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Top Rated
2030 Ratings
Asana
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Top Rated
2030 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.5 out of 100
Based on 2030 reviews and ratings
Hootsuite
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Top Rated
967 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.1 out of 100
Based on 967 reviews and ratings
Feature Set Ratings
Project Management

7.8
Asana
78%

Hootsuite
Feature Set Not Supported
N/A
Asana ranks higher in 14/14 features
Asana ranks higher in 14/14 features
Task Management

8.8
88%
158 Ratings

N/A
0 Ratings
Resource Management

7.4
74%
132 Ratings

N/A
0 Ratings
Gantt Charts

7.9
79%
44 Ratings

N/A
0 Ratings
Scheduling

7.9
79%
144 Ratings

N/A
0 Ratings
Workflow Automation

7.8
78%
114 Ratings

N/A
0 Ratings
Team Collaboration

8.5
85%
157 Ratings

N/A
0 Ratings
Support for Agile Methodology

8.5
85%
7 Ratings

N/A
0 Ratings
Support for Waterfall Methodology

8.5
85%
7 Ratings

N/A
0 Ratings
Document Management

7.0
70%
133 Ratings

N/A
0 Ratings
Email integration

7.1
71%
127 Ratings

N/A
0 Ratings
Mobile Access

8.3
83%
130 Ratings

N/A
0 Ratings
Timesheet Tracking

6.1
61%
6 Ratings

N/A
0 Ratings
Change request and Case Management

8.4
84%
4 Ratings

N/A
0 Ratings
Budget and Expense Management

6.7
67%
61 Ratings

N/A
0 Ratings
Professional Services Automation

6.8
Asana
68%

Hootsuite
Feature Set Not Supported
N/A
Asana ranks higher in 2/2 features
Asana ranks higher in 2/2 features
Project & financial reporting

5.5
55%
1 Rating

N/A
0 Ratings
Integration with accounting software

8.2
82%
35 Ratings

N/A
0 Ratings
Listening/monitoring

Asana
Feature Set Not Supported
N/A

7.5
Hootsuite
75%
Hootsuite ranks higher in 4/4 features
Hootsuite ranks higher in 4/4 features
Boolean keyword searches

N/A
0 Ratings

7.3
73%
146 Ratings
Filtering out noise/spam

N/A
0 Ratings

7.1
71%
160 Ratings
Sentiment analysis

N/A
0 Ratings

7.5
75%
148 Ratings
Broad channel coverage

N/A
0 Ratings

8.2
82%
209 Ratings
Publishing

Asana
Feature Set Not Supported
N/A

8.2
Hootsuite
82%
Hootsuite ranks higher in 4/4 features
Hootsuite ranks higher in 4/4 features
Content planning and scheduling

N/A
0 Ratings

9.1
91%
294 Ratings
Audience targeting

N/A
0 Ratings

7.8
78%
200 Ratings
Content optimization

N/A
0 Ratings

7.8
78%
240 Ratings
Workflow management

N/A
0 Ratings

8.2
82%
246 Ratings
Engagement

Asana
Feature Set Not Supported
N/A

7.8
Hootsuite
78%
Hootsuite ranks higher in 3/3 features
Hootsuite ranks higher in 3/3 features
Automated routing and prioritization

N/A
0 Ratings

7.7
77%
174 Ratings
Customer interaction histories

N/A
0 Ratings

7.8
78%
188 Ratings
Bulk actions

N/A
0 Ratings

8.0
80%
208 Ratings
Marketing

Asana
Feature Set Not Supported
N/A

7.5
Hootsuite
75%
Hootsuite ranks higher in 4/4 features
Hootsuite ranks higher in 4/4 features
Lead generation

N/A
0 Ratings

7.1
71%
145 Ratings
Content marketing

N/A
0 Ratings

8.1
81%
215 Ratings
Paid media management

N/A
0 Ratings

7.3
73%
138 Ratings
Campaigns and promotions

N/A
0 Ratings

7.6
76%
183 Ratings
Channel coverage/integration

Asana
Feature Set Not Supported
N/A

8.5
Hootsuite
85%
Hootsuite ranks higher in 7/7 features
Hootsuite ranks higher in 7/7 features

N/A
0 Ratings

9.1
91%
270 Ratings

N/A
0 Ratings

9.0
90%
278 Ratings

N/A
0 Ratings

8.6
86%
241 Ratings
Google+

N/A
0 Ratings

8.9
89%
60 Ratings

N/A
0 Ratings

8.1
81%
245 Ratings

N/A
0 Ratings

7.8
78%
128 Ratings
YouTube

N/A
0 Ratings

7.9
79%
123 Ratings
Reporting/analytics

Asana
Feature Set Not Supported
N/A

7.8
Hootsuite
78%
Hootsuite ranks higher in 3/3 features
Hootsuite ranks higher in 3/3 features
Campaign success analytics

N/A
0 Ratings

7.8
78%
212 Ratings
Real-time tracking

N/A
0 Ratings

7.9
79%
220 Ratings
Competitor analysis

N/A
0 Ratings

7.7
77%
149 Ratings
Account management

Asana
Feature Set Not Supported
N/A

8.1
Hootsuite
81%
Hootsuite ranks higher in 2/2 features
Hootsuite ranks higher in 2/2 features
Role-based user permissions & privileges

N/A
0 Ratings

8.4
84%
212 Ratings
Mobile access

N/A
0 Ratings

7.8
78%
234 Ratings
Attribute Ratings
- Asana is rated higher in 1 area: Likelihood to Renew
- Hootsuite is rated higher in 3 areas: Likelihood to Recommend, Availability, Support Rating
- Asana and Hootsuite are tied in 1 area: Usability
Likelihood to Recommend

8.0
Asana
80%
189 Ratings

8.3
Hootsuite
83%
351 Ratings
Likelihood to Renew

9.6
Asana
96%
35 Ratings

8.8
Hootsuite
88%
80 Ratings
Usability

9.0
Asana
90%
22 Ratings

9.0
Hootsuite
90%
27 Ratings
Availability

8.4
Asana
84%
4 Ratings

10.0
Hootsuite
100%
36 Ratings
Performance

Asana
N/A
0 Ratings

10.0
Hootsuite
100%
32 Ratings
Support Rating

5.9
Asana
59%
81 Ratings

8.1
Hootsuite
81%
237 Ratings
In-Person Training

Asana
N/A
0 Ratings

6.0
Hootsuite
60%
1 Rating
Online Training

Asana
N/A
0 Ratings

10.0
Hootsuite
100%
8 Ratings
Implementation Rating

Asana
N/A
0 Ratings

10.0
Hootsuite
100%
65 Ratings
Product Scalability

8.2
Asana
82%
1 Rating

Hootsuite
N/A
0 Ratings
Likelihood to Recommend
Asana
My experience in Asana is more than two years, and I really enjoyed the experience and working with my teams, as Asana provides effective communication between us and spread the fun, enthusiasm, and achievement in work faster, as I used conversations to inform the team what I want, follow up, comment on the tasks and inform them that the work is finished.
Freelancer
Self EmployedComputer Software, 1-10 employees
Hootsuite
Coordinating content, events, and information to a diverse audience is a strength of the platform Differentiating between social media platforms in terms of system requirements and image guidelines is a second strength Some media can be difficult to manipulate, especially when the image or media is external (novice creatives will be guided through the best treatments).
Executive Director
The University of Tennessee at ChattanoogaHigher Education, 1001-5000 employees
Pros
Asana
- Easy to use by any user (good UX and no installation needed)
- Easy to create a simple project, add tasks and sub tasks.
- Different display options, according to the project/tasks type
- Works great using a web browser, you don't have to install the application

Verified User
Engineer in Other
Environmental Services Company, 11-50 employeesHootsuite
- Allows the same posts to be placed on multiple sites
- Schedules posts
- Crops photos according to each platform
- Provides a calendar layout
- The option to shorten links... can you make it so the shortened links are visible in the viewer prior to scheduling the post?

Verified User
Representative in Marketing
Machinery Company, 5001-10,000 employeesCons
Asana
- Some users might find the user interface a bit dull and un inspired
- We found the way to use multiple workspaces a bit confusing
- It takes quite a bit of planning to build a well organized workspace in order not to have way too many projects and tasks all over the place
Managing Director
IP BraaiLegal Services, 1-10 employees
Hootsuite
- The arbitrary limit of 5 scheduled posts is very frustrating. This limit used to be higher and it seems they lowered it just to get more money
- Limit on number of accounts that can be hooked up on the free platform
- Sometimes the stream moves very quickly and there is no way that I have found to halt it so that I can read something before it scrolls off... this is mostly for my Home Twitter stream that tracks posts by those I follow
President & Principal Consultant
Mullins Consulting, Inc.Computer Software, 1-10 employees
Pricing Details
Asana
General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
$10
Starting Price
$50 per month
Asana Editions & Modules
Edition
Premium | $13.491 |
---|---|
Business | $30.491 |
- per month
Additional Pricing Details
—Hootsuite
General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
Starting Price
$49 per month
Hootsuite Editions & Modules
Edition
Professional | $491 |
---|---|
Team | $1291 |
Business | $7391 |
Enterprise | Contact for Pricing |
- per month
- none
Additional Pricing Details
Free - 1 user / 2 social accounts Professional @ $49/month - 1 user / 10 social accounts Team @ $129/month - 3 users / 20 social accounts Business - starting @ $739/month - 5 users / 35 social accounts Enterprise - contact for pricing, unlimited users / 50+ social accountsLikelihood to Renew
Asana
Asana 9.6
Based on 35 answers
- Mobile + Desktop capabilities - Able to use it anywhere, anytime.
- Task management - Easy to view projects and their progress.
- Time management - Easy to see what elements require time / how they interrelate and manage the project on an overall basis.
- Company management - Be able to see from a master dashboard perspective where each project is in its stages of completion.
- Clear communication - It's visually documented who is doing what at what time so that the whole project gets done.
CEO (Chief Executive Officer)
Simply Heaven DesignMarketing and Advertising, 1-10 employees
Hootsuite
Hootsuite 8.8
Based on 80 answers
At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
President/Owner
Social Savvy Geek, LLCMarketing and Advertising, 1-10 employees
Usability
Asana
Asana 9.0
Based on 22 answers
It is very user-friendly. Takes a new employee an hour to start figuring out how the system works. That's an important factor. You don't want to encounter the issue where employees need a week to understand how the system works. For example, JIRA, I tried using it for a week and I still don't understand the complicated layout. Asana has a simple interface. Once you see it, you get it type of program.

Verified User
Manager in Information Technology
Internet Company, 1-10 employeesHootsuite
Hootsuite 9.0
Based on 27 answers
The layout of horizontal columns for each stream or search is a very cumbersome way to display information. There isn't an easy way to sort, filter, or otherwise re-organize the streams to limit the current view to relevancy. This is one of the primary reasons why we plan to move to another platform.
Founder
UpticaMarketing and Advertising, 1-10 employees
Reliability and Availability
Asana
Asana 8.4
Based on 4 answers
Working with Asana on a daily basis
Project Manager
ClickSoftwareComputer Software, 501-1000 employees
Hootsuite
Hootsuite 10.0
Based on 36 answers
Any outages are communicated in advance and have not been a problem. We let our clients know based on communications from HootSuite.Since we operate 24/7 with multiple shifts, planned outages can interfere with our operations, but we can always work around it.

Verified User
Manager in Marketing
Marketing and Advertising Company, 51-200 employeesPerformance
Asana
No score
No answers yet
No answers on this topic
Hootsuite
Hootsuite 10.0
Based on 32 answers
Hootsuite makes passing on articles from the web very easy- when it works! I have had a number of gliches with Chrome where it does not open properly and the solution (after some toing and froing with support) was to uninstall and reinstall. The support staff are always very helpful (which is great!) but the gliches..... well, they suck when you are already busy!
CEO
Emma McLean KindergartenManagement Consulting, 1-10 employees
Support Rating
Asana
Asana 5.9
Based on 81 answers
I haven't had to use their support so I can't rate it. The fact that I haven't needed them reflects the ease of use of the product. I would recommend that any new users schedule a complete demo of the product to ensure that they are using it to it's fullest (there's a lot of useful features).
Director of Marketing & Communications
787 NetworksMarketing and Advertising, 51-200 employees
Hootsuite
Hootsuite 8.1
Based on 237 answers
I haven't had to use support for Hootsuite at all, but from what I hear, their functionality is incredible! I hope I never have to use support, but it's good to know that they're efficient at their job, and it is one of the reasons why I love Hootsuite so much.
Editor in Chief
MusicBoxPeteMusic, 1-10 employees
In-Person Training
Asana
No score
No answers yet
No answers on this topic
Hootsuite
Hootsuite 6.0
Based on 1 answer
Very easy to teach and learn
Search Specialist
MindshareMarketing and Advertising, 11-50 employees
Online Training
Asana
No score
No answers yet
No answers on this topic
Hootsuite
Hootsuite 10.0
Based on 8 answers
Would rate it a 10. We received two hours of online training and it was of very high-quality. HootSuite also offers HootSuite University which is an extremely comprehensive training portal with self-paced quizzes, training webinars and videos, best-practice papers, product certification, and access to a network of external experts. This is a fantastic resource.

Verified User
Employee in Information Technology
Media Production Company, 11-50 employeesImplementation Rating
Asana
No score
No answers yet
No answers on this topic
Hootsuite
Hootsuite 10.0
Based on 65 answers
One person of the organization must take the time to understand the product throughly. Next that person should work with the Hootsuite team to maximize the architecture of your platform and mitigate any problems that may crop up. Also, if a team members voices a concern or is having a problem roll your sleeves up and help them if not it can kill support for the product and end any chances of a renewal. Lastly, set aside enough time to allow for training and refresher training. Solve all problems ambiguity can not be permitted
Director of Social Media
United States Marine CorpsMilitary, 1001-5000 employees
Alternatives Considered
Asana
I like how extensive the capabilities are for Asana. With other softwares it seems there are many things lacking. I feel like Asana is also a very user friendly platform and aesthetically pleasing which is important in a modern office. We have many young people entering our workspace and it is important to have software that is ahead of the times in functionality and efficiency.
Brand Development & Culture Specialist
SIRIUScreatorGraphic Design, 1-10 employees
Hootsuite
Honestly, it's been years since I used anything but Hootsuite. About five years ago, I did a bit of a vendor analysis and concluded that for my needs (which are primarily high-volume, high number of social media accounts), Hootsuite is the most cost-efficient option. However, let's face it: That's because my monthly fee is a lower, grandfathered rate.

Verified User
Vice-President in Marketing
Marketing & Advertising Company, 1-10 employeesScalability
Asana
Asana 8.2
Based on 1 answer
I used this tool on a daily basis at work and it runs as a solid rock
Project Manager
ClickSoftwareComputer Software, 501-1000 employees
Hootsuite
No score
No answers yet
We haven't needed to scale it all.

Verified User
Strategist in Marketing
Hospital & Health Care Company, 1001-5000 employeesReturn on Investment
Asana
- Productivity - Most of all, it allows me to be more productive and have a good sense of where I am with projects and deadlines.
- Easy to use - I can make the most of my time to get up (and stay) up and running.
- Project coordination - Allows me to assign tasks to my interns and communicate directly within the platform to keep the work train moving.
Chief Do-Gooder
SignifyMarketing & Advertising, 1-10 employees
Hootsuite
- I have been able to evaluate which posts, in general, do well and figure out what types of posts to make (content)
- It's been harder however to compare on social medial platform compared to another because it's hard to duplicate a post with a new owly (I think you used to be able to) but more so, you also can't assign it a custom owly link so I can see at a glance which owly link was associated with what platform.
Director of Social Media and Brand Management
PediaStaffStaffing & Recruiting, 11-50 employees