ActiveCampaign vs. Text-Em-All

I've been using ActiveCampaign since around 2018-2019 and I've always been satisfied with the software. It's simple to use, connects with the other tools I use and makes it easy for me to duplicate automations, email templates and workflows as I need to. On top of that, any time I've had an issue (which I think is around twice in the past 5/6 years), the customer service has always been super helpful and my issue has been resolved quickly.

Incentivized

We have found them to be very good for immediate communication of a brief message to a large number of people at once. Thus, it works perfectly for a neighborhood association. It may not be suitable for longer messages or situations with excessive notifications.

Incentivized

• Collects and filters emails from various lead magnets exceptionally well (especially if a user wants to re-sign up to the same lead magnet and go through it again, they can)
• Super easy to use email creation that is aesthetically pleasing and user friendly
• Easy email sequences and user classification from a large range of opt in trigger options

Incentivized

• Scheduled delivery: works as it should every time and is SUPER convenient.
• Mass contact upload: I was able to pull a report to excel and it loaded PERFECTLY to ‘Contacts’
• Feedback: if anyone doesn’t get the message, I will know almost immediately.

Incentivized

• It took me a while to get to understand where to find things, and I used a free online course from a consultant who specialises in AC to help me get the foundations set up more easily. That said, there were lots of onboarding workshops, which were good. It just felt like it required a lot of different angles of learning to just get started.
• The customer support took longer than other software to get back to me via email, though once I found the chat option for my most recent query, that was fast.
• I've ended up switching to another programme where more software is more naturally integrated, and the AC equivalent is included in the price, along with many other types of software. However, design-wise, ActiveCampaign is much better.
• I also had a problem with a form used on my WordPress website, which has a BuddyBoss platform - the colours on the form would be overridden by colour choices for the website, so they were hard to read (pink text on purple background instead of the gold text it was meant to be)
• I couldn't always find the templates I was looking for or how to access them for automation-based emails. I think when I used it, there was a new type of template for newsletters that weren't available for automations, so I had to recreate it, which added time.

Incentivized

• My initial concern was regarding the "opt out" feature. I work with the senior population, and many of whom are not that tech-savvy. I have a couple of residents who had unintentionally opted out of messages thinking it was an individual message they were skipping. I would suggest that there be a clarifying question when a user chooses to opt out; it should default to opting out of a single message and survey the user to see if they would like to opt out of receiving additional messages. My residents were wondering why they were missing information and why I hadn't informed them of important dates and events.

Incentivized

I am committed at the moment. Rebuilding the automations I have would be a huge time drain. Plus the cost of learning a new system and the risk to deliverability of porting a 6,000 person list to a new platform. Also, AC offers everything I need ast a reasonable (but a little high) price. So, why not a 10? Because, early 2023, AC dropped a massive 2x price hike on long-term customers. They knew few would shift, so this feels like a cynical cash grab and left a bad taste, If they do something like this again, this camel will have a broken back.

Incentivized

Text-Em-All is a great way to get messages to our associates versus posting on a memo board and hoping they see it. Very efficient. I would recommend this great tool to companies big or small as a form of business related communications. The only thing I would change is the ability to use more characters in the messages. And it would be a plus if you can translate to different languages in the app.

Incentivized

ActiveCampaign has been the easiest marketing automation software we have ever used. They provide tips throughout the entire process of anything you are building. Their support team through LIVE CHAT has been extremely fast and helpful. The monthly meetings provided with the enablement team has helped us through several large and urgent needs.

It's fantastic. In general, it's a 10. But I give it a 7 because of the way I know it can improve. I save my workers' names in lists...and I have only the first and last name fields to classify them. I grade my workers based on their experiences and based on their jobs; so I use the last name field to group them. This could be easier by you adding another field.

Incentivized

I haven't experienced application errors or unplanned outages at all. Active Campaign is ultra reliable and I would not be using them if that were the case. Also, the helpful emails they send are welcomed and informative, and present very practical tips and guidance for using the platform. They're always demonstrating new features and I'm thankful for that.

Incentivized

The availability of the text em all is amazing specially when we needed the most to spread out the word on an event that was happening.

Incentivized

Oh my gosh, Active Campaign's performance gets an A+++ in my book. The pages load quickly and so do the reports. I haven't noticed any slowdowns when it's integrating with other programs and it performs excellently on all levels.

Incentivized

I love the performance it provided us. Also, want to clarify that the time it takes to send out a mass text is amazing

Incentivized

This might be the best part. The chat support lady offered to make a video to help me solve my problem. I worked in customer service for years and I've never done that, lol. So, if they're offering things like that, I can only imagine that they'd be able to handle most any issue you throw at them.

Incentivized

There have been few times over the last 18 years that I have had to make changes to our billing or deal with particular tech questions and I have never had any issues with their response time or ability to be helpful once the issues were communicated

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Very satisfied with our implementation in our professional medical practice, allowing us to be on top of client service, and not miss out on crucial information and insights. Marketing is often neglected in professional practices and ActiveCampaign solved this problem with aplomb.

Incentivized

This was the best way we were able to reach out to everyone we wanted to, being that there were some not tech-sabi elderly people. This was a better way for them to be able to get the information they needed.

Incentivized

I moved to ActiveCampaign from Mailchimp. Admittedly, I was using the free version of Mailchimp, but I had numerous episodes of subscriber data NOT being added to Mailchimp, despite using API to integrate with my mailing list. Obviously, I couldn't pay for clicks and not capture subscriber data, so I had to find something else. ActiveCampaign has been 100% reliable in testing.

Incentivized

Our last provider was costly for what we needed. We need the ability to text, and that's it. The sense was challenging to navigate; I had to sign a one-year contract and pay thousands upfront. Text-em-all has been the best thing.

Incentivized

Seems like a fair price for the product

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My web designer told me about Active Campaign and although I don't recall which platform I had before, I LOVE Active Campaign and its user friendliness. The transition was seamless and I've never had a problem with functionality or server failure.

Active Campaign provides so many features, and makes it easy for non-techies to maneuver around the site with ease. They capture information and put it in an easy-to-read format.

At this point, I don't think I'd ever use any other platform!

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We have never had a problem being able to use Text em all when we needed it

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• I haven't monetized my list yet so no clear ROI but great from a list-building perspective
• The software is not cheap so at times I feel like I may not be getting the most out of the product because I'm not using all of the features

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• We definitely have a higher response rate when we contact applicants via text message; it seems to be the thing people check more often than email now.
• It saves us a lot of time wasted before with "phone tag" when employees are unable to immediately to take a call.

Incentivized