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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Hootsuite

    Score8.2 out of 10
    N/AHootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…

    $249

    per month per user

    Quid

    Score4.9 out of 10
    Enterprise companies (1,001+ employees)
    Quid supports AI-driven consumer and market intelligence. Their Generative AI provides organizations with a holistic insight into customer context. Beyond capturing data, Quid enables organizations to see data through the lens of the future. By moving beyond data analysis, Quid predicts future trends, bridging data collection with predictive accuracy. Quid states its customers currently include companies like Ogilvy, T-Mobile, Lufthansa, and Walmart, who use Quid for an in-depth understanding of…N/A

    quintly

    Score8 out of 10
    N/AQuintly is a fully-featured social media analytics solution built for any social platform, from Facebook and Twitter to YouTube and LinkedIn.

    $345

    per month

    Pricing
    HootsuiteQuidquintly
    Editions & Modules
    Standard
    $199
    per month (billed annually) Starts at 1 user, 10 social accounts
    Advanced
    $399
    per month (billed annually) Starts at 1 user, unlimited social accounts
    Enterprise
    Custom Pricing
    per year
    No answers on this topic
    Subscription
    $345.00
    per month
    Offerings
    Pricing Offerings
    HootsuiteQuidquintly
    Free Trial
    YesNoYes
    Free/Freemium Version
    NoNoNo
    Premium Consulting/Integration Services
    YesYesNo
    Entry-level Setup FeeOptionalRequiredNo setup fee
    Additional DetailsPlans can be paid monthly or annually, with a discount for annual pricing.——
    More Pricing Information
    Community Pulse
    HootsuiteQuidquintly
    Considered Multiple Products
    Hootsuite
    Chose Hootsuite
    Hootsuite was a great entry-level tool v/s some of the other tools like Falcon and Netbase in terms of breadth of features and solutions across verticals. I feel Hootsuite does a great job for D2C brands v/s enterprise solutions that need a more robust set of features and …
    Incentivized
    Quid
    Chose Quid
    I would say NetBase is better at helping analyze results and tracking mentions on Social Media. However, I enjoyed Hootsuite because it allows you to see an overall layout of each Social Media channel as well as each post across all platforms. NetBase is still better suited for …
    Incentivized
    Chose Quid
    At the time, it proved to be the best choice across all other competitors based on our needs.
    Incentivized
    Chose Quid
    NetBase is exactly what we needed and were looking for. Perhaps down the road we may require a much more enterprise-level platform, but for the past 3+ years, NetBase provides us with exactly what it is we need.
    Incentivized
    Chose Quid
    All social listening tools have a niche, but I selected NetBase from the pack because of their accuracy in both net sentiment, duplicate removal and general data. NetBase offers everything you NEED, makes sure it works right, has a 99.9% up-time and you can rely on the data. …
    quintly
    Chose quintly
    Quintly was a short-term solution for us. For a mid-level price, you can analyze a large number of accounts fairly quickly. You can't analyze individual posts, which was a major flaw. If you're looking to analyze trends in your posts and A/B splits, this tool won't be terribly …
    Incentivized
    Key User Insights
    Would buy again
    93%
    Would buy again
    328 Answers
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    92%
    Delivers good value for the price
    283 Answers
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    94%
    Happy with the feature set
    333 Answers
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    93%
    Lived up to sales and marketing promises
    280 Answers
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    98%
    Implementation went as expected
    316 Answers
    No answers on this topic
    No answers on this topic
    Features
    HootsuiteQuidquintly
    Listening/monitoring
    Comparison of Listening/monitoring features of Hootsuite and Quid and quintly
    Feature
    Hootsuite
    7.0
    324 Ratings
    9% below category average
    Quid
    -
    Ratings
    quintly
    -
    Ratings
    Boolean keyword searches7.0212 Ratings00 Ratings00 Ratings
    Filtering out noise/spam6.4224 Ratings00 Ratings00 Ratings
    Sentiment analysis6.7224 Ratings00 Ratings00 Ratings
    Broad channel coverage7.7298 Ratings00 Ratings00 Ratings
    Publishing
    Comparison of Publishing features of Hootsuite and Quid and quintly
    Feature
    Hootsuite
    8.0
    447 Ratings
    2% below category average
    Quid
    -
    Ratings
    quintly
    -
    Ratings
    Content planning and scheduling9.0447 Ratings00 Ratings00 Ratings
    Audience targeting7.2304 Ratings00 Ratings00 Ratings
    Content optimization7.7368 Ratings00 Ratings00 Ratings
    Workflow management8.4379 Ratings00 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Hootsuite and Quid and quintly
    Feature
    Hootsuite
    7.5
    359 Ratings
    8% below category average
    Quid
    -
    Ratings
    quintly
    -
    Ratings
    Automated routing and prioritization7.4260 Ratings00 Ratings00 Ratings
    Customer interaction histories7.3280 Ratings00 Ratings00 Ratings
    Bulk actions7.9311 Ratings00 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of Hootsuite and Quid and quintly
    Feature
    Hootsuite
    7.0
    338 Ratings
    10% below category average
    Quid
    -
    Ratings
    quintly
    -
    Ratings
    Lead generation6.6208 Ratings00 Ratings00 Ratings
    Content marketing7.6305 Ratings00 Ratings00 Ratings
    Paid media management6.8206 Ratings00 Ratings00 Ratings
    Campaigns and promotions6.7256 Ratings00 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Hootsuite and Quid and quintly
    Feature
    Hootsuite
    8.1
    438 Ratings
    3% below category average
    Quid
    -
    Ratings
    quintly
    -
    Ratings
    Twitter7.6393 Ratings00 Ratings00 Ratings
    Facebook8.5421 Ratings00 Ratings00 Ratings
    LinkedIn8.0369 Ratings00 Ratings00 Ratings
    Google+8.960 Ratings00 Ratings00 Ratings
    Instagram8.6376 Ratings00 Ratings00 Ratings
    Pinterest7.2182 Ratings00 Ratings00 Ratings
    YouTube7.6175 Ratings00 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Hootsuite and Quid and quintly
    Feature
    Hootsuite
    7.8
    360 Ratings
    1% above category average
    Quid
    -
    Ratings
    quintly
    -
    Ratings
    Campaign success analytics8.2333 Ratings00 Ratings00 Ratings
    Real-time tracking7.7335 Ratings00 Ratings00 Ratings
    Competitor analysis7.6231 Ratings00 Ratings00 Ratings
    Account management
    Comparison of Account management features of Hootsuite and Quid and quintly
    Feature
    Hootsuite
    7.9
    369 Ratings
    0% below category average
    Quid
    -
    Ratings
    quintly
    -
    Ratings
    Role-based user permissions & privileges8.3317 Ratings00 Ratings00 Ratings
    Mobile access7.5336 Ratings00 Ratings00 Ratings
    Best Alternatives
    HootsuiteQuidquintly
    Small Businesses
    Sendible
    Score7.1 out of 10
    No answers on this topic
    Talkwalker by Hootsuite
    Score8.1 out of 10
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    No answers on this topic
    Talkwalker by Hootsuite
    Score8.1 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    No answers on this topic
    1-Social
    Score5.1 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    HootsuiteQuidquintly
    Likelihood to Recommend
    8.4
    (510 ratings)
    7.0
    (111 ratings)
    7.0
    (2 ratings)
    Likelihood to Renew
    8.6
    (89 ratings)
    8.1
    (87 ratings)
    9.0
    (1 ratings)
    Usability
    8.3
    (149 ratings)
    9.0
    (13 ratings)
    -
    (0 ratings)
    Availability
    9.8
    (21 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Performance
    9.8
    (19 ratings)
    9.5
    (6 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (263 ratings)
    9.1
    (11 ratings)
    -
    (0 ratings)
    In-Person Training
    6.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Online Training
    9.0
    (17 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.0
    (39 ratings)
    9.6
    (4 ratings)
    -
    (0 ratings)
    Configurability
    7.2
    (3 ratings)
    8.5
    (5 ratings)
    -
    (0 ratings)
    Ease of integration
    7.6
    (2 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Product Scalability
    8.1
    (3 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Vendor post-sale
    8.9
    (3 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    8.3
    (18 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    User Testimonials
    HootsuiteQuidquintly
    Likelihood to Recommend
    Hootsuite
    Hootsuite presents my team everything we need to manage the social media function. Even writing the "what can be improved" section strained me, because there really isn't a whole lot to complain about. At this point, I (and my social media manager) need to explore the platform more, specifically OwlyGPT, campaigns, and listening. It's pretty much everything we need right now
    Incentivized
    Read full review
    Quid
    In my use of [NetBase] Quid, I found the tool particularly suitable for curating pertinent content. It allowed me to develop more comprehensive analysis at a larger scale, all while substantially reducing the amount of research time needed. It is also a plus that [NetBase] Quid is delivered as a web app. I did some of my [NetBase] Quid work on a low-end Chromebook without issues.
    Read full review
    quintly
    Quintly works well when you need to measure and analyze a number of accounts on different channels. It's well suited for broad analysis and insights of numerous organizations. It falls a bit in terms of the user interface, which could use more polish. For the price, it's a great tool. It sits in the middle of the pack
    Incentivized
    Read full review
    Pros
    Hootsuite
    • Reporting. We are able to pull accurate and concise data points on our channels.
    • Planning and calendaring. We love that we are able to have our teams plan out content across months so that we are never feeling behind schedule on getting content out there.
    • Creating content natively in the platform!
    Incentivized
    Read full review
    Quid
    • Their NLP is very strong with the ability to distinguish subject in sentences and then apply analysis based on either the subject or sentence. Competitors lack strong NLP and often have lower degrees of accuracy.
    • The platform is highly flexible with dozens of ways to filter and cut the data. It is great for an analyst that really wants to deep dive into the data. However, the analysis done automatically by NetBase is also strong enough that less experienced users would still be able to gain insight with ease.
    • The customizable dashboards are perfect for client reporting and drastically reduce the amount of time spent preparing recurring reports and decks. These are also very flexible depending on reporting needs.
    Incentivized
    Read full review
    quintly
    • Benchmarking: the strongest point
    • Customised dashboards with desired KPIs
    • Has multiple social media platforms such as LinkedIn which is very uncommon when compared to other famous tools such as SocialBakers
    Incentivized
    Read full review
    Cons
    Hootsuite
    • TikTok is an area for improvement as it's newer to Hootsuite. It would be beneficial to be able to link non-business profiles on TikTok to Hootsuite as many businesses use personal accounts to access TikTok's expansive music library.
    • Hootsuite does have room to improve the analytics capabilities. There could be more ways to customize each aspect of their reports. There isn't much manipulation of data in each type of data set.
    • Simplicity is an area of improvement for Hootsuite. The streams are one example of an area that is super cluttered and difficult to view. Their platform could really use an aesthetic overhaul to make things look more pleasing.
    Incentivized
    Read full review
    Quid
    • Dashboards can only currently be exported as PDFs. It would be helpful to have a more read/writable format (eg. PPT) that enables us to combine Netbase's outputs with other sources, or to make them more consistent with our own branding (colours, fonts etc.)
    • The business model revolves around a limited number of login seats. I would like to be able to roll out the tool to make it available/accessible to more people in the business, but the pricing model makes this impractical/uneconomical.
    • Logging out users after a period of inactivity can be frustrating when multitasking/task switching and unsaved work is lost.
    • While Netbase's focus on language processing is its key strength, additional functionality around social analysis (eg. people who follow a brand account, users who talk about X are also likely to talk about Y) is somewhat limited.
    Incentivized
    Read full review
    quintly
    • Tool does not measure individual posts well.
    • Tool does not do a good job of attribution in terms of social engagement.
    • Overall, the data and insights provided are broad and general for the accounts analyzed.
    • If you want a tool with great depth, keep looking.
    Incentivized
    Read full review
    Likelihood to Renew
    Hootsuite
    At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
    Incentivized
    Read full review
    Quid
    We've had a good experience using the tool and have invested quite a bit of time training the internal team on how to get the most benefit out of it. There would need to be a compelling reason or business case to port over all of our existing topics and tool know-how to another platform.
    Incentivized
    Read full review
    quintly
    I think it's important for everyone to share the reviews of the tools they use as it can not just help other people to save time and money but also can help making an informed decision on which tool should be used for what and which is the best tool in the market to solve any given problem
    Incentivized
    Read full review
    Usability
    Hootsuite
    I will give Hootsuite a rating of 10/10 because it has delivered measurable business impact through social media. It helps centralize and streamline content planning, approvals, scheduling, and reporting in one place. It has significantly reduced manual workload and improved team efficiency. We achieved higher engagement rates, faster customer response times, and improved lead quality through social channels. It has also helped us with centralized reporting across different social media channels.
    Incentivized
    Read full review
    Quid
    Very simple to use, quick to pick up on the key principles, and a task-centric design (ie. Topics to set up what you want to analyze, Analysis to do the exploration/analysis, and Dashboards to pull results and findings together to generate reports.) All intuitive, drag & drop etc.
    Incentivized
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    Reliability and Availability
    Hootsuite
    Gliches have made it a bit of a bind, particularly when you just want to 'click and send' a web article after you have read it - and then you have to deal with support (a great team but not always able to solve the problems with the gliches). Gliches with it loading properly, gliches with 'double ups in FB on the posts (the personal page and the business page if both clicked will lead to 2 lots of postings to each page!)
    Read full review
    Quid
    No answers on this topic
    quintly
    No answers on this topic
    Performance
    Hootsuite
    HootSuite does everything it is designed to do very well: the product's performance is very reliable and efficient. Like other tools, there is always a room for new developments and updates, and the HootSuite team recognizes this and focuses on new development as well.
    Read full review
    Quid
    NetBase constantly updates the platform with features. The platforms ability to analyze complex social listening topics is exceptional. Its fast and gives you the ability to create standardized reports for a quick topic analysis. Additionally, the standard overview tab provides the topic at a glance and assists in quickly identifying areas to further analyze. Great product with excellent support behind it!
    Read full review
    quintly
    No answers on this topic
    Support Rating
    Hootsuite
    I can manage all of my accounts on one site! It's absolutely amazing!
    The dashboard is helpful to see how you are doing as well. Still
    getting to understand the analytics and may need to reach out for help
    on this
    Read full review
    Quid
    Our support contact is always available and will spend all of the time required to make sure our questions are answered.
    Incentivized
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    quintly
    No answers on this topic
    In-Person Training
    Hootsuite
    Very easy to teach and learn
    Read full review
    Quid
    No answers on this topic
    quintly
    No answers on this topic
    Online Training
    Hootsuite
    The online training is decent; however, it takes a lot more time to search for answers to my questions. Having a training session with a live person was much more effective as they were able to quickly address the business needs I have.
    Read full review
    Quid
    No answers on this topic
    quintly
    No answers on this topic
    Implementation Rating
    Hootsuite
    Simple and easy to use, and have never had any issues. We like how it saves me time and allows me to plan in advance. I plan on using this for as long as I can and will encourage others to use it too. If you haven't tried it you should. I hope my review is helpful to everyone.
    Incentivized
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    Quid
    We had an internal implementation meeting with the NetBase team as well as a business seat implementation for one of our clients. I would highly recommend having all stakeholders attend an implementation meeting as they can understand the power of this platform.
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    quintly
    No answers on this topic
    Alternatives Considered
    Hootsuite
    Hootsuite offers a wide range of tools at a somewhat steeper cost. If you manage multiple platforms and want to survey the content being shared and interacted with across all of them, Hootsuite seems to have an easier platform to do that with. HubSpot CRM allows us to integrate our social platforms into our existing CRM, which is a cost saver, but Hootsuite is social media-focused, so the set-up is easier.
    Incentivized
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    Quid
    Meltwater took too long to load whenever you had to change keywords, their customer service was not very responsive, and their interface was not very customizeable. We decided to search for a new software company and we invited many companies to present. We selected Netbase after a free trial for reasons stated earlier.
    Incentivized
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    quintly
    Quintly was a short-term solution for us. For a mid-level price, you can analyze a large number of accounts fairly quickly. You can't analyze individual posts, which was a major flaw. If you're looking to analyze trends in your posts and A/B splits, this tool won't be terribly effective. If you're looking to measure the overall direction of an account for an affordable price, this works great. It's not Radian 6. It's not Simply Measured. But it also costs a lot less.
    Incentivized
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    Scalability
    Hootsuite
    We are only using in marketing and have been able to scale.
    Incentivized
    Read full review
    Quid
    No answers on this topic
    quintly
    No answers on this topic
    Return on Investment
    Hootsuite
    • For our organization, all ROI was on time saved and efficiency: for creating posts, for scheduling and publishing, for interacting with users, and for analyzing performances. It all comes in one place and this makes a very huge difference in your workflows. We would say that Hootsuite went beyond our expectations on this front, for example with the dynamics UTMs and the media library. Saving time was the main reason why we wanted to purchase the platform and it did not disappoint at all.
    • The ROI in time was also fast to get. The learning curse is very short and this is also an important element. Benefiting from the platform did not take long to be experienced.
    Incentivized
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    Quid
    • Positive - NetBase allows us to quickly gather a high level over view of a topic, which helps for new business pitch and being able to inform the account teams of basic information.
    • Negative - We have to use other tools to gather news, which affects our budget.
    Incentivized
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    quintly
    • It's a pretty cost intensive tool but the fact that it provides LinkedIn data has offered us more positives than negatives.
    • If you are careful with the swaps you can use the tool in a very good setting.
    Incentivized
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    ScreenShots

    Hootsuite Screenshots

    Screenshot of Monitoring: Monitors social media profiles and tracks the topics that matter to the brand.Screenshot of Publishing: Create, publish and schedule engaging posts across social channels.Screenshot of Customer Engagement: A consolidated stream of messages across networks that can be triaged and assigned to respond to customers faster. Provides optional chatbot handover for automated responses.Screenshot of Scheduling: Social content can be planned as a team with a shared calendar that features collaborative post drafts and built-in approval workflows.Screenshot of Analytics & Reporting: Measures the effectiveness of a social media strategy to help turn strategy into execution with meaningful and actionable insights. Reports can be customized and shared according to unique business goals and objectives.