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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    BenchmarkONE

    Score8 out of 10
    Small Businesses (1-50 employees)
    BenchmarkONE (formerly Hatchbuck) is an all-in-one sales and marketing software that includes CRM, marketing automation, and email marketing tools. Users can build online forms, manage and segment contacts, engage prospects with relevant follow-up, manage tasks, and track their pipeline.

    $0

    per month

    SharpSpring (discontinued)

    Score8 out of 10
    Small Businesses (1-50 employees)
    SharpSpring was a full-funnel marketing and sales automation platform that united marketing and sales teams to launch and track targeted campaigns and personalize every interaction to engage and convert more customers and drive revenue. It was acquired by Constant Contact and sold for a time as simply Constant Contact Lead Gen & CRM, or SharpSpring by Constant Contact. This product, and the former SharpSpring have since been discontinued, and are no longer sold apart fromN/A
    Pricing
    BenchmarkONESharpSpring (discontinued)
    Editions & Modules
    Lite
    $0
    per month
    Pro
    $0
    Agencies
    Special Pricing for Qualifying Agencies
    No answers on this topic
    Offerings
    Pricing Offerings
    BenchmarkONESharpSpring (discontinued)
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    BenchmarkONESharpSpring (discontinued)
    Considered Both Products
    BenchmarkONE
    Chose BenchmarkONE
    Hatchbuck is my favorite. It's easy to use and it's budget-friendly. It's much more intuitive than SharpSpring or ActiveCampaign. Because of the price of the tool, it's definitely a serious competition to giants like HubSpot. This is a great choice for solopreneurs and smaller …
    Incentivized
    Discontinued Products
    Chose SharpSpring (discontinued)
    We experienced working with other platforms in our team, reviewing and testing, in order to find the one that would optimize our workflows the most. Some of these were completely new to me (Sharpspring was one of them), but I had previous experiences with platforms like Mailchim…
    Incentivized
    Chose SharpSpring (discontinued)
    SharpSpring is better than ActiveCampaign and MailChimp, but not as good as Hatchbuck and HubSpot.
    If you're ok with investing more into a CRM and a centralized platform, go with HubSpot.
    If looking you're looking to spend less but still have a reliable, user-friendly tool that …
    Incentivized
    Chose SharpSpring (discontinued)
    When it comes to features and functionality obviously HubSpot and Marketo are ahead of everyone. However, the cost, upfront annual payment demands and difficult learning curve involved in getting to grips with these platforms made them a non-starter for an agency of our size …
    Incentivized
    Chose SharpSpring (discontinued)
    SharpSpring provides the marketing automation features that typically require a big spend with a tool like Pardot or HubSpot. The more expensive tools can be great for big, enterprise activations that require deep integration with resource management software or that need to …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    96%
    Would buy again
    144 Answers
    Delivers good value for the price
    No answers on this topic
    97%
    Delivers good value for the price
    143 Answers
    Happy with the feature set
    No answers on this topic
    99%
    Happy with the feature set
    148 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    97%
    Lived up to sales and marketing promises
    124 Answers
    Implementation went as expected
    No answers on this topic
    97%
    Implementation went as expected
    125 Answers
    Features
    BenchmarkONESharpSpring (discontinued)
    Email & Online Marketing
    Comparison of Email & Online Marketing features of BenchmarkONE and SharpSpring (discontinued)
    Feature
    BenchmarkONE
    8.2
    36 Ratings
    5% above category average
    SharpSpring (discontinued)
    7.1
    509 Ratings
    9% below category average
    WYSIWYG email editor5.332 Ratings9.0469 Ratings
    Dynamic content10.027 Ratings7.2452 Ratings
    Landing pages10.020 Ratings7.0441 Ratings
    A/B testing10.016 Ratings6.0396 Ratings
    Mobile optimization10.019 Ratings8.0427 Ratings
    Email deliverability reporting10.034 Ratings8.0497 Ratings
    List management10.036 Ratings6.0499 Ratings
    Triggered drip sequences4.514 Ratings6.0474 Ratings
    Lead Management
    Comparison of Lead Management features of BenchmarkONE and SharpSpring (discontinued)
    Feature
    BenchmarkONE
    4.0
    29 Ratings
    59% below category average
    SharpSpring (discontinued)
    8.5
    498 Ratings
    15% above category average
    Lead nurturing automation3.229 Ratings8.0485 Ratings
    Lead scoring and grading4.329 Ratings9.0491 Ratings
    Data quality management4.327 Ratings8.0467 Ratings
    Automated sales alerts and tasks4.327 Ratings9.0463 Ratings
    Campaign Management
    Comparison of Campaign Management features of BenchmarkONE and SharpSpring (discontinued)
    Feature
    BenchmarkONE
    7.5
    13 Ratings
    4% above category average
    SharpSpring (discontinued)
    7.6
    400 Ratings
    5% above category average
    Calendaring7.99 Ratings8.1338 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of BenchmarkONE and SharpSpring (discontinued)
    Feature
    BenchmarkONE
    6.9
    35 Ratings
    1% above category average
    SharpSpring (discontinued)
    3.7
    495 Ratings
    59% below category average
    Dashboards3.633 Ratings4.0487 Ratings
    Standard reports10.026 Ratings4.0487 Ratings
    Custom reports7.217 Ratings3.0448 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of BenchmarkONE and SharpSpring (discontinued)
    Feature
    BenchmarkONE
    5.5
    22 Ratings
    29% below category average
    SharpSpring (discontinued)
    7.8
    467 Ratings
    6% above category average
    API2.015 Ratings8.0365 Ratings
    Role-based workflow & approvals8.013 Ratings8.0403 Ratings
    Customizability2.621 Ratings8.6439 Ratings
    Best Alternatives
    BenchmarkONESharpSpring (discontinued)
    Small Businesses
    SharpSpring (discontinued)
    Score8 out of 10
    BenchmarkONE
    Score8 out of 10
    Medium-sized Companies
    No answers on this topic
    No answers on this topic
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    BenchmarkONESharpSpring (discontinued)
    Likelihood to Recommend
    7.0
    (39 ratings)
    8.0
    (523 ratings)
    Likelihood to Renew
    8.0
    (24 ratings)
    8.1
    (32 ratings)
    Usability
    8.2
    (4 ratings)
    8.0
    (71 ratings)
    Availability
    8.5
    (4 ratings)
    7.8
    (2 ratings)
    Performance
    6.4
    (1 ratings)
    3.2
    (2 ratings)
    Support Rating
    9.1
    (3 ratings)
    8.9
    (71 ratings)
    Online Training
    -
    (0 ratings)
    4.5
    (2 ratings)
    Implementation Rating
    8.2
    (2 ratings)
    6.5
    (10 ratings)
    Configurability
    -
    (0 ratings)
    4.5
    (1 ratings)
    Ease of integration
    8.1
    (2 ratings)
    4.5
    (2 ratings)
    Product Scalability
    -
    (0 ratings)
    2.9
    (2 ratings)
    Vendor post-sale
    -
    (0 ratings)
    8.2
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    1.0
    (1 ratings)
    User Testimonials
    BenchmarkONESharpSpring (discontinued)
    Likelihood to Recommend
    BenchmarkONE
    Hatchbuck is great for small to mid size businesses that are really looking to keep track of their progress with their sales leads as well as their existing customers, as well as tracking the activity their customers are taking from their communications, and automate their sales and marketing funnel as much as possible. We are a SaaS company (software as a service), with sales that range from teeny tiny to very big fish so it's been an easy tool to work with to make sure we are communicating with clients based on their size and needs.
    Incentivized
    Read full review
    Discontinued Products
    SharpSpring is great for creating and tracking campaigns that span multiple channels. With the Salesforce integration, we are able to keep our Sales team focused inside Salesforce without them needing to learn a new tool. Our Marketing team uses SharpSpring to nurture leads before handing them off to the Sales team. Though the features are available, SharpSpring would not be suitable for social media management or blogs; our third-party tools do a better job at that.
    Incentivized
    Read full review
    Pros
    BenchmarkONE
    • The product is simple to use but can be as complex as you would like it to be.
    • Customer service and support are great. Always responsive and quick to find a solution.
    • The email templates and instructional videos have been helpful.
    • They definitely understand marketing and have created a simple system to support content delivery.
    Read full review
    Discontinued Products
    • Their Emailers are very easy to construct and user-friendly. It takes your Newsletter and sales emails to the next level, especially with the action groups and trigger functionalities.
    • The life of the lead functionality allows you to see when leads get warmer, so you know when to send them what. Helps improve conversions.
    Read full review
    Cons
    BenchmarkONE
    • Glitchy editor - powerful drag and drop features, but precise formatting can have issues.
    • Stagnant platform - few notable features or fixes over the past two years.
    • Delivery Success - anecdotal customer reports suggest high percent of emails are diverted by spam filters.
    Incentivized
    Read full review
    Discontinued Products
    • The landing page builder is a bit hard to use. Doesn’t have much flexibility.
    • Sometimes confusing between types of workflows to use. Opportunity versus visual.
    • If you imported contacts that weren’t formatted correctly. It is hard to delete a bull amount. Need to type DELETE for each one manually. No bull options to make changes.
    Incentivized
    Read full review
    Likelihood to Renew
    BenchmarkONE
    In case you can't tell, we are in love with Hatchbuck software. Could it be improved? Of course it could, but, based on our current needs, and the needs of our existing and targeted clients so far, Hatchbuck presents the best fit option available. As a partner we are looking to grow with Hacthbuck into the future.
    Read full review
    Discontinued Products
    We have been very impressed with all aspects of this software and the potential for it to radically change how we operate is huge! Support has been exceptional and we have discovered many extra uses for the software than originally thought. Not only will it give us benefits for our company's growth, but for our client's growth as well.
    Incentivized
    Read full review
    Usability
    BenchmarkONE
    Hatchbuck offers on-boarding, training, and has a suite of videos, which makes it super easy to get started. As with any software that is the key. Have a plan, stay focused, and get started. Once, you begin to play with Hatchbuck you will see that it is very user friendly.
    Read full review
    Discontinued Products
    This rating is coming from an administrative perspective. With so many features, workflows, dashboards, and more, there is certainly a lot going on, and even the most savvy software user can get a little overwhelmed when trying to decide how to best implement and utilize the platform to its full potential. That being said, the SharpSpring platform is well-implemented and well-organized, with most solutions being fairly intuitive, once you have a grasp of the software. It is fairly easy to learn, but difficult to master. Just like any powerful platform, however, the complexity is worth it, and once you are comfortable navigating and problem solving within SharpSpring, it becomes a great marketing and sales tool which can do virtually anything you need it to.
    Incentivized
    Read full review
    Reliability and Availability
    BenchmarkONE
    There has never been any downtime for Hatchbuck, which is very reassuring for me as I market and recruit strenuously for the University at Albany's executive Weekend MBA Program. Hatchbuck team members have also been available when I have reached out to them with questions or issues. With one exception, where one of my e-mails became lost in the Internet "black hole," they have gotten back to me in very timely fashion!
    Read full review
    Discontinued Products
    No answers on this topic
    Support Rating
    BenchmarkONE
    I always get a response within 24 hours, unless I ask on a weekend. The team seems to work together to resolve my issues, answer my questions, and update me on changes. In fact, they have even connected [with] me to ask how they can improve the Hatchbuck software and their service. This is why I love them so much.
    Read full review
    Discontinued Products
    The support is great which really helps overcome challenges if you become stuck and the training videos are great too. Same-day replies are great and I even got some help with some CSS code on the chat. Not many organizations would do this or even respond.
    Incentivized
    Read full review
    Implementation Rating
    BenchmarkONE
    Overall very satisfied. More sample please.
    Read full review
    Discontinued Products
    Overall I would say to be patient and bring everyone who will be touching the platform to the onboarding sessions. The Virtual Classroom lets you onboard as quickly or slowly as you want. Sales, marketing, design, account management, get 'em all in on it. For the most part, they will be happy to use this platform. I recommend getting as many people as possible to see the SharpSpring demo.
    Incentivized
    Read full review
    Alternatives Considered
    BenchmarkONE
    In the past, I have used Getresponse. I found it very handy for Affiliate Marketing but not good enough for Corporate Marketing. I then incorporated Benchmark Email into my arsenal because it is good enough for both Affiliate Marketing and Corporate Marketing. With the upgrade costs on Benchmark Email not sustainable to a growing entrepreneur like me, I had to get SENDIO. I am learning to use SENDIO and I am discovering it's very cost-effective apart from giving me unlimited space for my contact lists. While SENDIO is the best for bulk emailing, Benchmark Email remains the best for Corporate Emailing, though I am keeping all three software.
    Read full review
    Discontinued Products
    We use different CRMs for different clients, mostly due to budget and other requirements. SharpSpring from Constant Contact is in the middle, price-wise, but is slightly more user-friendly than ActiveCampaign when it comes to certain things, such as drip campaigns and workflows. Though the price can be prohibitive to some clients, it is extremely robust. I definitely prefer the list-building, the ability to send smart emails and the WYSIWYG editor.
    Incentivized
    Read full review
    Return on Investment
    BenchmarkONE
    • I personally experience approximately 10-12 positive prospect interactions due to Hatchbuck.
    • It makes it easy to see how many times attachments are viewed, and projects a prospects interest.
    • It guides you to some degree as to when to reach out again.
    Incentivized
    Read full review
    Discontinued Products
    • Streamlined Processes - sales and marketing are now all in the same place.
    • Reduced Number of Platforms/Tools - CRM/lead management, email, automation, landing pages, forms, etc are all in the same place rather than using multiple tools.
    • Time-saving - sales pipeline is very easy to use for sales. For marketing, we have dozens of workflows that eliminate much of our manual processes from the past.
    • Return on Investment - We're more focused on moving the building the business than ever before because SharpSpring has simplified so many of our business operations and we're seeing massive results!
    • Lead generation - Up SIGNIFICANTLY (between 3x & 4x) since setting up SharpSpring.
    Read full review
    ScreenShots

    BenchmarkONE Screenshots

    Screenshot of See your progress at a glance. BenchmarkONE's dashboard gives you valuable insight into which areas of sales and marketing you should focus on the most.Screenshot of BenchmarkONE's small business CRM makes it simple to track and manage all of your contacts in one spot. BenchmarkONE notifies you when important tasks are due and even sends you hot lead alerts when prospects are ready to buy.Screenshot of Automatically track the pages your contacts have visited on your site, the emails they have been sent, the emails they've opened and the links they've clicked.  Understand their interests to put relevant conversations with prospects and customers at your fingertips.Screenshot of Setting up Email Nurturing campaigns are a snap in BenchmarkONE. You can easily drip relevant content to sales leads and contacts that nurtures them throughout the entire buying process, saving you valuable time and skyrocketing response rates.Screenshot of Create great looking emails using BenchmarkONE's drag and drop email builder, or select a template from our extensive email template library.