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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Tailwind

    Score7.5 out of 10
    N/ATailwind is a social media marketing solution built specifically for Pinterest marketing. It provides features such as scheduled pins, analytics, and scalable Pinterest activity.

    $14.99

    per month

    Wrike

    Score8.5 out of 10
    Mid-Size Companies (51-1,000 employees)
    Wrike is a project management and collaboration software. This solution connects tasks, discussions, and emails to the user’s project plan. Wrike is optimized for agile workflows and aims to help resolve data silos, poor visibility into work status, and missed deadlines and project failures.

    $240

    per year 2 users (minimum)

    Pricing
    TailwindWrike
    Editions & Modules
    Free
    $0
    billed annually
    Pro
    $24.99
    per month 1 user and profile
    Advanced
    $49.99
    per month 2 users and profiles
    Max
    $99.99
    per month 5 users and 3 profiles
    Tailwind Communities
    $119.88
    billed annually
    Wrike Free
    $0
    per month per user
    Wrike Team
    $10
    per month (billed annually) per user (2-15 users)
    Wrike Business
    $25
    per month (billed annually) per user (5-200 users)
    Apex
    Request a quote
    per month per user
    Pinnacle
    Request a quote
    per month per user
    Offerings
    Pricing Offerings
    TailwindWrike
    Free Trial
    NoYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsEvery premium plan begins with a 14-day trial period.
    More Pricing Information
    Community Pulse
    TailwindWrike
    Considered Both Products
    Tailwind
    No answer on this topic
    Wrike
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    92%
    Would buy again
    819 Answers
    Delivers good value for the price
    No answers on this topic
    96%
    Delivers good value for the price
    568 Answers
    Happy with the feature set
    No answers on this topic
    94%
    Happy with the feature set
    837 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    96%
    Lived up to sales and marketing promises
    391 Answers
    Implementation went as expected
    No answers on this topic
    91%
    Implementation went as expected
    452 Answers
    Features
    TailwindWrike
    Listening/monitoring
    Comparison of Listening/monitoring features of Tailwind and Wrike
    Feature
    Tailwind
    9.2
    4 Ratings
    18% above category average
    Wrike
    -
    Ratings
    Boolean keyword searches9.52 Ratings00 Ratings
    Filtering out noise/spam8.93 Ratings00 Ratings
    Sentiment analysis8.94 Ratings00 Ratings
    Broad channel coverage9.44 Ratings00 Ratings
    Publishing
    Comparison of Publishing features of Tailwind and Wrike
    Feature
    Tailwind
    4.7
    12 Ratings
    54% below category average
    Wrike
    -
    Ratings
    Content planning and scheduling5.912 Ratings00 Ratings
    Audience targeting3.89 Ratings00 Ratings
    Content optimization3.812 Ratings00 Ratings
    Workflow management5.210 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Tailwind and Wrike
    Feature
    Tailwind
    5.7
    10 Ratings
    35% below category average
    Wrike
    -
    Ratings
    Automated routing and prioritization5.98 Ratings00 Ratings
    Customer interaction histories5.25 Ratings00 Ratings
    Bulk actions5.98 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of Tailwind and Wrike
    Feature
    Tailwind
    7.7
    8 Ratings
    0% below category average
    Wrike
    -
    Ratings
    Lead generation5.07 Ratings00 Ratings
    Content marketing5.98 Ratings00 Ratings
    Paid media management10.05 Ratings00 Ratings
    Campaigns and promotions10.05 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Tailwind and Wrike
    Feature
    Tailwind
    4.0
    12 Ratings
    70% below category average
    Wrike
    -
    Ratings
    Facebook1.01 Ratings00 Ratings
    Instagram4.58 Ratings00 Ratings
    Pinterest6.612 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Tailwind and Wrike
    Feature
    Tailwind
    7.3
    10 Ratings
    6% below category average
    Wrike
    -
    Ratings
    Campaign success analytics5.29 Ratings00 Ratings
    Real-time tracking7.08 Ratings00 Ratings
    Competitor analysis9.76 Ratings00 Ratings
    Account management
    Comparison of Account management features of Tailwind and Wrike
    Feature
    Tailwind
    3.0
    8 Ratings
    90% below category average
    Wrike
    -
    Ratings
    Role-based user permissions & privileges1.07 Ratings00 Ratings
    Mobile access5.17 Ratings00 Ratings
    Project Management
    Comparison of Project Management features of Tailwind and Wrike
    Feature
    Tailwind
    -
    Ratings
    Wrike
    7.8
    969 Ratings
    2% above category average
    Task Management00 Ratings9.1963 Ratings
    Resource Management00 Ratings7.6832 Ratings
    Gantt Charts00 Ratings7.3683 Ratings
    Scheduling00 Ratings8.3845 Ratings
    Workflow Automation00 Ratings8.0836 Ratings
    Team Collaboration00 Ratings8.8963 Ratings
    Support for Agile Methodology00 Ratings7.9544 Ratings
    Support for Waterfall Methodology00 Ratings8.0492 Ratings
    Document Management00 Ratings7.5815 Ratings
    Email integration00 Ratings7.8730 Ratings
    Mobile Access00 Ratings7.4706 Ratings
    Timesheet Tracking00 Ratings7.5459 Ratings
    Change request and Case Management00 Ratings7.723 Ratings
    Budget and Expense Management00 Ratings6.8354 Ratings
    Professional Services Automation
    Comparison of Professional Services Automation features of Tailwind and Wrike
    Feature
    Tailwind
    -
    Ratings
    Wrike
    7.3
    363 Ratings
    5% below category average
    Quotes/estimates00 Ratings8.21 Ratings
    Invoicing00 Ratings6.628 Ratings
    Project & financial reporting00 Ratings7.5358 Ratings
    Integration with accounting software00 Ratings6.9220 Ratings
    Best Alternatives
    TailwindWrike
    Small Businesses
    Sendible
    Score7.2 out of 10
    Any.do
    Score8 out of 10
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    KanbanFlow
    Score7.3 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    Microsoft To Do
    Score7.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    TailwindWrike
    Likelihood to Recommend
    5.8
    (13 ratings)
    8.4
    (1004 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.5
    (109 ratings)
    Usability
    5.9
    (3 ratings)
    8.4
    (340 ratings)
    Availability
    -
    (0 ratings)
    8.3
    (24 ratings)
    Performance
    -
    (0 ratings)
    6.6
    (21 ratings)
    Support Rating
    10.0
    (1 ratings)
    9.5
    (93 ratings)
    In-Person Training
    -
    (0 ratings)
    8.2
    (5 ratings)
    Online Training
    -
    (0 ratings)
    8.3
    (13 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.9
    (37 ratings)
    Configurability
    -
    (0 ratings)
    8.0
    (16 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    8.4
    (5 ratings)
    Ease of integration
    -
    (0 ratings)
    7.0
    (7 ratings)
    Product Scalability
    -
    (0 ratings)
    8.2
    (15 ratings)
    Professional Services
    -
    (0 ratings)
    9.1
    (4 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.1
    (8 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    7.6
    (9 ratings)
    User Testimonials
    TailwindWrike
    Likelihood to Recommend
    Tailwind
    Tailwind can schedule your Pinteret pins, but it's an expensive platform to do this, and given it seems to miss many, it does not even do this well. Further, they continue to get you to reconnect, so it is cumbersome and poorly designed. We used it only because our vendors wanted it, but it's been a total waste of money given how poorly designed it is, how buggy it is and how useless the other so-called services they provide are. Go somewhere else as there are way better solutions as we have now found.
    Read full review
    Wrike
    Wrike helped us stitch PMO-related activities under one umbrella. The easy collaboration with multiple access types, combined with security access definitions, helped users across the organization contribute according to their roles. This helped provide the organization with multiple items to be reviewed in a single tool. This saved time in weekly review meetings by avoiding switching between multiple tools & files.
    Incentivized
    Read full review
    Pros
    Tailwind
    • The extension for Chrome and Safari has been EXTREMELY helpful. Through research and continuing education, we frequently see information we'd like to share with our audience and the extension has made this so easy.
    • The SmartLoop feature is great for times when we get busy and may not have the time to add new things to our queue. I know even if I had zero time to devote to social media that day, I was still active and getting information to our candidates.
    • Interface is extremely user friendly. A lot of time these programs that are supposed to help us and bring ease to our workload are so complicated and intense that they cause more stress than they relieve. This is not true with Tailwind. Tailwind is easy to use and truly does take a load of stress off us as an organization.
    Incentivized
    Read full review
    Wrike
    • Excellent dashboards that are easy to use and give amazing insights.
    • User friendly interface that is also easy to interact with.
    • Lot of integrations.
    • Robust project and task management features.
    • Facilitate seamless team collaboration and communication.
    • Highly customizable and multiple project views.
    Read full review
    Cons
    Tailwind
    • When you add a link to your post and add the caption, it goes to the first line and not where I had the cursor. I do not want the link to be the first thing people read.
    • The Tailwind Create is fun and helpful but still hard to use.
    Incentivized
    Read full review
    Wrike
    • Email alerts sometimes send too slowly.
    • If you put a project on hold, it can be hard to find it once you are ready to return to it.
    • Sometimes there are too many steps/tasks and the main page can get cluttered.
    Incentivized
    Read full review
    Likelihood to Renew
    Tailwind
    No answers on this topic
    Wrike
    I wish that Wrike had more drag and drop functionality that would be connected to assignee and also I wish that the finish date of a task would update to the date where you checked completed. It does not do that. Also finishing a task doesn't move the start date of the next task it "protects your time in that way", but our management team wants us to quickly see what we have down the pipeline rather than having to scroll down the list of upcoming tasks.
    Incentivized
    Read full review
    Usability
    Tailwind
    Tailwind is great when it focuses on it's core functionality. However, in my opinion, Tailwind isn't great at listening to their customers and instead likes to add features that are not beneficial and tend to "break" the other features that ultimately sell it's product. In my opinion, it has lost ROI over time and was much better 3-4 years ago.
    Incentivized
    Read full review
    Wrike
    We have project templates set up based on what job type is selected in our work request form. This helps save time by having specific tasks already on each job as it is opened. Then it's just a matter of scheduling the tasks based on the job request and current workload. As long as a due date is flexible, it's easy to shift specific due dates as needed.
    Incentivized
    Read full review
    Reliability and Availability
    Tailwind
    No answers on this topic
    Wrike
    Over two years of (almost) daily usage without outages. Don't remember any errors. I give it 9 only because some Wrike plugins (for online document edit) are based on NPAPI architecture. These types of plugins are being phased out in new browsers, and NPAPI plugins are disabled by default in recent versions of Chrome so you have to do some browser adjustments when you switch browsers or move to another computer.
    Read full review
    Performance
    Tailwind
    No answers on this topic
    Wrike
    Wrike tasks loads fine, but I hate clicking files and wait for a bit of time since it is powerpoint or word, Wrike assumes I want to open those on Wrike. My suggestion is to link it to office 365 so we do not need Wrike based decoder for PPTX and DOCX
    Incentivized
    Read full review
    Support Rating
    Tailwind
    I have received wonderful support from Tailwind. Recently when I was on their new Tailwind Create and was looking at their site photos, I had a question and I received an answer in less than 24 hours. They have also been receptive to comments and ideas to make the product better and they used some of the ideas as well giving us a discount for the help.
    Incentivized
    Read full review
    Wrike
    During my learning phase with Wrike, I initially struggled with setting up automation rules and request forms. However, Wrike support was always my go-to, resolving issues within seconds or minutes. Their assistance made the learning process much easier. My best experience was receiving step-by-step screenshots to follow, with the support team on standby until I was completely satisfied.
    Incentivized
    Read full review
    In-Person Training
    Tailwind
    No answers on this topic
    Wrike
    We had staff in person provide some training
    Incentivized
    Read full review
    Online Training
    Tailwind
    No answers on this topic
    Wrike
    I love the Wrike training options. Wrike Discover has tons of courses, learning plans, certifications, etc. This is an area where Wrike definitely shines! I wish these resources were more in your face for new people, because it seems like a lot of coworkers didn't know all of this training was available to them.
    Incentivized
    Read full review
    Implementation Rating
    Tailwind
    No answers on this topic
    Wrike
    There are a lot of bells and whistles in Wrike, and not all of it is easy or intuitive to understand once it's plopped in your lap. It's easier when there are a few choice people who understand Wrike as a platform and articulate it in such a way where it makes it easy to pass it along to others in the group
    Read full review
    Alternatives Considered
    Tailwind
    When I was looking for a solution for Instagram, neither Buffer nor Hootsuite were offering the ability to post directly to Instagram. That may have changed recently, but in my opinion, Tailwind is a much more user-friendly, less (unnecessarily) complex solution for Instagram management. I don't need a ton of in-depth analytics; I just need to be able to be efficient, consistent and engaging in my posts. Tailwind allows me to do that without getting bogged down in all the bells and whistles on Hootsuite or Buffer.
    Incentivized
    Read full review
    Wrike
    Jira did not at all help us get our work done as content creators. I think that was because Jira wasn't quite right for our uses. Wrike fits our needs so much better. I can't tell you enough the relief I felt when we adopted Wrike and I never had to use Jira again.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Tailwind
    No answers on this topic
    Wrike
    company purchase
    Incentivized
    Read full review
    Scalability
    Tailwind
    No answers on this topic
    Wrike
    The sky is the limit for what can be done in Wrike. We started with 1 use case and within 5 months we migrated several key business practices over to Wrike because they were easier to manage. Use cases so far: process improvement, management review, corrective actions, maintenance requests, month-end financial closing, and document management. As we grow, it's easy to imagine putting even more into Wrike where it becomes a cornerstone for how we do business
    Read full review
    Professional Services
    Tailwind
    No answers on this topic
    Wrike
    I do not use professional services.
    Incentivized
    Read full review
    Return on Investment
    Tailwind
    • Definitely an ROI - We have increased our clicks on our website due to traffic from Pinterest, primarily from our Smart Loop.
    • We have increased Pinterest following due to our intensive use of Smart Loop, which has led to #1 (increased website traffic).
    • Organization and time management has been a massive advantage of utilizing Tailwind. Because I can set Smart Loop and not worry about it, I can dedicate my time to other areas of the business.
    Incentivized
    Read full review
    Wrike
    • Different teams (e.g., contracting, compliance, provider relations) can view updates in real time, comment directly on tasks, and escalate items when needed.
    • Wrike allows us to template the contracting process (from intake to signature) to ensure consistency across payers and reduce administrative overhead.
    • Leadership can see the status of negotiations at a glance, identify bottlenecks, and prioritize resources accordingly.
    Incentivized
    Read full review
    ScreenShots

    Wrike Screenshots

    Screenshot of DashboardsScreenshot of DashboardsScreenshot of DashboardsScreenshot of DashboardsScreenshot of Space workflowsScreenshot of Space workflows