What users are saying about
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Top Rated
808 Ratings
14 Ratings

ActiveCampaign

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Top Rated
808 Ratings
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Score 8.6 out of 100
14 Ratings
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Score 7.5 out of 100

Feature Set Ratings

  • ActiveCampaign ranks higher in 6 feature sets: Email & Online Marketing, Lead Management, Campaign Management, Social Media Marketing, Reporting & Analytics, Platform & Infrastructure

Email & Online Marketing

8.5

ActiveCampaign

85%
7.0

Mautic

70%
ActiveCampaign ranks higher in 7/9 features

WYSIWYG email editor

8.0
80%
545 Ratings
4.5
45%
6 Ratings

Dynamic content

8.4
84%
483 Ratings
5.6
56%
7 Ratings

Ability to test dynamic content

8.2
82%
437 Ratings
5.6
56%
7 Ratings

Landing pages

7.3
73%
307 Ratings
7.5
75%
5 Ratings

A/B testing

8.6
86%
351 Ratings
7.6
76%
6 Ratings

Mobile optimization

8.4
84%
492 Ratings
8.3
83%
6 Ratings

Email deliverability reporting

9.2
92%
634 Ratings
7.0
70%
11 Ratings

List management

8.9
89%
610 Ratings
9.3
93%
7 Ratings

Triggered drip sequences

9.0
90%
537 Ratings
8.0
80%
6 Ratings

Lead Management

8.7

ActiveCampaign

87%
7.9

Mautic

79%
ActiveCampaign ranks higher in 4/4 features

Lead nurturing

9.0
90%
459 Ratings
8.3
83%
7 Ratings

Lead scoring and grading

8.6
86%
336 Ratings
8.3
83%
7 Ratings

Data quality management

8.6
86%
376 Ratings
7.7
77%
5 Ratings

Automated sales alerts and tasks

8.7
87%
332 Ratings
7.4
74%
5 Ratings

Campaign Management

8.5

ActiveCampaign

85%
7.8

Mautic

78%
ActiveCampaign ranks higher in 2/2 features

Calendaring

8.3
83%
275 Ratings
8.0
80%
5 Ratings

Event/webinar marketing

8.6
86%
267 Ratings
7.7
77%
4 Ratings

Social Media Marketing

8.6

ActiveCampaign

86%
6.0

Mautic

60%
ActiveCampaign ranks higher in 2/2 features

Social sharing and campaigns

8.7
87%
241 Ratings
6.0
60%
3 Ratings

Social profile integration

8.5
85%
236 Ratings
6.0
60%
4 Ratings

Reporting & Analytics

8.7

ActiveCampaign

87%
6.8

Mautic

68%
ActiveCampaign ranks higher in 3/3 features

Dashboards

8.7
87%
558 Ratings
7.3
73%
7 Ratings

Standard reports

8.8
88%
548 Ratings
6.2
62%
7 Ratings

Custom reports

8.5
85%
350 Ratings
6.9
69%
5 Ratings

Platform & Infrastructure

8.8

ActiveCampaign

88%
6.0

Mautic

60%
ActiveCampaign ranks higher in 6/6 features

API

9.1
91%
367 Ratings
7.6
76%
7 Ratings

Role-based workflow & approvals

8.5
85%
247 Ratings
6.5
65%
3 Ratings

Customizability

8.8
88%
387 Ratings
7.6
76%
5 Ratings

Integration with Salesforce.com

8.8
88%
81 Ratings
6.4
64%
5 Ratings

Integration with Microsoft Dynamics CRM

8.8
88%
54 Ratings
4.0
40%
2 Ratings

Integration with SugarCRM

8.7
87%
50 Ratings
4.0
40%
2 Ratings

Attribute Ratings

  • ActiveCampaign is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

9.0

ActiveCampaign

90%
628 Ratings
7.7

Mautic

77%
7 Ratings

Likelihood to Renew

8.9

ActiveCampaign

89%
18 Ratings

Mautic

N/A
0 Ratings

Usability

8.2

ActiveCampaign

82%
33 Ratings

Mautic

N/A
0 Ratings

Availability

9.1

ActiveCampaign

91%
4 Ratings

Mautic

N/A
0 Ratings

Performance

6.9

ActiveCampaign

69%
4 Ratings

Mautic

N/A
0 Ratings

Support Rating

6.0

ActiveCampaign

60%
37 Ratings

Mautic

N/A
0 Ratings

In-Person Training

7.3

ActiveCampaign

73%
1 Rating

Mautic

N/A
0 Ratings

Implementation Rating

8.6

ActiveCampaign

86%
10 Ratings

Mautic

N/A
0 Ratings

Product Scalability

8.5

ActiveCampaign

85%
4 Ratings

Mautic

N/A
0 Ratings

Likelihood to Recommend

ActiveCampaign

I have ActiveCampaign integrated with my website so I can tag entry points for people and send specific emails based on those tags. I also have it integrated with Calendly so I can see who books a call and what their pathway to me was. There is way more that I could be doing but haven't used all the features yet.
Cherian Koshy | TrustRadius Reviewer

Mautic

Mautic is well suited for users who do not require a lot of maintenance on the technical areas and have only the general requirements of the email marketing sector. In case the users have more precise requirements and are more focussed on the quality and a proper quantitative analysis, Mautic would not be an ideal choice. In other words for small companies Mautic would be an idea choice where the budget is a constraint and the extent of use is low but in cases where budget is not really a constraint against the performance and quality, Mautic would not be an ideal choice.
Gulam Gaus Warsi | TrustRadius Reviewer

Pros

ActiveCampaign

  • Contact management is robust and reliable, and provides all the capabilities I was looking for.
  • Marketing automation takes a little figuring out, but it's easy to learn and easy to use.
  • Deals are highly customizable and incredibly easy to use. I love that you can use it to create all kinds of workflows, not just sales pipelines.
  • Training videos and webinars are top notch. I've learned a lot from them and always appreciate the email notifications when a new video/webinar is available.
Bill Kerschbaum | TrustRadius Reviewer

Mautic

  • It reduces cost of using marketing automation for smaller companies
  • A lot of ways to integrate with third-party and our own developed plugins
  • A growing ecosystem of IT companies, helping clients to make the best use of Mautic (open source)
Dirk Spannaus | TrustRadius Reviewer

Cons

ActiveCampaign

  • I use the ecommerce feature for email template design and there's been a bug where I can't change the colours of the shopping block to match a theme. Which is annoying in of itself and is actually quite critical but beyond that it would be nice if they could either fix it quickly or keep me up to date on the progress of the fix.
  • It could be a little bit easier to find pricing online.
  • Support isn't online at all times of the day, which is understandable but definitely would be a nice thing to have.
Jack Foster | TrustRadius Reviewer

Mautic

  • Setting up the email templates has required hiring a professional. The templates that are provided are not fully responsive.
  • More responsive form templates are needed.
Shawngela Pierce | TrustRadius Reviewer

Pricing Details

ActiveCampaign

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$9 per month

ActiveCampaign Editions & Modules

Edition
Lite$9.001
Plus$492
Professional$1293
Enterprise$2294
  1. Per Month [3 Users]
  2. Per Month [25 Users]
  3. Per Month [50 Users]
  4. Per Month [Unlimited Users]
Additional Pricing Details

Mautic

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$0

Mautic Editions & Modules

Edition
Mautic Marketing Automation$0
  1. none
Additional Pricing Details

Likelihood to Renew

ActiveCampaign

ActiveCampaign 8.9
Based on 18 answers
For our clients (Course creators, event hosts & managers, business leaders that have existing marketing in place and want to grow past 6 & 7 figures), we highly recommend ActiveCampaign, because:
  • Broad capabilities - ability to create individual emails to specific segments (the right people) at the right time (predictive sending for the greatest likelihood of conversion) and automated flows so that our clients are generating revenue
  • Integrations - We run ads for our clients, and ActiveCampaign automatically creates dynamic audiences for our social media platforms so that our ads are going to audiences that have just opened or clicked emails (or that follows up with people who haven't engaged). The number of programs that ActiveCampaign connects to makes the marketing a seamless experience for our clients.
  • Visualization of data - With the flow builder, you can see where people are in the process, what tags are being applied overall - makes it so much easier to create email marketing solutions for clients.
  • Reporting - The ability to see specific open, click, and conversion rates in one place.
  • Outstanding customer support - Having the ActiveCampaign team behind you makes it easy to recommend and use it for clients.
page V | TrustRadius Reviewer

Mautic

No score
No answers yet
No answers on this topic

Usability

ActiveCampaign

ActiveCampaign 8.2
Based on 33 answers
ActiveCampaign has been the easiest marketing automation software we have ever used. They provide tips throughout the entire process of anything you are building. Their support team through LIVE CHAT has been extremely fast and helpful. The monthly meetings provided with the enablement team has helped us through several large and urgent needs.
Matt Dickerson | TrustRadius Reviewer

Mautic

No score
No answers yet
No answers on this topic

Reliability and Availability

ActiveCampaign

ActiveCampaign 9.1
Based on 4 answers
I haven't experienced application errors or unplanned outages at all. Active Campaign is ultra reliable and I would not be using them if that were the case. Also, the helpful emails they send are welcomed and informative, and present very practical tips and guidance for using the platform. They're always demonstrating new features and I'm thankful for that.
Michelle Hill | TrustRadius Reviewer

Mautic

No score
No answers yet
No answers on this topic

Performance

ActiveCampaign

ActiveCampaign 6.9
Based on 4 answers
Oh my gosh, Active Campaign's performance gets an A+++ in my book. The pages load quickly and so do the reports. I haven't noticed any slowdowns when it's integrating with other programs and it performs excellently on all levels.
Michelle Hill | TrustRadius Reviewer

Mautic

No score
No answers yet
No answers on this topic

Support Rating

ActiveCampaign

ActiveCampaign 6.0
Based on 37 answers
This might be the best part. The chat support lady offered to make a video to help me solve my problem. I worked in customer service for years and I've never done that, lol. So, if they're offering things like that, I can only imagine that they'd be able to handle most any issue you throw at them.
Chesare Johnson | TrustRadius Reviewer

Mautic

No score
No answers yet
No answers on this topic

Implementation Rating

ActiveCampaign

ActiveCampaign 8.6
Based on 10 answers
Very satisfied with our implementation in our professional medical practice, allowing us to be on top of client service, and not miss out on crucial information and insights. Marketing is often neglected in professional practices and ActiveCampaign solved this problem with aplomb.
William Ainslie | TrustRadius Reviewer

Mautic

No score
No answers yet
No answers on this topic

Alternatives Considered

ActiveCampaign

We switched away from both Mailchimp and Insightly because running two apps became unwieldy and the data wasn't very clean, there was a lot of duplicating of work. They are both excellent pieces of software in their own rights however ActiveCampaign does the job of both of them put together and while it's more expensive than both together I'd happily suck up the extra cost to save time and have more accurate data.
Robin Waite | TrustRadius Reviewer

Mautic

We had originally tested Mailchimp and Sendy, but they are best used as bulk email marketing tools. Where Mautic really shines is as a full-service contact resource center, so you can do full contact list management, as-complicated-as-you want drip campaigns, all still while being significantly less expensive than a tool like Mailchimp.
Carl Doninger | TrustRadius Reviewer

Scalability

ActiveCampaign

ActiveCampaign 8.5
Based on 4 answers
My web designer told me about Active Campaign and although I don't recall which platform I had before, I LOVE Active Campaign and its user friendliness. The transition was seamless and I've never had a problem with functionality or server failure.
Active Campaign provides so many features, and makes it easy for non-techies to maneuver around the site with ease. They capture information and put it in an easy-to-read format.
At this point, I don't think I'd ever use any other platform!
Michelle Hill | TrustRadius Reviewer

Mautic

No score
No answers yet
No answers on this topic

Return on Investment

ActiveCampaign

  • ActiveCampaign saved us thousands of dollars over our previous CRM platform.
  • We are able to track leads through the sales pipeline, seeing exactly how much our efforts are bringing in.
  • We are able to provide better customer service by quickly responding to forms completed on our website no matter the time/day.
  • We can run reports to find areas we may be deficient in marketing or sales, and also see our strengths, which is important to our C Suite.
  • ActiveCampaign Automations save us a significant amount of time.
Wendy Brodeur | TrustRadius Reviewer

Mautic

  • We made our ROI back within a year.
  • Fulfills our needs and our client's needs, our clients love it.
  • I would just add more templates to the email construction selection, other than that, it is just perfect.
Jimmy Guillermo | TrustRadius Reviewer

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