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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Audiense

    Score10 out of 10
    N/AAudiense is a social marketing platform focused on Twitter analytics. The company and product was formerly called SocialBro, and rebranded in 2015. Capabilities include social listening, social marketing, and Twitter advertising.

    $99

    per month

    Constant Contact

    Score8 out of 10
    N/AConstant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.

    $12

    per month

    Growave

    Score9.7 out of 10
    Small Businesses (1-50 employees)
    Growave (formerly SocialShopWave), a small company in Kyrgyzstan, offers a Social Login app for Shopify stores, and social product reviews and comments.

    $9

    per month

    Pricing
    AudienseConstant ContactGrowave
    Editions & Modules
    Twitter Marketing (formerly Socialbro)
    $39
    per month (billed annually)
    Audience Insights
    $696
    per month (billed annually)
    Lite
    Starting at $12.00
    per month
    Standard
    Starting at $35.00
    per month
    Premium
    Starting at $80.00
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    AudienseConstant ContactGrowave
    Free Trial
    YesYesYes
    Free/Freemium Version
    YesNoNo
    Premium Consulting/Integration Services
    NoNoNo
    Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
    Additional DetailsThe SMS Marketing tool can be added to any Standard or Premium Constant Contact account. SMS is only available in the US for Standard and Premium paid plans. SMS can be added when logged in to an account after purchase. Plans start at $10/month for up to 500 messages.
    More Pricing Information
    Features
    AudienseConstant ContactGrowave
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Audiense and Constant Contact and Growave
    Feature
    Audiense
    -
    Ratings
    Constant Contact
    9.0
    120 Ratings
    11% above category average
    Growave
    -
    Ratings
    WYSIWYG email editor00 Ratings9.7102 Ratings00 Ratings
    Dynamic content00 Ratings9.7104 Ratings00 Ratings
    Ability to test dynamic content00 Ratings8.582 Ratings00 Ratings
    Landing pages00 Ratings9.378 Ratings00 Ratings
    A/B testing00 Ratings8.373 Ratings00 Ratings
    Mobile optimization00 Ratings8.686 Ratings00 Ratings
    Email deliverability reporting00 Ratings9.9116 Ratings00 Ratings
    List management00 Ratings9.3118 Ratings00 Ratings
    Triggered drip sequences00 Ratings7.962 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Audiense and Constant Contact and Growave
    Feature
    Audiense
    -
    Ratings
    Constant Contact
    8.5
    117 Ratings
    10% above category average
    Growave
    -
    Ratings
    Dashboards00 Ratings8.488 Ratings00 Ratings
    Standard reports00 Ratings9.8115 Ratings00 Ratings
    Custom reports00 Ratings7.558 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Audiense and Constant Contact and Growave
    Feature
    Audiense
    -
    Ratings
    Constant Contact
    8.4
    69 Ratings
    3% above category average
    Growave
    -
    Ratings
    URL Validation00 Ratings8.231 Ratings00 Ratings
    Link Tracking00 Ratings7.934 Ratings00 Ratings
    Image Validation00 Ratings8.932 Ratings00 Ratings
    Inbox Display00 Ratings8.635 Ratings00 Ratings
    Email Accessibility Tools00 Ratings7.928 Ratings00 Ratings
    Spelling and Grammar Check00 Ratings9.856 Ratings00 Ratings
    Spam Testing00 Ratings6.026 Ratings00 Ratings
    Email Previews00 Ratings9.968 Ratings00 Ratings
    Best Alternatives
    AudienseConstant ContactGrowave
    Small Businesses
    No answers on this topic
    Mad Mimi
    Score10 out of 10
    No answers on this topic
    Medium-sized Companies
    No answers on this topic
    Campaign Monitor by Marigold
    Score9 out of 10
    No answers on this topic
    Enterprises
    No answers on this topic
    Emma by Marigold
    Score8.5 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    AudienseConstant ContactGrowave
    Likelihood to Recommend
    7.3
    (23 ratings)
    9.8
    (135 ratings)
    10.0
    (12 ratings)
    Likelihood to Renew
    5.8
    (4 ratings)
    9.9
    (23 ratings)
    10.0
    (1 ratings)
    Usability
    8.0
    (1 ratings)
    10.0
    (12 ratings)
    10.0
    (2 ratings)
    Availability
    8.0
    (1 ratings)
    9.0
    (2 ratings)
    -
    (0 ratings)
    Performance
    8.0
    (1 ratings)
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    9.5
    (2 ratings)
    10.0
    (9 ratings)
    10.0
    (6 ratings)
    Online Training
    9.0
    (1 ratings)
    10.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.5
    (2 ratings)
    10.0
    (5 ratings)
    10.0
    (1 ratings)
    Configurability
    -
    (0 ratings)
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    -
    (0 ratings)
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    AudienseConstant ContactGrowave
    Likelihood to Recommend
    Audiense
    When you start a strategy and want to discover how the audiense is composed, this is the first step to start exploring and then create your buyer personas with more details from other auxiliary tools (social listening, market research). Audiense is the best way to start exploring. It works better when you are dealing with big social media accounts when you want to explore audiences from a specific country or very specific interests. It’s good to import information from listening tools like Brandwatch to get better results about your audience.
    Incentivized
    Read full review
    Constant Contact
    Constant Contact is an excellent tool for sending out flyers and newsletters. However, I feel the content's appearance is typically all the same. When I receive an email from Constant Contact, I can immediately identify it - the templates usually all look the same. When sending out communications with images, it is easy to use Constant Contact and link webpages. However, the email layout is always vertical and can get very lengthy. I prefer a more flip-book approach with options to flip the page.
    Incentivized
    Read full review
    Growave (formerly SocialShopWave)
    After an exhaustive search, I was excited to choose Growave for my biz rewards & loyalty program, the Smile High Club™. The app is very customizeable so has checked off every requirement as far as our branding style guide goes. The greatest thing about Growave is its people. They are so kind, patient & know their stuff!! They always have an answer for me
    Read full review
    Pros
    Audiense
    • Audiense is the best tool I have found for tie your tweets to changes in your followers. In essence, I can see when tweets are gaining or losing followers for my account.
    • Audiense also has great analytical tools like best time to tweet reports
    • Audiense also provide a very complete look at each person you follow or is following you. It helps to understand who the people are.
    Read full review
    Constant Contact
    • Market segmentation is great: my main segmentation is by region because that's how our sales team is divided.
    • Lists: making customized email lists is easy and intuitive; the custom fields allow some flexibility in case our fields don't exactly line up with Constant Contact's.
    • Campaigns: creating campaigns is quick and simple. I especially appreciate the 'resend to non-openers' option. I am constantly using this feature.
    • Subject line generator: I like using the recommended subject lines. I'm able to plug in their recommended ideas, or sometimes, this feature helps me generate my own ideas.
    Read full review
    Growave (formerly SocialShopWave)
    • Support - They respond to emails quickly and professionally.
    • Coding - They are Shopify experts and will also try to find a solution to a request.
    • They are also cost effective meaning we are able to progress with development of our site without the high cost some other agencies charge.
    Read full review
    Cons
    Audiense
    • For the USA, if Audiense.com is able to pull in the FULL spectrum of Acxiom data, then we have a truly splendid solution.
    • For the world, if Audiense.com is able to enrich an audience with PIPL, Apollo.io, and Full Contact API data, then we have the next iteration of this already amazing solution
    • As Audiense.com refines its SEMRush partnership, we will see advanced SEO unlink anything seen in past decades.
    • If Audiense.com were to integrate the full capabilities of Relationship Science ( relsci.com ), then we would, as salespeople, have the next iteration of the solution as a sales power tool.
    Incentivized
    Read full review
    Constant Contact
    • It would be nice if we had more customizable options for emails - like moving around pictures and text boxes, rather than a set spot for everything to go.
    • I would like it if multiple people could work on a document at one time. So if I'm in charge of graphics, I can get those updated while someone else is entering content, etc.
    Incentivized
    Read full review
    Growave (formerly SocialShopWave)
    • Not really anything there that would necessarily be needed, or that troubled the usage of the app. Of course, there were some "problems" or how I would better describe it "things that needed to be changed" when we first started with the app, but the back office is very easy to use and understand and if there was something, that couldn't be solved there, the customer service was very easy to respond, handle and solve the situation. So that's not really a drawback, because I guess it's a normal thing.
    • The only thing that could be adapted, is that the emails are not multilingual. So it is not possible to translate them even with another translation app. So that's sort of bad for a multilingual shop, but is only a minor drawback.
    Read full review
    Likelihood to Renew
    Audiense
    I have been using it for a few years now and I still think it's a pretty competitive tool, although a lot of new interesting tools are coming on the market and I am always on the lookout for new solutions. If it keeps innovating, however, Audiense could stay relevant for some time to come
    Incentivized
    Read full review
    Constant Contact
    There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.
    Read full review
    Growave (formerly SocialShopWave)
    Because it has been a very useful app, easy to use, filled with great options and a terrific customer service.
    Incentivized
    Read full review
    Usability
    Audiense
    The dashboard is excellent and easy to understand. Their messaging is very clear. The reports are visual and powerful.
    Read full review
    Constant Contact
    There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
    Read full review
    Growave (formerly SocialShopWave)
    We're currently a small newly launched eCommerce business so our needs are pretty basic. This app is free and does what we need it to and Growave's customer support and their dev team are super patient, helpful and attentive.
    Read full review
    Reliability and Availability
    Audiense
    I have never had an issue.
    Read full review
    Constant Contact
    No major problems in sending out the email campaigns and accessing the analytics
    Incentivized
    Read full review
    Growave (formerly SocialShopWave)
    No answers on this topic
    Performance
    Audiense
    I have never had an issue.
    Read full review
    Constant Contact
    The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours
    Read full review
    Growave (formerly SocialShopWave)
    No answers on this topic
    Support Rating
    Audiense
    Any questions we had were promptly answered.
    Read full review
    Constant Contact
    I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.
    Read full review
    Growave (formerly SocialShopWave)
    They are super attentive and will work with you to make sure that Growave is properly integrated on your site. I had a few conversations with them. They always had prompt replies and they helped to create some custom solutions so that their modules matched the style of our website. It was overall a really great experience working with them.
    Incentivized
    Read full review
    Online Training
    Audiense
    Pretty simple to start using. Have to do some self-study to learn more advanced features
    Read full review
    Constant Contact
    No answers on this topic
    Growave (formerly SocialShopWave)
    No answers on this topic
    Implementation Rating
    Audiense
    Just a plug and play online tool
    Read full review
    Constant Contact
    Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
    Read full review
    Growave (formerly SocialShopWave)
    It was easy to do and their support team helped when needed.
    Incentivized
    Read full review
    Alternatives Considered
    Audiense
    I have used a few audience insight tools but I find Audiense has a large mix of data within one platform. For instance, IBM Watson, Demos, Social Listening, Hashtags. It is great to have a lot of insights about an audience in one place to have a holistic understanding.
    Incentivized
    Read full review
    Constant Contact
    Constant Contact is much more intuitive for people who are not tech-savvy. Also, while sendgrid offered more options in it's drag and drop interface, it displayed differently across different email clients, which made it very cumbersome to use. It also took much longer to upload contact lists and it was harder to manage existing contacts. Performance in sendgrid was much slower as well, and the Preview feature was quite buggy. Our team initially chose sendgrid because of the integration options that it's API offered, but we ultimately switched to Constant Contact because it was much easier to build campaigns and better suited our requirements.
    Read full review
    Growave (formerly SocialShopWave)
    Yotpo seems to have more ways to integrate your reviews with other features on your site, but Growave is a simple solution for people who aren't actively focusing their attention on reviews. Yotpo also seems to have better filters for negative keywords and swear words (important for children's toy company). However, Yotpo carries a much higher price tag.
    Incentivized
    Read full review
    Scalability
    Audiense
    No answers on this topic
    Constant Contact
    Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
    Incentivized
    Read full review
    Growave (formerly SocialShopWave)
    No answers on this topic
    Return on Investment
    Audiense
    • Definitely increased the value of my social intelligence data. Now I'm able to really understand who my audience is and this helps my clients think about them as real people instead of an anonymous group.
    • Time saved, being able to click a button and then have my audience generated within a couple of hours without me having to do anything else is invaluable.
    Incentivized
    Read full review
    Constant Contact
    • I have had nothing but positive impacts from using Constant Contact.
    • The church is large, and there are many subgroups and axillary groups within the church. Setting up specific groups based on responsibility, interest, member goals, and service needs allows me to send information quickly, saving valuable time for other tasks.
    • Constant Contact allows leadership to stay personally engaged with the members I work with, without over-taxing my time. It feels so seamless.
    Incentivized
    Read full review
    Growave (formerly SocialShopWave)
    • Consumers truly enjoy the loyalty point program.
    • The App makes it very fluid for easy log in's by the consumer.
    • E-mail Notifications and retention programs are effective.
    Read full review
    ScreenShots

    Audiense Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot

    Constant Contact Screenshots

    Screenshot of the AI Content Generator that can be used to create content for emails, social posts, or SMS.Screenshot of an example automation workflow. These help to ensure a business's marketing is always on.Screenshot of some of the available pre-built email templates, that can be edited with the included drag-and-drop email editor.Screenshot of the Social Posting tool, used to plan and post social media messaging across platforms.Screenshot of the SMS Marketing feature.Screenshot of some of Constant Contact's available integrations.

    Growave Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot