Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ahrefs
Score 8.8 out of 10
N/A
Ahrefs is an SEO tool providers. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. They refer to themselves as “the largest index of live backlinks.”
$99
per month
Google Search Console
Score 9.1 out of 10
N/A
Google Search Console is a search engine optimization software solution offered by Google.N/A
LocaliQ
Score 8.7 out of 10
N/A
LocaliQ is a marketing platform that helps businesses attract and retain ideal customers with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services.N/A
Pricing
AhrefsGoogle Search ConsoleLocaliQ
Editions & Modules
Lite
$99.00
per month
Standard
$179.00
per month
Advanced
$399.00
per month
Agency
$999.00
per month
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AhrefsGoogle Search ConsoleLocaliQ
Free Trial
NoNoYes
Free/Freemium Version
YesNoYes
Premium Consulting/Integration Services
NoNoYes
Entry-level Setup FeeNo setup feeNo setup feeOptional
Additional DetailsLocaliQ offers both self-serve and premium solutions. LocaliQ’s free, self-serve experience provides access to Free Website Grader, Free Inbound Call Recorder, Chatbot (free and $9.99/month options available), Scheduling Technology (free and $9.99/month options available), and Listings solutions ($9.99/month and $14.99/month options available). For LocaliQ's premium solutions, users are partnered with a LocaliQ expert to create the best marketing plan for their businesses that utilizes a full suite of marketing products.
More Pricing Information
Community Pulse
AhrefsGoogle Search ConsoleLocaliQ
Considered Multiple Products
Ahrefs
Chose Ahrefs
Screaming Frog is a handy tool when it comes to performing technical SEO audits and improving technical aspects of SEO. But Ahrefs on the contrary is a strategic SEO tool that can help you do holistic SEO. This includes features like performing keyword research, building links, …
Chose Ahrefs
Ahrefs is the most comprehensive tool we've used for providing SEO and performance analysis for our website clients. It's an essential part of our analytics stack, along with Google products. It doesn't require downloading and installing software, and it's more robust and user …
Chose Ahrefs
Ahrefs has more features and more accurate data than its competitors. While both Moz and Majestic are great tools and can be used as complimentary to Ahrefs, if you have to choose one tool, definitely choose Ahrefs. It has the biggest database of links and better stats for …
Chose Ahrefs
I like Ahrefs because its index of backlinks is fresher than SEMRush and the way of presenting information is a lot more convenient and versatile than Majestic. Also, I like the fact that it's mostly focused on SEO vs. the broader approach that SEMRush takes.
Google Search Console
Chose Google Search Console
Usually, I use multiple tools and GSC is the first on my list along with Google Analytics since both of these tools are free and are sufficient for monitoring, analyzing and managing digital marketing for a small business. However, there are some limitations to these tools like …
Chose Google Search Console
We are using Ahrefs and SEMRush along with the search console. Ahrefs helps in creating our backlink strategy while SEMRush for content gaps and opportunities. Search console is more preferred as it is completely free and data comes straight from Google. But you cannot see …
Chose Google Search Console
Google uniquely provides specific data that is important for optimizing SEO and performance for websites. While it doesn't provide as comprehensive an analysis as other tools like Ahrefs and Moz, it provides Google performance-specific data that can't be found elsewhere. When …
Chose Google Search Console
All of these other tools have positives and negatives. We use Google Search Console along with Semrush in the past and are using it with Ahrefs right now. Search Console is like the foundation of monitoring our search presence and these other tools are what lets us do the heavy …
Chose Google Search Console
I think these tools are a lot better than GSC, to be honest, because they bring everything together in one place and offer better keyword analysis capabilities. However, I would select GSC over these tools because it is Google's proprietary data, and ultimately, I am optimizing …
Chose Google Search Console
It's a product from the same team as the no. 1 search engine. It's free, so there's no burden, and you can use it for as long as you want and for as big a company as possible. Others are very expensive, and data can be inaccurate sometimes. Google Analytics serves a different …
Chose Google Search Console
The data is more accurate in Google Search Console and you can communicate back with Google using this tool.
Chose Google Search Console
If you need advanced SEO information, then of course you need to use expensive tools. Google console will give basic information, but most importantly, it will give promptly and free of charge. So do not ignore the possibilities of this great free tool, because all webmasters …
Chose Google Search Console
I wouldn't really call Google Search Console a competitor of these major SEO software that has backlink management, competitive research, keyword research, PPC research, and so much more a part of them. It's just a bare-bones SEO tool and sitemap submission specifically for …
Chose Google Search Console
Google is the dominant search engine so its a dead-given that you want to be using their platform for optimizing and managing your website presence on Google. No other platform compares to Google Search Console when it comes to accessing raw data on how google is viewing your …
Chose Google Search Console
For me, the biggest asset of Search Console is that it's a free product! You don't need to pay extra to obtain data that other tools will give you. If you want to know which keywords your visitors are using to find you, then look no further.
Google Search Console is also a …
Chose Google Search Console
Again, Google Search Console is mandatory if you're a search marketer or developer. It is a free tool and it links directly to Google, so it's hard to not recommend. Although, if you want more actionable (and often cleaner) data, then using one of the above tools is necessary. …
LocaliQ
Chose LocaliQ
Those platforms are self-served, and I have no time to dedicated to just get to the bottom of each one of them.
Features
AhrefsGoogle Search ConsoleLocaliQ
SEO
Comparison of SEO features of Product A and Product B
Ahrefs
8.1
72 Ratings
6% above category average
Google Search Console
4.9
56 Ratings
44% below category average
LocaliQ
-
Ratings
Keyword analysis9.769 Ratings7.748 Ratings00 Ratings
Backlink management9.270 Ratings5.844 Ratings00 Ratings
SERP ranking tracking8.768 Ratings6.646 Ratings00 Ratings
Page grader6.862 Ratings3.633 Ratings00 Ratings
Competitive analysis9.270 Ratings1.418 Ratings00 Ratings
Site audit / diagnostics7.465 Ratings7.848 Ratings00 Ratings
Site recommendations7.061 Ratings5.344 Ratings00 Ratings
Task management7.033 Ratings1.019 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Ahrefs
6.7
63 Ratings
12% below category average
Google Search Console
7.2
53 Ratings
4% below category average
LocaliQ
-
Ratings
Local SEO7.051 Ratings5.937 Ratings00 Ratings
Social SEO6.048 Ratings8.019 Ratings00 Ratings
Mobile SEO6.047 Ratings7.449 Ratings00 Ratings
Global SEO7.657 Ratings7.743 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Ahrefs
7.7
60 Ratings
9% below category average
Google Search Console
8.0
53 Ratings
5% below category average
LocaliQ
-
Ratings
Multi-domain support6.957 Ratings8.047 Ratings00 Ratings
Integration with web analytics tools8.429 Ratings8.150 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Ahrefs
-
Ratings
Google Search Console
-
Ratings
LocaliQ
7.6
11 Ratings
7% above category average
WYSIWYG email editor00 Ratings00 Ratings7.34 Ratings
Dynamic content00 Ratings00 Ratings6.69 Ratings
Ability to test dynamic content00 Ratings00 Ratings8.02 Ratings
Landing pages00 Ratings00 Ratings6.78 Ratings
A/B testing00 Ratings00 Ratings8.06 Ratings
Mobile optimization00 Ratings00 Ratings7.311 Ratings
Email deliverability reporting00 Ratings00 Ratings9.06 Ratings
List management00 Ratings00 Ratings7.17 Ratings
Triggered drip sequences00 Ratings00 Ratings8.63 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Ahrefs
-
Ratings
Google Search Console
-
Ratings
LocaliQ
7.4
42 Ratings
14% above category average
Lead nurturing automation00 Ratings00 Ratings7.934 Ratings
Lead scoring and grading00 Ratings00 Ratings6.79 Ratings
Data quality management00 Ratings00 Ratings7.838 Ratings
Automated sales alerts and tasks00 Ratings00 Ratings7.224 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Ahrefs
-
Ratings
Google Search Console
-
Ratings
LocaliQ
7.8
3 Ratings
5% above category average
Calendaring00 Ratings00 Ratings9.52 Ratings
Event/webinar marketing00 Ratings00 Ratings6.02 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Ahrefs
-
Ratings
Google Search Console
-
Ratings
LocaliQ
7.8
10 Ratings
18% above category average
Social sharing and campaigns00 Ratings00 Ratings8.19 Ratings
Social profile integration00 Ratings00 Ratings7.69 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Ahrefs
-
Ratings
Google Search Console
-
Ratings
LocaliQ
7.6
45 Ratings
15% above category average
Dashboards00 Ratings00 Ratings7.544 Ratings
Standard reports00 Ratings00 Ratings7.744 Ratings
Custom reports00 Ratings00 Ratings7.734 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Ahrefs
-
Ratings
Google Search Console
-
Ratings
LocaliQ
9.0
6 Ratings
50% above category average
Customizability00 Ratings00 Ratings9.06 Ratings
Best Alternatives
AhrefsGoogle Search ConsoleLocaliQ
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Thryv
Thryv
Score 8.7 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
OutboundEngine
OutboundEngine
Score 9.9 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
AhrefsGoogle Search ConsoleLocaliQ
Likelihood to Recommend
9.3
(77 ratings)
9.3
(54 ratings)
8.5
(48 ratings)
Likelihood to Renew
10.0
(5 ratings)
10.0
(1 ratings)
-
(0 ratings)
Usability
9.1
(5 ratings)
9.1
(6 ratings)
8.1
(35 ratings)
Support Rating
8.8
(14 ratings)
6.1
(8 ratings)
-
(0 ratings)
Product Scalability
-
(0 ratings)
-
(0 ratings)
8.1
(34 ratings)
User Testimonials
AhrefsGoogle Search ConsoleLocaliQ
Likelihood to Recommend
Ahrefs
Ahrefs is a must have in the SEO toolbox. It is one of the leading tools in the industry for serious SEO research. It can do almost everything you need on the non-technical side of SEO. In my opinion, it is not great if you need a detailed technical tool that identifies errors and helps with fix suggestions. In that instance, I think there are better tools on the market. But - for content and keyword related tasks, I think it's must have.
Read full review
Google
It's suited for all use cases, but for big companies, the data might be crippling, so an add-on tool to analyse the data would be a good companion for GSC to solve this issue. Therefore, I think it's suited for any use case with some add-ons and companions needed for analysis.
Read full review
Gannett
The forms of online marketing continues to grow and LocaliQ's associates have the relevant skills to keep up with this and recommend what is suited for our business. Geo fencing is another area that makes a lot of sense as people use their phones more and more for accessing the web. Through LocaliQ we can pinpoint physicial places where we can market to a group that matches our target audience.
Read full review
Pros
Ahrefs
  • I have been using this platform in my organization to develop several SEO tools to help to grow our website much.
  • It has all the main features which include competitor research, keyword research, website audit, content research, and rank tracking.
  • I have been using all these functions in the organization for several purposes. It provides complete information and complete performance details of the SEO.
  • It provides us the detailed keyword research with volume, CPC, and other information.
Read full review
Google
  • Google Search Console insights is a great feature which provides an overview of my top content, how my new content is performing, etc.
  • It gives detailed information around backlinks - who is linking to us, how many backlinks do we have, how is the internal linking within the website, etc.
  • I like the graph feature that shows how the website is performing overall in one month, three months etc. Seeing the graph can help us understand whether it is trending upward or downward and we can shift strategies accordingly.
Read full review
Gannett
  • ThriveHive is a smaller marketing team dedicated to helping small to medium sized businesses perfect their marketing messages. ThriveHive is particularity good at understanding how Google, and other search engines work, and have been instrumental in helping my company to grow and evolve.
  • With ThriveHive, you get a dedicated coach who is matched to your type of business. This experience with similar businesses gives your coach a better understanding of your business and the challenges your company faces.
  • My coach is very good at responding to my needs within 1 to 2 business days. Email contacts are fluent and as often as I need, to discuss ideas or questions. I can only speak of my relationship with my coach, and I am very pleased.
  • I feel that ThriveHive makes every effort to take excellent care of their clients, and makes you feel like you are their most important customer. I definitely believe that this is one of ThriveHives' greatest assets.
Read full review
Cons
Ahrefs
  • Can't export graphs: some graphs within the tool would be useful as an export. Unfortunately, exporting them is not an option.
  • No "blanket" reporting options: though Ahrefs is excellent for gathering and exporting intel/data, there are no blanket SEO reports provided. Exporting data is great, but simple report exporting would make it better.
Read full review
Google
  • It can be a little difficult to navigate
  • More training resources would be an asset. A beginner is given the power to completely destroy a sites search results at the push of a button. Likewise it is a powerful tool to enhance search results also.
  • An option to take care of multiple versions of the same site simultaneously would be helpful. An option to use the same validation script across all versions and administer them simultaneously would be a time save (i.e. non-www, www, http://, and https:// versions of the same site).
Read full review
Gannett
  • LocaliQ could improve how it tracks and reports on customer journeys across those channels to provide a clearer view of ROI.
  • The pricing structure is not fully transparent, making it hard to understand the true costs associated with campaigns. Breaking down the fees associated with LocaliQ would make budgeting easier.
  • LocaliQ is able to provide basic ad creative, but there tends to be a disconnect between our brand voice and what is expected with creative. It would be nice to be able to get all design work within LocaliQ rather than have to use and outside designer all the time.
Read full review
Likelihood to Renew
Ahrefs
Their index is too vast to ignore when looking at a complete backlink profile. We find links in Ahrefs that do not appear in any other link detection tool. For this reason, it's a must for our agency to use for the foreseeable future. Plus, it's very affordable considering the data you get
Read full review
Google
No answers on this topic
Gannett
No answers on this topic
Usability
Ahrefs
Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
Read full review
Google
It's easy to use, but some features are lacking a clear explanation. Somethings don't always match up. For example, the Core Web Vitals often doesn't match what you would see in the Chrome Lighthouse report or the Google Page Speed Insights tool. The tool itself is a little too basic and has to be used alongside other SEO tools and other Google properties such as Analytics
Read full review
Gannett
Overall usability pretty good. If we would have gotten better return on our advertising dollar I would have continued with them - their dashboard was very easy to use and the recaps they provided were helpful. They try to put data in bite-sized pieces for the client that are understandable (unlike google's reporting page itself which can be a bit difficult to understand at times). Their team was friendly, semi-responsive, and provided explanations when requested
Read full review
Support Rating
Ahrefs
Ahrefs has always been responsive when there's been a technical issue with the site. There are usually very little problems, but if there are, they announce it on their social media accounts which keeps its customers informed. Email support is prompt and the customer service people are very helpful, knowledgable and friendly.
Read full review
Google
As it is a free tool, you mainly have to rely on their knowledge base and forums. Google has provided in-depth guides and KB for every function of the search console. So, you can refer to it in case of any problem. You can also ask questions on their forums but direct support is not available.
Read full review
Gannett
No answers on this topic
Alternatives Considered
Ahrefs
Majestic and Ahrefs are really close in terms of tool. Ahrefs does offer competitive comparison and they do have a more up to date data base. Majestic however has a more comprehensive historical view of sites which is also extremely valuable. Majestic also offers a link velocity chart that is missing on Ahrefs. Ahrefs makes up for this with their links gained/lost calendar which Majestic is missing.
Read full review
Google
SEMRush is a supplementary tool we use to provide competitive analysis. While it does, or should, provide the same data that Search Console does, but I only fully trust Search Console when it comes to basic performance in Google for the sites we develop and own. SEMRush, and other products like it, does provide much more in-depth insights that can help drive business decisions, including site performance on other search engines, along putting organic and paid search performance in one spot. However, SEMRush costs money while Search Console is free.
Read full review
Gannett
I have investigated national services like American Eagle and also small market locally owned business like Red Shoes. Each year, I look into at least one other service provider to evaluate our service value. So far, no other company has come close to providing an all around service
Read full review
Scalability
Ahrefs
No answers on this topic
Google
No answers on this topic
Gannett
There is always the challenge with practices that have multiple locations, trying to target a geographical zone that is sometimes to wide. But we have successfully navigated this issue when needed to target those who need the most added volume.
Read full review
Return on Investment
Ahrefs
  • Ahrefs Site Explorer has helped with any comprehensive backlink analysis and backlink profile management we've had.
  • Ahrefs Site Explorer has helped tremendously in getting manual penalties lifted for certain sites.
  • Aherfs Site Explorer has been helpful in identifying 404 error pages.
Read full review
Google
  • Given that this is a free tool, the return on investment has been particularly high - we've identified and addressed a few site issues that could have meant a reduction in search traffic.
  • Our organic search traffic has been on the rise in part due to the insights gained from the search traffic analytics provided within the console.
Read full review
Gannett
  • It's hard to quantify but I know I've had at least 5 to 10 new clients in the last 6 months come from efforts related to my website
  • Not having to work on my website myself also helped free up my time, I don't need to worry!
  • Customer service is good, the team doesn't wait till there is a problem, they schedule check ins regularly
Read full review
ScreenShots

Ahrefs Screenshots

Screenshot of Analyze backlinks and keywords of any website to find opportunities for your organic traffic growthScreenshot of Check your website for 100+ pre-defined SEO issuesScreenshot of Get relevant keyword ideas supported by accurate SEO metricsScreenshot of Find the most shared and linked-to content on any topicScreenshot of Track your and your competitors' search rankings

LocaliQ Screenshots

Screenshot of the Dash lead management dashboard and engagement centerScreenshot of the Marketing Dashboard, which provides access to reports 24/7, or can be used to listen to phone calls and recordings, and manage a lead inbox. LocaliQ customers receive access to the Marketing Dashboard with the purchase of any other products at no additional cost. Upgrades available for automated lead nurture solutions.Screenshot of LocaliQ’s search ad technology includes expertise from account setup and keyword creation to data analysis and reporting across multiple search engines.Screenshot of Social ads, based on a business's unique goals and budget.Screenshot of LocaliQ listings solutions to get a business accurately listed, with lower cost or premium options.Screenshot of the AI-powered Dash SMS Agent that qualifies leads and convert customers. AI responses are generated using website content to provide a customer experience as good or better than a human interaction.