Data.com (discontinued) vs. LinkedIn Sales Navigator

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Data.com (discontinued)
Score 6.9 out of 10
N/A
Salesforce launched Data.com in 2011, in partnership with D&B, but has since decided to gradually sunset the platform. Data.com offered a store of company and customer data for use in sales and prospecting.N/A
LinkedIn Sales Navigator
Score 8.5 out of 10
N/A
LinkedIn Sales Navigator is a sales intelligence software solution offered by LinkedIn.
$79.99
per month
Pricing
Data.com (discontinued)LinkedIn Sales Navigator
Editions & Modules
No answers on this topic
Professional
$79.99
per month
Team
$134.99
per license
Enterprise
Contact sales team
Offerings
Pricing Offerings
Data.com (discontinued)LinkedIn Sales Navigator
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Data.com (discontinued)LinkedIn Sales Navigator
Considered Both Products
Data.com (discontinued)
Chose Data.com (discontinued)
The accuracy of Data.com versus SalesIntel is second to none. Data.com integrates with our current Salesforce platform, which takes out a lot of the manual manipulation of lists that we used to have to do when we had other platforms. This is particularly helpful because time is …
Chose Data.com (discontinued)
Adobe Workfront may not be the direct competitor of Data.com, but for the services I was using, Workfront looked a little better when it comes to the user interface. But Data.com definitely had more powerful features & better integration capabilities. Also, it was easier to …
Chose Data.com (discontinued)
My client chose Data.com based on the experience during the evaluation period and the cost comparison. Data.com was the better-suited solution in this scenario. The size of the InsideView database was significantly smaller than Data.com and had limitations on downloads that …
Chose Data.com (discontinued)
Data.com is free. That is definitely the most appealing part. You have nothing to lose, so might as well utilize an additional resource.
Chose Data.com (discontinued)
I have only been exposed to Data.com in this solution category. I am familiar with other comparable names, but since we are Salesforce-centric, Data.com is the tool of choice.
Chose Data.com (discontinued)
Data.com has a much bigger database than SharpSpring, making it a much more useful tool. Both tools integrated seamlessly into our CRM. Data.com's filtering capabilities make it a much more useful tool for us as we are able to segment lists better, and find contacts and …
Chose Data.com (discontinued)
What I have found is that no single platform provides all the data we need, even Data.com. There are often inconsistencies between the information found on Data.com versus other platforms so we are using Data.com in parallel with these other platforms. The interface and the …
Chose Data.com (discontinued)
I feel RainKing is the winner regarding just contact details and org charts within companies. Their info is better up to date and a little easier to manage and search. However, Data.com might have the advantage when it comes to company breakdown, allowing for actual financial …
Chose Data.com (discontinued)
Data.com is great for filtering and finding specific contact and company information. Unfortunately much of that information is old and outdated. We recently did not renew our subscription with Data.com because we felt it could use improvement. We now use Winmo which provides …
Chose Data.com (discontinued)
When we first purchased Datanyze, they had an email address portion of the site. The platform changed about halfway through our contract and no longer included access to email information. I believe that functionality is back as a feature of Datanyze. However, it always seemed …
Chose Data.com (discontinued)
The other crowd sourced data provider I've used is ZoomInfo. ZoomInfo generally has more direct numbers, however it appears as if they've done away with their free tier. The other downside of Zoom was you give them access to your email for them to data mine contacts. On the …
Chose Data.com (discontinued)
I have used data.com for about 6 months longer than zoominfo. Honestly, zoominfo seems to have more accurate data and the company bios are extremely helpful, as well as the integration in the form of an entire section of the page in salesforce.
Chose Data.com (discontinued)
Currently I have subscriptions to Zoominfo, Synthio, and GetEmail.IO in addition to my data.com (Jigsaw) account. Zoominfo is much better than Data.com for direct phone numbers and is very reasonably priced. Synthio has slightly lower quality data but can be much cheaper on a …
Chose Data.com (discontinued)
Once the scraper products became unusable Data.com became more valuable
Chose Data.com (discontinued)
I used DiscoverOrg at a previous employer and I loved it. The information I received was usually reliable and quality, however, the service was quite expensive and I was only able to research the tech industry.

hunter.io is fairly unreliable. The good thing is that they have a …
Chose Data.com (discontinued)
Data.com is tightly integrated with Salesforce. Given the expensive cost of Salesforce licenses, throwing this as an "add-on" is easy to justify internally as well.
Chose Data.com (discontinued)
DiscoverOrg is another database for contact information. We actually use these two resources side by side. We use DiscoverOrg as our primary source since we pay for the subscription and it integrates more easily with our CRMs. Data.com is used by our SDRs as supplementary …
Chose Data.com (discontinued)
I feel like DiscoverOrg has more as a whole, but Data.com is much easier to navigate and gain insight on prospective companies.
Chose Data.com (discontinued)
I recently used quickmail for a client, it was awful. Software should actually perform its purpose. If you only have a few thousand contacts in a database, just provide the whole list. Using a search function where there aren't any results the last 15 searches, is worthless. …
Chose Data.com (discontinued)
Data.com was very comparable to the other softwares our oganization uses, and we use it as an everyday tool because of how easy it is to work within salesforce. Our organization utilizes multiple platforms and competitors of Data.com, each for their own different reasons. The …
Chose Data.com (discontinued)
Compared to a Dunns or an alternate tool I feel data.com gives better integration with salesforce which can help to maintain clean information. Additionally I believe that the cost for something like data.com is a bit more reasonable than some of the alternatives. If you are …
Chose Data.com (discontinued)
I've used other lead generating services, but they were unresponsive when I informed them of incorrect or updated data. Data.com's user community is very involved in the integrity of the data.
Chose Data.com (discontinued)
I also use Advertising Database, this tool doesn't have the robust database but it does have valuable market information that can be used. AdData also can identify marketers and their agencies. This is something that would be a great tool if it lived with in Data.com. …
LinkedIn Sales Navigator
Chose LinkedIn Sales Navigator
Looking for a job - hands down - LinkedIn is the best resource. LI Learning is great for adding to your knowledge base.
Chose LinkedIn Sales Navigator
In my opinion, ZoomInfo and LinkedIn Sales Navigator serve different purposes. ZoomInfo is more for providing accurate contact information, while LinkedIn Sales Navigator is more for identifying the exact contacts you want to market to. Being built on top of the LinkedIn …
Chose LinkedIn Sales Navigator
LinkedIn Sales Navigator has direct access to LinkedIn data, so its data is first-hand and very accurate compared to others. The tools are used for various purposes, but overall, we can utilize Sales Nav to identify individuals and then utilize the other tools to build lists …
Chose LinkedIn Sales Navigator
LinkedIn Sales Navigator is part of the professional platform-LinkedIn that allows a good amalgamation and integration of the software. In the end all the professionals are on LinkedIn makes sense to invest and use the amazing Sales Navigator to grow the business. I like the …
Chose LinkedIn Sales Navigator
We preferred LinkedIn Sales Navigator because of its brand recognition, brand value and preference among our sales and marketing leadership to use the product. The price was a bit on the higher side but we still chose it over competitors because we were getting lot more value …
Chose LinkedIn Sales Navigator
LinkedIn Sales Navigator is much more valuable than Dice or Cognism, as we do most of our prospecting on LinkedIn. Therefore, it means we can build lists of our prospects based on activity, connections, and buying intention. With Cognism and Dice, you cannot do this as they do …
Chose LinkedIn Sales Navigator
LinkedIn Sales Navigator is the best at finding leads, in my opinion. However, it's not the best at finding contact information. You need a combination of ZoomInfo + LinkedIn Sales Navigator + Outreach in order to actually contact leads. Apollo.io does all of that for you in …
Chose LinkedIn Sales Navigator
I personally do not like the UI of Zoominfo and above all, it requires a lot of manual work to get the details of the prospect/company.
Chose LinkedIn Sales Navigator
Not even close. LinkedIn Sales Navigator is exponentially better.
Chose LinkedIn Sales Navigator
Sales navigator is a good platform however there aspects where Apollo.io and Lusha enrich the prospecting quality, When you used together does give you the best possible results
Chose LinkedIn Sales Navigator
LinkedIn Sales Navigator's search functionality is far superior to any of its competitors The lead quality is also far rich in terms of having the right information in CRM LinkedIn Sales Navigator does not have a very good Sales Intelligence feature - like the ones present …
Chose LinkedIn Sales Navigator
I was able to replicate and reprofile leads based on the needs of my company. It made my sourcing task easier and allowed me to contact these leads right away. Real-time interaction
Chose LinkedIn Sales Navigator
linkedin has way better data cleanup and relevant contact information. It provides a great insight into how to target personally your prospects, and gives great engagement highlights. ZoomInfo is sometimes outdated, the prospect has moved companies or is no longer employed …
Chose LinkedIn Sales Navigator
Benefit is I can do both the lead generation process and prospecting as well. I will reach out to the prospect through email message. Sales navigator is a user-friendly platform and easy to understand. We can save leads and accounts as well which are maintained in a separate …
Chose LinkedIn Sales Navigator
We still use zooming. I think Zoominfo is better for prospecting new contacts but LinkedIn Sales Navigator is better for ensuring you have accurate and up to date information as well as a more personalized outreach.
Chose LinkedIn Sales Navigator
Simply put, by having a world-class sales team/engine you also need best in class software to make it happen. LinkedIn Sales Navigator is at the top of our list for that reason alone. We tried a few others back in the earlier days from what I understand, and every one of them …
Chose LinkedIn Sales Navigator
Just the fact that LinkedIn is THE professional social network just gives you so much more access to company and prospect insights. All the information I could possibly need is right there in the system itself so I'm not having to rely on integrations and possibly outdated or …
Chose LinkedIn Sales Navigator
LinkedIn Sales Navigator has no competition when it comes to quickly finding and validating a prospects job function, tenure, and overall job history. It still has a long way to go in terms of stacking up against some of the other companies on the list in regards to: data …
Chose LinkedIn Sales Navigator
We went with LinkedIn Sales Navigator because of their reputation and international presence. LinkedIn Sales Navigator also acts as a social media platform, allowing us to post our news articles and successes.
Chose LinkedIn Sales Navigator
I don't believe that I've used other similar type tools. There is a software called Norbert that allows me to look up email addresses using the domain handle and the person's name, but I don't think that anything in particular can really compare to the number of people on the …
Chose LinkedIn Sales Navigator
I've had the chance to evaluate ZoomInfo, use Seamless, and RainKing. All of them work better used with LinkedIn Sales Navigator. It's not an either or choice. The best way to use Sales Navigator is with another lead identification system.
Chose LinkedIn Sales Navigator
I have used ZoomInfo in the past, ZoomInfo has a lot of great information, the data is delayed and sometimes inaccurate. LinkedIn Sales Navigator is more real-time as people are updating their profiles. Whereas ZoomInfo is a data scraping tool so it might be 6 months of old …
Chose LinkedIn Sales Navigator
The data is more up to date on LinkedIn Sales Navigators and it allows you to reach out to people from the tool using InMails. Recommendations are usually of good quality. The downside is you don't get a few personal details like email addresses or phone numbers to reach out to …
Chose LinkedIn Sales Navigator
LinkedIn Sales Navigator has been like a global access platform for all the business and professional networking thus making it easy to know the members of the certain organization, skills and how they are positioned within the management and if they have the power in making …
Features
Data.com (discontinued)LinkedIn Sales Navigator
Prospecting
Comparison of Prospecting features of Product A and Product B
Data.com (discontinued)
6.9
Ratings
11% below category average
LinkedIn Sales Navigator
7.7
Ratings
0% below category average
Advanced search6.50 Ratings9.50 Ratings
Identification of new leads7.60 Ratings9.30 Ratings
List quality7.40 Ratings8.10 Ratings
List upload/download7.10 Ratings4.40 Ratings
Ideal customer targeting6.40 Ratings8.20 Ratings
Load time/data access6.40 Ratings6.40 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Data.com (discontinued)
7.8
Ratings
0% above category average
LinkedIn Sales Navigator
8.2
Ratings
5% above category average
Contact information7.90 Ratings7.80 Ratings
Company information7.40 Ratings8.30 Ratings
Industry information8.00 Ratings8.40 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Data.com (discontinued)
7.0
Ratings
6% below category average
LinkedIn Sales Navigator
8.1
Ratings
8% above category average
Lead qualification process8.90 Ratings8.10 Ratings
Smart lists and recommendations6.70 Ratings7.50 Ratings
Salesforce integration7.20 Ratings8.10 Ratings
Company/business profiles7.40 Ratings8.60 Ratings
Alerts and reminders6.10 Ratings8.20 Ratings
Data hygiene5.60 Ratings7.80 Ratings
Automatic data refresh7.10 Ratings6.90 Ratings
Tags6.90 Ratings8.60 Ratings
Filters and segmentation6.80 Ratings9.00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Data.com (discontinued)
7.6
Ratings
2% above category average
LinkedIn Sales Navigator
6.6
Ratings
12% below category average
Sales email templates7.30 Ratings6.90 Ratings
Append emails to records7.90 Ratings6.30 Ratings
Best Alternatives
Data.com (discontinued)LinkedIn Sales Navigator
Small Businesses
Lead411
Lead411
Score 8.3 out of 10
Lead411
Lead411
Score 8.3 out of 10
Medium-sized Companies
Lead411
Lead411
Score 8.3 out of 10
Lead411
Lead411
Score 8.3 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Data.com (discontinued)LinkedIn Sales Navigator
Likelihood to Recommend
6.9
(0 ratings)
7.2
(0 ratings)
Likelihood to Renew
-
(0 ratings)
8.0
(0 ratings)
Usability
9.0
(0 ratings)
5.9
(0 ratings)
Support Rating
9.0
(0 ratings)
9.0
(0 ratings)
Implementation Rating
-
(0 ratings)
8.0
(0 ratings)
User Testimonials
Data.com (discontinued)LinkedIn Sales Navigator
Likelihood to Recommend
Data.com is a good prospecting and data information tool for any agency or company doing outbound prospecting. Data.com requires you to also have Salesforce CRM, so this tool is really only suited for those companies that can afford Salesforce. Because of this, Data.com seems like a better fit for companies with at least 30 or more employees (total in the company) and at least 5 Salesforce users. Data.com is not a good fit for small businesses.
Read full review
As a new scale-up business, we are heavily focused on winning new business; businesses like ours cannot function without it, as we would not be able to build target profiles, create new business lists, and establish product-market fit. It's a key tool in our sales and GTM strategy.
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Pros
  • The contact information the website provides tends to be accurate.
  • I like that it is free and works on a point system- the more info you give, the more info you get.
  • I like that you can update contact information as needed.
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  • Search Functionality: LinkedIn Sales Navigator has one of the most powerful search functions. The filters are not unnecessary and some are very well thought of. You can drill down to finding a needle in a haystack of 20000 employee company when it comes to using LinkedIn Sales Navigator if done in the right manner.
  • Smart Links: Gone are the days of attached Decks. One can simply create their deck online using this feature on LinkedIn Sales Navigator, or even upload an existing ppt. A smart link is shareable as well as trackable for opens and clicks.
  • Fewer Clicks: With a single click, I can filter out decision-makers in any company. With a single click, I can import contacts from LinkedIn Sales Navigator to Salesforce. Lesser clicks are actually less stressful if you think.
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Cons
  • Even though it has a lot of features, sometimes it gets overwhelming for a newbie. So I would really appreciate it if the user interface gets more friendly.
  • There are some digital advertising channels that Data.com struggles to connect. Also, within some channels like LinkedIn, it would be great if data.com could get more granular on ad type, ad targeting level (speaking from a marketing perspective).
  • It has limited visualization capabilities where there is a lot of scope for improvement.
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  • Inbox needs work - too much confusion around your LinkedIn inbox and Sales Nav inbox
  • Sorting - need a better, faster way to sort by for prospect lists and account lists
  • Only voluntarily shared information. No cross checking or using API’s like a ZoomInfo
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Likelihood to Renew
No answers on this topic
This question is a no-brainer. The tool is the industry standard for anyone tied to sales and marketing. The name "LinkedIn Sales Navigator" is synonymous with streamlining relevant customer and account data in an easy to use format that is actionable and intelligent. The focus on continuous improvement and richer means of communicating with customers and prospects is evident each time new features are rolled out. The social component of the tool even includes a gamification component to ensure that peers remain relevant among each other, which is refreshing and enjoyable for those who engage the tool on a daily basis.
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Usability
Very intuitive to use and I've never had any confusion with features. Anyone can create an account and use the platform simply by adding a contact or company into the database to earn points. It's a great option if you don't have budget for lists or pay services. It is easy to use and anyone can benefit from it.
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It lets you pull people with specific titles in specific areas and with the criteria you choose--job changes, mutual connections based on schools, roles, and companies, etc. It is easy to upload these lists into other software or download and save them to a drive.
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Support Rating
Whenever I've had a question their support has responded pretty quickly and gives me exactly what I am looking for. I have not had any technical issues so I can't speak to issues there, but as far as general questions from a free user they have impressed me with how quickly they get back to me and the thoroughness of their answers.
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I would recommend LinkedIn Sales Navigator entirely. It has been the most user-friendly tool to use starting off in a sales role. I genuinely enjoy the navigation of the tool and how easy it is to save lists and see job changes within those lists. Generating leads and finding the most up to date information on prospects is all housed within this tool.
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Implementation Rating
No answers on this topic
I am unsure of the rollout, as I was not involved. I was an early adopter, and I have had a lot of success with the tool personally at multiple organizations, but I have no idea whether the implementation process encountered any errors. I can personally say that it works, and that I have not encountered significant issues with the tool since adoption, although a few issues like messages showing up as being unread even though they have been opened have been an on-again/off-again issues throughout the past few years. Overall, the company is doing a great job, and our implementation seems to have been effective.
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Alternatives Considered
The accuracy of Data.com versus SalesIntel is second to none. Data.com integrates with our current Salesforce platform, which takes out a lot of the manual manipulation of lists that we used to have to do when we had other platforms. This is particularly helpful because time is money.
Read full review
In my opinion, ZoomInfo and LinkedIn Sales Navigator serve different purposes. ZoomInfo is more for providing accurate contact information, while LinkedIn Sales Navigator is more for identifying the exact contacts you want to market to. Being built on top of the LinkedIn social network, it is ideal for nabbing the same person you need from each organization.
Read full review
Return on Investment
  • As a freelancer, I've made thousands of dollars building sales lists, for what began as a $50 trial.
  • Cross referencing with LinkedIn helps to explain to clients the job title progression a person has had, which can add to your credibility and strengthen your report content.
  • Data.com hasn't had a negative return for me. Every dollar and minute of effort I have used it was worth it.
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  • Helped warm up a few leads that I was having trouble getting in touch with via phone and email
  • Allowed me to better identify the key stakeholders at companies I was targeting
  • Kept me up to date on what was happening with my prospects and their companies.
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ScreenShots