Atlassian Jira vs. HubSpot CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Atlassian Jira
Score 8.3 out of 10
N/A
Atlassian Jira is a project management tool, featuring an interactive timeline for mapping work items, dependencies, and releases, Scrum boards for agile teams, and out-of-the-box reports and dashboards.
$9
per month per user
HubSpot CRM
Score 8.4 out of 10
N/A
HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work.…
$0
Per Month [Unlimited Users]
Pricing
Atlassian JiraHubSpot CRM
Editions & Modules
Standard
$9
per month per user
Premium
$17
per month per user
Enterprise
Contact Sales
per year
Free Forever
$0
Per Month [Unlimited Users]
CRM Bundle
$50
per month
Offerings
Pricing Offerings
Atlassian JiraHubSpot CRM
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsHigher volume teams may qualify buyers for a discount.
More Pricing Information
Community Pulse
Atlassian JiraHubSpot CRM
Considered Both Products
Atlassian Jira
Chose Atlassian Jira
I've only ever used JIRA, so I can't speak to the competitors.
HubSpot CRM
Chose HubSpot CRM
Much simpler to set up (vs Salesforce) and much more usable than Zoho. We switched from HubSpot -> Zoho because Zoho was way cheaper, but you get what you pay for(!) and so we recently switched back to HubSpot. Everyone is very happy!
Chose HubSpot CRM
We tried other product Zoho CRM before using HubSpot CRM. Zoho CRM was too hard for our team to learn, and didn’t work well with our other tools. HubSpot CRM is easier to use and fits better with what we need every day. It helps our team work faster and keeps all customer …
Chose HubSpot CRM
Our team did use Zoho CRM in the past, and it was a user-friendly tool. It was cost-effective as well. However, we later decided to go with HubSpot CRM because it offered us some valuable features. Zoho CRM was not compatible or easy to use with our existing tools. However, …
Chose HubSpot CRM
HubSpot CRM definitely has the most features and is built for enterprise clients. We have been testing some other CRMs. They often have limited functionality but for a cheaper price ex. Attio.
Chose HubSpot CRM
HubSpot CRM works 'by itself', if you add different components to the suite, like Marketing, for example, you won't lose data or need to check the quality of syncs, APIs or webhooks. It's all native, all in one.
Chose HubSpot CRM
There seems to be more contextual information in HubSpot CRM than any of the other softwares listed, but I think HubSpot CRM lacks in the customer usage area. Maybe this is just something that HubSpot CRM doesn't focus on, though!
Chose HubSpot CRM
It is more sales-focused and has more robust features that integrate with other areas of our business, such as the website, marketing, and automating tasks and follow-up emails. The other apps required more work as CRMs, whereas Hubspot seemed more plug-and-play.
Chose HubSpot CRM
I personally have not used any other CRM softwares.
Chose HubSpot CRM
different user cases but they HubSpot CRM seems to just work
Chose HubSpot CRM
HubSpot CRM has better recording sales compared to the systems we used to use
Chose HubSpot CRM
It is more user friendly and has many options
Chose HubSpot CRM
User-Friendly Interface: One of the standout features of HubSpot is its intuitive and user-friendly interface. Navigating through the platform is a breeze, and even users without extensive technical knowledge can quickly adapt to its various modules. The clean layout and …
Chose HubSpot CRM
Hubspot is way better! Act was very outdated and slow, and we are able to integrate with more things using hubspot and noting across departments is seamless.
Chose HubSpot CRM
HubSpot sits in the upper-middle of the complexity and flexibility scale compared to these other systems. It is more adaptable than Zoho and Zendesk, but less than Salesforce. It has a more modern UI than the other options but is less intuitive than Zoho or Zendesk. This may be …
Chose HubSpot CRM
I have not used any other products like this.
Chose HubSpot CRM
The real strength is that in Hubspot there are al the features needed in just one program
Chose HubSpot CRM
We previously used Apollo which didn't have the simple, clean user interface, nor did it have the coordinated sales and marketing alignment that Hubspot has. If you need a high degree of marketing and sales alignment, Hubspot is a better choice.
Chose HubSpot CRM
we are using both, but Salesloft has clear advantage for meeting recordings
Chose HubSpot CRM
After evaluating other products, we settled on Hubspot for ease of setup, and the person performing the setup already had experience with Hubspot. Also, we found for the price we were paying; there were more features available than some of the other CRMs researched. Hubspot, we …
Chose HubSpot CRM
HubSpot goes right at the top of the stack for me.
My work day has been transformed and I am really happy to utilize HubSpot for my work related tasks, lead management, task management as well as sales and contract management.
With tracking and logging of each task, it helps …
Chose HubSpot CRM
It all comes down to the User interface, user experience, and ease of customisation I have selected HubSpot in the past after reviewing multiple options because it was often cheaper but had a UX that my team and staff would actually use. Salesforce does have the most advanced …
Chose HubSpot CRM
It used to be very budget friendly and has better customer service.
Features
Atlassian JiraHubSpot CRM
Project Management
Comparison of Project Management features of Product A and Product B
Atlassian Jira
7.8
34 Ratings
1% above category average
HubSpot CRM
-
Ratings
Task Management8.833 Ratings00 Ratings
Resource Management7.732 Ratings00 Ratings
Gantt Charts7.224 Ratings00 Ratings
Scheduling7.831 Ratings00 Ratings
Workflow Automation8.132 Ratings00 Ratings
Team Collaboration8.533 Ratings00 Ratings
Support for Agile Methodology8.934 Ratings00 Ratings
Support for Waterfall Methodology7.828 Ratings00 Ratings
Document Management6.928 Ratings00 Ratings
Email integration8.030 Ratings00 Ratings
Mobile Access7.125 Ratings00 Ratings
Timesheet Tracking7.625 Ratings00 Ratings
Change request and Case Management7.925 Ratings00 Ratings
Budget and Expense Management6.918 Ratings00 Ratings
Professional Services Automation
Comparison of Professional Services Automation features of Product A and Product B
Atlassian Jira
7.4
19 Ratings
4% below category average
HubSpot CRM
-
Ratings
Quotes/estimates7.416 Ratings00 Ratings
Invoicing7.712 Ratings00 Ratings
Project & financial reporting7.217 Ratings00 Ratings
Integration with accounting software7.415 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Atlassian Jira
-
Ratings
HubSpot CRM
8.1
1657 Ratings
4% above category average
Customer data management / contact management00 Ratings8.91595 Ratings
Workflow management00 Ratings8.41564 Ratings
Territory management00 Ratings4.9184 Ratings
Opportunity management00 Ratings8.61500 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings8.71613 Ratings
Contract management00 Ratings7.9185 Ratings
Quote & order management00 Ratings8.21098 Ratings
Interaction tracking00 Ratings8.71557 Ratings
Channel / partner relationship management00 Ratings8.2186 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Atlassian Jira
-
Ratings
HubSpot CRM
8.0
1114 Ratings
5% above category average
Case management00 Ratings8.31036 Ratings
Call center management00 Ratings7.6891 Ratings
Help desk management00 Ratings8.1951 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Atlassian Jira
-
Ratings
HubSpot CRM
8.7
1464 Ratings
12% above category average
Lead management00 Ratings8.91382 Ratings
Email marketing00 Ratings8.61394 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Atlassian Jira
-
Ratings
HubSpot CRM
8.3
1514 Ratings
8% above category average
Task management00 Ratings8.41448 Ratings
Billing and invoicing management00 Ratings8.0762 Ratings
Reporting00 Ratings8.31343 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Atlassian Jira
-
Ratings
HubSpot CRM
8.3
1482 Ratings
9% above category average
Forecasting00 Ratings8.11170 Ratings
Pipeline visualization00 Ratings8.51409 Ratings
Customizable reports00 Ratings8.21368 Ratings
Customization
Comparison of Customization features of Product A and Product B
Atlassian Jira
-
Ratings
HubSpot CRM
8.0
1417 Ratings
5% above category average
Custom fields00 Ratings8.51388 Ratings
Custom objects00 Ratings8.51210 Ratings
Scripting environment00 Ratings6.3132 Ratings
API for custom integration00 Ratings8.5991 Ratings
Security
Comparison of Security features of Product A and Product B
Atlassian Jira
-
Ratings
HubSpot CRM
9.0
1376 Ratings
7% above category average
Single sign-on capability00 Ratings9.01234 Ratings
Role-based user permissions00 Ratings9.01313 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Atlassian Jira
-
Ratings
HubSpot CRM
7.9
945 Ratings
6% above category average
Social data00 Ratings7.8927 Ratings
Social engagement00 Ratings8.0914 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Atlassian Jira
-
Ratings
HubSpot CRM
8.2
1057 Ratings
10% above category average
Marketing automation00 Ratings8.51050 Ratings
Compensation management00 Ratings8.0693 Ratings
Platform
Comparison of Platform features of Product A and Product B
Atlassian Jira
-
Ratings
HubSpot CRM
8.0
1246 Ratings
6% above category average
Mobile access00 Ratings8.01246 Ratings
Best Alternatives
Atlassian JiraHubSpot CRM
Small Businesses
Stackby
Stackby
Score 9.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
InEight
InEight
Score 9.5 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
InEight
InEight
Score 9.5 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Atlassian JiraHubSpot CRM
Likelihood to Recommend
8.4
(221 ratings)
8.5
(1701 ratings)
Likelihood to Renew
8.5
(37 ratings)
10.0
(31 ratings)
Usability
7.8
(62 ratings)
8.3
(1549 ratings)
Availability
8.0
(4 ratings)
8.2
(1 ratings)
Performance
8.0
(2 ratings)
6.4
(1 ratings)
Support Rating
8.0
(24 ratings)
6.2
(24 ratings)
In-Person Training
8.0
(1 ratings)
-
(0 ratings)
Online Training
8.0
(2 ratings)
-
(0 ratings)
Implementation Rating
9.0
(1 ratings)
7.6
(9 ratings)
Configurability
8.0
(1 ratings)
4.5
(1 ratings)
Contract Terms and Pricing Model
8.0
(1 ratings)
5.5
(1 ratings)
Ease of integration
8.0
(9 ratings)
7.3
(1 ratings)
Product Scalability
8.0
(1 ratings)
7.3
(1 ratings)
Vendor post-sale
-
(0 ratings)
6.4
(1 ratings)
Vendor pre-sale
-
(0 ratings)
7.3
(1 ratings)
User Testimonials
Atlassian JiraHubSpot CRM
Likelihood to Recommend
Atlassian
Jira facilitates software development, bug tracking, and sprints. It's ideal for structured workflows, issue management, and customer communication. However, more straightforward tools might be more efficient for highly creative, unstructured tasks or tiny, agile teams with quick visual overviews. Jira's complexity can be overkill for basic task lists.
Read full review
HubSpot
I am giving it a 9 rating out of 10 because it has saved my job and helped my team to cracks very big deals. Last year, we were supposed to give a presentation to a client as we were about to sign him for a project. The client asked for our numbers in a real meeting, but we hadn't prepared them for our presentation. I logged in to HubSpot CRM and created a small report that included the relevant numbers. This turned out to be a very good decision for our company, as we subsequently signed that client.
Read full review
Pros
Atlassian
  • Integration of tools like Bitbucket, Github, etc., has made it easier to track the code changes, pull requests, and branches linked to the respective ticket.
  • The detailed tracking system in JIRA has helped the teams prioritize and understand the project tasks and issues.
  • JIRA's project tracking board helps you keep track of the project, its flow, and expectations in a structured format.
Read full review
HubSpot
  • Timeline view and conversation log is extremely helpful and an underrated feature; this is in addition to the entire user profile view.
  • Task management is simple but effective.
  • Deal and company tracking with stakeholder management inside companies / deals is very handy; we know what is happening even though we might not be directly working on it.
  • Gmail integration is quite smooth along with email tracking.
Read full review
Cons
Atlassian
  • The interface is not intuitive to learn for new users
  • JQL is similarly challenging for newbies
  • It's possible to accidentally move issues from one sprint to another without realizing your mistake
  • Certain issue attributes aren't available in certain view (e.g. story points from the epic overview)
Read full review
HubSpot
  • More of an integration issue I think than a problem with HubSpot CRM, but we have AirCall integrated for direct phone lines and synching with individual users for outbound calls. Opening Aircall to make an outbound call automatically generates a new client - unattached to a company record as an orphan.
  • Historical records with activities is awesome but when creating a deal it isn't always a choice to capture last 30 days of history. When it is an option and you click to add that to a deal you can see all the activity items and people who have done anything with the "file".
  • I would like to see more native options for automation.
Read full review
Likelihood to Renew
Atlassian
This is because Jira Software generates a huge profit for an affordable price. Having a tool that makes team management transparent and effective is very valuable.
In addition, the renewal of Jira Software and all Atlassian tools is predictable and clear, as the prices are published on the Atlassian website and there is no pyramid of intermediaries.
Read full review
HubSpot
Thus far, our company has found HubSpot CRM to be a reliable service that serves its purpose well: a centralized business contacts database, accessible remotely, with a simple and visually-pleasing interface. Issues are non-existent or resolved quickly, and when the service is experiencing interruptions, notifications and/or updates are sent regularly.
Read full review
Usability
Atlassian
The interface is simple and easy to use if you have some experience with it. Configuration is also logical most of the time. However, less experienced users tend to find themselves lost in some tasks - usually complex project configuration- but sometimes simple things, such as seeing why a user can't move issues in a workflow. Jira configuration requires a good amount of experience - and even experienced users often resort to documentation. It's a tool that's easy to use if you know what you're doing and where to find the proper documentation, but novice users tend to find it challenging.
Read full review
HubSpot
I am giving it this rating because it has helped us keep track of leads, it saved us a lot of time by automating tasks, and it makes it easy for different teams to work together. It is user-friendly and has improved our approach to communicating with customers and closing deals.
Read full review
Reliability and Availability
Atlassian
Did not face any issues and whenever they plan maintanance they update all of us very well in advance also so in that view we are good with the product stability.
Read full review
HubSpot
No answers on this topic
Performance
Atlassian
Performance is really good though it holds lot of data it loads quickly especially search operation also get the results very quickly as needed hence its good
Read full review
HubSpot
No answers on this topic
Support Rating
Atlassian
I have not had a chance to contact JIRA's customer support. It does offer extensive documentation, although it often feels too technical for me. There is also a JIRA training app that lets you take little lessons and quizzes on different areas (e.g., JIRA basics, agile). I did find it a helpful way to teach myself.
Read full review
HubSpot
Because when I needed help HubSpot responded immediately and provided me with the information I needed which enabled me to realize that HubSpot was even more customizable and easier to use than I thought! And I already thought HubSpot was very user friendly and easy to use, and then Support showed me how to manipulate the settings, columns and the appearance of the tool.
Read full review
In-Person Training
Atlassian
Had received training from our own internal user so it was good and also very easy to understand topics and many tasks in the UI are self explanatory and we can do by our own
Read full review
HubSpot
No answers on this topic
Online Training
Atlassian
One of their strong points i stheir documentation. Almost all of the basic set up needed within JIRA is available online through atlassian and its easy to find and very precise. The more critical issues need to be addressed as well and hence the rating of 8 instead of a 9.
Read full review
HubSpot
No answers on this topic
Implementation Rating
Atlassian
Take your time implementing Jira. Make sure you understand how you want to handle your projects and workflows. Investing more time in the implementation can pay off in a long run. It basically took us 5 days to define and implement correctly, but that meant smooth sailing later on.
Read full review
HubSpot
If you've had any prior experience with cloud based marketing automation or group communication tools, you can do the implementation without paid outside support. Though getting to a SLA (service level agreement) would be best achieved with the help of a third party who can facilitate
Read full review
Alternatives Considered
Atlassian
monday.com cannot be integrated with CI/CD tools, whereas Atlassian Jira integrates with CI/CD tools seamlessly. Atlassian Jira has strong Agile and Scrum support. Coming to monday.com, it has basic agile functionality. But Atlassian Jira has a complex UI, and monday.com has an intuitive, drag-and-drop interface. Overall, Atlassian Jira provides features like Agile project management, DevOps integration, and customizable workflows.
Read full review
HubSpot
We've been using Hubspot for years and don't foresee making any changes away from it. It has been fully integrated into how our business operates. We ultimately selected HubSpot CRM because it had all the features and functions that our marketing, sales, and operations teams wanted. And it offered those features and functions at the right price point for our organization.
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Contract Terms and Pricing Model
Atlassian
Product is rellay good but pricing part I am not aware
Read full review
HubSpot
No answers on this topic
Scalability
Atlassian
Atlassian Jira is highly stable and good with its performance and its has all the required scalability features as business needs
Read full review
HubSpot
No answers on this topic
Return on Investment
Atlassian
  • Atlassian Jira's robust workflow automation has boosted team efficiency, shortening delivery cycles and driving a positive ROI through improved project management.
  • Its advanced reporting and integration capabilities have enabled data-driven decisions, aligning operations with key business objectives.
  • However, the steep learning curve can delay adoption, potentially hindering short-term ROI.
Read full review
HubSpot
  • We were able to track good quality leads and push them to closure.
  • The leads were contacted within 24 hours so lead drops were minimum.
  • The sales and marketing team were accountable for generating leads and driving revenue becasue of AI-generated Targets.
Read full review
ScreenShots

HubSpot CRM Screenshots

Screenshot of Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.Screenshot of Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.Screenshot of The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.