What users are saying about

6sense

6 Ratings

Bombora

8 Ratings

6sense

6 Ratings
Score 8.8 out of 101

Bombora

8 Ratings
Score 7.4 out of 101

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Likelihood to Recommend

6sense

This is an excellent tool; no hesitation to recommend to others.
Laurie Wheeler profile photo

Bombora

Bombora is good for determining target audience, for Account Based Marketing campaigns, educating sales and marketing teams on what is relevant to an account. Bombora helps companies with smaller budgets spend smarter. The platform is less relevant for broad awareness campaigns as the data determines who is actively interested in your industry/product offerings in the current moment
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Feature Rating Comparison

Prospecting

6sense
Bombora
7.2
Identification of new leads
6sense
Bombora
4.0
List quality
6sense
Bombora
9.0
List upload/download
6sense
Bombora
9.0
Ideal customer targeting
6sense
Bombora
7.0
Load time/data access
6sense
Bombora
7.0

Sales Intelligence Data Standards

6sense
Bombora
6.3
Contact information
6sense
Bombora
3.0
Company information
6sense
Bombora
8.0
Industry information
6sense
Bombora
8.0

Data Augmentation & Lead Qualification

6sense
Bombora
6.4
Lead qualification process
6sense
Bombora
4.0
Smart lists and recommendations
6sense
Bombora
8.0
Salesforce integration
6sense
Bombora
8.0
Company/business profiles
6sense
Bombora
8.0
Alerts and reminders
6sense
Bombora
8.0
Data hygiene
6sense
Bombora
7.0
Automatic data refresh
6sense
Bombora
6.0
Tags
6sense
Bombora
5.0
Filters and segmentation
6sense
Bombora
4.0

Sales Intelligence Email Features

6sense
Bombora
5.0
Append emails to records
6sense
Bombora
5.0

Pros

  • Quality data
  • Timing for updates
  • Excellent support
Laurie Wheeler profile photo
  • The UI is comprehensive and easy to use
  • The Client Success team is fantastic
  • The technology runs on hard data
  • Cheaper than competitors
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Cons

  • Some of the terms used are a learning process for our team, but the site is easy to navigate.
  • Although the site is easier to navigate, it has a lot of facets that take time to learn where elements are saved.
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  • The surging data is at the company level, not individual level, which can be misleading for larger target accounts
  • The data only refreshes once per week
  • You can not see how companies trend over time past week-over-week
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Alternatives Considered

Oracle is not user-friendly. It is outdated and confusing, also makes it hard to enter in and out of certain tabs/areas within the platform. 6sense is more in-depth and has more functional abilities compared to Salesforce.
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No answers on this topic

Return on Investment

  • Revenue growth
  • More productive employees
Laurie Wheeler profile photo
  • Bombora has increased our success rate in driving sales meetings
  • Bombora has helped us narrow our target audience
  • Bombora has helped us locate potential customers not previously in our marketing funnel
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Screenshots

Pricing Details

6sense

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Bombora

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details