What users are saying about
10 Ratings
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Top Rated
1873 Ratings
10 Ratings
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Score 9.2 out of 100

HubSpot Marketing Hub

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Top Rated
1873 Ratings
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Score 8.6 out of 100

Likelihood to Recommend

Attentive

Attentive Mobile is great for those who actively want to build and talk to their community. The goal is to send two messages per week to optimize revenue while balancing out unsubscribes. If a client has trouble with content or finding appropriate marketing messages to send, Attentive Mobile might not be a good fit.
John Laudisio | TrustRadius Reviewer

HubSpot Marketing Hub

My experience with HubSpot Marketing Hub is as a power user that is tasked with growing B2B SaaS companies, ranging in size from 15 employees up to 215 employees. More specifically, my experience with HubSpot is leveraging it for all things demand generation.
Joe Kevens | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Attentive
HubSpot Marketing Hub
8.8
WYSIWYG email editor
Attentive
HubSpot Marketing Hub
8.6
Dynamic content
Attentive
HubSpot Marketing Hub
8.8
Ability to test dynamic content
Attentive
HubSpot Marketing Hub
8.7
Landing pages
Attentive
HubSpot Marketing Hub
8.6
A/B testing
Attentive
HubSpot Marketing Hub
8.5
Mobile optimization
Attentive
HubSpot Marketing Hub
8.6
Email deliverability reporting
Attentive
HubSpot Marketing Hub
9.2
List management
Attentive
HubSpot Marketing Hub
9.1
Triggered drip sequences
Attentive
HubSpot Marketing Hub
9.0

Lead Management

Attentive
HubSpot Marketing Hub
8.7
Lead nurturing
Attentive
HubSpot Marketing Hub
8.9
Lead scoring and grading
Attentive
HubSpot Marketing Hub
8.3
Data quality management
Attentive
HubSpot Marketing Hub
8.7
Automated sales alerts and tasks
Attentive
HubSpot Marketing Hub
8.8

Campaign Management

Attentive
HubSpot Marketing Hub
8.7
Calendaring
Attentive
HubSpot Marketing Hub
8.6
Event/webinar marketing
Attentive
HubSpot Marketing Hub
8.8

Social Media Marketing

Attentive
HubSpot Marketing Hub
8.8
Social sharing and campaigns
Attentive
HubSpot Marketing Hub
8.7
Social profile integration
Attentive
HubSpot Marketing Hub
8.8

Reporting & Analytics

Attentive
HubSpot Marketing Hub
8.5
Dashboards
Attentive
HubSpot Marketing Hub
8.7
Standard reports
Attentive
HubSpot Marketing Hub
8.6
Custom reports
Attentive
HubSpot Marketing Hub
8.3

Platform & Infrastructure

Attentive
HubSpot Marketing Hub
8.5
API
Attentive
HubSpot Marketing Hub
8.5
Role-based workflow & approvals
Attentive
HubSpot Marketing Hub
9.0
Customizability
Attentive
HubSpot Marketing Hub
8.8
Integration with Salesforce.com
Attentive
HubSpot Marketing Hub
8.6
Integration with Microsoft Dynamics CRM
Attentive
HubSpot Marketing Hub
8.0
Integration with SugarCRM
Attentive
HubSpot Marketing Hub
8.0

Pros

Attentive

  • Account management
  • Platform interface
Anonymous | TrustRadius Reviewer

HubSpot Marketing Hub

  • Various modes capture and report website visits and form submissions, and the menu bar is well-organized.
  • Posting images and setting a schedule is simple, and workflows have a user-friendly UI that makes them easy to use.
  • Design, segment, and contact information are all carefully considered in the auto-tracking of calls to action (CTAs).
Roshni Rahman | TrustRadius Reviewer

Cons

Attentive

  • More communication on ways to improve
  • More structure on calls with our account manager
  • More clarity on insights and new ideas
Kathryn Clare-Salzler | TrustRadius Reviewer

HubSpot Marketing Hub

  • While Hubspot has added some collaborative tools, I think this could improve. I'd like to see more options to comment on emails and ways of being able to share out changes as well as approval channels.
  • The ability to update ads via the calendar is pretty cumbersome. There's no good way to bulk edit or update. You have go into each one individually.
  • Real time edits would be nice. If you have multiple people working on the same thing, you'll get kicked out and your changes might not be saved.
Chris Gomez, SPHR | TrustRadius Reviewer

Likelihood to Renew

Attentive

No score
No answers yet
No answers on this topic

HubSpot Marketing Hub

HubSpot Marketing Hub 9.0
Based on 372 answers
Our business relies on the HubSpot platform to manage our marketing, sales and CRM processes. HubSpot marketing automation helps us define our activities and streamlines them in a cohesive and efficient way. Without HubSpot, we will have to revert to the 'old way' of doing everything with a variety of disparate systems.
Arun C Devan | TrustRadius Reviewer

Usability

Attentive

Attentive 10.0
Based on 1 answer
Very easy to set up flows and individual campaigns. Creating a segment is also very easy and all fields are very intuitive.
Kathryn Clare-Salzler | TrustRadius Reviewer

HubSpot Marketing Hub

HubSpot Marketing Hub 8.6
Based on 106 answers
While there are some frustrating things that pop up unexpectedly ("wait... I can't do X?"), I have found HubSpot to be easy to use and extremely helpful to my daily work. The documentation is really good, and when it's not helpful, the support staff have been amazing.
Lauren Camacci | TrustRadius Reviewer

Reliability and Availability

Attentive

No score
No answers yet
No answers on this topic

HubSpot Marketing Hub

HubSpot Marketing Hub 9.1
Based on 50 answers
They have had issues with system availability over the course of days. Sometimes the system is unusable, other times updates simply take a long time to show up. It's better now but, from a reliaibility standpoint, HubSpot is not Salesforce.com yet. Still great software though.
Joe Rando | TrustRadius Reviewer

Performance

Attentive

No score
No answers yet
No answers on this topic

HubSpot Marketing Hub

HubSpot Marketing Hub 8.9
Based on 34 answers
With all the new features in HubSpot, the system can get a tad slow sometimes... That said, most of the time it is lightning fast and I have no problems. Because most of the integrations are API, they silently work in the background. I have not had trouble with lag due to HubSpot integration
Carah Counts | TrustRadius Reviewer

Support Rating

Attentive

Attentive 10.0
Based on 1 answer
Fast and easy to communicate with. I wish we went over more insights and analytics on our monthly calls with our account manger. This would really give us the push that we need in order to best utilize the platform as a whole.
Kathryn Clare-Salzler | TrustRadius Reviewer

HubSpot Marketing Hub

HubSpot Marketing Hub 8.5
Based on 168 answers
During the few times I've needed it, HS support has been accessible, helpful and efficient. Often rolling up their sleeves to make changes for you as opposed to leaving you with a list of instructions to decipher on your own.
David Pye | TrustRadius Reviewer

In-Person Training

Attentive

No score
No answers yet
No answers on this topic

HubSpot Marketing Hub

HubSpot Marketing Hub 9.1
Based on 8 answers
I did the 2-day classroom at HubSpot's corporate office in Cambridge. First off, it was amazing to see their corporate office in general. They have such a cool office environment. But it was also great to have the ability to learn in a workshop format with other HubSpot users and meet my Account Manager/ Inbound Marketing Consultant in person.
Carah Counts | TrustRadius Reviewer

Online Training

Attentive

No score
No answers yet
No answers on this topic

HubSpot Marketing Hub

HubSpot Marketing Hub 9.1
Based on 26 answers
I went through Inbound Marketing University in 2006. Great training and helped my transition from traditional (outbound) marketing to inbound marketing that I've been able to apply to a number of businesses from wastewater and water reuse, to professional services and SaaS. Share information of value to build awareness and trust. Answer customers' questions in a transparent way to generate more qualified leads. Understand the difference between a marketing qualified lead and a sales qualified lead and put together a lead nurturing program. Your sales and marketing efforts will see significant ROI.
Tom Smith | TrustRadius Reviewer

Implementation Rating

Attentive

No score
No answers yet
No answers on this topic

HubSpot Marketing Hub

HubSpot Marketing Hub 7.3
Based on 98 answers
My biggest piece of advice for those who are implementing Hubspot is that you need to devote the time up front and learn how to use the product. Once you learn how to use Hubspot, it will be much more effective as well as much easier to use in the long run
Andrew Driscoll | TrustRadius Reviewer

Alternatives Considered

Attentive

While ManyChat is specific to Facebook Messenger, my experience in their platform made it very easy to hit the ground running with Attentive Mobile. With the policy changes in the Messenger world, we have mostly abandoned that and moved to SMS for a direct line to customers. Attentive Mobile has much stronger ROAS with SMS than ManyChat had with Facebook Messenger.
John Laudisio | TrustRadius Reviewer

HubSpot Marketing Hub

Salesforce and NetSuite are both great software however I believe HubSpot stacks up against them quite well. HubSpot has all of the same features when it comes to Sales Reporting, Dashboards, Follow up tasks, Note Taking, etc as the others. I would say Salesforce is more integrated, it has a lot of other features that can be used outside of sales. HubSpot can be used outside of sales as well such as marketing and customer service but not like Salesforce. NetSuite is great as well but HubSpot has been easier to navigate, train on, and use.
Meredith Mackay | TrustRadius Reviewer

Scalability

Attentive

No score
No answers yet
No answers on this topic

HubSpot Marketing Hub

HubSpot Marketing Hub 7.3
Based on 7 answers
HubSpot is addressing this more and more. Currently you can assign tasks to designated sales teams, which grow as you grow. They've added free baseline products for those just getting started. These and more contribute to the scalability of HubSpot - so I gave it an 8 and am hoping for more in the future!
Jessica McCann | TrustRadius Reviewer

Return on Investment

Attentive

  • Some clients seeing 50x ROAS (which plateaus eventually)
  • All clients making money
John Laudisio | TrustRadius Reviewer

HubSpot Marketing Hub

  • HubSpot has helped us increased our lead generation.
  • HubSpot has allowed us to continue to grow our customer base without having to spend a ton of marketing dollars on advertising.
  • HubSpot has allowed our company to standardize our process and bring the company onto one platform for sales and marketing.
Heather Robinette, MBA | TrustRadius Reviewer

Screenshots

Pricing Details

Attentive

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

Attentive Editions & Modules

Additional Pricing Details

HubSpot Marketing Hub

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

Starting Price

$50 per month

HubSpot Marketing Hub Editions & Modules

Edition
Pro$8901
Enterprise$3,2002
Starter$503
Free$04
  1. per month (includes 2,000 contacts)
  2. per month (includes 10,000 contacts)
  3. per month (includes 1,000 contacts)
  4. per month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

Attentive
9.7
HubSpot Marketing Hub
9.1

Likelihood to Renew

Attentive
HubSpot Marketing Hub
9.0

Usability

Attentive
10.0
HubSpot Marketing Hub
8.6

Reliability and Availability

Attentive
HubSpot Marketing Hub
9.1

Performance

Attentive
HubSpot Marketing Hub
8.9

Support Rating

Attentive
10.0
HubSpot Marketing Hub
8.5

In-Person Training

Attentive
HubSpot Marketing Hub
9.1

Online Training

Attentive
HubSpot Marketing Hub
9.1

Implementation Rating

Attentive
HubSpot Marketing Hub
7.3

Scalability

Attentive
HubSpot Marketing Hub
7.3

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