TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Optimizely Web Experimentation

    Score8.7 out of 10
    N/AWhether launching a first test or scaling a sophisticated experimentation program, Optimizely Web Experimentation aims to deliver the insights needed to craft high-performing digital experiences that drive engagement, increase conversions, and accelerate growth.N/A

    Webex Meetings

    Score8.7 out of 10
    N/AWebex Meetings is a video conferencing solution powering hybrid work. It enables a seamless collaboration experience and better results with meetings that are designed to give everyone the ability to engage no matter their location, language, or communication style.

    $14.50

    per month per user

    Pricing
    Optimizely Web ExperimentationWebex Meetings
    Editions & Modules
    No answers on this topic
    Webex Meet
    $14.50
    per month per user
    Webex Suite: Meet + Call
    $25
    per month per user
    Enterprise
    Contact Sales
    Offerings
    Pricing Offerings
    Optimizely Web ExperimentationWebex Meetings
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalOptional
    Additional Details—Discount available for annual pricing.
    More Pricing Information
    Community Pulse
    Optimizely Web ExperimentationWebex Meetings
    Considered Both Products
    Optimizely
    No answer on this topic
    Cisco
    No answer on this topic
    Key User Insights
    Would buy again
    95%
    Would buy again
    89 Answers
    92%
    Would buy again
    609 Answers
    Delivers good value for the price
    96%
    Delivers good value for the price
    69 Answers
    96%
    Delivers good value for the price
    517 Answers
    Happy with the feature set
    95%
    Happy with the feature set
    89 Answers
    94%
    Happy with the feature set
    622 Answers
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    52 Answers
    96%
    Lived up to sales and marketing promises
    380 Answers
    Implementation went as expected
    87%
    Implementation went as expected
    58 Answers
    97%
    Implementation went as expected
    452 Answers
    Features
    Optimizely Web ExperimentationWebex Meetings
    Testing and Experimentation
    Comparison of Testing and Experimentation features of Optimizely Web Experimentation and Webex Meetings
    Feature
    Optimizely Web Experimentation
    8.0
    163 Ratings
    5% below category average
    Webex Meetings
    -
    Ratings
    a/b experiment testing9.0163 Ratings00 Ratings
    Split URL testing8.5135 Ratings00 Ratings
    Multivariate testing8.4139 Ratings00 Ratings
    Multi-page/funnel testing7.9126 Ratings00 Ratings
    Cross-browser testing8.197 Ratings00 Ratings
    Mobile app testing8.075 Ratings00 Ratings
    Test significance8.4147 Ratings00 Ratings
    Visual / WYSIWYG editor8.1133 Ratings00 Ratings
    Advanced code editor7.9125 Ratings00 Ratings
    Page surveys6.217 Ratings00 Ratings
    Visitor recordings8.418 Ratings00 Ratings
    Preview mode7.6145 Ratings00 Ratings
    Test duration calculator7.9112 Ratings00 Ratings
    Experiment scheduler8.2112 Ratings00 Ratings
    Experiment workflow and approval7.890 Ratings00 Ratings
    Dynamic experiment activation7.574 Ratings00 Ratings
    Client-side tests7.896 Ratings00 Ratings
    Server-side tests7.250 Ratings00 Ratings
    Mutually exclusive tests8.280 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Optimizely Web Experimentation and Webex Meetings
    Feature
    Optimizely Web Experimentation
    8.2
    152 Ratings
    7% below category average
    Webex Meetings
    -
    Ratings
    Standard visitor segmentation8.4147 Ratings00 Ratings
    Behavioral visitor segmentation7.6122 Ratings00 Ratings
    Traffic allocation control9.1144 Ratings00 Ratings
    Website personalization7.8111 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Optimizely Web Experimentation and Webex Meetings
    Feature
    Optimizely Web Experimentation
    8.3
    149 Ratings
    4% below category average
    Webex Meetings
    -
    Ratings
    Heatmap tool9.313 Ratings00 Ratings
    Click analytics8.833 Ratings00 Ratings
    Scroll maps8.517 Ratings00 Ratings
    Form fill analysis8.072 Ratings00 Ratings
    Conversion tracking8.744 Ratings00 Ratings
    Goal tracking8.2127 Ratings00 Ratings
    Test reporting7.9137 Ratings00 Ratings
    Results segmentation7.7103 Ratings00 Ratings
    CSV export7.9102 Ratings00 Ratings
    Experiments results dashboard8.049 Ratings00 Ratings
    Performance & Compatibility of Online Events Software
    Comparison of Performance & Compatibility of Online Events Software features of Optimizely Web Experimentation and Webex Meetings
    Feature
    Optimizely Web Experimentation
    -
    Ratings
    Webex Meetings
    8.7
    845 Ratings
    10% above category average
    High quality audio00 Ratings9.0840 Ratings
    High quality video00 Ratings9.0832 Ratings
    Low bandwidth requirements00 Ratings8.0800 Ratings
    Mobile support00 Ratings8.6762 Ratings
    Screen Sharing
    Comparison of Screen Sharing features of Optimizely Web Experimentation and Webex Meetings
    Feature
    Optimizely Web Experimentation
    -
    Ratings
    Webex Meetings
    8.5
    830 Ratings
    7% above category average
    Desktop sharing00 Ratings8.8829 Ratings
    Whiteboards00 Ratings8.1721 Ratings
    Online Meetings / Events
    Comparison of Online Meetings / Events features of Optimizely Web Experimentation and Webex Meetings
    Feature
    Optimizely Web Experimentation
    -
    Ratings
    Webex Meetings
    8.6
    838 Ratings
    5% above category average
    Calendar integration00 Ratings8.7795 Ratings
    Meeting initiation00 Ratings8.5825 Ratings
    Integrates with social media00 Ratings8.4351 Ratings
    Record meetings / events00 Ratings8.9783 Ratings
    Slideshows00 Ratings8.7708 Ratings
    Online Events Collaboration
    Comparison of Online Events Collaboration features of Optimizely Web Experimentation and Webex Meetings
    Feature
    Optimizely Web Experimentation
    -
    Ratings
    Webex Meetings
    8.8
    793 Ratings
    9% above category average
    Live chat00 Ratings8.8772 Ratings
    Audience polling00 Ratings9.0682 Ratings
    Q&A00 Ratings8.6691 Ratings
    Online Events Security
    Comparison of Online Events Security features of Optimizely Web Experimentation and Webex Meetings
    Feature
    Optimizely Web Experimentation
    -
    Ratings
    Webex Meetings
    8.8
    787 Ratings
    8% above category average
    User authentication00 Ratings8.8740 Ratings
    Participant roles & permissions00 Ratings8.8767 Ratings
    Confidential attendee list00 Ratings9.0475 Ratings
    Best Alternatives
    Optimizely Web ExperimentationWebex Meetings
    Small Businesses
    Google Optimize
    Score6.7 out of 10
    ClickMeeting
    Score9.5 out of 10
    Medium-sized Companies
    AB Tasty
    Score8.6 out of 10
    JioMeet
    Score9.8 out of 10
    Enterprises
    Google Content Experiments (discontinued)
    Score7.3 out of 10
    Google Meet
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Optimizely Web ExperimentationWebex Meetings
    Likelihood to Recommend
    8.7
    (254 ratings)
    8.8
    (864 ratings)
    Likelihood to Renew
    9.5
    (51 ratings)
    8.4
    (58 ratings)
    Usability
    10.0
    (58 ratings)
    8.0
    (117 ratings)
    Availability
    10.0
    (7 ratings)
    9.0
    (441 ratings)
    Performance
    7.3
    (6 ratings)
    9.5
    (416 ratings)
    Support Rating
    10.0
    (16 ratings)
    7.9
    (116 ratings)
    In-Person Training
    -
    (0 ratings)
    8.8
    (6 ratings)
    Online Training
    3.0
    (1 ratings)
    8.5
    (6 ratings)
    Implementation Rating
    8.0
    (11 ratings)
    9.7
    (22 ratings)
    Configurability
    6.0
    (1 ratings)
    7.2
    (15 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    7.3
    (10 ratings)
    Ease of integration
    -
    (0 ratings)
    10.0
    (10 ratings)
    Product Scalability
    8.0
    (163 ratings)
    8.3
    (412 ratings)
    Professional Services
    -
    (0 ratings)
    8.9
    (9 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.6
    (12 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.9
    (13 ratings)
    User Testimonials
    Optimizely Web ExperimentationWebex Meetings
    Likelihood to Recommend
    Optimizely
    I think it can serve the whole spectrum of experiences from people who are just getting used to web experimentation. It's really easy to pick up and use. If you're more experienced then it works well because it just gets out of the way and lets you really focus on the experimentation side of things. So yeah, strongly recommend. I think it is well suited both to small businesses and large enterprises as well. I think it's got a really low barrier to entry. It's very easy to integrate on your website and get results quickly. Likewise, if you are a big business, it's incrementally adoptable, so you can start out with one component of optimizing and you can build there and start to build in things like data CMS to augment experimentation as well. So it's got a really strong a pathway to grow your MarTech platform if you're a small company or a big company.
    Incentivized
    Read full review
    Cisco
    The first reason is the ease of use and availability, which makes WebEx work for all. The quality of audio and video is adorable. As a business development associate, I must make an impression on the other side, and WebEx helps me make first impressions. A few features are complex for new users but can be resolved.
    Incentivized
    Read full review
    Pros
    Optimizely
    • The Platform contains drag-and-drop editor options for creating variations, which ease the A/B tests process, as it does not require any coding or development resources.
    • Establishing it is so simple that even a non-technical person can do it perfectly.
    • It provides real-time results and analytics with robust dashboard access through which you can quickly analyze how different variations perform. With this, your team can easily make data-driven decisions Fastly.
    Incentivized
    Read full review
    Cisco
    • Anywhere at anytime virtual meetings and conferences.
    • Secure collaboration end-to-end.
    • Webex Assistant, I like this feature every much.
    • Customizable layouts as needs arise.
    • Great User Interface (UI).
    • Historical capture of meetings.
    • The shape and gesture recognition features using AI.
    • Note-taking.
    • Close Captioning in various languages.
    Incentivized
    Read full review
    Cons
    Optimizely
    • JavaScript is hard to implement sometimes especially for JQuery elements
    • ROI reporting should be part of the overall experimentation reporting
    • CMP integration: where we can easily show status of test on the HPT request
    • CMS integration
    • More widgets like social proof banners, etc.
    Incentivized
    Read full review
    Cisco
    • Only a few options are there for non-verbal feedback like hand raising or emoji reactions. They should work on it as expressing understanding or agreement would help collaborate with the cross-functional teams.
    • More options for creating custom workflows and integrations with internal tools would be helpful and the whiteboard also looks basic compared to other similar tools. I think, adding features like sticky notes and freehand drawing would be a great boost.
    • The mobile app is functional but I find it less intuitive and feature-rich compared to the desktop version. Should have parity in features and a more user-friendly interface will become more helpful for mobile users like me who sometimes conduct or attend meetings on the go.
    Incentivized
    Read full review
    Likelihood to Renew
    Optimizely
    I rated this question because at this stage, Optimizely does most everything we need so I don't foresee a need to migrate to a new tool. We have the infrastructure already in place and it is a sizeable lift to pivot to another tool with no guarantee that it will work as good or even better than Optimizely
    Incentivized
    Read full review
    Cisco
    Because Webex Meetings is known for its consistent performance, with high quality audio and video that works well even in low bandwidth situations. This makes it a dependable tool for both small and large meetings without worrying about technical glitches. Also, the platform is easy to navigate, both for meeting hosts and participants. Features like screen sharing, chat, and breakout rooms are intuitive
    Incentivized
    Read full review
    Usability
    Optimizely
    Optimizely Web Experimentation's visual editor is handy for non-technical or quick iterative testing. When it comes to content changes it's as easy as going into wordpress, clicking around, and then seeing your changes live--what you see is what you get. The preview and approval process for sharing built experiments is also handy for sharing experiments across teams for QA purposes or otherwise.
    Incentivized
    Read full review
    Cisco
    Webex Meetings does not provide enough audio feedback for users with visual disabilities to properly navigate the tool. Students, faculty, and staff who are blind or have low vision may not be able to use Webex Meetings. Users with motor disabilities that navigate via keyboard, may not be able to navigate the web conferencing session enough to participate fully.
    Incentivized
    Read full review
    Reliability and Availability
    Optimizely
    I would rate Optimizely Web Experimentation's availability as a 10 out of 10. The software is reliable and does not experience any application errors or unplanned outages. Additionally, the customer service and technical support teams are always available to help with any issues or questions.
    Incentivized
    Read full review
    Cisco
    So personally I have never faced any kind of meeting unavailability issue while scandaling meeting with WebEx the bandwidth is really good and in terms of application performance the same is my opinion what I mentioned for availability it is good and the objective of communication is quite fruitfully achieved with a simple and effective product like WebEx which is often bundled with the purchase of course which is which we have at our company and great discount is being offered so it is easy on our pocket. I really don't have any specific errors which have faced I should mention over here the operation or application uses is quite smooth.
    Incentivized
    Read full review
    Performance
    Optimizely
    I would rate Optimizely Web Experimentation's performance as a 9 out of 10. Pages load quickly, reports are complete in a reasonable time frame, and the software does not slow down any other software or systems that it integrates with. Additionally, the customer service and technical support teams are always available to help with any issues or questions.
    Incentivized
    Read full review
    Cisco
    We use browsers to join Webex Meetings and it is very good no issue also appears from Webex APP is very organized and does not consume more resources of PC so no issues appeared. We join audio and video in many ways, all of which are good. We integrated it with active Microsoft Exchange with easy deployment.
    Read full review
    Support Rating
    Optimizely
    They always are quick to respond, and are so friendly and helpful. They always answer the phone right away. And [they are] always willing to not only help you with your problem, but if you need ideas they have suggestions as well.
    Read full review
    Cisco
    The support cases can be opened instantly. The support engineers can support you via Telephone, E-Mail, WebEx Meetings, and My favorite WebEx application.24X7 Availability of the engineers. Step-by-step guidance is available by an engineer. https://help.webex.com/ - Great Site for instant FAQ's. https://status.webex.com/ - Is helpful to identify the updated schedule of WebEx or to know the server status of WebEx services.
    Incentivized
    Read full review
    In-Person Training
    Optimizely
    No answers on this topic
    Cisco
    It was straight to the point and very informative. effective training often includes clear explanations, hands-on practice opportunities, time for questions and answers, real-world examples, and follow-up support. If you're trying to assess the quality of a specific training session, you might consider these factors. For organizations looking to assess the quality of their in-person training, it's best to solicit feedback directly from the participants. This can be done through anonymous surveys or feedback sessions, enabling the organization to gather firsthand information and improve future training sessions accordingly.
    Incentivized
    Read full review
    Online Training
    Optimizely
    The tool itself is not very difficult to use so training was not very useful in my opinion. It did not also account for success events more complex than a click (which my company being ecommerce is looking to examine more than a mere click).
    Read full review
    Cisco
    It was very interactive and well explained. The trainor is very much knowledgeable of the product. He was able to answer all of our inquiries in a timely and professional manner. There were lots of exercises done during the duration of the training to ensure that we have a better view on what to expect from the product.
    Incentivized
    Read full review
    Implementation Rating
    Optimizely
    In retrospect: - I think I should have stressed more demo's / workshopping with the Optimizely team at the start. I felt too confident during demo stages, and when came time to actually start, I was a bit lost. (The answer is likely I should have had them on-hand for our first install.. they offered but I thought I was OK.) - Really getting an understanding / asking them prior to install of how to make it really work for checkout pages / one that uses dynamic content or user interaction to determine what the UI does. Could have saved some time by addressing this at the beginning, as some things we needed to create on our site for Optimizely to "use" as a trigger for the variation test. - Having a number of planned/hoped-for tests already in-hand before working with Optimizely team. Sharing those thoughts with them would likely have started conversations on additional things we needed to do to make them work (rather than figuring that out during the actual builds). Since I had development time available, I could have added more things to the baseline installation since my developers were already "looking under the hood" of the site.
    Read full review
    Cisco
    That we needed complex implementation that we didn't get tells me 2 things: 1) the product was not designed in a way that "just worked" like some of its peers (Zoom / BlueJeans) and 2) had our company defined actual user needs and validated / verified that they had bought something that matched those, we would have pursued features / designs more closely aligned with what the product actually does: screen share, sometimes video, definitely VOIP audio (always an option regardless of license), and easy recording and retrieval of meetings.
    Incentivized
    Read full review
    Alternatives Considered
    Optimizely
    The ability to do A/B testing in Optimizely along with the associated statistical modelling and audience segmentation means it is a much better solution than using something like Google Analytics were a lot more effort is required to identify and isolate the specific data you need to confidently make changes
    Incentivized
    Read full review
    Cisco
    The ability to transfer multimedia files directly into the platform and a very robust free plan helped me make the decision to try out Webex Meetings. Easy to set up in a company environment and accessible once the learning curve and sign up process are complete. In-platform web navigating is also a nice feature when onboarding new staff or doing market research.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Optimizely
    No answers on this topic
    Cisco
    We use the free version of Webex Meetings to allow us to connect with suppliers/vendors that demand Webex Meetings be used for collaboration.
    Incentivized
    Read full review
    Scalability
    Optimizely
    We can use it flexibly across lines of business and have it in use across two departments. We have different use cases and slightly different outcomes, but can unify our results based on impact to the bottom line. Finally, we can generate value from anywhere in the org for any stakeholders as needed.
    Incentivized
    Read full review
    Cisco
    I work for a Fortune 500 company with many employees so I can testify to its usability for large corporations. In addition, I use the software within my small team of sales reps so it is always usable on a small scale as well. In my eyes, this tool is scalable for businesses of all sizes without any hiccups or issues.
    Incentivized
    Read full review
    Professional Services
    Optimizely
    No answers on this topic
    Cisco
    It is a user friendly application. We have had no adoption problems within the company.
    Incentivized
    Read full review
    Return on Investment
    Optimizely
    • We're able to share definitive annualized revenue projections with our team, showing what would happen if we put a test into Production
    • Showing the results of a test on a new page or feature prior to full implementation on a site saves developer time (if a test proves the new element doesn't deliver a significant improvement.
    • Making a change via the WYSIWYG interface allows us to see multiple changes without developer intervention.
    Incentivized
    Read full review
    Cisco
    • The costly nature of individual accounts across multiple schools made it difficult to maintain the budget when our student population grew exponentially.
    • Often communicated to clients and stakeholders that we were a trustworthy and elevated provider.
    • Limited engagement and interactive features with students often contributed to complaints around student engagement and buy-in.
    Incentivized
    Read full review
    ScreenShots

    Optimizely Web Experimentation Screenshots

    Screenshot of AI-Powered Experimentation with Opal:

- Instant Test Ideas: Generates high-quality A/B test ideas based on any goals and audience insights.
- Smarter Experimentation: The AI can suggest impactful variations, reducing guesswork and increasing test velocity.
- More Than Just Ideas: From hypothesis generation to analyzing results, Opal helps optimize every stage of the experimentation process.Screenshot of the new Visual Editor with an AI Variation Development Agent

Create simple or advanced website changes fast without writing a line of code with our AI Development Agent.

Use natural language to build out your ideas and apply brand styles to your experiments instantly.Screenshot of Advanced Audience Targeting:

- Delivers personalized experiences by targeting users based on behaviors, attributes, and real-time conditions.
- Defines precise audience segments using first-party data, geolocation, and device type.
- Can test and optimize for different audience groups to maximize impact and engagement.Screenshot of Variation Template

Library of experience templates that you can access right within the Visual Editor. Customize these templates or create your own to easily reuse throughout your experimentation program.

- Offers pre-built templates for common test setups.
- Standardized variations and maintains brand integrity with reusable templates.
- Templates can be customized visually or tweak them with code for full flexibility.Screenshot of Web Experimentation Results Page:

- Data visualizations help interpret experiment performance.
- Displays which variations are winning with built-in statistical significance calculations.
- Results can be filtered by audience segments, events, and conversions to uncover key trends.Screenshot of the custom code editor for JavaScript & CSS changes, used to build complex tests.