What users are saying about

Data.com vs LinkedIn Sales Navigator

Data.com
82 Ratings
LinkedIn Sales Navigator
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Top Rated
1060 Ratings

Data.com

82 Ratings
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Score 7.2 out of 100

Based on 82 reviews and ratings

LinkedIn Sales Navigator

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Top Rated
1060 Ratings
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Score 8.5 out of 100

Based on 1060 reviews and ratings

Feature Set Ratings

  • Data.com ranks higher in 1 feature set: Sales Intelligence Email Features
  • LinkedIn Sales Navigator ranks higher in 3 feature sets: Prospecting, Sales Intelligence Data Standards, Data Augmentation & Lead Qualification

Prospecting

6.9

Data.com

69%
8.0

LinkedIn Sales Navigator

80%
LinkedIn Sales Navigator ranks higher in 5/6 features
LinkedIn Sales Navigator ranks higher in 5/6 features

Advanced search

6.5
65%
23 Ratings
8.5
85%
173 Ratings

Identification of new leads

7.7
77%
23 Ratings
8.3
83%
171 Ratings

List quality

7.3
73%
24 Ratings
7.9
79%
167 Ratings

List upload/download

7.0
70%
24 Ratings
6.9
69%
112 Ratings

Ideal customer targeting

6.3
63%
22 Ratings
8.2
82%
166 Ratings

Load time/data access

6.4
64%
25 Ratings
8.4
84%
153 Ratings

Sales Intelligence Data Standards

7.9

Data.com

79%
8.0

LinkedIn Sales Navigator

80%
LinkedIn Sales Navigator ranks higher in 2/3 features
LinkedIn Sales Navigator ranks higher in 2/3 features

Contact information

8.0
80%
24 Ratings
7.1
71%
150 Ratings

Company information

7.5
75%
24 Ratings
8.7
87%
171 Ratings

Industry information

8.0
80%
18 Ratings
8.1
81%
166 Ratings

Data Augmentation & Lead Qualification

7.0

Data.com

70%
7.8

LinkedIn Sales Navigator

78%
LinkedIn Sales Navigator ranks higher in 8/9 features
LinkedIn Sales Navigator ranks higher in 8/9 features

Lead qualification process

9.0
90%
17 Ratings
7.6
76%
128 Ratings

Smart lists and recommendations

6.7
67%
13 Ratings
7.9
79%
150 Ratings

Salesforce integration

7.3
73%
22 Ratings
7.8
78%
124 Ratings

Company/business profiles

7.3
73%
22 Ratings
8.3
83%
164 Ratings

Alerts and reminders

6.0
60%
14 Ratings
7.4
74%
146 Ratings

Data hygiene

5.5
55%
23 Ratings
7.7
77%
146 Ratings

Automatic data refresh

7.0
70%
14 Ratings
7.6
76%
127 Ratings

Tags

7.0
70%
13 Ratings
7.9
79%
122 Ratings

Filters and segmentation

7.0
70%
24 Ratings
8.1
81%
155 Ratings

Sales Intelligence Email Features

7.7

Data.com

77%
7.2

LinkedIn Sales Navigator

72%
Data.com ranks higher in 2/2 features
Data.com ranks higher in 2/2 features

Sales email templates

7.3
73%
6 Ratings
7.3
73%
65 Ratings

Append emails to records

8.0
80%
10 Ratings
7.1
71%
62 Ratings

Attribute Ratings

  • Data.com is rated higher in 1 area: Usability
  • LinkedIn Sales Navigator is rated higher in 1 area: Likelihood to Recommend
  • Data.com and LinkedIn Sales Navigator are tied in 1 area: Support Rating

Likelihood to Recommend

7.0

Data.com

70%
25 Ratings
8.6

LinkedIn Sales Navigator

86%
174 Ratings

Likelihood to Renew

Data.com

N/A
0 Ratings
8.0

LinkedIn Sales Navigator

80%
3 Ratings

Usability

9.0

Data.com

90%
2 Ratings
8.3

LinkedIn Sales Navigator

83%
5 Ratings

Support Rating

9.0

Data.com

90%
2 Ratings
9.0

LinkedIn Sales Navigator

90%
4 Ratings

Implementation Rating

Data.com

N/A
0 Ratings
8.0

LinkedIn Sales Navigator

80%
3 Ratings

Likelihood to Recommend

Data.com

There are many scenarios that make data.com well suited, but most specifically, it works very well when looking for contacts within a certain zip code. You can sort and find information about these contacts and pay by points. This helps because you are able to pick and choose which you want to pay for.

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Anonymous | TrustRadius Reviewer
Verified User
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LinkedIn Sales Navigator

Flexible Saved Searches: I love how we can save a very complex search created for future use so that we don't have to repeat it again and again. The cherry on the top is that you can even share this saved search with your other colleagues having the LinkedIn Sales Navigator license. Access to Decision Makers: With a single click, I can filter out decision-makers in any company. This is again a time saver in many ways. Alerts and Reminders: which can be set custom-based covering specific use cases. For example - if prospect A changes companies today, I can get an alert for it on my email (the only drawback being I need to manually save this prospect in a list first).

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Anonymous | TrustRadius Reviewer
Verified User
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Pros

Data.com

  • Data.com is a great way to find out accurate revenue and employee numbers for companies across various industries.
  • Data.com's filtering capabilities allow our team to quickly find the ideal prospects to reach out to.
  • Data.com, being owned by Salesforce, allows for a seamless integration into our CRM. This saves us an incredible amount of time and ensures data accuracy.

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Zach Ettelman | TrustRadius Reviewer
Zach Ettelman
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LinkedIn Sales Navigator

  • Lists - Very intuitive, simple, way to create and track prospects for campaign purposes
  • InMails - The ability to send direct messages to prospects via InMails can be a differentiator for some reps
  • News Feed - Stay up to date on organizations you are targeting to send relevant messages that resonate

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Anonymous | TrustRadius Reviewer
Verified User
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Cons

Data.com

  • Some contacts can be old. Perhaps they could consider validating some that are older than 5 years.
  • They don't always detect duplicate companies. For example, I've added the same company twice before, I don't understand how they allow that, or prevent others from adding duplicates. It doesn't happen very often,, only occasionally.
  • Sometimes data.com will "autocorrect" a job title incorrectly. For example, entering "Director of People & Culture" will autocorrect it to "Director of peopleandculture" If you don't catch it, it looks pretty bad for the next person who wants to view the contact.

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Paul Murphy | TrustRadius Reviewer
Paul Murphy
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LinkedIn Sales Navigator

  • LinkedIn Sales Navigator is very powerful, but not super well documented.
  • The tool does not allow for the export of list names, which is disappointing for a tool at this price.
  • LinkedIn's search is loosey goosey, you'll find that it includes names that just barely fit the criteria.

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Anonymous | TrustRadius Reviewer
Verified User
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Pricing Details

Data.com

General

Free Trial
—
Free/Freemium Version
—
Premium Consulting/Integration Services
—
Entry-level set up fee?
No

Starting Price

—

Data.com Editions & Modules

—
Additional Pricing Details
—

LinkedIn Sales Navigator

General

Free Trial
—
Free/Freemium Version
—
Premium Consulting/Integration Services
—
Entry-level set up fee?
No

Starting Price

$0

LinkedIn Sales Navigator Editions & Modules

Edition
Professional79.991
Team134.992
EnterpriseContact sales team
  1. per month
  2. per license
  3. none
Additional Pricing Details
—

Likelihood to Renew

Data.com

No score
No answers yet
No answers on this topic

LinkedIn Sales Navigator

LinkedIn Sales Navigator 8.0
Based on 3 answers
This question is a no-brainer. The tool is the industry standard for anyone tied to sales and marketing. The name "LinkedIn Sales Navigator" is synonymous with streamlining relevant customer and account data in an easy to use format that is actionable and intelligent. The focus on continuous improvement and richer means of communicating with customers and prospects is evident each time new features are rolled out. The social component of the tool even includes a gamification component to ensure that peers remain relevant among each other, which is refreshing and enjoyable for those who engage the tool on a daily basis.

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Michael J. Towle | TrustRadius Reviewer
Michael J. Towle
View all 3 answers on this topic

Usability

Data.com

Data.com 9.0
Based on 2 answers
Very intuitive to use and I've never had any confusion with features. Anyone can create an account and use the platform simply by adding a contact or company into the database to earn points. It's a great option if you don't have budget for lists or pay services. It is easy to use and anyone can benefit from it.

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John Cupoli | TrustRadius Reviewer
John Cupoli
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LinkedIn Sales Navigator

LinkedIn Sales Navigator 8.3
Based on 5 answers
It lets you pull people with specific titles in specific areas and with the criteria you choose--job changes, mutual connections based on schools, roles, and companies, etc. It is easy to upload these lists into other software or download and save them to a drive.

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Vishakha Rao | TrustRadius Reviewer
Vishakha Rao
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Support Rating

Data.com

Data.com 9.0
Based on 2 answers
Whenever I've had a question their support has responded pretty quickly and gives me exactly what I am looking for. I have not had any technical issues so I can't speak to issues there, but as far as general questions from a free user they have impressed me with how quickly they get back to me and the thoroughness of their answers.

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John Cupoli | TrustRadius Reviewer
John Cupoli
View all 2 answers on this topic

LinkedIn Sales Navigator

LinkedIn Sales Navigator 9.0
Based on 4 answers
The tool speaks for itself, but the support is definitely a significant portion of why we use the tool. The company cares about their customer's success and it shows. We do not have to wait for long periods of time for the support team to respond; they do so in a timely manner, and virtually always with relevant insights and solutions.

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Michael J. Towle | TrustRadius Reviewer
Michael J. Towle
View all 4 answers on this topic

Implementation Rating

Data.com

No score
No answers yet
No answers on this topic

LinkedIn Sales Navigator

LinkedIn Sales Navigator 8.0
Based on 3 answers
I am unsure of the rollout, as I was not involved. I was an early adopter, and I have had a lot of success with the tool personally at multiple organizations, but I have no idea whether the implementation process encountered any errors. I can personally say that it works, and that I have not encountered significant issues with the tool since adoption, although a few issues like messages showing up as being unread even though they have been opened have been an on-again/off-again issues throughout the past few years. Overall, the company is doing a great job, and our implementation seems to have been effective.

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Michael J. Towle | TrustRadius Reviewer
Michael J. Towle
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Alternatives Considered

Data.com

Adobe Workfront may not be the direct competitor of Data.com, but for the services I was using, Workfront looked a little better when it comes to the user interface. But Data.com definitely had more powerful features & better integration capabilities. Also, it was easier to play around with the customer journey in Data.com as compared to other tools I have used in the past.

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Ojas Korde | TrustRadius Reviewer
Ojas Korde
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LinkedIn Sales Navigator

linkedin has way better data cleanup and relevant contact information. It provides a great insight into how to target personally your prospects, and gives great engagement highlights. ZoomInfo is sometimes outdated, the prospect has moved companies or is no longer employed there-- alot of filtering through the weeds can be hard if you are trying to hit high metrics and make your time valuable

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Anonymous | TrustRadius Reviewer
Verified User
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Return on Investment

Data.com

  • The positive impact is gaining more direct contact information for hiring managers.
  • Another positive factor is that it is completely free. You gain points for contact information when you add contact information.
  • Since it is a free resource, there are no real negative impacts.

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Elizabeth Rodriguez | TrustRadius Reviewer
Elizabeth Rodriguez
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LinkedIn Sales Navigator

  • Helped warm up a few leads that I was having trouble getting in touch with via phone and email
  • Allowed me to better identify the key stakeholders at companies I was targeting
  • Kept me up to date on what was happening with my prospects and their companies.

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Anonymous | TrustRadius Reviewer
Verified User
View all 174 answers on this topic

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