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Use Cases and Deployment Scope
Glia is being used by two departments in the organization. The first is a digital branch and it is used to engage with customers requiring assistance with our digital suite of products and services. The primary communication method is chat, with AI built in to support users. Co-browse is a key feature for support and assisting customers to get through their transactions. The second and largest group is our digital acquisition team who uses the many features to chat with customers and assist in matching the customer with the appropriate product for them. The team uses co-browse, chat, chat-to-phone features. We have user alerts that allow agents to identify which customers on our site are more likely to require assistance and focus on them.