Hunter vs. LinkedIn Sales Navigator

The scenario we most commonly use Hunter for is to quickly find and retrieve contact email information. Phone numbers are an added bonus, but they tend to only be available for contacts in the US. SDRs have the extension in order to confirm or to help them "guess" as to what a contact's email address might be. This speeds up our prospecting time considerably. Where Hunter falls short is not being flexible where companies have more than one email format.

Incentivized

Flexible Saved Searches: I love how we can save a very complex search created for future use so that we don't have to repeat it again and again. The cherry on the top is that you can even share this saved search with your other colleagues having the LinkedIn Sales Navigator license. Access to Decision Makers: With a single click, I can filter out decision-makers in any company. This is again a time saver in many ways. Alerts and Reminders: which can be set custom-based covering specific use cases. For example - if prospect A changes companies today, I can get an alert for it on my email (the only drawback being I need to manually save this prospect in a list first).

• Hunter provides a quick and easy way to look up the email format for any company using the free Google Chrome extension.
• Hunter allows you to upload a bulk list of emails and verify them easily.
• Hunter shows where verified emails were found on web pages and PDF documents. This shows that the emails were published by trusted sources.

Incentivized

• Lists - Very intuitive, simple, way to create and track prospects for campaign purposes
• InMails - The ability to send direct messages to prospects via InMails can be a differentiator for some reps
• News Feed - Stay up to date on organizations you are targeting to send relevant messages that resonate

Incentivized

• Hunter is only as valuable as the information it is able to scrape from the internet. If a company has not listed any email addresses online, then Hunter is not going to be able to find it.
• Sometimes Hunter is only able to identify non-personal-specific email addresses (ex: info @, support@, etc.). This makes it difficult to identify personnel emails
• Sometimes companies will have different email domains that Hunter is not able to correlate. For example, when searching for an email address at Lead.com, Hunter is not able to point to ParentCompany.com email addresses that would be more useful.

Incentivized

• LinkedIn Sales Navigator is very powerful, but not super well documented.
• The tool does not allow for the export of list names, which is disappointing for a tool at this price.
• LinkedIn's search is loosey goosey, you'll find that it includes names that just barely fit the criteria.

Incentivized

This question is a no-brainer. The tool is the industry standard for anyone tied to sales and marketing. The name "LinkedIn Sales Navigator" is synonymous with streamlining relevant customer and account data in an easy to use format that is actionable and intelligent. The focus on continuous improvement and richer means of communicating with customers and prospects is evident each time new features are rolled out. The social component of the tool even includes a gamification component to ensure that peers remain relevant among each other, which is refreshing and enjoyable for those who engage the tool on a daily basis.

Incentivized

It lets you pull people with specific titles in specific areas and with the criteria you choose--job changes, mutual connections based on schools, roles, and companies, etc. It is easy to upload these lists into other software or download and save them to a drive.

Incentivized

The tool speaks for itself, but the support is definitely a significant portion of why we use the tool. The company cares about their customer's success and it shows. We do not have to wait for long periods of time for the support team to respond; they do so in a timely manner, and virtually always with relevant insights and solutions.

Incentivized

I am unsure of the rollout, as I was not involved. I was an early adopter, and I have had a lot of success with the tool personally at multiple organizations, but I have no idea whether the implementation process encountered any errors. I can personally say that it works, and that I have not encountered significant issues with the tool since adoption, although a few issues like messages showing up as being unread even though they have been opened have been an on-again/off-again issues throughout the past few years. Overall, the company is doing a great job, and our implementation seems to have been effective.

Incentivized

We have been trying to get lead information on SalesTools and PLENTY, however, these two tools are mostly oriented to create follow-up campaigns and the setup is pretty complicated. If you are looking to create just a list of semi-qualified leads, you may try Hunter, but SalesTools has already an inner feature to build prospects in a better way.

Incentivized

linkedin has way better data cleanup and relevant contact information. It provides a great insight into how to target personally your prospects, and gives great engagement highlights. ZoomInfo is sometimes outdated, the prospect has moved companies or is no longer employed there-- alot of filtering through the weeds can be hard if you are trying to hit high metrics and make your time valuable

• Positive to be sure. I don't always get the results I want, but I use the free version and I'm satisfied to go there first when I need an email
• It's a fast quality product. It was better before when it resided on my LinkedIn account, but that's another matter...

Incentivized

• Helped warm up a few leads that I was having trouble getting in touch with via phone and email
• Allowed me to better identify the key stakeholders at companies I was targeting
• Kept me up to date on what was happening with my prospects and their companies.

Incentivized