6sense vs. Apollo.io

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
6sense
Score 8.5 out of 10
N/A
6sense’s ABM platform captures buying signals, transforms data into insights, and makes those insights actionable through automations and alerts that puts marketing's message in front of the right buyers.N/A
Apollo.io
Score 8.5 out of 10
N/A
Apollo is a sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data.
$59
per month per user
Pricing
6senseApollo.io
Editions & Modules
No answers on this topic
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
Offerings
Pricing Offerings
6senseApollo.io
Free Trial
NoYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeOptional
Additional Details20% discount for annual billing on the Basic and Professional plans.
More Pricing Information
Community Pulse
6senseApollo.io
Considered Both Products
6sense
Chose 6sense
Slintel is hands down the best tool in comparison with similar tools, while most tools will give you filters to reach to people from specific industry, location, function, designation etc, Slintel along with doing all this also lets you know who are your HOT prospects, this is …
Apollo.io

No answer on this topic

Features
6senseApollo.io
Engagement
Comparison of Engagement features of Product A and Product B
6sense
7.7
154 Ratings
1% above category average
Apollo.io
-
Ratings
Automated routing and prioritization7.8117 Ratings00 Ratings
Customer interaction histories7.9127 Ratings00 Ratings
Syndicated content7.385 Ratings00 Ratings
Personalization7.5129 Ratings00 Ratings
Engagement data tracking8.0149 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
6sense
7.8
143 Ratings
1% above category average
Apollo.io
-
Ratings
Ad campaign creation8.0137 Ratings00 Ratings
Display advertising7.9140 Ratings00 Ratings
Contextual advertising7.7110 Ratings00 Ratings
Social advertising7.7125 Ratings00 Ratings
Ad reporting and analytics7.6140 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
6sense
8.1
167 Ratings
6% above category average
Apollo.io
-
Ratings
Standard visitor segmentation8.3164 Ratings00 Ratings
Behavioral visitor segmentation7.9165 Ratings00 Ratings
ABM sales intelligence8.2154 Ratings00 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
6sense
8.0
175 Ratings
6% above category average
Apollo.io
-
Ratings
3rd party intent signals8.1173 Ratings00 Ratings
Downstream intent signals7.8165 Ratings00 Ratings
Account identification8.2169 Ratings00 Ratings
ABM Integrations
Comparison of ABM Integrations features of Product A and Product B
6sense
7.6
159 Ratings
3% below category average
Apollo.io
-
Ratings
Automated workflow & orchestration7.6159 Ratings00 Ratings
Prospecting
Comparison of Prospecting features of Product A and Product B
6sense
-
Ratings
Apollo.io
8.2
171 Ratings
6% above category average
Advanced search00 Ratings8.4167 Ratings
Identification of new leads00 Ratings8.3167 Ratings
List quality00 Ratings7.8169 Ratings
List upload/download00 Ratings8.5158 Ratings
Ideal customer targeting00 Ratings8.0165 Ratings
Load time/data access00 Ratings8.2167 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
6sense
-
Ratings
Apollo.io
8.1
169 Ratings
4% above category average
Contact information00 Ratings8.1169 Ratings
Company information00 Ratings8.2169 Ratings
Industry information00 Ratings8.0167 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
6sense
-
Ratings
Apollo.io
7.8
167 Ratings
5% above category average
Lead qualification process00 Ratings7.7156 Ratings
Smart lists and recommendations00 Ratings7.6154 Ratings
Salesforce integration00 Ratings8.298 Ratings
Company/business profiles00 Ratings8.1161 Ratings
Alerts and reminders00 Ratings7.7142 Ratings
Data hygiene00 Ratings7.5160 Ratings
Automatic data refresh00 Ratings7.5154 Ratings
Tags00 Ratings7.7131 Ratings
Filters and segmentation00 Ratings8.2157 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
6sense
-
Ratings
Apollo.io
7.7
150 Ratings
3% above category average
Sales email templates00 Ratings7.7149 Ratings
Append emails to records00 Ratings7.8138 Ratings
Best Alternatives
6senseApollo.io
Small Businesses
Dealfront
Dealfront
Score 9.7 out of 10
Lead411
Lead411
Score 8.2 out of 10
Medium-sized Companies
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
Lead411
Lead411
Score 8.2 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
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User Ratings
6senseApollo.io
Likelihood to Recommend
8.7
(252 ratings)
8.7
(162 ratings)
Likelihood to Renew
9.0
(13 ratings)
8.1
(2 ratings)
Usability
8.6
(44 ratings)
8.3
(134 ratings)
Availability
10.0
(3 ratings)
-
(0 ratings)
Performance
10.0
(3 ratings)
-
(0 ratings)
Support Rating
10.0
(28 ratings)
7.0
(6 ratings)
Online Training
1.0
(1 ratings)
-
(0 ratings)
Implementation Rating
10.0
(4 ratings)
5.5
(1 ratings)
Configurability
10.0
(3 ratings)
-
(0 ratings)
Ease of integration
10.0
(2 ratings)
-
(0 ratings)
Product Scalability
10.0
(3 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
10.0
(2 ratings)
-
(0 ratings)
User Testimonials
6senseApollo.io
Likelihood to Recommend
6sense
6sense is best when we sell to a clear list of target accounts, and we want Sales and Marketing to focus on the right companies first. It works well for SDR daily prioritization, re-engaging accounts when they start researching again, and running ABM ads only to the accounts that matter and show intent. It is less appropriate when the business is mostly high-volume inbound leads, speed to contact matters more than account intent, the target market is very small, we already know every account, or we need perfect contact-level accuracy.
Read full review
Apollo.io
Apollo.io played big role for us in saving $$$ by bringing data mining, AI Email Writing and acting as CRM altogether...for small to medium organization they can surely rely on Apollo.io...and it is doing things mostly right with some room for improvement for sure. Sales and Marketing team saves time in getting their emails drafted based on prompts, list of contacts they can fetch in minutes of time, earlier we used to have seperate tool just to mine data, then we used to upload the CSV file to email marketing tool, then we used to draft email...for all these process we were using three different tools - Apollo.io brought everything under one umbrella.
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Pros
6sense
  • I think one of my favorite features are the Bombora Surge topics, I'm able to take a topic that a segment is really highly active in and create an outbound sequence based on that, just targeting certain personas. Like on the buying committee, identifying activity. I can create an end-to-end campaign just with 6sense data.
Read full review
Apollo.io
  • Firstly, finding the details of the potential customers that is there name, designation email and phone number since these are the most important cases most of the times I can get this data in Apollo.io
  • I can pull the bulk data of the targeted organization, or I can pull the emails based on the location and job titles
  • Apart from the email capture, the thing which helpful is that the email sequence can find emails and send emails in Apollo.io itself and also the report and the dashboard are so clean
  • Friendly UI and UX Apollo.io was the first tool which I used. Since then I'm still using Apollo.io for easy understanding
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Cons
6sense
  • I would love to see more academy and certifications, availability, I think some easier, faster, easy, digestible courses to jump in. Certifications are great but they're very much focused on just those two certifications, so maybe more of a specialization focus on that side as well as some ways to kind of do a quick easy onboarding for first time users or those who have 6sense within their organization but don't know how to jump in and use it right away.
Read full review
Apollo.io
  • There are certain features about prospecting that require updates. For example, if people switch organisations, it should be automatically requesting the new email or new contact data for a particular contact in order to be updated in the system
  • The lead databases that are created if their new addition should automatically be updated in the list that I created with Apollo.io
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Likelihood to Renew
6sense
I love the tool, it makes everything we do more powerful and accurate. I'd shout it from the rooftops any day of the week. Using this tool will take your marketing efforts to the next level, no matter where you're starting from. No need to have prior experience with the tool for it to work for you
Read full review
Apollo.io
at this moment Apollo.io seems to be the perfect tool that has mastered all aspects of outbound marketing and CRM to handle and manage sales cycle.
Read full review
Usability
6sense
I gave this rating because I’ve spent hours upon hours training reps on 6sense. A lot of my trainings have been successful and the reps are now using the tool correctly. With that, I think the usability is overall strong. It isn’t complex once it is learned by the rep or admin, just takes some practice.
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Apollo.io
Apollo.io does provide campaign setup help and made my SDRs team's life easier, with the use of lead enrichment, lead distribution, I can manage my team from a single dashboard. It also comes with CRM that helps me navigate the progress on leads and what my SDRs progress.
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Reliability and Availability
6sense
I've never noticed it being down but I rarely log into the web interface
Read full review
Apollo.io
No answers on this topic
Performance
6sense
Most of the time pages load quickly and the UX is great there are moments like every platform where it is laggy though
Read full review
Apollo.io
No answers on this topic
Support Rating
6sense
We hardly needed any support but in the initial days we got some had to contact support for the product understanding, the suppor t was prompt and they were very quick to resolve any issues. The support team is very helpful and gives a lot of importance to unresolved issues.
Read full review
Apollo.io
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
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Online Training
6sense
It was too fast, too complex, no one could follow along. If you miss a step, you're lost for the rest of the time and there is SO MUCH to learn and keep up with.
Read full review
Apollo.io
No answers on this topic
Implementation Rating
6sense
I wasn't involved but heard it was great
Read full review
Apollo.io
No answers on this topic
Alternatives Considered
6sense
6sense sales team spent a lot more time with me building out a use case and example to take back to my team. I appreciated the support and felt confident in getting the help I needed to implement the tech.
Read full review
Apollo.io
All of these platforms are good and offer valuable tools, but where Apollo.io is different is how this one platform does the job of several different ones. It is nice not having to use multiple platforms to get things done and makes integration and analytics issues occur less often. It is user friendly and constantly working to improve.
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Scalability
6sense
Has been used by a few teams cross functionally and the scalability of this product is great as we continue to grow
Read full review
Apollo.io
No answers on this topic
Return on Investment
6sense
  • One of the big things, I think 6sense does a really good job is increasing the amount of pipeline that is generated within our organization. It's definitely one of the underrated things is I would say mental health, cold calling is very difficult. 6sense really makes it a lot easier to not stress out nearly as much going into these cold calls. Of course it is still going to happen, people are going to hang up, but I felt that people felt more confident going into these phone calls.
Read full review
Apollo.io
  • It provides more opportunities to gather more clients.
  • It gives more results and better results in targeting our sales.
  • It is a more effective way to provide information to a large number of potential clients about the events/ projects the company is offering.
Read full review
ScreenShots

6sense Screenshots

Screenshot of the 6sense Revenue Intelligence Platform, which creates a complete signal foundation that converts signals into intelligence and automates AI-powered GTM motions.

Apollo.io Screenshots

Screenshot of people, appearing in ApolloScreenshot of Apollo's data enrichment dashboardScreenshot of a view of unified customer dataScreenshot of Apollo's AI-assisted meetings