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Best Small Business Content Management Systems (CMS) 2025

Content management systems (CMS) are software platforms used to create, manage, and publish digital content. They provide a user-friendly interface to handle tasks like editing and formatting without requiring deep technical knowledge. Most CMS solutions support collaboration, workflow automation, and multi-channel delivery, including headless architecture. Explore our verified user reviews and comparisons to find the best content management system for your business needs.

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What are Content Management Systems (CMS)?

The term Content Management Systems (CMS) commonly refers to platforms that support the design, development, and publication of website content. These systems organize, track, and retain digital content such as documents, text, images, audio, and video. They enable the delivery of a consistent brand experience across multiple platforms and devices. Some CMS solutions require no coding or technical expertise, other solutions require additional knowledge to take advantage of their customizable features.

CMS vs Website Builder Software

CMS software overlaps with Website Builder Software that contains CMS features and provides hosting services but has limited features and capabilities when compared to more robust CMS solutions.

Blogging Platforms are an example of a CMS platform that is exclusively devoted to supporting blogging. Closely related categories include Enterprise CMS, which manages digital content across an entire organization, and Content Marketing Software, which offer tools that extend the functionality of content management systems.

Content Management Systems (CMS) Features

Content Management Systems (CMS) include many of the following features.

  • Support multiple website use cases
  • Content planning and management tools
  • Omni-channel delivery, multi-device, and browser support
  • Site design themes
  • Pre Built page templates
  • Plugins
  • Multimedia, images, audio, and video
  • Forms
  • WYSIWYG (what-you-see-is-what-you-get) editor
  • Drag and Drop
  • Content tagging
  • Customization and code editing
  • Content versioning and archiving
  • AI dynamic page personalization
  • Dynamic content
  • Machine learning image recognition and tagging
  • SEO
  • XML
  • Multiple users
  • Collaboration and publishing workflow
  • Analytics and reporting
  • Scalable
  • Mobile optimization
  • Cloud-based, on-premises, or hybrid installation

How to Choose a Content Management System (CMS)

Use Case: Some CMSs are tailored for specific uses. Shopify, BigCommerce, and Magento are used for eCommerce sites. HubSpot CMS readily supports business and marketing sites through its integration with HubSpot’s CRM, marketing, sales, and service tools. Where site design is a primary consideration, Squarespace is a popular choice. Drupal is employed to support flexible customization and large amounts of data and transactions. The extensive functionality provided by free and paid plugins, along with a vast pool of community resources and support, makes Wordpress.org the most widely used CMS.

Skill Level: CMS have varying expertise requirements. Wix is a good choice for beginners that have modest website requirements, requiring no coding or technical knowledge. Wordpress.org is used by both new and experienced users. Free open-source systems such as Drupal and Joomla have a greater learning curve.

Portability: When selecting your first CMS, investigate how readily your content and data can be exported to other systems if your needs change.

Costs: Even free open-source CMS systems will entail additional website-related costs such as domain registration, hosting, and paid plugins when needed.

Content Management System (CMS) Pricing Information

Prices start around $12 a month and range up to $300 a month or more depending on the features provided and the amount of data or number of transactions supported. One-time licensing for robust CMS exceeds $1,000. CMS for enterprise eCommerce begins around $500 a month and vendor price quotes are often required. eCommerce CMS pricing usually includes hosting services. Full-featured open-source CMS solutions are available. Free trials are available.

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TrustRadius Methodology

TrustRadius category pages are created by the TrustRadius Research Team. The mission of the TrustRadius Research Team is to ensure that our review platform is the most useful, trustworthy, high-quality information source for technology buyers. We seek to help technology buyers make more informed decisions with less stress.

We do this by:

  • Understanding and accurately covering hundreds of software categories, including category descriptions and product details.
  • Ensuring the authenticity and quality of the reviews and ratings we collect and publish. Read more about our reviews, including how we authenticate and source reviews here.
  • Researching the technology buying process, recommending new site features to support the buyers’ journey, and advising tech vendors on how to earn the trust of their buyers.

We know that buyers on our site are using reviews—trusted feedback from their peers—to make important decisions, which is why we’ve taken steps to ensure that the scores you see on this category page reflect the true sentiment of software users. Read more about TrustRadius scoring, category sort methodology, and more here.

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Content Management FAQs

What does content management system (CMS) software do?

Content Management Systems facilitate the creation and publication of website content. They support website design and manage digital content including documents, text, images, audio, and video. eCommerce businesses, corporations, organizations, bloggers, and artists use CMS solutions to help build their websites.

What are the main features included in CMS platforms?

Most CMS platforms include basic website creation and content management features. These include: a WYSIWYG editor, web page layout templates and themes, content versioning and archiving, a publishing workflow, content scheduler/calendar, content tagging tools, and mobile optimization capabilities. More advanced CMS platforms may include more features aimed at managing content with complex structures across multiple webpages.

Can I use CMS to build an ecommerce website?

Yes, CMS products can be used to build an ecommerce website and manage site content (e.g. product catalog, product descriptions, images, etc..). If you’re planning on using your CMS to build and run an online store, here are a few must-have features:

  • WYSIWYG editor
  • Publishing tools
  • Admin controls
  • SEO marketing tools
  • Deep website customization capabilities
  • Social media & email marketing integrations
  • A/B testing capabilities
  • Analytics and reporting metrics

How much do Content Management Systems (CMS) cost?

Many enterprise-scale CMS solutions require a price quote. For most CMS providers, pricing starts at $12 a month and can exceed $300 a month depending on their features. Free open-source software is available, as are free trials.

What are the benefits of using Content Management Systems (CMS)?

CMSs support the development and implementation of a wide range of website content and functionality that have characteristics ranging from small and simple to large and complex. CMS options may offer user-friendly no-code solutions that expedite website delivery and updates, saving users time and money. Extensive customization capabilities that support sophisticated requirements may also be available. Mobility features allow users to update site content from anywhere at any time from a mobile phone or tablet.