Heap vs. Salesforce Agentforce Sales

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Heap
Score 8.2 out of 10
Mid-Size Companies (51-1,000 employees)
Heap is a web analytics platform captures every user interaction on web iOS with no extra code. The tool allows you to track events and set up funnels to understand user flow and dropoff. It also provides visualization tools to track trends over time.
$0
per month
Agentforce Sales
Score 8.8 out of 10
N/A
Salesforce' Agentforce Sales (formerly Salesforce Sales Cloud) is the company's flagship CRM platform. The AI CRM for Sales features data built right in.
$25
per month
Pricing
HeapSalesforce Agentforce Sales
Editions & Modules
Free
$0
Up to 10k sessions/month
Growth
Starting at $3,600 annually
Up to 300k sessions/year
Pro
Contact Heap Sales
Custom sessions per month and unlimited projects
Premier
Contact Heap Sales
Custom sessions per month
Starter
$25.00
per month per user
Professional
$80.00
per month per user
Enterprise
$165.00
per month per user
Unlimited
$330.00
per month per user
Agentforce 1 Sales
$550
per month per user
Offerings
Pricing Offerings
HeapAgentforce Sales
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalOptional
Additional DetailsHeap pricing is based on session volume. A session is a period of activity from a single user on your app or website. It can include many pageviews or events.
More Pricing Information
Community Pulse
HeapSalesforce Agentforce Sales
Considered Both Products
Heap
Chose Heap
For me, Heap is much simpler to utilize. I've previously used Google and Adobe Analytics but switched to Heap because it provide better features and is easy to integrate. Without a specialist's assistance, I am able to construct dashboards and am convinced that they are useable …
Chose Heap
Other applications help to achive the requirements using the current data, but Heap has two driven model one is dependent on past data which is also known as predictive framework and also one dependent upon fly which is adaptive framework. And integration is other tools is …
Chose Heap
Mix panel did not have automated event tracking so a developer would need to manually add every single event which was not functional. Outside of that, many core features were the same although mix panel did allow for custom reporting and querying. Mix panel felt much more …
Chose Heap
Heap is analytics ready and already gathering insights. You don't need to know which metrics to track then wait for data to be collected. You just choose to report on them and the data is already available.
Chose Heap
I much prefer Salesforce reporting to Heap. It's stronger, more robust, and provides a more holistic view of the users' interactions with our application/ website. The implementation of Google Tags and integration into Salesforce tracking also really helped with this. Crazy Egg
Chose Heap
We only have the free version of Google Analytics so if we were to tag even a fraction of the areas we have tagged with Heap, we would go over our monthly volume of hits.
Chose Heap
I haven't used any other products like Heap.
Agentforce Sales

No answer on this topic

Features
HeapSalesforce Agentforce Sales
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Heap
-
Ratings
Salesforce Agentforce Sales
8.2
270 Ratings
4% above category average
Customer data management / contact management00 Ratings8.7270 Ratings
Workflow management00 Ratings8.5259 Ratings
Territory management00 Ratings7.6212 Ratings
Opportunity management00 Ratings9.0260 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings7.8245 Ratings
Contract management00 Ratings8.0216 Ratings
Quote & order management00 Ratings7.6199 Ratings
Interaction tracking00 Ratings8.9230 Ratings
Channel / partner relationship management00 Ratings8.0191 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Heap
-
Ratings
Salesforce Agentforce Sales
7.8
105 Ratings
1% above category average
Case management00 Ratings8.3103 Ratings
Call center management00 Ratings7.783 Ratings
Help desk management00 Ratings7.387 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Heap
-
Ratings
Salesforce Agentforce Sales
8.0
245 Ratings
3% above category average
Lead management00 Ratings8.0240 Ratings
Email marketing00 Ratings8.0207 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Heap
-
Ratings
Salesforce Agentforce Sales
8.1
249 Ratings
5% above category average
Task management00 Ratings8.4237 Ratings
Billing and invoicing management00 Ratings7.279 Ratings
Reporting00 Ratings8.7202 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Heap
-
Ratings
Salesforce Agentforce Sales
8.3
261 Ratings
7% above category average
Forecasting00 Ratings7.9229 Ratings
Pipeline visualization00 Ratings8.4248 Ratings
Customizable reports00 Ratings8.7258 Ratings
Customization
Comparison of Customization features of Product A and Product B
Heap
-
Ratings
Salesforce Agentforce Sales
8.5
253 Ratings
10% above category average
Custom fields00 Ratings9.0250 Ratings
Custom objects00 Ratings8.7240 Ratings
Scripting environment00 Ratings7.8177 Ratings
API for custom integration00 Ratings8.5210 Ratings
Security
Comparison of Security features of Product A and Product B
Heap
-
Ratings
Salesforce Agentforce Sales
9.0
284 Ratings
7% above category average
Single sign-on capability00 Ratings9.0222 Ratings
Role-based user permissions00 Ratings8.9256 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Heap
-
Ratings
Salesforce Agentforce Sales
7.9
161 Ratings
5% above category average
Social data00 Ratings8.1159 Ratings
Social engagement00 Ratings7.6157 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Heap
-
Ratings
Salesforce Agentforce Sales
8.0
218 Ratings
6% above category average
Marketing automation00 Ratings8.0214 Ratings
Compensation management00 Ratings7.9147 Ratings
Platform
Comparison of Platform features of Product A and Product B
Heap
-
Ratings
Salesforce Agentforce Sales
8.2
233 Ratings
7% above category average
Mobile access00 Ratings8.2233 Ratings
User Ratings
HeapSalesforce Agentforce Sales
Likelihood to Recommend
8.5
(233 ratings)
8.8
(472 ratings)
Likelihood to Renew
9.3
(9 ratings)
9.1
(62 ratings)
Usability
9.0
(65 ratings)
8.4
(167 ratings)
Availability
9.1
(2 ratings)
9.0
(29 ratings)
Performance
8.4
(61 ratings)
8.0
(20 ratings)
Support Rating
9.0
(8 ratings)
9.0
(98 ratings)
In-Person Training
-
(0 ratings)
8.0
(12 ratings)
Online Training
-
(0 ratings)
9.1
(15 ratings)
Implementation Rating
9.0
(3 ratings)
9.0
(19 ratings)
Configurability
9.1
(1 ratings)
9.0
(4 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
8.8
(9 ratings)
Ease of integration
9.1
(1 ratings)
9.0
(2 ratings)
Product Scalability
7.3
(2 ratings)
8.9
(86 ratings)
Professional Services
-
(0 ratings)
9.3
(8 ratings)
Vendor post-sale
8.2
(1 ratings)
8.0
(1 ratings)
Vendor pre-sale
8.2
(1 ratings)
8.0
(1 ratings)
User Testimonials
HeapSalesforce Agentforce Sales
Likelihood to Recommend
Heap
Scenarios when Heap was well suited: It is when a user claims that he encountered a bug without giving us the details of the error message. Scenarios where it is less appropriate: Its when we try to capture user interaction in our mobile app
Read full review
Salesforce
Obviously, for any business, there are two main areas to focus on — the sales path and the service path. Sales Cloud wouldn’t be suited for a company that’s primarily into support services. For those kinds of companies, Salesforce has a different product — Service Cloud. So, for anyone in the support or service space, Sales Cloud isn’t the right fit.
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Pros
Heap
  • Realtime interactions which are captured automatically is a unique feature which no other product offers.
  • Low code implementation is a big plus for marketing teams, as there is less dependency on engineering
  • Detailed customer behaviours can be studied with captured replay sessions
  • Due to all the above points - it helped to improve customer experience
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Salesforce
  • The customizations - We have an organization that operates differently from most companies, so we’ve had to implement quite a few customizations — and Salesforce allows us to do that quite quickly. Most of the time, delays come from dependencies on other internal parties rather than the system itself.
  • From my perspective as a consultant, one of the biggest advantages is that everything is in Salesforce — all the details, all in one place. The ability to customize it easily is a big plus; there’s really a lot you can do with it.
Read full review
Cons
Heap
  • I think Heap can improve its onboarding; I would love to see some info that is helpful for someone who isn't in Heap every single day.
  • Sharing dashboards can be tricky, it feels like a huge learning curve that I already have forgotten how to do.
Read full review
Salesforce
  • We still need to include the production part. We started using Salesforce to sell the seeds — our inventory is in SAP — and from there we handle sales and track the process of planting, harvesting, selling, and then collecting payments. But we don’t yet manage the earlier production processes, like production planning. We handle allocation, but not full production planning, and that’s an area where we still have room for improvement.
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Likelihood to Renew
Heap
It's a great platform. I'm glad that one of our product managers introduced it because it has allowed us to create all kinds of new functionality. We're not only able to create a better product experience from our communications because of Heap, but we're also able to generate all kinds of helpful analysis.
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Salesforce
There are days when I wish we hadn't switched, but I know that if we put in the time, we will get to where we want to be with the software and that it has many more capabilities than anything else we looked at. However, the amount of time and onboarding we need to do is also far greater than we realized/were told when we originally bought the product. They told us we should hire onboarding support, but at the end, after we had already reached our budget maximum for this, so it's been slower than we had hoped.
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Usability
Heap
On a scale from 1-10, I find Heap to be incredibly user-friendly and easy to use. I enjoyed the training videos available and was quickly able to pick up how to create events and reports to track user interactions on our product. I would recommend Heap for its usability first and foremost.
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Salesforce
Because I think it could be easier. We have different standards today since we’re used to interacting with consumer apps like Starbucks, where all you do is scan your card. Then, when you use Sales Cloud, there are still a lot of manual inputs. So my mission with AI is really about figuring out how to make that easier.
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Reliability and Availability
Heap
I've never run into any issues with Heap's availability, Heap is always there when I need it. I haven't run into any issues like application errors or unplanned outages during my 2+ years of using Heap. Each and every time I log in to Heap I have a completely functional experience
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Salesforce
Salesforce is always available securely from any internet-capable device anywhere in the world, UNLESS you choose to set security measures so that ONLY trusted IP ranges may access the system at certain times of the day. It's all about choice and flexibility with Salesforce products.
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Performance
Heap
Heap doesn't affect page load times considerably nor has a large impact [on] our overall score, as far as page loading times inside of the tool its pretty reliable to retrieve data as much as "instant" that it can be the delay seems to be on data getting tracked into the servers to be read but it's not significant.
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Salesforce
Salesforce performance in general is excellent. "The cloud infrastructure beneath Force.com has been fine-tuned over the past 10 years. It powers nearly 100,000+ businesses running more than 185,000 applications that 3 million users count on every day."
Points per Salesforce -
1) Multitenant kernel - With a multitenant platform, each business that uses the app doesn’t have its own copy. Instead, all businesses share a single copy and then customize it for their specific needs.
2) ISO 27001 certified security - You can’t compromise when it comes to enterprise-level security. Force.com is road-tested and trusted by nearly 100,000+ companies, including many of the world’s most security-conscious organizations, such as banks and health care providers.
3) Proven reliability - All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years.
4) Proven, real-time scalability - Force.com is used by many of the world's largest enterprises, including Cisco, Japan Post Network, and Symantec. Applications can automatically scale from a few users to millions of page views, as needed.
5) Real-time query optimizer - You need fast access to your data. The Force.com query optimizer delivers under 300ms response time, at a massive scale.
6) Real-time transparent system status - You can always see real-time system performance, availability, and security information at trust.salesforce.com.
7) Real-time upgrades - Unlike traditional software platforms, our upgrades never break your customizations, code, or integrations. We upgrade the platform for you 3 to 4 times each year. As a result, you’re always on the latest version, with access to the latest features, performance, and security enhancements.
8) Real-time sandbox environments - With a single click, you can create copies of your applications, configuration, and data in separate environments for development, testing, and training.
9) Three global production data centers and disaster recovery - Force.com runs on three geographically dispersed, mirrored data centers with built-in replication, disaster recovery, a redundant network backbone, and no single points of failure
Read full review
Support Rating
Heap
Heap support has allowed us to troubleshoot and test a lot of different items. Their support team is always helpful and friendly, even when we come to them with the most complicated questions. I think this greatly improves the value proposition of the product because their support team is knowledgable and friendly.
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Salesforce
The overall support has been good. More and more features are being released quite frequently. Very small features are also making big difference in how the tool can be adapted and used better. If there is anything we need or are stuck, the support team sets up a call and helps in resolving the issue/provides workarounds.
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In-Person Training
Heap
No answers on this topic
Salesforce
I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.

I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
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Online Training
Heap
No answers on this topic
Salesforce
I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.

We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
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Implementation Rating
Heap
The implementation was smooth and easy. The Heap team helped us with implementation and it went great! Within a few weeks, we were fully up and running and utilizing the platform to its full capability. This is an additional thing that has made this platform so great and we couldn't recommend it enough.
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Salesforce
Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
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Alternatives Considered
Heap
Heap offers a ton of functionality on a single platform.It also has an smart data science layer to offers suggestions for next steps in the analysis, allowing us to explore alternative paths we may not think to take. The low-code option for updating data is appealing, and there is a lot of automation with minimal engineering effort.
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Salesforce
So I've evaluated, implemented Microsoft Dynamics in the past. I've used Oracle CRM solutions. I've used Daylight, which is a very niche CRM system the last couple of years. And I've evaluated a variety from Legacy Microsoft Ones to Zoho and Sugar when making implementation decisions at other companies. But usually I've gone with Salesforce. I'd say it's better than most. The only one that I generally prefer, and last time I chose an implementation from scratch, I did Microsoft Dynamics. And the reason is for small mid-size organization, Microsoft Dynamics, if you already have Microsoft Office products, it's much better integrated to all of the Excel, Word, OneNote, Outlook email than what you get from Salesforce. And so that's the only one that if someone's a Microsoft organization and small sized company, it'll save a lot of integration things, a lot of security, a lot of login and access and IT management by just sticking within the Microsoft ecosystem. But outside of that, if you don't use Microsoft or if you're a large organization or have other needs that you want, Salesforce I'd say is better than all of the other CRM offerings out there. It's the easiest to use and the most robust and the most vendors and products for the ecosystem.
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Contract Terms and Pricing Model
Heap
No answers on this topic
Salesforce
Salesforce is the most widely used CRM system. Professionalism tends to increase when things go wrong for market leaders. Salesforce considers us as users because they own the market. Having all of our data in one place and all of our teams working within Salesforce. Anyone who uses Salesforce is impacted by it, even if they don't.
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Scalability
Heap
The most challenging part of using Heap in a growing organization is the naming and structure in which reports and dashboards are organized. I work within the marketing department and our Heap leader internally works within the IT/Product department, which makes it challenging because we often don't speak the same language, so the learning curve has been steep without any specific use-case examples to leverage online.
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Salesforce
It's very scalable as it has a ton of features (but you do need an admin who understands how to leverage these features). Because of the various features, we've also needed to host onboarding sessions with our users so that they can familiarize themselves with the platform, which isn't always super user-friendly or intuitive.
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Professional Services
Heap
No answers on this topic
Salesforce
Using Salesforce.com has made my daily routines more efficient and simplified the manual tasks I had to perform independently. I can now access data from any device, online or offline, and provide better guidance to my team about the forecasts provided by the built-in artificial intelligence (AI). A chat with a Salesforce support specialist would be great. The knowledge base has a community forum where Salesforce users can ask questions and learn more about the product.
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Return on Investment
Heap
  • It has helped us make decisions on what products to scope for our MVP based on the usage data.
  • It's allowed us to measure success with our beta product.
  • It's helped us view our conversion rates in an easy and usable manner.
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Salesforce
  • It allows me to keep a close eye on all of my performance metrics through the Dashboard Reporting, ie what my sales pipeline looks like, how much it's changed in the last 60 days, new opportunities created in the last 7 days, # of emails sent for the week, etc. The ease of the design and output make it really easy to check my progress throughout the day to find where I have holes and am falling short on my personal and work goals. It's resulted in greater transparency with my Mgmt Team and shorter 1-on-1 mtgs with my boss as he can see exactly where I am at all times (to be fair, I'm a senior sales rep, so he pretty much lets me do my job completely unfettered), but it does prove that I am continually producing which recently resulted in a raise I didn't even ask for.
  • The SF repository is so detailed that I don't have to spend tons of time finding frequently used websites attached to a client or see what all interactions with the company look like. Even though I don't use SF for my bulk emails and email sequences, SF provides me with an email to use in the bcc of these emails which links everything back to SF. I find that extremely helpful. This really impacts my efficiency and I can honestly say that once I started using all the functionality of data management, it saved me about 20% of my time/week that I could then allocate towards other revenue-generating tasks like prospecting and account management. The more time I have for those, the better. My year-over-year on accounts 1 year and older just grew by 17% this last year.
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ScreenShots

Heap Screenshots

Screenshot of Dashboard in Heap (Use to get Product or User Behavior Insights)Screenshot of Effort Analysis provides the first-ever quantitative measurement of user friction, capturing the difficulty users face when moving through every step of every user flow across the digital experience.Screenshot of Heap Illuminate looks for the most common events between two steps in a funnel and generates a Top Events table that displays how well paths including different events convert to the next step so you can understand how that behavior is helping or hurting conversion.Screenshot of From Top Events you can choose an event and use Path Comparison to fork your funnel and see how the selected behavior impacts conversion downstream.

Agentforce Sales Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of