Adobe Analytics is well suited for big organization
December 21, 2018

Adobe Analytics is well suited for big organization

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Adobe Analytics

I use Adobe Analytics myself and several analysts use it too. Mostly for their web analytics. It allows us to track website traffics and monitor web statistics.
  • The user interface is very easy to use and train others.
  • Widely used, easy to get support from peer analysts
  • I am used to the page tagging function, it's better than competitors
  • Gets to attend annual meeting hosted by Adobe
  • Not as friendly as Google Analytics, incompatibility with Google products
  • Beginning set up is labor intensive and costly
  • Adobe analytics has a verity of web stats that allows me to quickly track websites.
  • I haven't used Adobe analytics enough to see its full value.
Adobe Analytics has a more modern and friendlier user interface and it's easier to use for me. Google analytics has better compatibility with other Google products
Adobe Analytics is well suited for mid to large organizations because it is labor intensive to set up in the beginning.