Swym

Swym is a shopper engagement platform provided by Swym Corporation. According to the vendor, it is designed to enhance the online shopping experience by offering a suite of apps. These apps enable customers to create wishlists, receive back-in-stock alerts, and engage with personalized marketing campaigns. Swym caters to businesses of all sizes, including small startups and large enterprises. It is commonly used by e-commerce retailers, marketing professionals, web developers, as well as industries such as fashion, apparel, and consumer electronics.

Key Features

Wishlist Plus: According to the vendor, this feature allows customers to save their favorite products and resume shopping where they left off. It is claimed to increase conversion rates and average order value. Additionally, it supports personalized marketing campaigns via email, Facebook, and Instagram based on wishlist activity.

Back in Stock Alerts: The vendor states that this feature enables shoppers to sign up for notifications when products are back in stock or available for pre-order. It automatically notifies customers when products are restocked, prices drop, or inventory is low. The vendor claims that it achieves high click-through rates on alerts and a significant conversion rate from alert traffic.

Triggered Messaging: According to the vendor, this feature sends automated emails for various customer actions, including wishlist reminders, back-in-stock alerts, price drop alerts, abandoned cart emails, and browse abandon emails. It personalizes email campaigns based on the customer's shopping journey. The vendor emphasizes its seamless integration with popular email marketing platforms like Mailchimp, dotDigital, and Sailthru.

Integration with Mailchimp: The vendor explains that this feature captures customer email addresses through Swym apps and allows customers to opt-in to be added to the store's subscriber list. It facilitates the sending of personalized trigger emails using Mailchimp. To utilize this feature, the vendor states that a Mailchimp account with Mandrill enabled for transactional emails and API keys for both Mailchimp and Mandrill are required.

Integration with dotDigital: According to the vendor, this feature incorporates Swym shopping journey data into dotDigital triggered email campaigns. It sends automatic emails based on user actions such as wishlist reminders, back-in-stock alerts, abandoned cart emails, and more. The vendor specifies that it requires the Wishlist Plus, Back in Stock Alerts, or Engage app and a dotDigital account with email templates set up.

Integration with Sailthru: The vendor states that this feature imports and incorporates Swym shopping journey data into Sailthru triggered email campaigns. It sends automatic emails based on user actions such as wishlist reminders, back-in-stock alerts, abandoned cart emails, and more. The vendor adds that it allows customers to opt-in to marketing lists and adds them to a pre-configured list on Sailthru.

Powerful API: According to the vendor, Swym offers comprehensive Javascript APIs for customizing and extending the functionality of Swym apps. This feature enables businesses to build unique and engaging experiences for their loyal customers. The vendor emphasizes its support for deep integrations with other tools and products.

Swym-Postscript Integration: The vendor explains that this feature collects SMS alert subscriptions for out-of-stock products and sends SMS alerts when products are back in stock. The vendor claims that it supports personalized SMS marketing campaigns and provides detailed analytics for improved sales and revenue.

Swym-Hubspot Integration: According to the vendor, this feature captures customer activity in the Swym app(s) and sends it to Hubspot CRM. It enables personalized outreach and targeted messaging based on customer intelligence. The vendor states that it supports automatic email campaigns for wishlist reminders and back-in-stock/price drop alerts. It also allows integration with other Swym apps and captures customer email addresses for marketing campaigns.

Swym-Shopify Flow Integration: The vendor states that this feature enables the creation of automated workflows based on user actions in Swym apps. It triggers workflows when users engage with Wishlist Plus or Back in Stock Alerts. The vendor claims that it supports personalized email reminders, notifications, and other follow-up actions. However, it is important to note that this integration requires Shopify Plus and the installation of Swym apps on the store.

Swym-Optimizely Integration: According to the vendor, this feature personalizes customer engagement based on individual shopping journeys. It captures shopper activity via Swym apps and tailors marketing campaigns accordingly. The vendor states that it enables automatic wishlist reminder emails, back-in-stock alerts, and price drop notifications. It incorporates data from user and product interactions into Optimizely flows for tailored workflows.