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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Bloomreach

    Score9.2 out of 10
    Mid-Size Companies (51-1,000 employees)
    Bloomreach personalizes the customer experience for brands around the world. Loomi AI, its agentic platform, understands customers in context — then tailors their experience in real time. Connected to applications at every touchpoint, Loomi AI brings personalization to life across email, web,…N/A

    Dynamic Yield

    Score8.9 out of 10
    N/ADynamic Yield is presented as an AI-powered Experience Optimization platform that delivers individualized experiences at every customer touchpoint: web, apps, email, kiosks, IoT, and call centers. The platform’s data management capabilities provide for a unified view of the customer, to allow the rapid and scalable creation of highly targeted digital interactions. Marketers, product managers, and engineers use Dynamic Yield for: Launching new personalization…N/A
    Pricing
    BloomreachDynamic Yield
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    BloomreachDynamic Yield
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsBloomreach pricing is quote-based. Bloomreach pricing is customized to the number of customers served, product catalog size, and the number of events executed – such as how many emails or SMS messages are sent.—
    More Pricing Information
    Community Pulse
    BloomreachDynamic Yield
    Considered Both Products
    Bloomreach
    Chose Bloomreach
    Stand out topics:
    - Ease of use
    - Multi-market support
    Incentivized
    Dynamic Yield by Mastercard
    Chose Dynamic Yield
    While each of the other platforms may have certain features or aspects that are stronger than Dynamic Yield, Dynamic Yield is certainly the best platform I've used of the ones listed. The ability to do both experimentation and personalization in one platform (and to have a tool …
    Incentivized
    Key User Insights
    Would buy again
    98%
    Would buy again
    171 Answers
    100%
    Would buy again
    74 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    133 Answers
    100%
    Delivers good value for the price
    67 Answers
    Happy with the feature set
    98%
    Happy with the feature set
    171 Answers
    100%
    Happy with the feature set
    74 Answers
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    106 Answers
    98%
    Lived up to sales and marketing promises
    53 Answers
    Implementation went as expected
    91%
    Implementation went as expected
    116 Answers
    94%
    Implementation went as expected
    47 Answers
    Features
    BloomreachDynamic Yield
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Bloomreach and Dynamic Yield
    Feature
    Bloomreach
    8.3
    104 Ratings
    7% above category average
    Dynamic Yield
    -
    Ratings
    WYSIWYG email editor8.591 Ratings00 Ratings
    Dynamic content8.7100 Ratings00 Ratings
    Ability to test dynamic content8.299 Ratings00 Ratings
    Landing pages6.857 Ratings00 Ratings
    A/B testing8.9100 Ratings00 Ratings
    Mobile optimization9.191 Ratings00 Ratings
    Email deliverability reporting9.1101 Ratings00 Ratings
    List management8.086 Ratings00 Ratings
    Triggered drip sequences7.876 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Bloomreach and Dynamic Yield
    Feature
    Bloomreach
    7.6
    84 Ratings
    4% below category average
    Dynamic Yield
    -
    Ratings
    Lead nurturing automation7.872 Ratings00 Ratings
    Lead scoring and grading8.067 Ratings00 Ratings
    Data quality management8.479 Ratings00 Ratings
    Automated sales alerts and tasks6.747 Ratings00 Ratings
    Lead segmentation and distribution7.35 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Bloomreach and Dynamic Yield
    Feature
    Bloomreach
    7.1
    77 Ratings
    6% below category average
    Dynamic Yield
    -
    Ratings
    Calendaring6.871 Ratings00 Ratings
    Event/webinar marketing7.554 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Bloomreach and Dynamic Yield
    Feature
    Bloomreach
    7.4
    55 Ratings
    2% below category average
    Dynamic Yield
    -
    Ratings
    Social sharing and campaigns7.047 Ratings00 Ratings
    Social profile integration7.838 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Bloomreach and Dynamic Yield
    Feature
    Bloomreach
    8.2
    103 Ratings
    9% above category average
    Dynamic Yield
    -
    Ratings
    Dashboards7.9103 Ratings00 Ratings
    Standard reports8.499 Ratings00 Ratings
    Custom reports8.499 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Bloomreach and Dynamic Yield
    Feature
    Bloomreach
    8.1
    129 Ratings
    6% above category average
    Dynamic Yield
    -
    Ratings
    API8.7123 Ratings00 Ratings
    Role-based workflow & approvals8.681 Ratings00 Ratings
    Customizability8.892 Ratings00 Ratings
    Integration with Salesforce.com7.113 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM7.613 Ratings00 Ratings
    Integration with SugarCRM7.510 Ratings00 Ratings
    Third-party software integrations7.666 Ratings00 Ratings
    Best Alternatives
    BloomreachDynamic Yield
    Small Businesses
    Vbout
    Score9.9 out of 10
    No answers on this topic
    Medium-sized Companies
    GetResponse
    Score8.5 out of 10
    Monetate
    Score8.3 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Monetate
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    BloomreachDynamic Yield
    Likelihood to Recommend
    9.2
    (192 ratings)
    9.4
    (107 ratings)
    Likelihood to Renew
    8.6
    (12 ratings)
    10.0
    (5 ratings)
    Usability
    8.6
    (54 ratings)
    9.0
    (26 ratings)
    Availability
    7.6
    (22 ratings)
    -
    (0 ratings)
    Performance
    7.8
    (21 ratings)
    -
    (0 ratings)
    Bloomreach Customer Support
    8.0
    (17 ratings)
    -
    (0 ratings)
    Support Rating
    8.5
    (155 ratings)
    10.0
    (47 ratings)
    In-Person Training
    8.4
    (2 ratings)
    -
    (0 ratings)
    Online Training
    9.1
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.2
    (4 ratings)
    -
    (0 ratings)
    Configurability
    8.6
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    8.8
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    8.0
    (22 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.1
    (2 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.9
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    BloomreachDynamic Yield
    Likelihood to Recommend
    Bloomreach
    They've just been a great partner to work with. They put forth 100% when bringing platforms to the merchant and were highly prepared and knowledgeable during the sales cycle and implementation, and remained very connected post-implementation to ensure client success with the platform. Their CEO is always eager to sit down, talk shop, and listen to clients' needs, and you can tell from his enthusiasm that he cares about making this company the best in class.
    Incentivized
    Read full review
    Dynamic Yield by Mastercard
    For us, it is well suited for personalization. Since we are hospitality brand, we have different rooms sales inclusion based on different segmentation like Mem or Non-mem, Global or UAE, we have to personalize our landing pages accordingly so that we show the relevant information to relevant audience. The inactivity pop up box and newsletter signup popups work good for us. It does not work well in some scenario like Dynamic Yield offers built-in analytics focused on campaign and test performance, but it’s not a replacement for tools like GA4, Adobe Analytics. It lacks deep funnel tracking or complex reporting capabilities.
    Incentivized
    Read full review
    Pros
    Bloomreach
    • The product recommendations engine allows for us to create a personalised experience for every customer across the 3m emails we send each month. This ensure that our customers remain connected to our brand.
    • The customer data platform attached to Bloomreach Composable Personalization Cloud provides an all-in-one solution for our business intelligence needs. Allowing up-to-date purchasing, behaviour, and engagement reporting from our email to website activity.
    • The ability to integrate with Meta and other paid ad formats allows for us to create a connected omnichannel experience for users, ensuring we are providing the right message, to the right person, at the right time, in the right place.
    Incentivized
    Read full review
    Dynamic Yield by Mastercard
    • Provide fantastic support, both in relation to strategy/best practice and troubleshooting.
    • An easy to use interface, as a user who is relatively new to Dynamic Yield I find that it is an intuitive platform to use.
    • The ability to segment and drill down on data allows for really specific insights which, whilst not necessarily being leveraged on a testing basis, can be super valuable from a greater marketing perspective.
    Incentivized
    Read full review
    Cons
    Bloomreach
    • Improve introduction to Bloomreach-specific terminology such as running aggregates. These are really powerful but can be difficult to understand
    • Introduce more options for report exporting - it would be good to be able to schedule reports to send to different email addresses
    Incentivized
    Read full review
    Dynamic Yield by Mastercard
    • Brand templates could need complex CSS/custom code.
    • We'd like to see a little "i" next to specific labels, which elaborates on what is meant. For example, when I hover over "Dynamic allocation," I get something like "An advanced form of A/B testing where the best-performing variations receive higher traffic."
    • Jargon (for example, for audience targeting) can be overwhelming for new users; therefore, clearer, user-friendly explanations are needed.
    Incentivized
    Read full review
    Likelihood to Renew
    Bloomreach
    We are extremely satisfied with Bloomreach. It is a central and indispensable pillar of our personalization and data-driven marketing strategy. The platform provides us with unparalleled scalability across 27 countries and guarantees high availability and stable performance, even when working with an enormous volume of data.The fact that the platform is intuitive and allows a wide range of our teams (from CRM to UX) to work effectively with personalization significantly reduces our dependence on IT support and accelerates campaign deployment.Given the robustness of the architecture and the positive results we are generating across channels, renewing the contract is a logical step to ensure our future organic growth.
    Incentivized
    Read full review
    Dynamic Yield by Mastercard
    implementation took a long time but also, DY has really proven that they are transforming and adapting their platform to be more user friendly and the right technology choice for their brand or company
    Incentivized
    Read full review
    Usability
    Bloomreach
    In my time working with Bloomreach Commerce Experience Cloud, I always liked to work with it. It is crucial that you get support from experts from the beginning to show you how to work with the vast amount of options and activities to choose from. The learning curve is also well-rounded because of its user-friendly interface and highly skilled customer support.
    Incentivized
    Read full review
    Dynamic Yield by Mastercard
    Setting up strategies, audiences, and experiences is simple and fast. It is incredibly easy to modify the appearance of your site and optimize every aspect with the Dynamic Yield Personalizations. However, while the data visualization on an experience level is easy to modify and analyze, exporting the data in meaningful ways is time consuming.
    Incentivized
    Read full review
    Reliability and Availability
    Bloomreach
    The platform is generally reliable - major outages are rare and most day-to-day campaign operations run without interruption. Where it dips: occasional slowdowns in the analytics dashboard during peak loads, and sometimes scenario executions get delayed without clear explanation. The real-time event processing is mostly solids. Overall uptime is strong - it is not something that keeps me up at night, but it is not flawless either.
    Incentivized
    Read full review
    Dynamic Yield by Mastercard
    No answers on this topic
    Performance
    Bloomreach
    Performance in Bloomreach Content is quite good but you need to be ready. Your implementation should follow all the good practices (avoid crazy patterns) and the environment setup should be the right one. With all that, Bloomreach's performance is quite solid. Our usage makes use of complex queries and most of them are really quick. Only when you need something really complex and you aggregate queries that should be separated you would get slower results (but then again, that is not a good practice for any platform).
    Incentivized
    Read full review
    Dynamic Yield by Mastercard
    No answers on this topic
    Support Rating
    Bloomreach
    The project team consistently delivers excellent collaboration and is always available whenever assistance is needed. Their responsiveness and commitment make working together smooth and efficient. Bloomreach support, which is included for free in the platform, can also be quite useful, especially for quick clarifications. However, the quality and speed of their responses can sometimes vary, depending on the issue.
    Incentivized
    Read full review
    Dynamic Yield by Mastercard
    Overall, the support is very good. If you are a partner (my case), they assign you a customer success manager, that helps a lot. Also, there is a technical person to provide support to the partners, again a great help.
    My only "complain" is that with some complex issues, the support may delay in providing you with a solution. Sometimes that can cause some tension with your client.
    Incentivized
    Read full review
    In-Person Training
    Bloomreach
    The Training was awesome
    Incentivized
    Read full review
    Dynamic Yield by Mastercard
    No answers on this topic
    Online Training
    Bloomreach
    very informative and patient
    Incentivized
    Read full review
    Dynamic Yield by Mastercard
    No answers on this topic
    Implementation Rating
    Bloomreach
    All the deployments were done on time
    Incentivized
    Read full review
    Dynamic Yield by Mastercard
    No answers on this topic
    Alternatives Considered
    Bloomreach
    Bloomreach is far superior than SFMC as that platform requires too much technical knowledge. Ometria is very good and I would say is quite similar to Bloomreach although I would say Ometria is a smaller company. Dotdigital is also very powerful but not more so than Bloomreach. This being said, Dotdigital and HubSpot does have telephone support which is amazing and something I would like to see from Bloomreach in future or at least shorter wait times for customer support live chat.
    Incentivized
    Read full review
    Dynamic Yield by Mastercard
    Dynamic Yield provides far more capability and ready-to-go templates for small-medium sized businesses, as well as decent API implementation for businesses who want to have a deeper integration. The ease of implementation and faster time-to-market is why we chose Dynamic Yield.
    Read full review
    Scalability
    Bloomreach
    there is an option of multiple projects per organisation, customers and assets can be copied across. Multiple sites can be managed in one project, different activities organized under initiatives. Splitting work into sensible units is therefore well possible. The billing is based on number of tracked and number of stored events, no package-based deals. It should therefore be well scalable from a small e-store to a large corporation.
    Incentivized
    Read full review
    Dynamic Yield by Mastercard
    No answers on this topic
    Return on Investment
    Bloomreach
    • Emails, banners, and weblayers brought us an increase in conversion and additional profit.
    • From a marketers perspective, it allows us to reach far and wide and see how well a campaign is doing in real-time.
    • Knowing the customer allows improved communication and personalize our recommendations.
    • Bloomreach Engagement has created revenue uplift with acquisition and conversion.
    • The most effective tool out there when ROI is in question.
    Read full review
    Dynamic Yield by Mastercard
    • Most tests have had a positive impact on either revenue or conversion rate - quite often in double digits.
    • Dynamic Yield has also helped us to stop some particular initiatives through direct interaction with the customer base via questionnaires or by a test proving negative quicker than rolling out a permanent feature.
    Incentivized
    Read full review
    ScreenShots

    Bloomreach Screenshots

    Screenshot of Funnels that simplify targeting.Screenshot of Retention-based insights about impact of changes in a product and the impact of major marketing campaigns.Screenshot of Web layers with A/B testing.Screenshot of The drag and drop campaign editor.Screenshot of The WYSIWYG Email editor & Fully customisable Email templates.Screenshot of The CRM with 360° customer behaviour history.

    Dynamic Yield Screenshots

    Screenshot of The Dynamic Yield Dashboard, which offers a high-level overview of personalization campaigns, site performance, audiences, product updates, and more. With customers building and managing dozens, sometimes even hundreds of concurrent campaigns, the Dynamic Yield dashboard provides a snapshot of key information and surfaces items for potential optimization from campaigns that require action.Screenshot of Dynamic Yield's customer segmentation engine, used to unify customer data across digital and offline touchpoints. Data can be onboarded from multiple sources to create one cohesive dataset from which to power experiences. Users can collect, store, categorize, and synchronize data from a CRM, ESP, DMP, APIs, or POS.Screenshot of The interface to create cross-touchpoint personalization campaigns and experiments at scale. Users can coordinate independent personalization experiences to deliver a cohesive, consistent customer journey from start-to-finish.Screenshot of Dynamic Yield's Predictive Targeting capabilities, which provides machine-learning optimization. Dynamic Yield’s Predictive Targeting engine will continuously analyze and identify opportunities to serve the most relevant content for each audience segment.