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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Groove (legacy product)

    Score7.7 out of 10
    N/AGroove by Clari is a legacy Sales Engagement product for organizing prospect outreach, capturing sales activity, and guiding seller workflows across email, calendar, CRM, and campaign tools. On August 14, 2023, Clari acquired Groove and integrated it as the sales-engagement layer of the Clari Revenue Platform. Following Clari’s subsequent merger into Salesloft in 2025, Groove became part of the combined Salesloft platform. Salesloft unified the companies under its brand on September 2, 2026;…N/A

    Intuit Mailchimp

    Score8.4 out of 10
    N/AMailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.

    $0

    per month

    Pricing
    Groove (legacy product)Intuit Mailchimp
    Editions & Modules
    No answers on this topic
    Free
    $0
    Essentials
    starts at $13
    per month
    Standard
    starts at $20
    per month
    Premium
    starts at $350
    per month
    Offerings
    Pricing Offerings
    Groove (legacy product)Intuit Mailchimp
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Groove (legacy product)Intuit Mailchimp
    Considered Both Products
    Discontinued Products
    Chose Groove (legacy product)
    Groove is superior to Mailchimp. On par but slightly ahead of outreach.
    Incentivized
    Chose Groove (legacy product)
    For ActiveCampaign and Mailchimp, I was an end-user. Setting up campaigns was confusing and clunky. Groove makes setting up campaigns way easier and smoother.
    Incentivized
    Chose Groove (legacy product)
    I have not used alternatives, except Mailchimp, which really accomplishes a different objective. I would not consider them competitors.
    Incentivized
    Chose Groove (legacy product)
    The ease of use, pricing, installation and most importantly the connection to Campaigns were the deciding factor for Groove. The CSM and implementation team were a bonus!
    Incentivized
    Chose Groove (legacy product)
    Groove integrates seamlessly with all the systems I use, and that makes it easier for me and my daily tasks as a salesperson. The other systems did not have as seamless integrations when I used them. Things could be different, and they may have upgraded. Also, Groove has some …
    Incentivized
    Chose Groove (legacy product)
    I hate Zoominfo with a passion from my experience. Maybe I'm biased towards Groove but I feel like Groove is so much easier to use compared to Zoominfo sales OS.
    Incentivized
    Chose Groove (legacy product)
    It was not easy to navigate, and learning how to use the software took more time. It was just not worth the time or effort, the features of this software were not as integrative and engaging as I hoped it would be to allow me to automate many of my email functions, to allow me …
    Incentivized
    Chose Groove (legacy product)
    Groove is the best sales enablement tool I've ever used. The email campaigns, scheduling, and automated features are the most impactful for my role as an enterprise strategic account executive role.
    Incentivized
    Chose Groove (legacy product)
    I used this tool a few years a go, so the features are not comparable to Groove, sorry fo the few words :(
    Incentivized
    Chose Groove (legacy product)
    Customer service is great!
    Incentivized
    Chose Groove (legacy product)
    Groove was better than SalesforceIQ in every aspect. More affordable. More user friendly. Less glitchy.
    Incentivized
    Intuit
    No answer on this topic
    Key User Insights
    Would buy again
    99%
    Would buy again
    679 Answers
    88%
    Would buy again
    251 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    446 Answers
    91%
    Delivers good value for the price
    244 Answers
    Happy with the feature set
    99%
    Happy with the feature set
    682 Answers
    89%
    Happy with the feature set
    255 Answers
    Lived up to sales and marketing promises
    99%
    Lived up to sales and marketing promises
    400 Answers
    91%
    Lived up to sales and marketing promises
    215 Answers
    Implementation went as expected
    99%
    Implementation went as expected
    394 Answers
    94%
    Implementation went as expected
    247 Answers
    Features
    Groove (legacy product)Intuit Mailchimp
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Groove (legacy product) and Intuit Mailchimp
    Feature
    Groove (legacy product)
    -
    Ratings
    Intuit Mailchimp
    8.1
    585 Ratings
    5% above category average
    WYSIWYG email editor00 Ratings8.1537 Ratings
    Dynamic content00 Ratings8.1519 Ratings
    Ability to test dynamic content00 Ratings8.2499 Ratings
    Landing pages00 Ratings8.3404 Ratings
    A/B testing00 Ratings7.7434 Ratings
    Mobile optimization00 Ratings7.9535 Ratings
    Email deliverability reporting00 Ratings8.8568 Ratings
    List management00 Ratings8.1564 Ratings
    Triggered drip sequences00 Ratings7.7385 Ratings
    Lead Management
    Comparison of Lead Management features of Groove (legacy product) and Intuit Mailchimp
    Feature
    Groove (legacy product)
    -
    Ratings
    Intuit Mailchimp
    8.9
    75 Ratings
    11% above category average
    Lead nurturing automation00 Ratings7.465 Ratings
    Lead scoring and grading00 Ratings10.01 Ratings
    Data quality management00 Ratings8.372 Ratings
    Automated sales alerts and tasks00 Ratings10.01 Ratings
    Campaign Management
    Comparison of Campaign Management features of Groove (legacy product) and Intuit Mailchimp
    Feature
    Groove (legacy product)
    -
    Ratings
    Intuit Mailchimp
    7.9
    126 Ratings
    4% above category average
    Calendaring00 Ratings7.448 Ratings
    Event/webinar marketing00 Ratings8.4112 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Groove (legacy product) and Intuit Mailchimp
    Feature
    Groove (legacy product)
    -
    Ratings
    Intuit Mailchimp
    8.2
    124 Ratings
    8% above category average
    Social sharing and campaigns00 Ratings8.3116 Ratings
    Social profile integration00 Ratings8.1107 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Groove (legacy product) and Intuit Mailchimp
    Feature
    Groove (legacy product)
    -
    Ratings
    Intuit Mailchimp
    8.3
    565 Ratings
    10% above category average
    Dashboards00 Ratings8.6229 Ratings
    Standard reports00 Ratings8.6560 Ratings
    Custom reports00 Ratings7.9130 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Groove (legacy product) and Intuit Mailchimp
    Feature
    Groove (legacy product)
    -
    Ratings
    Intuit Mailchimp
    7.9
    132 Ratings
    4% above category average
    API00 Ratings7.9107 Ratings
    Role-based workflow & approvals00 Ratings8.470 Ratings
    Customizability00 Ratings5.62 Ratings
    Integration with Salesforce.com00 Ratings8.554 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings8.647 Ratings
    Integration with SugarCRM00 Ratings8.12 Ratings
    Third-party software integrations00 Ratings7.9109 Ratings
    Best Alternatives
    Groove (legacy product)Intuit Mailchimp
    Small Businesses
    HubSpot Sales Hub
    Score8.8 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Mixmax
    Score9.8 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Outreach
    Score8.3 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Groove (legacy product)Intuit Mailchimp
    Likelihood to Recommend
    5.0
    (706 ratings)
    8.7
    (608 ratings)
    Likelihood to Renew
    8.9
    (33 ratings)
    10.0
    (55 ratings)
    Usability
    5.4
    (542 ratings)
    8.5
    (477 ratings)
    Availability
    9.1
    (5 ratings)
    9.5
    (6 ratings)
    Performance
    9.1
    (5 ratings)
    8.9
    (7 ratings)
    Support Rating
    4.5
    (145 ratings)
    8.8
    (20 ratings)
    In-Person Training
    4.7
    (2 ratings)
    -
    (0 ratings)
    Online Training
    9.1
    (4 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (13 ratings)
    7.4
    (22 ratings)
    Configurability
    8.9
    (6 ratings)
    10.0
    (2 ratings)
    Ease of integration
    9.1
    (2 ratings)
    8.0
    (4 ratings)
    Product Scalability
    9.1
    (5 ratings)
    9.5
    (6 ratings)
    Vendor post-sale
    9.1
    (2 ratings)
    10.0
    (2 ratings)
    Vendor pre-sale
    9.1
    (3 ratings)
    10.0
    (2 ratings)
    User Testimonials
    Groove (legacy product)Intuit Mailchimp
    Likelihood to Recommend
    Discontinued Products
    • Groove is excellent for the use case of improving sales representative and customer success representative productivity and data quality when used alongside Salesforce. It is a Salesforce focused tool. You should definitely consider Groove if you are a current Salesloft / Outreach user and you also use Salesforce.
    • Groove would not be a good fit for an organization not using Salesforce.
    Incentivized
    Read full review
    Intuit
    Mailchimp is fairly easy to onboard, even for those who would consider themselves less technologically inclined. It can be as simple as plug-and-play for simpler campaigns or scale up as needed. It also makes it easy to build, send out for internal review and feedback, and track all the needed changes.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • Groove lets us know real-time when a client has checked an email we sent them.
    • Groove helps us streamline our day-to-day events, meetings, and tasks with the help of the Calendar Booking feature.
    • Groove helps us save a lot of time on typing long letters when we explain our products to our customers with the help of their Templates feature.
    Incentivized
    Read full review
    Intuit
    • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
    • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
    • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • The footprint of the person who lasts touches the information.
    • The footprint of the person who edited the information.
    • Date and time of the modification of the account owner.
    • Date and time of the modification of the last person touching the account.
    Incentivized
    Read full review
    Intuit
    • The pricing tiers do scale quickly so if you have a free newsletter it may get expensive
    • The pricing is based on total emails so if you have users who you only email rarely it might not make sense to use Intuit Mailchimp
    • Customer support can be a bit lacking at times and their docs aren't always the best
    Read full review
    Likelihood to Renew
    Discontinued Products
    I actually don't have any complaint regarding groove. It's just that I will give 9 since I confidently believe that there'd be updates in the future which would be more optimal not just for us users but for the business as well. The only regret I have with groove is I was not able to use it before the current company that I'm employed
    Incentivized
    Read full review
    Intuit
    We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.
    Incentivized
    Read full review
    Usability
    Discontinued Products
    Groove has been an awesome platform to use for sales pipeline management. I really enjoy how it integrates with my Salesforce, Gmail, and Google Calendar. It makes my job easier by helping me keep track of the progress of each sales contact that I have. Leads are able to reply and notify us using Groove.
    Incentivized
    Read full review
    Intuit
    It is easy, but some things you need to learn from their resources. Mailchimp is one of the most popular email marketing platforms because it combines email marketing, automation, audience management, and analytics into a single tool that's easy to use and scale. Simple solutions and drag-and-drop edits make it easy.
    Incentivized
    Read full review
    Reliability and Availability
    Discontinued Products
    Our organization has not experienced any availability issues with Groove
    Incentivized
    Read full review
    Intuit
    I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
    Incentivized
    Read full review
    Performance
    Discontinued Products
    Everything is good
    Incentivized
    Read full review
    Intuit
    I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
    Incentivized
    Read full review
    Support Rating
    Discontinued Products
    My company has a team dedicated to supporting our implementation of operative tools and business systems such as Groove. For this reason, I feel that we have ample support for Groove, although I have not personally contacted Groove for any support issues.
    Incentivized
    Read full review
    Intuit
    Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!
    Incentivized
    Read full review
    In-Person Training
    Discontinued Products
    It was okay. But, just the once. I had to figure it out with help of others on my team.
    Incentivized
    Read full review
    Intuit
    No answers on this topic
    Online Training
    Discontinued Products
    Easy to use
    Incentivized
    Read full review
    Intuit
    No answers on this topic
    Implementation Rating
    Discontinued Products
    At Nearpod, I have been impressed with the internal expertise and support around Groove as a key tool for the Sales and Customer Success business systems and operations.
    Incentivized
    Read full review
    Intuit
    It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
    Incentivized
    Read full review
    Alternatives Considered
    Discontinued Products
    Groove is simple. Like their competitors, they give you the ability to create templated "Flows" (sequences) of calls, emails, and LinkedIn touches. Some of them can be automated, but it's also simple to personalize outreach. Ultimately, my decision to purchase Groove over some of the competitors was based on their Salesforce integration, as well as white-glove customer service.
    Incentivized
    Read full review
    Intuit
    I used Intuit Mailchimp, and I would say other software I used is equally good and competes with Intuit Mailchimp. Well, Intuit Mailchimp's reporting is better, and ActiveCampaign has more affordable pricing, so in the end, it all comes to what you need. What we needed was available in cheaper price in other software as well. But I would definitely say Intuit Mailchimp has its own advantages too.
    Incentivized
    Read full review
    Scalability
    Discontinued Products
    Our organization was able to quickly scale Groove from a pilot group of a few users to a department-wide solution
    Incentivized
    Read full review
    Intuit
    Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • Reduced several hours a week of logging time in Salesforce that either wouldn't get done or would have been done to the detriment of more value add activities.
    • Saves hours per week by delivering actionable/useful info from Salesforce into Gmail
    • Gives me valuable insight on what emails are being opened and read. This helps plan targeting.
    Incentivized
    Read full review
    Intuit
    • One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
    • Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
    Incentivized
    Read full review
    ScreenShots

    Intuit Mailchimp Screenshots

    Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.