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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Custify

    Score9.7 out of 10
    Small Businesses (1-50 employees)
    Custify is a customer success platform designed for B2B SaaS businesses. It helps users better meet customers' needs, reduce churn and increase lifetime value. The user can see in-product usage insights as well as data from CRM, support, billing, and other systems in one place. Relevant customer success KPIs and client interactions are displayed in its dashboard. Custify also identifies clients that get stuck during onboarding, those whose trial is about to expire, and those whose usage has…N/A

    Pendo.io

    Score8.5 out of 10
    N/APendo.io is a product engagement platform with features for in-app analytics, surveys and feedback, and guidance.N/A

    PG Forsta HX Platform

    Score9.4 out of 10
    N/AThe PG Forsta HX platform, the technology and research solution formed from the Forsta solution based on the combined (through merger) technology of Dapresy, Confirmit, and FocusVision, and later by the acquisition of Press Ganey in 2022, is a customer experience management solution featuring both forms and text analysis to understand the Voice of the Customer.N/A
    Pricing
    CustifyPendo.ioPG Forsta HX Platform
    Editions & Modules
    No answers on this topic
    *Free
    Free
    Base
    Contact sales team
    Core
    Contact sales team
    Pulse
    Contact sales team
    Ultimate
    Contact sales team
    No answers on this topic
    Offerings
    Pricing Offerings
    CustifyPendo.ioPG Forsta HX Platform
    Free Trial
    NoYesNo
    Free/Freemium Version
    NoYesNo
    Premium Consulting/Integration Services
    YesYesNo
    Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    CustifyPendo.ioPG Forsta HX Platform
    Considered Multiple Products
    Custify
    No answer on this topic
    Pendo.io
    No answer on this topic
    Press Ganey
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    61 Answers
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    48 Answers
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    61 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    35 Answers
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    87%
    Implementation went as expected
    34 Answers
    No answers on this topic
    Features
    CustifyPendo.ioPG Forsta HX Platform
    Security
    Comparison of Security features of Custify and Pendo.io and PG Forsta HX Platform
    Feature
    Custify
    7.0
    11 Ratings
    19% below category average
    Pendo.io
    -
    Ratings
    PG Forsta HX Platform
    -
    Ratings
    Role-based user permissions7.011 Ratings00 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Custify and Pendo.io and PG Forsta HX Platform
    Feature
    Custify
    8.0
    11 Ratings
    8% below category average
    Pendo.io
    -
    Ratings
    PG Forsta HX Platform
    -
    Ratings
    API8.011 Ratings00 Ratings00 Ratings
    Integration with Salesforce.com8.01 Ratings00 Ratings00 Ratings
    Customer Data Extraction / Integration
    Comparison of Customer Data Extraction / Integration features of Custify and Pendo.io and PG Forsta HX Platform
    Feature
    Custify
    9.0
    11 Ratings
    3% above category average
    Pendo.io
    -
    Ratings
    PG Forsta HX Platform
    -
    Ratings
    Product usage9.011 Ratings00 Ratings00 Ratings
    Help desk / support tickets9.11 Ratings00 Ratings00 Ratings
    Customer Success Management
    Comparison of Customer Success Management features of Custify and Pendo.io and PG Forsta HX Platform
    Feature
    Custify
    8.3
    11 Ratings
    4% below category average
    Pendo.io
    -
    Ratings
    PG Forsta HX Platform
    -
    Ratings
    NPS surveys8.01 Ratings00 Ratings00 Ratings
    Sponsor tracking8.02 Ratings00 Ratings00 Ratings
    Customer profiles8.011 Ratings00 Ratings00 Ratings
    Automated workflow9.011 Ratings00 Ratings00 Ratings
    Internal collaboration7.011 Ratings00 Ratings00 Ratings
    Customer health scoring9.011 Ratings00 Ratings00 Ratings
    Customer segmentation9.011 Ratings00 Ratings00 Ratings
    CSM Reporting & Analytics
    Comparison of CSM Reporting & Analytics features of Custify and Pendo.io and PG Forsta HX Platform
    Feature
    Custify
    9.0
    11 Ratings
    7% above category average
    Pendo.io
    -
    Ratings
    PG Forsta HX Platform
    -
    Ratings
    Customer health trends9.011 Ratings00 Ratings00 Ratings
    Engagement analytics9.011 Ratings00 Ratings00 Ratings
    Dashboards9.03 Ratings00 Ratings00 Ratings
    Best Alternatives
    CustifyPendo.ioPG Forsta HX Platform
    Small Businesses
    ClientSuccess
    Score6 out of 10
    No answers on this topic
    MindTouch
    Score7 out of 10
    Medium-sized Companies
    ChurnZero
    Score7.9 out of 10
    Whatfix
    Score10 out of 10
    Sogolytics
    Score9 out of 10
    Enterprises
    Gainsight CS
    Score8.8 out of 10
    Whatfix
    Score10 out of 10
    Medallia
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    CustifyPendo.ioPG Forsta HX Platform
    Likelihood to Recommend
    9.0
    (11 ratings)
    8.5
    (130 ratings)
    9.0
    (25 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.2
    (6 ratings)
    9.0
    (19 ratings)
    Usability
    9.0
    (2 ratings)
    7.6
    (43 ratings)
    7.1
    (5 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (1 ratings)
    -
    (0 ratings)
    Performance
    -
    (0 ratings)
    9.1
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (2 ratings)
    8.2
    (5 ratings)
    8.0
    (3 ratings)
    Online Training
    -
    (0 ratings)
    9.1
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.1
    (2 ratings)
    9.0
    (2 ratings)
    Configurability
    -
    (0 ratings)
    7.3
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    -
    (0 ratings)
    9.1
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    CustifyPendo.ioPG Forsta HX Platform
    Likelihood to Recommend
    Custify
    Two big use cases where it's very well suited: onboarding of our clients and churn prevention. It just saves me so much time and helps me recommend more strategic suggestions. At the end of the day I can see my productivity being a lot higher than before having Custify.
    Read full review
    Pendo.io
    Pendo.io is useful in generating great dashboards that present user analytics in the best possible view that could be used for analysis & derive key insights on what could be done if there's a feature that's not being recognized by end users or if there are any pain points where users are struggling more around a workflow which is technically not that difficult. Pendo.io also can be used to create impactful guides where intercatoin of a user with the Guide can be created in less steps & have relevant information about that workflow that the user is completing. Pendo.io's resource center can act as a one stop hub to present any sidewide updates which could be information of Prod releases, New KB Articles, Register to any event, & much more. Segments can be created in as many variation as one can. In fact, Segments are the ruling property or feature that works so handy, which reduces a lot of iterative work.
    Incentivized
    Read full review
    Press Ganey
    They have done a good job at helping us maintain the integrity of the project while transitioning to a completely new platform. Our Voice of the Customer program happens to consist of multiple surveys within one "master" so I guess logistically it could be considered complex
    Incentivized
    Read full review
    Pros
    Custify
    • 360 degree view of anything that has to do with a single account, including health score history across many elements, all the lifecycles of that account, different usage and adoption trends on multiple users in the same account, and more.
    • Getting multiple health scores and trends on one screen.
    Read full review
    Pendo.io
    • NPS Surveys
    • Feature usage insights
    • Identifying user behaviors using Replay feature
    • Clearly segmenting users in a way we want it to be
    • Identifying time spent on a feature/product to better understand what customers actually use
    • Documentation, in-app guides and help section
    Incentivized
    Read full review
    Press Ganey
    • Confirmit has a fairly shallow learning curve allowing someone with no experience to be able to create a simple survey with not much time invested in training.
    • Confirmit also has the flexibility to be used in very advanced ways. Whether modifying the display/page content's layout or modifying input types with jQuery, it is incredibly adaptable.
    • Confirmit (with v. 18) now collects data in a true SQL database which is far more robust and easy to administrate than some other methods of data storage.
    Incentivized
    Read full review
    Cons
    Custify
    • There was a problem integrating our CRM at first, and to be honest, I almost switched to another product because it's a big deal for us, but they got it worked out significantly faster than any of us guessed it would take, so we stayed, and I'm glad it worked out.
    • The main data point still missing is global revenue. I reached out and they said it's in the works. The software is making us money, so we're staying and hope this works out as fast as the CRM issue.
    Read full review
    Pendo.io
    • Dashboard is sometimes very slow to load
    • Preview is problematic if the Pendo.io user doesn't have access to the target environment or application where the guide is going to display
    • It would be ideal to have a gallery of thumbnail images of previously used guides to select from, either to pull a screen capture or to use as a template. It's cumbersome to go to the guides, find the one you want, click on Preview, etc.
    Incentivized
    Read full review
    Press Ganey
    • Ensure correct data collection. This is Confirmit's main goal, and which sometimes fails to succeed.
    • Integrated data back-up service. It would be great if we could look at the data from a couple days previous.
    • Interactive layout creator. Current layout creator is really "squared" as we say, it needs more flexibility with all the incoming technologies such as HTML5 and CSS3.
    Read full review
    Likelihood to Renew
    Custify
    No answers on this topic
    Pendo.io
    We have had an excellent experience with Pendo. When we've had questions or concerns, Pendo is very quick to respond and communicate with us. We have experienced top-notch customer support and customer engagement. We have actually modeled some of our implementation and product processes after Pendo's examples.
    Read full review
    Press Ganey
    From my point of view Confirmit has been a key tool in our organization. Without it we can't deliver what we do at this moment. Confirmit has proved that is a reliable, stable and easy to use tool. The few issues we found (as far as I know) were sent to Confirmit support team and fix them. Patching the product has been done faster and without large downtime of the product
    Read full review
    Usability
    Custify
    I like custify because it does exactly what you think it would. It's reliable and delivers quality organization and analytics for our usage. It's only downfall is it's lack of specific analytics and combination with sales tools that make customer transferring easy. Overall highly recommend using custify and are in a smaller business.
    Incentivized
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    Pendo.io
    It is intuitive for core tasks like tracking feature usage, building Guides, and viewing dashboards. The interface is clean and well structured, making it easy for product managers and operational teams to get value quickly without heavy technical support. However, there is a noticeable learning curve when setting up advanced custom events, reports, or integrations, which can take some time and internal knowledge-sharing to master.
    Incentivized
    Read full review
    Press Ganey
    Confirmit is a very technical tool, it takes time for someone to get used to the interface, even when it could definitely be more intuitive or user friendly, this is part of Confirmit's strenghts that makes it one of the most robust data collection technologies out there.
    Read full review
    Reliability and Availability
    Custify
    No answers on this topic
    Pendo.io
    Every time I have logged into Pendo, the service has been available for me to use. The page has never been down when I am trying to get info from there.
    Incentivized
    Read full review
    Press Ganey
    No answers on this topic
    Performance
    Custify
    No answers on this topic
    Pendo.io
    Everything loads fairly quickly and it's not slow. I don't use an integration, I log in straight in the webpage.
    Incentivized
    Read full review
    Press Ganey
    No answers on this topic
    Support Rating
    Custify
    Philipp has been there for us throughout the process. Very nice guy and a great help. He guided us in setting KPIs, goals, healthscores. Really gave us a lot more than we wanted. We also had some custom integrations and even though they did not support them, their team released a patch for our CRM so we could integrate it
    Read full review
    Pendo.io
    They've been great anytime that we have needed help with something. They also have some really great help articles. We're able to figure most things out through their articles, but when we've had to call in they've been very helpful and we haven't had any problems. I'd highly recommend working with them.
    Incentivized
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    Press Ganey
    The support team is responsive and I can tell that they are actually trying to help get to the heart of the issues before making us try every possible solution available. They ask the right questions and test things before coming back to us with proposals. I like the support team at Confirmit.
    Incentivized
    Read full review
    Online Training
    Custify
    No answers on this topic
    Pendo.io
    The training schedule was well thought out and tailored to meet our needs. Chantelle stayed with us through the whole implementation and made sure that we were good to go.
    Read full review
    Press Ganey
    No answers on this topic
    Implementation Rating
    Custify
    No answers on this topic
    Pendo.io
    Use Segment to install and cut developers out of the work cycle!
    Incentivized
    Read full review
    Press Ganey
    Should let the professionals handle implementation, don't have only the operations team at your company do it.
    Incentivized
    Read full review
    Alternatives Considered
    Custify
    This software makes it easy to analyze your data and optimize your onboarding - maybe the easiest I've seen, but you've got to be willing to dig into its features and setting. And of course without their Concierge Onboarding this is not so easy.
    Read full review
    Pendo.io
    I have just very superficial experience with Google Analytics but I do believe that Pendo.io is a much much better tool in pretty much all aspects of it. It has a ton more features and capabilities and even for the capabilities where there is overlap, Pendo seems to come out ahead easily. There are aspects that Pendo could improve for sure such as what metadata it captures from the users; an example of this is screen resolution which Google Analytics captures but Pendo does not.
    Incentivized
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    Press Ganey
    Forsta has a strong product functionality and performance. Integration capabilities are fantastic and it has strong customer focus. Pre-existing relationships also helped in cracking this deal. People at Forsta are helpful and customer centric. Although cost is not highly competitive but it comes close to value for money. Competitors have quite a few functionalities but there are additional charges levied for them.
    Incentivized
    Read full review
    Scalability
    Custify
    No answers on this topic
    Pendo.io
    The system is pretty flexible and scalable, I have used it in different browsers and devices without issues.
    Incentivized
    Read full review
    Press Ganey
    No answers on this topic
    Return on Investment
    Custify
    • Free to paid conversions have gone up, and we see more customers choosing premium options than before, since we're using the automatic workflows to make sure the trial is a lot more focused on helping them see results before they pay a single dollar.
    Read full review
    Pendo.io
    • Reducing development time with in-app guides and resource center, with product management being able to agilely create guides in real time, this could be as much as 1 full time developer in savings.
    • Reducing business time scoping "rock fetches" than are proven to be invaluable based on analytics, each time 1 single piece of analtical data saves around ~20 hours across multiple resources.
    • Increasing user satisfaction with in-app guides and resource center
    • Increasing usage of key features through targetted messaging, those key features either drive costs ou of our business or add value to customers business.
    Incentivized
    Read full review
    Press Ganey
    • I love Confirmit, the only negative is that my experience using any other program is always terrible in comparison.
    • I had Confirmit rep come into the office and was disapointed that they didn't have much informaton on how to use it as a researcher in marking research, perhaps employing more internal marketing researchers would help that.
    Incentivized
    Read full review
    ScreenShots

    Custify Screenshots

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