Nonprofit CRM Software

Top Rated Nonprofit CRM Products

TrustRadius Top Rated for 2020

These products won a Top Rated award for having excellent customer satisfaction ratings. The list is based purely on reviews; there is no paid placement, and analyst opinions do not influence the rankings. Read more about the Top Rated criteria.

Nonprofit CRM Software TrustMap

TrustMaps are two-dimensional charts that compare products based on trScore and research frequency by prospective buyers. Products must have 10 or more ratings to appear on this TrustMap.

Nonprofit CRM Software Overview

What is Nonprofit CRM Software?

Constituent Relationship Management (CRM) is similar to Customer Relationship Management. The difference is nonprofits have constituents or stakeholders instead of customers, so they have needs that Customer Relationship Management systems can’t meet. A nonprofit CRM provides an integrated view of all of its constituents, including:

  • Donors

  • Grant-making organizations

  • Corporate supporters

  • Volunteers

  • Suppliers and vendors

  • Program or service beneficiaries

A nonprofit CRM centralizes data from all constituent groups in a single system in order to simplify the process of enhancing relationships with constituents. A nonprofit CRM tracks all constituent activity from emails sent to donations made.

Nonprofits depend on the strength of constituent relationships for their very existence. A nonprofit CRM creates an avenue for maintaining relationships with existing supporters. As nonprofits grow, however, it becomes necessary to reach out to new supporters and donors. Nonprofit Constituent Relationship Management software helps with this as well by running marketing programs to find new donors and other sources of income.

CRM systems are a major component in the professionalization of nonprofits. They help nonprofits employ modern corporate marketing techniques to win support.

Nonprofit CRM Features & Capabilities

  1. Single system of records for all constituent activity

  2. Donor management

  3. Pledge and grant management

  4. Event management

  5. Email marketing

  6. Program or service management

  7. Workflow and task assignment

Pricing Information

Pricing for nonprofit CRM software is typically determined by the number of constituents.

For small nonprofits with less than 1,000 constituents, pricing ranges from $39/mo. to $99/mo. Enterprise level plans can run upwards of $5,000/mo. for teams.

Nonprofit CRM Comparison

When considering nonprofit CRM options, consider the following aspects of each product offering.

  1. Marketing Features: While most nonprofit CRM options provide some marketing features, it is only a focus for some. If your nonprofit plans on using a nonprofit CRM to grow your base of constituents, you should select a CRM with a focus on marketing features. Otherwise you may prefer a more affordable solution that is primarily focused on handling existing constituents.

  2. Integrations: Nonprofit CRM systems have various integrations so that they can easily fit into your nonprofits IT infrastructure. When purchasing a Nonprofit CRM, consider what systems your nonprofit uses, and ensure that the CRM you choose offers integrations with your essential systems.

  3. Automation Features: Many nonprofit CRM systems allow for the automation of processes like creating fundraising pages and managing constituents. More advanced automation features are important for larger nonprofits, but they can run up the price of the software. It is worth considering if your nonprofit needs advanced automation features or if you can handle those processes by other means.

Nonprofit CRM Products

(1-25 of 51) Sorted by Most Reviews

Raiser's Edge NXT

Raiser's Edge NXT is cloud fundraising and constituent relationship management software from Blackbaud.



Starting Price $19

Bloomerang is a cloud-based donor management platform that is designed to help nonprofit organizations to reach, engage and retain the advocates they depend on to achieve their vision for a better world. The vendor says their donor management application is rooted in principles of…



Top Rated
Starting Price $89



Customer Verified

EveryAction provides fundraising software, donor management software, and CRM software to nonprofit organizations, offering a platform ​spanning the fundraising, digital, and organizing ​needs of nonprofits. Built and supported by nonprofit experts, EveryAction aims to enable nonprofits…


eTapestry® is designed to help small and growing nonprofits achieve better fundraising results. The vendor says this solution includes a new design and innovative features as well as an analytics suite that enables users to harness the power of data and boost fundraising efforts.…

Blackbaud CRM

Blackbaud CRM

Starting Price $99

Designed for large, complex organizations as well as federated and international nonprofits.

Salesforce Nonprofit Cloud

Salesforce for Nonprofits, the Nonprofit Cloud, is a nonprofit constituent relationship management platform from Salesforce, which supports constituent engagement, fundraising, and grants. Nonprofit editions contain Salesforce Lightning Edition along with the former…

Kindful, a Bloomerang product

Kindful, a Bloomerang product

Top Rated
Starting Price $100

Kindful aims to help nonprofit organizations across the world fundraise more effectively. Kindful includes fundraising tools, reporting, and analytics all in one CRM. Kindful was acquired by Bloomerang in January, 2021. It is now a Bloomerang product.


Designed for General Admissions Organizations

Neon CRM

Neon CRM

Starting Price $49

Thousands of nonprofits use Neon's nonprofit CRM to raise more, save time, and get things done. Many of the vendor's employees come from a nonprofit background, enabling the company to design Neon with the needs of nonprofits in mind. The product is cloud-based, allowing companies…

Little Green Light

Little Green Light

Starting Price $69,745

Little Green Light offers headquartered in New Hampshire offers a donor management platform providing constituent profiles with membership management features in a SaaS application, as well as featuring communication, collaboration and organizational task automation.

Salsa CRM

Salsa CRM (Formerly DonorPro CRM) is a donor and constituent management system that helps nonprofits build donor profiles, track every interaction, cultivate major gifts, and report on all development activities. The platform includes mobile-ready digital marketing tools for email,…



Starting Price $35

NationBuilder is a content management software offering from NationBuilder.

Ellucian CRM Advance

Ellucian CRM Advance is a nonprofit constituent relationship management software solution offered by Ellucian, Inc.

Netsuite SuiteSuccess

NetSuite boasts a deep understanding of retail businesses and the many challenges they face. Leveraging this experience, NetSuite has developed SuiteSuccess, a new methodology focusing on four key areas including BI, continuous customer engagement lifecycle, retail best practice,…



Starting Price $60

Causeview aims to make donor management simple. This solution is built on the platform and according to the vendor, this provides users with best in class fundraising, events, volunteers and payment processing tools on top of the world’s most popular CRM.

Raklet Membership Management Software

Raklet enables communities to meet, network and grow. Community management platform that helps users build brand engagement and opportunities, fully branded to match company colors. Users can: - Organize and enrich member database with Raklet CRM - Build custom forms and pages…


PatronManager is a nonprofit CRM that handles ticketing, subscriptions, fundraising and email marketing built on the Salesforce platform.

Target Analytics

Blackbaud's Target Analytics is a database for nonprofit fundraising, with an emphasis on direct marketing.


DonorSnap in Wisconsin offers a nonprofit fundraising and constituent management platform, supporting at different pricing tiers larger or small groups of donors with fundraising tools like mass email with acknowledgement emails, mobile app, event registration and forms, management…

Virtuous CRM

Virtuous is a nonprofit Automation and CRM platform that helps nonprofits build relationships at scale. The product aims to enable nonprofits to dramatically increase giving by engaging in personalizing communication with their constituents. According to the vendor, the platform…

Blackbaud DonorCentral

Blackbaud DonorCentral is a donor management system supporting fund accounting donor engagement with brand specific configurability.

Frequently Asked Questions

What sorts of donor management features are included in Nonprofit CRM tools?

Most nonprofit CRM tools allow nonprofits to easily reach out to donors to show appreciation for their contribution. Additionally, nonprofits can send out event invitations and reminders to donors. Lastly, Nonprofit CRM tools integrate with most accounting tools, so any donation/donor information can be stored there.

What are the benefits of Nonprofit CRM tools over traditional CRM tools?

Nonprofit CRM tools include features for creating events and fundraising pages. Additionally, nonprofit CRM tools include customizable workflows designed with the needs of nonprofits in mind. Most features nonprofit CRM tools provide are also offered by traditional CRM software, but nonprofit CRMs are optimized for nonprofits.

What considerations should you make when purchasing CRM software?

The number one consideration when purchasing a nonprofit CRM should be the integrations that it offers. A nonprofit CRM will help you nonprofit the most when it integrates easily into your IT infrastructure. Once you have found nonprofit CRM solutions that can fit into your system, you should ensure it has the automation features you are looking for. Additionally, if you want to use your CRM to grow your constituent base, make sure you choose one with marketing capabilities.