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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    AWeber

    Score8.1 out of 10
    N/AAWeber is an email marketing and automation solution. It provides support for mobile-friendly HTML email newsletters, autoresponder campaigns, subscriber segmentation and management, RSS-to-email features, signup forms for websites or blogs, and more.

    $15

    per month

    Mad Mimi

    Score10 out of 10
    N/AMad Mimi is an email marketing solution targeted at SMBs, designed to be intuitive and straightforward. It was acquired by GoDaddy in August 2014 to expand their small business support offerings.

    $10

    per month

    Wunderkind

    Score5 out of 10
    N/AWunderkind (formerly BounceX) is presented as a people-based marketing cloud. It includes behavior-based personalization capabilities for website content, email, and other channels. The vendor states digital businesses use Wunderkind to remember who site visitors are, allowing them to deliver high-converting, one-to-one messages on websites, through emails and texts, and in ads at scale.N/A
    Pricing
    AWeberMad MimiWunderkind
    Editions & Modules
    AWeber Lite
    $15
    per month Starting at
    AWeber Plus
    $30
    per month Starting at
    Done For You Email
    $30
    per month Starting at
    Unlimited
    $899
    per month
    Basic
    $10.00
    per month
    Pro
    $42.00
    per month
    Silver
    $199.00
    per month
    Gold
    $1049.00
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    AWeberMad MimiWunderkind
    Free Trial
    YesNoNo
    Free/Freemium Version
    YesNoNo
    Premium Consulting/Integration Services
    NoNoNo
    Entry-level Setup Fee$79 one-time feeNo setup feeNo setup fee
    Additional DetailsAWeber offers usage-based pricing starting at $15/month. Plans scale based on the number of subscribers and features needed. Options include: Lite Plan – Core tools like email automation, landing pages, sign-up forms, and AI Writing Assistant. Plus Plan – Advanced features including split automation paths, behavioral triggers, analytics, A/B testing, ecommerce, and custom branding. Done For You – A fully built email marketing system (emails, landing pages, and automations) delivered in 7 days, with 30 days of unlimited edits. All plans include 24/7 support. 14-day free trial available.
    More Pricing Information
    Community Pulse
    AWeberMad MimiWunderkind
    Considered Multiple Products
    AWeber
    No answer on this topic
    GoDaddy
    Chose Mad Mimi
    When I started using Mad Mimi several years ago, it offered a decent feature set at a lower price. For my business, I switched to AWeber first and then to ActiveCampaign for more advanced e-commerce integrations. For my trade association, I recently moved to MailChimp because …
    Incentivized
    Wunderkind
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    No answers on this topic
    Features
    AWeberMad MimiWunderkind
    Email & Online Marketing
    Comparison of Email & Online Marketing features of AWeber and Mad Mimi and Wunderkind
    Feature
    AWeber
    7.7
    31 Ratings
    5% below category average
    Mad Mimi
    8.2
    9 Ratings
    2% above category average
    Wunderkind
    -
    Ratings
    WYSIWYG email editor8.930 Ratings9.98 Ratings00 Ratings
    Dynamic content7.03 Ratings7.06 Ratings00 Ratings
    Landing pages6.04 Ratings8.05 Ratings00 Ratings
    A/B testing8.07 Ratings10.01 Ratings00 Ratings
    Mobile optimization7.026 Ratings7.07 Ratings00 Ratings
    Email deliverability reporting8.031 Ratings9.09 Ratings00 Ratings
    List management8.031 Ratings10.09 Ratings00 Ratings
    Triggered drip sequences8.927 Ratings8.15 Ratings00 Ratings
    Ability to test dynamic content00 Ratings5.06 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of AWeber and Mad Mimi and Wunderkind
    Feature
    AWeber
    8.6
    31 Ratings
    11% above category average
    Mad Mimi
    10.0
    8 Ratings
    26% above category average
    Wunderkind
    -
    Ratings
    Dashboards8.927 Ratings10.07 Ratings00 Ratings
    Standard reports8.931 Ratings10.08 Ratings00 Ratings
    Custom reports7.926 Ratings10.06 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of AWeber and Mad Mimi and Wunderkind
    Feature
    AWeber
    7.6
    3 Ratings
    7% below category average
    Mad Mimi
    7.7
    1 Ratings
    6% below category average
    Wunderkind
    -
    Ratings
    URL Validation7.73 Ratings00 Ratings00 Ratings
    Link Tracking8.43 Ratings10.01 Ratings00 Ratings
    Image Validation7.13 Ratings00 Ratings00 Ratings
    Inbox Display7.13 Ratings00 Ratings00 Ratings
    Spam Testing7.13 Ratings00 Ratings00 Ratings
    Email Previews8.43 Ratings7.01 Ratings00 Ratings
    Spelling and Grammar Check00 Ratings6.01 Ratings00 Ratings
    Best Alternatives
    AWeberMad MimiWunderkind
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Sitecore Send
    Score8.7 out of 10
    FullContact
    Score8 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    No answers on this topic
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Emma by Marigold
    Score8.5 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    AWeberMad MimiWunderkind
    Likelihood to Recommend
    8.0
    (37 ratings)
    9.9
    (13 ratings)
    1.7
    (6 ratings)
    Likelihood to Renew
    6.8
    (6 ratings)
    10.0
    (5 ratings)
    -
    (0 ratings)
    Usability
    8.0
    (3 ratings)
    9.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (3 ratings)
    8.0
    (1 ratings)
    1.0
    (1 ratings)
    User Testimonials
    AWeberMad MimiWunderkind
    Likelihood to Recommend
    AWeber
    AWeber is an excellent email marketing solution for small to mid-sized businesses, especially those that are just starting with email marketing campaigns. AWeber is also good for bloggers. But it's not perfect for an affiliate marketer who wants to make a landing page on AWeber. Businesses that require advanced segmentation options may need to consider other email marketing platforms.
    Read full review
    GoDaddy
    Mad Mimi is perfect for scheduling remainder emails. For instance, if you need to remind a client about a pending order next week, you can schedule the remainder email today and it will be sent exactly the date and time you want it to even if you are out of office. If you need to contact thousands of people at a time, Mad Mimi can be used to send the emails all at once to all of them, especially for marketing purposes and newsletter purposes.
    Incentivized
    Read full review
    Wunderkind
    BounceX is well suited if you want to boost list/customer base growth, but a tricky aspect of it for me is that I don't know the benefit smaller companies would get from BounceX to accelerate growth without having an existing customer base.
    Incentivized
    Read full review
    Pros
    AWeber
    • List building: AWeber makes it easy to grow opt-in subscribers through customizable signup forms as well an integration with tools like Sumo and Hustle Pro.
    • List segmentation: with a little more information about each subscriber, it's easy to create custom segmented lists based on different criteria.
    • Deliverability: AWeber enforces opt-in rules to keep spammers out of its system and improve deliverability rates for reputable users. We rarely have issues with our messages from AWeber being routed to spam folders.
    • Double opt-in: AWeber makes it easy to set up double opt-in to make extra certain you have a high-quality mailing list.
    Incentivized
    Read full review
    GoDaddy
    • I've been on the free plan for years and it has suited me very well. It's reliable and has all the core features I need at the moment. Considering how all the online tools can add up, this is right for my business.
    • Mad Mimi has a super-simple interface, and it's drag and drop, so I don't have to spend a lot of time designing each email. Although you can customize with your logo and colors.
    • There are several free add-ons, which allow for a limited amount of automation. I would recommend taking advantage of the RSS feed, webform, and drip campaign features.
    • You can segment your list into as many groups as you like, which makes for more effective email marketing.
    Incentivized
    Read full review
    Wunderkind
    • Personalization in email - they have a great ability to surface products in email directly tied to what a past customer was browsing on the site
    • Great account management and fast turnaround times to address evolving needs we have
    • Very robust site experience capabilities to accommodate a lot of different use cases
    Incentivized
    Read full review
    Cons
    AWeber
    • Aweber would be even better if it had the ability to host landing pages. I have to use a tool like landingpages.net to do this if I don't want to create the landing pages as part of my client's website. If I manage their site, it isn't a problem, but it keeps me from using Aweber for clients who manage their own sites or dont' have one.
    • Aweber would greatly benefit from a more robust reseller program. Firms like mine have multiple clients and, with each client needing an individual Aweber account, it would be nice to have access to margin so that we could resell the services.
    • Along the lines of a reseller program, it would be great of Aweber allowed resellers to white label the interface and administrate multiple accounts from one agency account.
    Incentivized
    Read full review
    GoDaddy
    • The ease on adding links, such as unsubscribe links, is not as easy as it is with other email service providers. Creating simple tags that take the place of a link could help a lot, especially for those not as familiar with HTML.
    • Perhaps a way of archiving old emails, or hiding them from the past emails area. It can look a bit cluttered, and can be confusing in some circumstances.
    • Providing some learning material, or at least a more thorough overview of email marketing, and the user interface would be of great use to beginners.
    Read full review
    Wunderkind
    • Support is awful
    • Management will not work with you to make things right
    • Tool is buggy. It went down for 50 hours during our Black Friday sale resulting in substantial amount of lost revenue.
    Read full review
    Likelihood to Renew
    AWeber
    AWeber is easy and intuitive for me use. I really like the simplicity and the structure of the work flow as it saves me time. AWeber also integrates with all the other programs, systems and gateways that I use on a daily basis (WordPress, Paypal, LeadPages, Facebook and more) and if I have any questions or have trouble the AWeber customer service technicians are very helpful.
    Read full review
    GoDaddy
    Pretty simple, I know I'm getting what I pay for and a little more. Although simple and easy for the new user; a more seasoned marketer can still get the most from MadMimi. Especially if the primary purpose is to generate strong brand loyalty with effective communication that integrates your various outlets: MadMimi makes it easy for your customer to pick-up what the business owner wants to relay.
    Read full review
    Wunderkind
    No answers on this topic
    Usability
    AWeber
    See previous answers ... the design / customization interface could be more intuitive and elegant .. for example, for me it has been difficult to easily figure out how to place pictures / images to the right, left or center of text.
    Incentivized
    Read full review
    GoDaddy
    I find it very easy to use just like my colleagues too. The learning curve is straight forward.
    Incentivized
    Read full review
    Wunderkind
    No answers on this topic
    Support Rating
    AWeber
    I have always received prompt phone or live chat support that has resolved my issues on the first call in a competent, knowledgeable and friendly manner. By contrast MailChimp offers no live chat or phone support; they only offer email support and the response time for MailChimp is slow by comparison to AWeber.
    Incentivized
    Read full review
    GoDaddy
    My issues are usually quickly resolved and their support staffs are very knowledgeable on the software generally
    Incentivized
    Read full review
    Wunderkind
    Beware if you buy from them you are committed for a year. It is too expensive for the offering and they offer no solutions for you to manage the process/tool at a discounted rate. Will not renew my contract, that’s for sure.
    Read full review
    Alternatives Considered
    AWeber
    We often use Canva to design our content and then export it as an image to upload into Aweber, as Aweber designs and limitations are too much of a hindrance to our needs. Canva is a brilliant tool for marketing and saves you a lot of time being able to adapt or change an existing template you create.
    Read full review
    GoDaddy
    Constant Contact is the Goliath of the industry and to us, it was unnecessarily complex and expensive. We chose Mad Mimi, after looking at several other new offerings and we've been extremely satisfied with our choice of Mad Mimi.
    Incentivized
    Read full review
    Wunderkind
    We've used both Emarsys and Klaviyo as our ESP, while using Wunderkind to handle email/SMS acquisition and abandonment emails. Wunderkind has proven to be able to capture more emails and send more behavioral emails with the contact matching technology.
    Incentivized
    Read full review
    Return on Investment
    AWeber
    • Aweber delivers my email fast and reliably, never had a problem tech support could not handle (by the way, their support is great!)
    • Since I have been with Aweber for so many years, I have an unlimited plan for a very affordable rate
    • Aweber may not be a sexy as some of the new kids on the block, but it is a solid offering you should consider when choosing an autoresponder
    Incentivized
    Read full review
    GoDaddy
    • I've spent 3 years creating blog posts, and it is only now encompassing the breath that allows me to draw upon this pieces as a reusable resource, but now this is happening.
    • I preferred the Mad Mimi platform to Mail Chimp, and I suspect it continues to offer advantages. I felt Mad Mimi did themselves a disservice by failing to support their free subscriber service to the same extent that Mail Chimp does. When one's mail list gets sufficiently large, then it does pay to pay them, but not in the context I was using it.
    • It seems that Mad Mimi is targeting direct marketing purposes, as this is a use where ROI is more easily measured.
    Incentivized
    Read full review
    Wunderkind
    • For the email campaigns we had an original agreement for them to produce a 5X return on ad spend and thus far they have produced a greater than 8X return
    Incentivized
    Read full review
    ScreenShots

    AWeber Screenshots

    Screenshot of an example of email sequences triggered by actions like purchases or sign-ups to nurture leads, re-engage customers, or onboarding new subscribers. Use tags and behavior-based logic to send the right message at the right time, in the subscriber’s time zone.Screenshot of AWeber's interface for building on-brand email graphics and social content. Built-in Canva access lets users create custom visuals for headers, announcements, and promotions in just a few clicks.Screenshot of where to create and send professional emails used to promote products and drive more sales. Built-in tools like content blocks, saved templates, and branded elements make it easy to stay consistent and launch campaigns faster.Screenshot of where to launch product pages, event signups, or lead capture forms in minutes. Every landing page includes built-in forms, payment collection, and automated follow-ups.Screenshot of the editor used to sell digital products directly from an email or landing page. The checkout experience can be customized with pricing and real-time purchase tracking, while automating confirmation emails and follow-ups to boost customer satisfaction.Screenshot of the editor to write emails faster using built-in AI. This offers help brainstorming content, refining text tone, or generating subject lines to improve open rates, ideal for creators and small teams looking to save time without sacrificing quality.