TrustRadius Insights
Users have found that SocialFlow simplifies social media management by allowing them to post content on multiple platforms and centrally …
Overview
What is SocialFlow by Piano?
A solution to amplify content with AI-powered social publishing. Used to grow and engage an audience through real-time data and machine-learning optimization, guiding users to content, and to just the right place in the social conversation. Socialflow was acquired by Piano…
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What is SocialFlow by Piano?
A solution to amplify content with AI-powered social publishing. Used to grow and engage an audience through real-time data and machine-learning optimization, guiding users to content, and to just the right place in the social conversation. Socialflow was acquired by Piano in 2022, and is now a…
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What is SocialFlow by Piano?
A solution to amplify content with AI-powered social publishing. Used to grow and engage an audience through real-time data and machine-learning optimization, guiding users to content, and to just the right place in the social conversation.
Socialflow was acquired by Piano in 2022, and is now a Piano solution.
SocialFlow by Piano Video
SocialFlow is the premier social marketing platform, enabling the world's most powerful publishers and brands to drive superior results with their earned, owned and paid media strategies. Through predictive data analytics, the company's SaaS suite accurately determines which s...
Show More SocialFlow by Piano Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
Frequently Asked Questions
A solution to amplify content with AI-powered social publishing. Used to grow and engage an audience through real-time data and machine-learning optimization, guiding users to content, and to just the right place in the social conversation.
Socialflow was acquired by Piano in 2022, and is now a Piano solution.
Reviewers rate Role-based user permissions & privileges and Mobile access highest, with a score of 7.1.
The most common users of SocialFlow by Piano are from Enterprises (1,001+ employees).
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(8)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Pros
- Cons
- Recommendations
Users have found that SocialFlow simplifies social media management by allowing them to post content on multiple platforms and centrally manage them. Reviewers appreciate the software's organization of posts and the ability to add photos and media. The broad overview of scheduled posts in one place has been beneficial, especially for teams with multiple people involved in scheduling. Being able to work across multiple platforms and create posts more efficiently has also been a positive experience for users.
This software has saved users time by allowing them to share content on several platforms in one place, eliminating the need to load and reload other platforms. The queueing and scheduling feature is helpful for maintaining an active social presence even when users are not in the office. It also provides insights on the best times to publish content, leading to increased reach and engagement. Having access to multiple channels in one place has been convenient for reviewers, enabling various team members to collaborate when needed.
Users have been able to plan and schedule social media posts in advance, resulting in consistent posting. Additionally, this software helps users generate content ideas and gain new followers on social media platforms. The ability to automate content scheduling and measure performance has been valuable for users, providing insights on optimal posting times and audience behaviors for content optimization.
While most users have had positive experiences with the software, some have encountered difficulties in staying organized as a team, leading them to revert to other methods of scheduling and coordination. However, overall, SocialFlow has proven effective in engaging followers, simplifying multi-site posting, and catering to specific business needs with its customization options and business acumen. It has been used by audience teams to directly communicate with their audience on multiple social media accounts, particularly benefiting startups.
Ease of Creation and Management: Many users have praised the product for its ease of use in creating and managing social media content. They appreciate how seamless it is to place content on multiple platforms, making their workflow more efficient.
Quality of Product: The quality of the product has been highly praised by users, with many highlighting its ability to easily post and edit content. Users also value the option to manage multiple accounts at once, which helps them streamline their social media presence.
Scheduling and Analytics Features: Users have mentioned that the software makes scheduling and moving around posts for different social platforms easy. They particularly like features such as putting posts on hold and pausing queues. Additionally, they find the overview of scheduled posts and analytics on past performance valuable in gaining insights into their social media activity.
Cons:
- Pricing could be more competitive: Some users have suggested that the pricing of the software could be improved and made more competitive, as they feel it does not provide a good value for the price.
- Buggy platform and outdated design: Users mention that the platform can be buggy at times, with posts going up unexpectedly. They also feel that the user interface is not sleek and could use some improvement in terms of design, as it looks outdated.
- Overwhelming dashboard and confusion about queues: Some users find the dashboard of the software overwhelming due to the multitude of colors and queues, making it difficult to train others to use. Additionally, there is confusion among users about the difference between queues.
- Users recommend exploring and experimenting with the features of SocialFlow to become familiar with its capabilities.
- Taking advantage of support and training resources is recommended to navigate difficulties and ensure effective use of the platform.
- It is advised to monitor the performance of posts and messages closely and exercise caution when relying on the optimization tool, especially when managing multiple accounts.
- SocialFlow is praised as a powerful tool for social media management with tracking abilities and an optimization feature.
- However, some users mention that it may not be suitable for small businesses with a smaller audience size.
Attribute Ratings
Reviews
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July 06, 2022
SocialFlow Review
Score 9 out of 10
Vetted Review
Verified User
1. Custom Approach<br>Social solutions aren’t ‘One Size Fits All's so we can customize them to fit the client's needs<br>Custom solutions model to solve distinct business problems<br>Social research is augmented by findings from secondary research to ascertain we identify the sources and conversations that matter.<br>2. Business Acumen<br>Technology with a human touch for optimum output<br>Tools agnostic both in terms of data collection and processing<br>Frameworks that integrate technology, data, and human intelligence·Quantitative (tools) and Qualitative (human) analytical methodologies integrated to derive insights
- Multi-Disciplinary Team
- Global Reach
- Data extraction
- Data Refinement
- AI + Human Acumen
- Data Consolidation
87.5%
8.8
90%
9.0
86.66666666666666%
8.7
90%
9.0
90%
9.0
90%
9.0
90%
9.0
- Meta Data Qualification
- Content drill down and analysis
- Data screening and tagging
SocialFlow stacks up against others by :
1. Event registrations, participation and promotions, companies highlighting their sessions, speakers, and delegations of different countries drove the event-specific volumes
2. Using Twitter as the primary platform and mainly constituted mentions around registrations, participations, promotions of sessions/panels, and opinions on the same
3. Discussions around the event’s annual themes, the new ‘Davos Manifesto’ and posts expressing delight for being invited, participation confirmations, and comments on different sessions/panel promotions drove the positive coverage
4. During-Event and Post-Event periods saw companies shift their focus to highlight sessions and panel discussions aligned more toward business-driven themes
1. Event registrations, participation and promotions, companies highlighting their sessions, speakers, and delegations of different countries drove the event-specific volumes
2. Using Twitter as the primary platform and mainly constituted mentions around registrations, participations, promotions of sessions/panels, and opinions on the same
3. Discussions around the event’s annual themes, the new ‘Davos Manifesto’ and posts expressing delight for being invited, participation confirmations, and comments on different sessions/panel promotions drove the positive coverage
4. During-Event and Post-Event periods saw companies shift their focus to highlight sessions and panel discussions aligned more toward business-driven themes
June 30, 2022
Not as dynamic as I’d been led to believe.
We use SocialFlow for scheduling content on Facebook. We use it for all editorial that appears on our Facebook, letting it choose the best posting times based on its algorithm. We use the PlatForm as an additional social media manager, and rely on it for out-of-hours posting, and to give us as much reach visibility, and engagement as possible.
- Posts without human input.
- Monitors algorithms.
- Easy to use interface.
- It often posts the same story repeatedly, making the feed look amateurish and reducing impact.
- It is impossible to get anything posted when we exactly want it to go live.
- Often we have asked the support team for help and they deny there is any issue.
- We often have to “wait and see” if content is published.
10%
1.0
10%
1.0
10%
1.0
10%
1.0
8.571428571428571%
0.9
10%
1.0
50%
5.0
- It doesn’t post what we expect.
- It posts things over and over again.
- It’s not reliable for forward Planning.
- Later and Buffer
I inherited SocialFlow at my new job. We used FocialFlow at my last employment but we moved to Buffer as it was more dynamic, cheaper, easy for larger teams to use, and had a better calendar function. The same can be said for Later, which is also superior to social flow in my experience.