What users are saying about
50 Ratings
4 Ratings
50 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 9.2 out of 101
4 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.8 out of 101

Likelihood to Recommend

AB Tasty

AB Tasty is well suited to the organization where development and IT resources are tight - it's great to be able to utilize their development team to build tests that are outside the scope of the editor. It's also perfect for the company who wants to run quick, meaningful tests using the online editor.
Jeff Copetas profile photo

BloomReach

Well suited for companies with low levels of resources who can dedicate time to business tools to operate them. Or just companies who want tools they don't need to dedicate time and resources to (this is purely for the SEO widgets, no other tools are offered by Bloomreach). The SEO widgets would be less appropriate if you already have related products /searches/terms on your pages as they then might clash.
No photo available

Feature Rating Comparison

Testing and Experimentation

AB Tasty
8.4
BloomReach
a/b experiment testing
AB Tasty
8.7
BloomReach
Split URL testing
AB Tasty
8.2
BloomReach
Multivariate testing
AB Tasty
8.3
BloomReach
Multi-page/funnel testing
AB Tasty
7.7
BloomReach
Visual / WYSIWYG editor
AB Tasty
8.9
BloomReach

Audience Segmentation & Targeting

AB Tasty
9.0
BloomReach
Standard visitor segmentation
AB Tasty
8.9
BloomReach
Behavioral visitor segmentation
AB Tasty
9.2
BloomReach
Traffic allocation control
AB Tasty
9.4
BloomReach
Website personalization
AB Tasty
8.6
BloomReach

Results and Analysis

AB Tasty
7.7
BloomReach
Heatmap tool
AB Tasty
5.5
BloomReach
Click analytics
AB Tasty
8.0
BloomReach
Scroll maps
AB Tasty
9.1
BloomReach
Conversion tracking
AB Tasty
8.1
BloomReach
Goal tracking
AB Tasty
8.1
BloomReach
Test reporting
AB Tasty
8.1
BloomReach
Results segmentation
AB Tasty
7.0
BloomReach

Pros

AB Tasty

  • A solution for marketers. Indeed, Ab Tasty's Saas solution does not require advanced technical knowledge, and thus allows marketers to regain control over their websites.
  • A team dedicated to listening and performing. This is one of the major strengths of this start-up. Teams are available and accompany us at every moment: from training to the use of the tool, to the implementation of very specific tests.
  • The interface is perfectly thought out. It is intuitive and allows you to make decisions quickly and efficiently with clear and relevant analysis tables. In addition, the solution fits perfectly into our ecosystem because it is connected to our Google Analytics account, our CRM and other internal tools.
  • Finally, listening to their team makes it possible to regularly improve their tool by adding new functionalities according to the needs of the users.
Valentin Viguier profile photo

BloomReach

  • No manual resource required to operate SEO widgets. Self learning and updating.
  • Simple integration into System Architecture (with options)
No photo available

Cons

AB Tasty

  • One point of improvement could be the implementation of multi-account management. Indeed, being in charge of the management of Eurosport sites around the world we try to share our actions and evolutions on our various sites.
  • Nevertheless, this point is not blocking to the extent that we use our major sites to do our global redesign tests. I think that this need is specific to the media, and that the increasing implementation of customization of the UX brings us to have a more precise approach, which requires a case-by-case study.
Valentin Viguier profile photo

BloomReach

  • We have occasionally seen old/removed products featured and linked in the Bloomreach widget, whereas you would only want live/active products linked - This led to 404 errors. Albeit this may be an issue in our integration as opposed to the tool - we are unsure.
No photo available

Likelihood to Renew

AB Tasty

AB Tasty 7.7
Based on 8 answers
Our client satisfaction is increased thanks to the improvement of conversion.
Virginie Robert profile photo

BloomReach

No score
No answers yet
No answers on this topic

Support

AB Tasty

AB Tasty 8.2
Based on 1 answer
People are avalaible and they know very well their product which helps to resolve quick issues. Also the benchmark they have helps us to improve our own business.
Fabrice Moncaut profile photo

BloomReach

No score
No answers yet
No answers on this topic

Alternatives Considered

AB Tasty

It's just the perfect mix between all tools I have used in the past
No photo available

BloomReach

Google Analytics and Bloomreach have similarities in terms of discovering how customers shop on our website and looking at the conversation rate, bounce rate, etc. What I like about bloomreach is that it's more connected with our website I can see the data directly on it whenever I turn on the heat map functionally.
No photo available

Return on Investment

AB Tasty

  • Increased conversion rates
  • Improved UX on the site
  • Decreased bounce rate
No photo available

BloomReach

  • Helped with an increase in natural traffic, so we could make a saving on paid traffic activity
No photo available

Pricing Details

AB Tasty

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

BloomReach

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Add comparison