Heap vs. Pendo.io

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Heap
Score 8.3 out of 10
Mid-Size Companies (51-1,000 employees)
Heap is a web analytics platform captures every user interaction on web iOS with no extra code. The tool allows you to track events and set up funnels to understand user flow and dropoff. It also provides visualization tools to track trends over time.
$0
per month
Pendo.io
Score 8.1 out of 10
N/A
Pendo.io is a product engagement platform with features for in-app analytics, surveys and feedback, and guidance.N/A
Pricing
HeapPendo.io
Editions & Modules
Free
$0
Up to 10k sessions/month
Growth
Starting at $3,600 annually
Up to 300k sessions/year
Pro
Contact Heap Sales
Custom sessions per month and unlimited projects
Premier
Contact Heap Sales
Custom sessions per month
Free
Free
Team
Contact sales team
Pro
Contact sales team
Enterprise
Contact sales team
Offerings
Pricing Offerings
HeapPendo.io
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsHeap pricing is based on session volume. A session is a period of activity from a single user on your app or website. It can include many pageviews or events.
More Pricing Information
Community Pulse
HeapPendo.io
Considered Both Products
Heap
Chose Heap
Both have more or less the same strong and weak points.
Chose Heap
Heap is better because its easy to use, easy to install. With Heap you just add a snippet of tracking code to your header, instead of having to instrument each event like you do with other tools.
Chose Heap
Heap is better then Pendo and Amplitude. Compared to Amplitude, Heap is cheaper and easier to analyze and use. Configurations might be cumbersome but in the long run, users find it very seamless and easy. Compared to Pendo, Heap offers much superior analytics, event …
Chose Heap
I was not apart of the evaluation process.
Chose Heap
Heap stood out from other tools in the following ways: Comprehensive auto-tracking and "spotlight" tool allows us to add event attributes through their UI which greatly reduces the reliance on Engineering resources for instrumentation. Their "Effort Analysis" tool helps …
Chose Heap
Heap was selected by my predecessor. Heap does not include a digital adoption component, which is something we did not need. Pendo and Gainsight include DAP, which adds to the overall cost. Mixpanel requires developer resources to add tracking to any new features. In …
Chose Heap
Heap is a clear winner when it comes to instrumentation. Pendo is more of a customer engagement platform but their instrumentation layer is still a bit light.
Chose Heap
Pendo did not meet two of our key requirements: auto-capture of every user interaction (Pendo only captures events you manually tag, which becomes a part-time job on its own as the product changes), and a data warehouse integration (custom ETL pipelines have to be built and …
Chose Heap
Google Analytics is more intuitive to use but after you overcome that learning curve with Heap, it quickly becomes a much better analytics tool. The ability to retroactively track metrics is simply fantastic and the point-and-click configuration without the need for code …
Pendo.io
Chose Pendo.io
Heap is a tool used only for engagement analytics. It is quite robust and provides a flexible solution for collecting large sets of very granular user engagement data within our application. Definitions are easily created, definition rules are flexible and intuitive, and …
Top Pros
Top Cons
Best Alternatives
HeapPendo.io
Small Businesses
FullStory
FullStory
Score 8.5 out of 10
ChurnZero
ChurnZero
Score 7.4 out of 10
Medium-sized Companies
Whatfix
Whatfix
Score 9.3 out of 10
Whatfix
Whatfix
Score 9.3 out of 10
Enterprises
Whatfix
Whatfix
Score 9.3 out of 10
Whatfix
Whatfix
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HeapPendo.io
Likelihood to Recommend
8.4
(239 ratings)
8.6
(91 ratings)
Likelihood to Renew
8.5
(9 ratings)
9.0
(4 ratings)
Usability
8.9
(64 ratings)
10.0
(4 ratings)
Availability
9.1
(2 ratings)
-
(0 ratings)
Performance
8.4
(61 ratings)
-
(0 ratings)
Support Rating
9.0
(11 ratings)
9.5
(7 ratings)
Online Training
-
(0 ratings)
9.1
(1 ratings)
Implementation Rating
9.0
(3 ratings)
9.0
(2 ratings)
Configurability
9.1
(1 ratings)
-
(0 ratings)
Ease of integration
9.1
(1 ratings)
-
(0 ratings)
Product Scalability
7.3
(2 ratings)
-
(0 ratings)
Vendor post-sale
8.2
(1 ratings)
-
(0 ratings)
Vendor pre-sale
8.2
(1 ratings)
-
(0 ratings)
User Testimonials
HeapPendo.io
Likelihood to Recommend
Heap
Scenarios when Heap was well suited: It is when a user claims that he encountered a bug without giving us the details of the error message. Scenarios where it is less appropriate: Its when we try to capture user interaction in our mobile app
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Pendo.io
Pendo is very well suited for startups and mid size product companies who are looking for -
  • Help in user experience building
  • Measuring the impact of a feature on the requirement phase itself
  • Advanced analytics to get a sense of how the product is working
  • Insights about necessary changes that are required to make the product better
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Pros
Heap
  • Realtime interactions which are captured automatically is a unique feature which no other product offers.
  • Low code implementation is a big plus for marketing teams, as there is less dependency on engineering
  • Detailed customer behaviours can be studied with captured replay sessions
  • Due to all the above points - it helped to improve customer experience
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Pendo.io
  • Track usage across our platform (new and existing features) - where each customer clicks, how long they stay at certain areas within the software, etc.
  • To promote new features.
  • To train customers on how to use new features.
  • To survey our customers within the software.
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Cons
Heap
  • I think Heap can improve its onboarding; I would love to see some info that is helpful for someone who isn't in Heap every single day.
  • Sharing dashboards can be tricky, it feels like a huge learning curve that I already have forgotten how to do.
Read full review
Pendo.io
  • I find the reporting and analytics to be a little light. They could improve custom reporting capabilities.
  • Would like to see the capabilities of the Pendo tagging tool built into the platform. (don't launch a separate product). I find the tagging tool does a much better job at selecting the components to be tagged than the platform does.
  • Sometimes takes a while to refresh counts when adding a new tag.
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Likelihood to Renew
Heap
It's a great platform. I'm glad that one of our product managers introduced it because it has allowed us to create all kinds of new functionality. We're not only able to create a better product experience from our communications because of Heap, but we're also able to generate all kinds of helpful analysis.
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Pendo.io
We have had an excellent experience with Pendo. When we've had questions or concerns, Pendo is very quick to respond and communicate with us. We have experienced top-notch customer support and customer engagement. We have actually modeled some of our implementation and product processes after Pendo's examples.
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Usability
Heap
On a scale from 1-10, I find Heap to be incredibly user-friendly and easy to use. I enjoyed the training videos available and was quickly able to pick up how to create events and reports to track user interactions on our product. I would recommend Heap for its usability first and foremost.
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Pendo.io
Overall, Pendo provides a smooth interface, especially with the most recent update, and I couldn't imagine using or learning any other platform so product focused. From the moment I log into Pendo, I know where I'm going and what I'm looking for and I'm able to find that, through the interface, in as little time as possible. This helps keep me focused on doing other tasks at work so I'm not overburdened with hunting things down in the system
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Reliability and Availability
Heap
I've never run into any issues with Heap's availability, Heap is always there when I need it. I haven't run into any issues like application errors or unplanned outages during my 2+ years of using Heap. Each and every time I log in to Heap I have a completely functional experience
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Pendo.io
No answers on this topic
Performance
Heap
Heap doesn't affect page load times considerably nor has a large impact [on] our overall score, as far as page loading times inside of the tool its pretty reliable to retrieve data as much as "instant" that it can be the delay seems to be on data getting tracked into the servers to be read but it's not significant.
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Pendo.io
No answers on this topic
Support Rating
Heap
Heap support has allowed us to troubleshoot and test a lot of different items. Their support team is always helpful and friendly, even when we come to them with the most complicated questions. I think this greatly improves the value proposition of the product because their support team is knowledgable and friendly.
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Pendo.io
They've been great anytime that we have needed help with something. They also have some really great help articles. We're able to figure most things out through their articles, but when we've had to call in they've been very helpful and we haven't had any problems. I'd highly recommend working with them.
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Online Training
Heap
No answers on this topic
Pendo.io
The training schedule was well thought out and tailored to meet our needs. Chantelle stayed with us through the whole implementation and made sure that we were good to go.
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Implementation Rating
Heap
The implementation was smooth and easy. The Heap team helped us with implementation and it went great! Within a few weeks, we were fully up and running and utilizing the platform to its full capability. This is an additional thing that has made this platform so great and we couldn't recommend it enough.
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Pendo.io
Use Segment to install and cut developers out of the work cycle!
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Alternatives Considered
Heap
Heap offers a ton of functionality on a single platform.It also has an smart data science layer to offers suggestions for next steps in the analysis, allowing us to explore alternative paths we may not think to take. The low-code option for updating data is appealing, and there is a lot of automation with minimal engineering effort.
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Pendo.io
WalkMe is an industry leader, but they charge an arm and a leg. Working with them you get a lot of support and CSM time, but is it really worth that price tag? Pendo.io was an easy choice for that simple reason.
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Scalability
Heap
The most challenging part of using Heap in a growing organization is the naming and structure in which reports and dashboards are organized. I work within the marketing department and our Heap leader internally works within the IT/Product department, which makes it challenging because we often don't speak the same language, so the learning curve has been steep without any specific use-case examples to leverage online.
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Pendo.io
No answers on this topic
Return on Investment
Heap
  • It has helped us make decisions on what products to scope for our MVP based on the usage data.
  • It's allowed us to measure success with our beta product.
  • It's helped us view our conversion rates in an easy and usable manner.
Read full review
Pendo.io
  • We have had an ROI in reduced support contacts.
  • We have had increased NPS scores due to our ability to target messaging for the right reasons to the right audience members rather than blanket distribution of information.
  • Delayed deployment in certain environments (being worked through) has led to a delay in one business area, but it is not public facing yet so we aren't heavily impacted by that yet.
Read full review
ScreenShots

Heap Screenshots

Screenshot of Dashboard in Heap (Use to get Product or User Behavior Insights)Screenshot of Effort Analysis provides the first-ever quantitative measurement of user friction, capturing the difficulty users face when moving through every step of every user flow across the digital experience.Screenshot of Heap Illuminate looks for the most common events between two steps in a funnel and generates a Top Events table that displays how well paths including different events convert to the next step so you can understand how that behavior is helping or hurting conversion.Screenshot of From Top Events you can choose an event and use Path Comparison to fork your funnel and see how the selected behavior impacts conversion downstream.