Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Asana
Score 8.5 out of 10
N/A
Asana is a web and mobile project management app. With tasks, projects, conversations, and dashboards, Asana lets an entire team know who's doing what by when, enabling workload balancing. Users can also add integrations for GANTT charts, time tracking and more.
$50
per month
Hootsuite
Score 8.0 out of 10
N/A
Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…
$149
per month Starts at 1 user, 5 social accounts
Pricing
AsanaHootsuite
Editions & Modules
Premium
$13.49
per month
Business
$30.49
per month
Standard
$99
per month (billed annually) Starts at 1 user, 5 social accounts
Advanced
$249
per month (billed annually) Starts at 1 user, unlimited social accounts
Enterprise
Custom Pricing
per year
Offerings
Pricing Offerings
AsanaHootsuite
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup Fee$10 per user per monthOptional
Additional DetailsPlans can be paid monthly or annually, with a discount for annual pricing.
More Pricing Information
Community Pulse
AsanaHootsuite
Considered Both Products
Asana
Chose Asana
Asana has a task list, Trello doesn't. Asana has different views, Trello only has one. The Asana mobile app is amazingly easy to use. Trello can be confusing for some people. Trello is free for unlimited users, Asana requires payment for more users and integrations. Trello also …
Hootsuite
Chose Hootsuite
I believe Hootsuite is very user-friendly. Not to say the others aren't, but I feel like HS is fairly easy to hit the ground running on content management. I have found Hootsuite's suggestions on content and best times to post are much better than its competitors. I feel like …
Chose Hootsuite
I do find Hootsuite to be more user-friendly, cleaner, and includes much more reporting for the price. Sprout Social charges quite a bit more for fewer reports and fewer included aspects, like listening and ads. The interface is more aesthetically pleasing, as well, and seems …
Chose Hootsuite
HubSpot and SocialPilot suck they're not that easy to use. Later does stack up against Hootsuite with features already mentioned. They also have more color and branding on their website and I know that's a small thing but I'm surprised Hootsuite is all white.
Chose Hootsuite
Our team had a budget of $1000 annually for a social media management tool. We wanted functionality like Sprout Social but we couldn't afford the price tag. Hootsuite was our next best because we got almost all or similar functions of Sprout Social within our budget and more! …
Chose Hootsuite
Tried trials of other software and was disappointed compared to Hootsuite.com. Buffer and Later.com had limited functionality. MetaBusiness Suite and MailChimp offer a limited number of platforms you can post too. HubSpot and SproutSocial were extremely costly and geared toward …
Chose Hootsuite
Honestly, Hootsuite is the first product that we looked up and signed with. We haven't had a problem and the services and price has been fine so we haven't looked anywhere else. I don't plan on switching unless we have any problems. I probably should look into additional …
Chose Hootsuite
Compared to IFTTT it is simple to use and pruposed mainly for social media. You need to have some tech skills if you are going to use IFTTT versus you can be a non geek to use Hoostuite free. If you are a tech novice you can use Hootsuite's tutorials and guides to get you up …
Features
AsanaHootsuite
Project Management
Comparison of Project Management features of Product A and Product B
Asana
8.2
175 Ratings
7% above category average
Hootsuite
-
Ratings
Task Management9.3175 Ratings00 Ratings
Resource Management7.9148 Ratings00 Ratings
Gantt Charts8.657 Ratings00 Ratings
Scheduling8.7158 Ratings00 Ratings
Workflow Automation8.6130 Ratings00 Ratings
Team Collaboration9.2174 Ratings00 Ratings
Support for Agile Methodology8.57 Ratings00 Ratings
Support for Waterfall Methodology8.57 Ratings00 Ratings
Document Management7.8148 Ratings00 Ratings
Email integration7.3139 Ratings00 Ratings
Mobile Access8.6146 Ratings00 Ratings
Timesheet Tracking6.16 Ratings00 Ratings
Change request and Case Management8.44 Ratings00 Ratings
Budget and Expense Management6.775 Ratings00 Ratings
Professional Services Automation
Comparison of Professional Services Automation features of Product A and Product B
Asana
6.2
46 Ratings
20% below category average
Hootsuite
-
Ratings
Project & financial reporting5.51 Ratings00 Ratings
Integration with accounting software6.945 Ratings00 Ratings
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Asana
-
Ratings
Hootsuite
6.4
294 Ratings
18% below category average
Boolean keyword searches00 Ratings6.2195 Ratings
Filtering out noise/spam00 Ratings5.9204 Ratings
Sentiment analysis00 Ratings6.2200 Ratings
Broad channel coverage00 Ratings7.5270 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Asana
-
Ratings
Hootsuite
7.8
409 Ratings
4% below category average
Content planning and scheduling00 Ratings8.9408 Ratings
Audience targeting00 Ratings7.2280 Ratings
Content optimization00 Ratings7.5333 Ratings
Workflow management00 Ratings7.8345 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Asana
-
Ratings
Hootsuite
7.4
328 Ratings
9% below category average
Automated routing and prioritization00 Ratings7.0236 Ratings
Customer interaction histories00 Ratings7.3254 Ratings
Bulk actions00 Ratings7.9283 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Asana
-
Ratings
Hootsuite
7.0
310 Ratings
10% below category average
Lead generation00 Ratings6.3185 Ratings
Content marketing00 Ratings7.8277 Ratings
Paid media management00 Ratings6.9187 Ratings
Campaigns and promotions00 Ratings7.0237 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Asana
-
Ratings
Hootsuite
8.3
402 Ratings
1% below category average
Twitter00 Ratings7.6362 Ratings
Facebook00 Ratings8.7385 Ratings
LinkedIn00 Ratings8.3336 Ratings
Google+00 Ratings8.960 Ratings
Instagram00 Ratings8.5341 Ratings
Pinterest00 Ratings8.4169 Ratings
YouTube00 Ratings7.9158 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Asana
-
Ratings
Hootsuite
7.8
329 Ratings
0% above category average
Campaign success analytics00 Ratings8.0304 Ratings
Real-time tracking00 Ratings7.7304 Ratings
Competitor analysis00 Ratings7.7206 Ratings
Account management
Comparison of Account management features of Product A and Product B
Asana
-
Ratings
Hootsuite
7.7
336 Ratings
4% below category average
Role-based user permissions & privileges00 Ratings8.4284 Ratings
Mobile access00 Ratings7.0308 Ratings
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AsanaHootsuite
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Score 9.1 out of 10
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Score 10.0 out of 10
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InEight
InEight
Score 9.5 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
InEight
InEight
Score 9.5 out of 10
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User Ratings
AsanaHootsuite
Likelihood to Recommend
8.8
(205 ratings)
8.2
(469 ratings)
Likelihood to Renew
9.6
(34 ratings)
8.9
(89 ratings)
Usability
7.9
(33 ratings)
8.1
(108 ratings)
Availability
8.4
(2 ratings)
9.8
(21 ratings)
Performance
-
(0 ratings)
9.8
(19 ratings)
Support Rating
5.0
(42 ratings)
7.0
(263 ratings)
In-Person Training
-
(0 ratings)
6.0
(1 ratings)
Online Training
-
(0 ratings)
9.0
(17 ratings)
Implementation Rating
-
(0 ratings)
8.0
(39 ratings)
Configurability
-
(0 ratings)
7.2
(3 ratings)
Ease of integration
-
(0 ratings)
7.7
(2 ratings)
Product Scalability
8.2
(1 ratings)
8.1
(3 ratings)
Vendor post-sale
-
(0 ratings)
8.8
(3 ratings)
Vendor pre-sale
-
(0 ratings)
8.3
(18 ratings)
User Testimonials
AsanaHootsuite
Likelihood to Recommend
Asana
The usability of Asana is broad since it's available in a variety of platforms that are widely used nowadays. I think that it would be great for people who are constantly on the move and switching devices, since it has allowed me to work from my phone, too. I also think that Asana has proven itself to handle a large quantity of work
Read full review
Hootsuite
Hootsuite is a great place to bring all your resources into one system. Instead of using all of the native platforms, you can do most of it here. You can also track analytics without leaving the platform. We are also excited to use the social listening feature.
Read full review
Pros
Asana
  • Through it, we were able to communicate and cooperate with the rest of the team to complete the work in the required manner and at the appropriate time.
  • Available for free on Android and iPhone.
  • Asana has a simple and easy user interface
Read full review
Hootsuite
  • Scheduling of content. The ease of use for Hootsuite's planner abilities is top of the industry. It is simple and effective in posting content to different channels and accounts.
  • Analytics are superior on Hootsuite. Their custom reports allow you to view very specific KPI's that you can adjust for each channel or account. The reports are also exportable to be used for others in the company.
  • Inbox management. The inbox manager is superior to any in the industry. Hootsuite allows you to tag certain phrases or keywords to better filter messages based on importance or topic.
Read full review
Cons
Asana
  • Asana is not really a project management tool, it is good for simple projects only
  • UI has some glitches (doesn't save preferences, etc.)
  • Integration with other tools (Office 365, MS Project)
  • No reminders if the working period you entered is on holidays
Read full review
Hootsuite
  • Because of the way algorithms works, we would have loved to be able to automate making a post with no link and posting the first comment with a link (hello LinkedIn)
  • We would have loved an easy way to post from a main account and repost the post for other accounts we administrate, for instance a corporate post reposted by individuals for LinkedIn, or retweets from one main account by child accounts
Read full review
Likelihood to Renew
Asana
  • Mobile + Desktop capabilities - Able to use it anywhere, anytime.
  • Task management - Easy to view projects and their progress.
  • Time management - Easy to see what elements require time / how they interrelate and manage the project on an overall basis.
  • Company management - Be able to see from a master dashboard perspective where each project is in its stages of completion.
  • Clear communication - It's visually documented who is doing what at what time so that the whole project gets done.
Read full review
Hootsuite
At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
Read full review
Usability
Asana
It is very user-friendly. Takes a new employee an hour to start figuring out how the system works. That's an important factor. You don't want to encounter the issue where employees need a week to understand how the system works. For example, JIRA, I tried using it for a week and I still don't understand the complicated layout. Asana has a simple interface. Once you see it, you get it type of program.
Read full review
Hootsuite
I love Hootsuite. It's a real time-saver and allows me to plan my social media strategy effectively. I'm able to pull analytics and pivot if needed quickly. They listen to feedback and continually implement new features, which I appreciate. One of my favorite new features is the ability to optimize the length of posts. I would give a 10 rating if there were support for LinkedIn groups.
Read full review
Reliability and Availability
Asana
Working with Asana on a daily basis
Read full review
Hootsuite
Any outages are communicated in advance and have not been a problem. We let our clients know based on communications from HootSuite. Since we operate 24/7 with multiple shifts, planned outages can interfere with our operations, but we can always work around it.
Read full review
Performance
Asana
No answers on this topic
Hootsuite
Hootsuite makes passing on articles from the web very easy- when it works! I have had a number of gliches with Chrome where it does not open properly and the solution (after some toing and froing with support) was to uninstall and reinstall. The support staff are always very helpful (which is great!) but the gliches..... well, they suck when you are already busy!
Read full review
Support Rating
Asana
I haven't had to use their support so I can't rate it. The fact that I haven't needed them reflects the ease of use of the product. I would recommend that any new users schedule a complete demo of the product to ensure that they are using it to it's fullest (there's a lot of useful features).
Read full review
Hootsuite
I can manage all of my accounts on one site! It's absolutely amazing!
The dashboard is helpful to see how you are doing as well. Still
getting to understand the analytics and may need to reach out for help
on this
Read full review
In-Person Training
Asana
No answers on this topic
Hootsuite
Very easy to teach and learn
Read full review
Online Training
Asana
No answers on this topic
Hootsuite
The online training is decent; however, it takes a lot more time to search for answers to my questions. Having a training session with a live person was much more effective as they were able to quickly address the business needs I have.
Read full review
Implementation Rating
Asana
No answers on this topic
Hootsuite
• Combination of vendor and internal. The vendor bumped up our account to the Enterprise version (quite simple and easy) and then set up our organization and team structure. We then had to log in and set up team members and assign members to social media accounts. This was pretty easy to do as they have a great user interface. We simply had to drag and drop people into the correct team giving them access to specific social media accounts.
Read full review
Alternatives Considered
Asana
Asana is a top-tier project management software that helps us organize and track projects from start to finish. It allows us to apply tasks/to-dos to multiple projects without duplication, divide complex projects into smaller tasks, and track project progress. It also helps us organize work on Kanban boards or linear lists. It stands out from the crowd in a big way compared to the competition.
Read full review
Hootsuite
We chose Hootsuite over Buffer, Sprout Social, and Later for its comprehensive dashboard, robust analytics, and support for multiple team members and social networks. While Buffer and Later are great for simplicity and visuals, and Sprout excels in CRM, Hootsuite offers a perfect balance of scalability, collaboration, and content planning, making it ideal for our growing needs.
Read full review
Scalability
Asana
I used this tool on a daily basis at work and it runs as a solid rock
Read full review
Hootsuite
We are only using in marketing and have been able to scale.
Read full review
Return on Investment
Asana
  • Productivity - Most of all, it allows me to be more productive and have a good sense of where I am with projects and deadlines.
  • Easy to use - I can make the most of my time to get up (and stay) up and running.
  • Project coordination - Allows me to assign tasks to my interns and communicate directly within the platform to keep the work train moving.
Read full review
Hootsuite
  • I have been able to evaluate which posts, in general, do well and figure out what types of posts to make (content)
  • It's been harder however to compare on social medial platform compared to another because it's hard to duplicate a post with a new owly (I think you used to be able to) but more so, you also can't assign it a custom owly link so I can see at a glance which owly link was associated with what platform.
Read full review
ScreenShots

Asana Screenshots

Screenshot of Product HomepageScreenshot of Team ConversationsScreenshot of Project CalendarsScreenshot of InboxScreenshot of List ProjectScreenshot of Portfolios

Hootsuite Screenshots

Screenshot of Monitoring: Monitors social media profiles and tracks the topics that matter to the brand.Screenshot of Publishing: Create, publish and schedule engaging posts across social channels.Screenshot of Customer Engagement: A consolidated stream of messages across networks that can be triaged and assigned to respond to customers faster. Provides optional chatbot handover for automated responses.Screenshot of Scheduling: Social content can be planned as a team with a shared calendar that features collaborative post drafts and built-in approval workflows.Screenshot of Analytics & Reporting: Measures the effectiveness of a social media strategy to help turn strategy into execution with meaningful and actionable insights. Reports can be customized and shared according to unique business goals and objectives.