interactive
    8.5
    118 Ratings
    14% above category average
    SnapSurveys
    -
    Ratings
    Audience profiling and targeting6.091 Ratings00 Ratings
    Closed-loop tracking and reporting8.095 Ratings00 Ratings
    Content performance analytics10.0116 Ratings00 Ratings
    Campaign optimization dashboard10.0107 Ratings00 Ratings
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of Ion Interactive and SnapSurveys
    Feature
    Ion Interactive
    -
    Ratings
    SnapSurveys
    8.0
    2 Ratings
    0% below category average
    Survey templates00 Ratings8.02 Ratings
    Themes00 Ratings8.02 Ratings
    Custom logo/branding00 Ratings8.02 Ratings
    Survey Content
    Comparison of Survey Content features of Ion Interactive and SnapSurveys
    Feature
    Ion Interactive
    -
    Ratings
    SnapSurveys
    8.0
    2 Ratings
    6% below category average
    Changes to live survey00 Ratings8.02 Ratings
    Question design help00 Ratings8.02 Ratings
    Multiple question types00 Ratings8.02 Ratings
    Survey Logic
    Comparison of Survey Logic features of Ion Interactive and SnapSurveys
    Feature
    Ion Interactive
    -
    Ratings
    SnapSurveys
    8.0
    2 Ratings
    4% below category average
    Survey logic flexibility00 Ratings8.02 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of Ion Interactive and SnapSurveys
    Feature
    Ion Interactive
    -
    Ratings
    SnapSurveys
    8.0
    2 Ratings
    1% below category average
    Response tracking00 Ratings8.02 Ratings
    Data export00 Ratings8.02 Ratings
    Standard reports00 Ratings8.02 Ratings
    Custom reports00 Ratings8.02 Ratings
    Analytics00 Ratings8.02 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of Ion Interactive and SnapSurveys
    Feature
    Ion Interactive
    -
    Ratings
    SnapSurveys
    8.0
    2 Ratings
    8% below category average
    Access controls00 Ratings8.02 Ratings
    Compliance00 Ratings8.02 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of Ion Interactive and SnapSurveys
    Feature
    Ion Interactive
    -
    Ratings
    SnapSurveys
    8.0
    1 Ratings
    1% below category average
    Vendor-offered crowdsourcing00 Ratings8.01 Ratings
    Respondent restrictions00 Ratings8.01 Ratings
    Best Alternatives
    Ion InteractiveSnapSurveys
    Small Businesses
    Contently
    Score9.9 out of 10
    Jotform
    Score8.5 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    Qualaroo
    Score7 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    QuestionPro
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Ion InteractiveSnapSurveys
    Likelihood to Recommend
    10.0
    (135 ratings)
    8.0
    (8 ratings)
    Likelihood to Renew
    7.0
    (22 ratings)
    9.3
    (6 ratings)
    Usability
    7.4
    (17 ratings)
    8.0
    (2 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (18 ratings)
    8.0
    (1 ratings)
    Online Training
    8.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (6 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    Ion InteractiveSnapSurveys
    Likelihood to Recommend
    Ion Interactive LLC
    If you want to choose a quick start template and fill in the fields with your content, Ion will be fantastic for you. We've done this with whitepapers and quizzes and it's been great and extremely easy to use. If you have an exact idea of what you want, and a background in web development, you may get frustrated. Ion has some quirks that make it tricky to fully customize - everyone once in a while I really just want to go into the HTML and make some changes, but can't. If you are looking to reuse a piece of content for specific targeting (industry or account-specific), Ion is great. The dynamic substitutions are great and very helpful.
    Incentivized
    Read full review
    Snap Surveys
    I think it is very important to go through their training videos and user guides. Devote the time to learning it correctly from the beginning. In the long run you will enjoy it much more than plowing right into it and then trying to find out if you did it right. Also, while you are not required to buy the annual maintenance contract, I think if you are going to use the program, don't skimp, buy the annual maintenance contract. The free technical support is necessary, especially when you are up against deadlines.
    Read full review
    Pros
    Ion Interactive LLC
    • Quick Starts make it so easy to get started.
    • Real-time updates are awesome and save a ton of wasteful process.
    • The combination of user friendliness for simple things and the flexibility to do more complex things is great.
    • Chat support is excellent and deeper-dive support has been super helpful.
    • The ability to use these tools in the cloud or embedded has given us tactic flexibility.
    Incentivized
    Read full review
    Snap Surveys
    • The training helped me to customize surveys for the different departments that the office of IR served.
    • Surveys were easy to create and gathering information was made easy because SnapsSurveys worked well with SPSS.
    • Once surveys were created I could scan them and have the results to my boss in less than an hour depending on the size of the survey group.
    • Snaps customer service reps were always willing to help.
    Incentivized
    Read full review
    Cons
    Ion Interactive LLC
    • Ion University, while stacked with a wealth of information, is difficult to navigate from a troubleshooting perspective. The tutorial videos are all very helpful, but they are also very long. Sometimes I would want to search for how to address a particular issue I was struggling with and it would be a two-minute segment buried in a 45-minute video.
    • Again, getting back the self-guidance side of things. I think a lot of the tutorials are set up in a way that makes sense to Ion, but not as much to the end user.
    • I think the controls admins use when creating new users could be a bit more straightforward.
    Incentivized
    Read full review
    Snap Surveys
    • Though the user interface is easy to navigate, it would be nice to see is design updated to something more aesthetically pleasing.
    Read full review
    Likelihood to Renew
    Ion Interactive LLC
    We use it for every landing page and we plan on only doing more dynamic content creation. We dont see that option coming in-house any time ever in the future. ION has a very robust platform for us to work with that really allows us to do more for our customers in regards to having the one-to-one conversation.
    Incentivized
    Read full review
    Snap Surveys
    The main reason we will renew is that it does the job, it supports our system, and we have budgeted for it so why change?
    Read full review
    Usability
    Ion Interactive LLC
    Usability is straightforward, with extensive documentation and tutorials provided to ensure landing pages are built to specifications and can be optimized for performance. Built-in platform funnels give insight into customer dropoff, success/failures, and conversions (at a glance). Setting up a landing page can be done quickly and easily, with numerous integrations (CRMs like SalesForce, for instance) supported
    Incentivized
    Read full review
    Snap Surveys
    I think as an organization there is always room to grow, however, this application has really helped us with our dilemma with offline, online, and paper surveys. We are able to make our surveys fun and engaging and the interface for the person creating the survey is user-friendly. Customer service is very helpful if you need additional support.
    Incentivized
    Read full review
    Performance
    Ion Interactive LLC
    Sometimes the editor can be a little slow.
    Read full review
    Snap Surveys
    No answers on this topic
    Support Rating
    Ion Interactive LLC
    The ION support team is amazing. There has not been a single issue they they could not solve for me. If there is a feature or request that they do not have, they have even, on occasion, created custom scripts for our team. *Update 6/5/17 - ION has continued to delight on multiple occasions. I appreciate their attention to detail and ability to solve whatever issue I have. After 3+ years of use and support, ION still has my full endorsement.
    Incentivized
    Read full review
    Snap Surveys
    No answers on this topic
    Online Training
    Ion Interactive LLC
    They offer a great amount of online training, videos, articles, etc. There is usually an answer available if you run into an issue. I would recommend taking advantage of the online training they offer. I wish I would have done it sooner.
    Incentivized
    Read full review
    Snap Surveys
    No answers on this topic
    Implementation Rating
    Ion Interactive LLC
    There were a lot of things we learned about the tool once we really got in and got our hands dirty. Being hands-on was essential for our team to be able to utilize ION in the most effective manner.
    Incentivized
    Read full review
    Snap Surveys
    No answers on this topic
    Alternatives Considered
    Ion Interactive LLC
    I was not the decision maker to choose this over Uberflip, but the UI is much more appealing to me. It's incredibly easy to use, clean, and from a backend standpoint, it requires little to no tech savvy'ness. Our team has really enjoyed using it and has required no training what-so-ever.
    Incentivized
    Read full review
    Snap Surveys
    It is an in between option. The options we evaluated were Qualtrics and SurveyGizmo. It's cheaper than Qualtrics and easier to design surveys than SurveyGizmo. Nonetheless it's not the worst option out there like SurveyMonkey.
    Incentivized
    Read full review
    Scalability
    Ion Interactive LLC
    Separate client portfolios enable scalability, however, some elements are still grouped for all accounts so it's difficult to scale for an ad agency with multiple clients. Would prefer totally separate sections of the platform for all clients with each element housed separately.
    Incentivized
    Read full review
    Snap Surveys
    No answers on this topic
    Return on Investment
    Ion Interactive LLC
    • Though we have not had the service long enough to see any measurable outcomes, we've been able to create interactive web content faster than ever before
    • The speed with which we can build interactive pages and re-use assets has been critical as projects we've done with Ion have made their way around and more and more internal clients have said "me too" for their own projects
    • It is very pricey at $28K for the base annual subscription (dropping to $24k after the first year), so depending on your budgetary situation, that may make no sense for your team--but we had contract money set aside for a company to build us a microsite for around the amount, so we just used it for Ion instead and will now be building the microsite ourselves using it
    Incentivized
    Read full review
    Snap Surveys
    • Using a professional survey package enhances my reputation as a research professional.
    • I have been able to use the software's functionality to exceed my clients expectations.
    Read full review
    ScreenShots

    Ion Interactive Screenshots

    Screenshot of ion empowers your other marketing technologies to deliver higher fidelity, data-driven scoring, targeting, segmentation and personalization.Screenshot of The types of interactive experiences the ion platform can create is near-endless. These are the most common types used by our customers: Assessments, Calculators, eBooks, Interactive Infographics, Interactive White Papers, Landing Pages, Lookbooks, Quizzes, Resource Library, Solution Finder.Screenshot of See what our customers are saying about our platform and services!Screenshot of Starting at $2,000 per month, you get an unlimited, scalable interactive content platform with our full feature set. Including: Unlimited experiences, unlimited use of Quick Starts, Unlimited Seats/Users, Unlimited A/B/n Testing, Unlimited Sell-Side Experiences, Unlimited Phone, email & chat support, unlimited analytics... PLUS a FREE custom-branded theme that can be applied to all of your experiences.Screenshot of You have the option to start from a template or entirely from scratch. Our Quick Start template library includes more than 100 fully tested, responsive and flexible interactive experiences you can brand, customize and launch.Screenshot of ion is the only interactive content platform that provides the scalable foundation to grow from one interactive experience to one thousand interactive experiences. With ion, interactive content development complexity, long timelines, high costs and maintenance problems are replaced with freedom and agility.