D&B Hoovers delivers sales intelligence data for millions of companies globally.
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ZoomInfo Sales
Score 8.2 out of 10
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ZoomInfo Sales is a modern go-to-market platform for B2B companies. ZoomInfo Sales helps find buyers based on an Ideal Customer Profiles (ICP), advanced company attributes, and accurate contact information in B2B. It is used to identify the next customer using data-driven insights and buying signals that reveal companies that are ready to buy.
1. Value for Money 2. Data accuracy 3. High ROI 4. Easy to use 5. Excellent customer support.
In my present company I use both D&B Hoovers and ZoomInfo Sales OS. D&B is more robust, detailed and exhaustive than ZoomInfo. However, Zoominfo's upload list option is easier and …
D&B Hoovers is more cost effective, and acts as a comprehensive data source, which is specially beneficial to teams like sales, where research and prospecting and lead gen is key
D&B is good at company info and data structure, all records have data (sic codes, industries, sales rev). Some of this data is correct some is not. For example, Sales Revenue for private companies can be extremely off and sometimes not updated for years. Also, Number of …
Zoominfo has much more rich data, longer lists of persons, and more accurate descriptions and estimation of business sizes, both in terms of revenue and personnel. However they are very focused on United States, so their coverage of other parts of the world is really limited. …
For company data, D&B wins hands down. Contact and lead information is a toss-up. The information provided was usually a match to both, and I wouldn't say one was better than the other by a wide margin. It really depends on who you are researching. Both did not do well with …
we have both platforms and I use them interchangeably. D&B Hoovers is great because I can export more contacts. Zoom info is a bit more strategic with the use of filters like "with intent" and also has a better company overview page. Both are good platforms that can be used …
I feel like the D&B Hoovers company profile information is more accurate, whereas ZoomInfo has somewhat inflated numbers for annual revenues or employee headcount. When I compared the two companies a few years ago, the D&B Hoovers platform subscription was a bit higher annually …
They are very good for targeting, however they don't provide sufficient account on the company if i were to plan a new client acquisition strategy. LI Sales Nav is also good, I like they way you can navigate a leads connections and include relevant ones from them, contact …
The company information provided by D & B hoovers is extremely in-depth and in detail, the accuracy of the information provided gives a very good idea about the prospective company and helps in making cohorts and evaluation fit. As compared to other companies D & B hoovers is …
While there are several softwares that offer similar options, Hoovers does stand above the others as one of the most accurate softwares I have used. They seem to put a lot of work into keeping their information up to date and accurate. It definitely makes the life of a …
D&B Hoovers is the industry standard. To even apply for government contracts obtaining a DUNS number is required. With D&B's far reach with other products like credit, they have a very large database. Add that to the relationships they have with other service providers and it …
D&B Hoovers and ZoomInfo are two of the products that our company uses for company information. I think that D&B Hoovers has better information on the company as a whole in terms of business description, revenue, hierarchy, etc. However, sometimes ZoomInfo's contact information …
Neither of these options is nearly as robust as D&B Hoovers in terms of the sheer amount of business data they offer when searching and generating lists. However, Crunchbase offers the option to reach out directly to prospects through its platform, which is quite valuable, and …
As our company is just recently trying out ZoomInfo, my understanding of the comparison is abridged; however, I believe ZoomInfo does its homework and truly keeps ahead of the most current updates in the company. In my opinion, it's clear that there is a larger team devoted to Z…
I find [D&B] Hoovers to be the best of the 3 when I need to research large companies with complicated hierarchies. ZoomInfo is less useful for hierarchies, company structures, locations, etc., especially for companies with foreign sites. InsideView is almost as accurate and …
We use InsideView, ZoomInfo, and D&B Hoovers. All of them collect different data sources, and therefore provide different numbers when looking at revenue, employee count, and other account data.
D&B Hoovers was originally used, but ZoomInfo is the king of platforms for customer …
It's just more granular. It's good for very specific company data that other platforms don't have that level of specificity. To that end, I think they're very good at what they do compared to other tools like ZoomInfo.
Compared to ZoomInfo though, you kind of want to see D&B to …
It is cheaper than DiscoverOrg which is great, but we feel like ZoomInfo is a better choice for our company. Winmo has less companies and contacts, but has more custom research and allows us to personalize messages for Account Based Marketing purposes.
We compared ZoomInfo to Hoovers and ultimately went with Hoovers due to the "deal" that our rep worked out in order to get the sale. In hindsight, we spent more time and effort having to identify and cleanse incorrect data than we saved by not going with ZoomInfo who politely …
ZoomInfo Sales has all the info in one place. No longer do you need to check 5 tools to verify info! Its all available in ZoomInfo Sales so it simplifies my day to day.
ZoomInfo SalesOS has a lot more features than Cognism. The US data may be better for US in ZoomInfo SalesOS; but it's hard to say as we use ZoomInfo SalesOS for our AMER based users and Cognism for EMEIA
Well, only seriously considered Cognism. It was a close evaluation, and price played a role, but more than anything was the Intent data. The website functionality was also a big plus for us, but the data quality in the US was comparable. International data was not superior to Co…
ZoomInfo is D&B Hoovers + Mailchimp on steroids and with a much better UI. The data is always up to date and the filters available to the end user are much more rich. Campaign tracking data is much easier to dissect and the templates for email campaigns are more relevant.
Zoominfo is easier and more seamless to use than Hoovers. Time is money. Anywhere you can save time translates into better profitability for an organization!
We chose ZoomInfo because they have a better reputation for having the accurate data and it was highly recommended by our peers. The insights they deliver are very valuable for us to understand which accounts are engaging.
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Account Manager
Chose ZoomInfo Sales
these old outdated products took way too long without the results. I had many times where I had wasted time with contact and only after reaching them did I find out they were the wrong contact all along. This was very frustrating and not a good use of time or resources.
We live in the IT/Telephony space and 6Sense seems to be a bit stronger in their grasp of the Tech stack target companies are using, although their contact data seems a bit less accurate. Lead Forensics has always been a solid "C" to me, not really bad, not really good. …
I find ZoomInfo to be highly accurate with regard to revenue, employee numbers, and hierarchy data. I also like the Scoops feature. I use three databases for company data and refer to all of them several times a day to research customers and prospect companies. I find ZoomInfo …
ZoomInfo stacks up against D&B Hoovers because it is easier to use. The filtering is also better in ZoomInfo and the most important thing which our team appreciates is that the quality of leads being generated here in ZoomInfo is superb and of great quality. It gives us mostly …
We've found that this platform outperforms all others. We've used, evaluated, or otherwise decided to pass on numerous other platforms. All of which seemingly came up short of what ZoomInfo has to offer. The drilldown ability on numerous points has proved invaluable as we …
ZoomInfo has more updated and current data to use. The bounce rate significantly decreased once we moved over to ZoomInfo. The overall quality and depth of data seemed to be a step above the other products.
I like the ability to search and upload in ZoomInfo more than in Hoovers. I have found the ZoomInfo date more accurate than Hoovers. As far as company-specific information I think Hoovers has an advantage in that sense. But if you are searching for contacts ZoomInfo is heads …
We use ZoomInfo because of its ease of use. While D&B provides useful info, ZoomInfo still seems preferred. We also use LinkedIn as a means to cross reference.
ZoomInfo is the best solution when seeking out contact information for a large number of accounts and leads. The user interface is also the best in that they lay out the organizational structure in a way that makes sense for our prospecting needs. Furthermore, the contact …
ZoomInfo is much more comprehensive and easier to use than D&B Hoovers. When I used D&B Hoover's in a previous role, I was constantly dealing with outdated data, which made my role very difficult. The D&B Hoovers setup is similar to that of ZoomInfo, but it is a bit harder to …
The depth of the data vs. Hoovers is similar, but the accuracy seems to be better with ZoomInfo. The biggest win for me with ZoomInfo is access to Scoops.
I may sound like a broken record, but I would definitely rank ZoomInfo as one the best, if not the best, services offered for sales prospecting and marketing. There are definitely other great similar services and most definitely more affordable options, but the combination of …
It is well suited for pulling company lists. For example, if you need to pull a list of the top Automotive manufacturing companies. It is less appropriate if you need lists that are super detailed, as there are only so many filters available. I would suggest D&B Hoovers makes a more 'advanced' function.
I have found it to work best combined with LinkedIn Sales Nav. I use the filters on the sales navigation search to find people I wish to target, then use the sidebar to export individuals with the correct information into our CRM quickly. That is my bread-and-butter play as a BDR; I'm in there every day. It is also helpful to quickly check a company's revenue and employee count.
I use the visitor intelligence and it will tell me what office from a company has visited our site. I'll, in turn, go through D&B Hoovers to find the relevant contacts that we would benefit from speaking with at that company. I will call or email them, and it's just in a few months we've been using visitor intelligence has led to several ongoing conversations of companies who will become clients and it's an annual calculation to due. It's an ongoing relationship.
Zoominfo provides us scoops regarding any new upcoming project or pain points (difficulties) facing by certain companies which helps a lot in our business to contact such companies.
Zoominfo gives us the exaction info such as email address, Direct or Cell phone number of particular contact which we want and we don't get anywhere except zoominfo
Zoominfo has huge database. Intent is one of the favorite section where we get the exact info about the companies/industries which we want
Zoominfo Connects with Hubspot which is another benefit for us to add any specific contact directly to our HubSpot app.
For initial users, the system can be a little overwhelming. A ZoomInfor SalesOS Basics guide could be beneficial to keep new users from feeling lost amongst all the options.
Clearer instructions on how to set targeted search parameters for inbound information would be beneficial.
We have been D&B Hoovers customers for a long time. We know the good and bad, and we have learned to utilize D&B Hoovers for the good and unfortunately we have to look at other data sources to compensate for the areas where they are bad. If D&B Hoovers can get better in these other areas as mentioned in other places in the review, they could get a larger dollar spend from my company
I'm not the contact. But I see it is where things are moving and if you don't have the information ZoomInfo gathers and continues to be more honed in on our customer or prospective customers, we will lose any advantages we once had and will be left behind.
Whenever I had to use D&B hoovers, I never had a hard time with getting what I need. Additionally, when I show the tool to others, they tend to understand the platform quite quickly. The tool itself is very good and straightforward when I use it to help me put analyses together.
Overall super simple to use. You do not need any training to use it, just a couple of minutes as it is very intuitive. I love using it because it has everything in one place except cadence. The filters on accounts and prospects is very easy to use as well.
The platform is generally reliable and accessible when needed, with minimal application errors or unplanned outages. There may be occasional maintenance or minor disruptions, but these are usually communicated in advance and handled efficiently. Overall, it offers a high level of availability, ensuring that you can count on it for your daily operations.
While the platform generally functions well, with pages loading in a reasonable time and reports completing within a satisfactory timeframe, there is room for improvement. Performance can sometimes lag with more complex queries or during peak usage times. Additionally, when integrated with other software or systems, there can be occasional slowdowns. Overall, while it performs adequately, optimizing speed and integration efficiency could enhance the user experience.
I think it could be better, easier and faster. Whenever I chat with someone it takes so long to get to an actual agent, and then when I finally get to one, they oftentimes don't have the answers for me or do not understand what I am asking, which is very frustrating.
The training sessions were well-structured and covered the key functionalities of the platform, making it easy to get up to speed. The trainers were knowledgeable and responsive to questions, which added value to the learning experience. However, a bit more in-depth coverage of advanced features and use cases would have made the training even more beneficial.
for our use case, the implementation was minimal and we did not need a lot of help. The D&B Hoovers platform is pretty intuitive and our account manager was ready for any questions that came up when we use the D&B Hoovers platform
There would have nice while providing a great platform to use, to have an in person class to show how it would best serve us and to navigate. Nothing was provided to myself outside of having a sign on and the preloaded steps to get through basic processes
Finance Analytics provides a more thorough company credit report and is more in-depth than Hoovers. However, I use Hoovers for instances where I do not need that information because it allows unlimited queries, whereas you pay for a limited number of reports from Finance Analytics. Hoovers provides a better link between corporate family trees and finance analytics.
There’s a few not listed. All in all, ZoomInfo Sales is an essential tool if you’re hunting hard and often. The AI functionality is superior to anything else I’ve used. However, if you’re a come and go, now and then prospector you can get by with other search engines that are “static” or seeming to be lacking in current data. LI Sales Nav is great, but you’re not going to get ahold of normal mid level people on there, and contact details are protected. The biggest competitive benefit here is you get everything you could possibly want to know, I’m not aware of any other product that can hang.
The pricing model is generally clear and competitive, but there could be more flexibility in terms of unit pricing or billing frequency to better accommodate varying needs. While the contract terms are straightforward, exploring more options or customizable plans might enhance the overall value.
D&B Hoovers is quite effective at adapting to the needs of different departments and locations, allowing for flexible deployment and integration across various parts of an organization. While it scales well and supports a broad range of users and functions, there might be some limitations depending on the size and complexity of the organization’s requirements. Overall, it provides a robust solution that can grow with your needs.4o mini
D&B Hoovers allows me to make the most of my time when searching for companies within specific industries. Once I find a company and examine their profile, I can then generate a list of employees in the purchasing and engineering departments. The profiles for each listed employee contain cell phone, Email address and LinkedIn profile. This information helps me to bypass the companies front desk and get directly to the people I need to speak with.
By knowing the specific job title for the people that I am contacting and then being able to click on their LinkedIn link to learn a little about them before I make the call, I come across as a sales professional instead of an impersonal cold-caller.
In cases where I do need to go through a front desk receptionist whose primary mission is to screen out sales people, I find that three out of four times the receptionist will connect me to the specific employee because I know their name, department, and job title. The Intel provided by D&B Hoovers makes it possible for me to get to the people I need to speak with.
