Simple and fast
March 08, 2023

Simple and fast

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Adobe Analytics

Adobe Analytics supports our internal AEM sites with comprehensive data to provide us with valuable usage analytics. The data is highly impactful in making decisions and super easy to use. We share tons of information internally and we need to know if our staff is seeing the right things, let alone anything at all!
  • Dashboards
  • Customization
  • Campaign tracking
  • Expanding campaigns outside of hosted site
  • Cloning and segmenting dashboards easier
  • Date filtering
  • Simple to use
  • Accessibility
  • Speed of delivery
  • Time savings in reporting
Though out of the box Google has a lot, the export of Google data is messy at best. We prefer the adobe export and it is much easier to work with.

Do you think Adobe Analytics delivers good value for the price?

Yes

Are you happy with Adobe Analytics's feature set?

Yes

Did Adobe Analytics live up to sales and marketing promises?

Yes

Did implementation of Adobe Analytics go as expected?

Yes

Would you buy Adobe Analytics again?

Yes

Great use case when you want to integrate high quality reporting on a web site. It is easy to install, configure and leverage the data almost instantly.
Challenge lies in integration with “other” tools, connecting to AEM is super easy but trying to retrofit other solutions proves more challenging. Still think it’s a good product tho.

Using Adobe Analytics

300 - Support services leverage the tool for analytics and analysis. Mainly groups that provide feedback to users and stakeholders to vet success.
10 - We have some skilled analytics folks that help to build specific dashboards and run more complex analytical equations through the Adobe Analytics system.
  • Ease of use
  • Quality of data
  • Cost
  • Data to dashboards
  • Integrated for user feedback
We are very happy with the product and look to continue our working relationship with it.

Evaluating Adobe Analytics and Competitors

  • Price
  • Product Features
  • Product Usability
Cost, always that is the tipping point in the pursuit of any product or service
Wouldn’t, we are happy with the research we did and the result that we got.

Adobe Analytics Implementation

Yes - Project was done via sprints and testing to ensure we met goals each step of the way.

Adobe Analytics Support

We have a really great support team that is able to help with all our asks and issues that crop up.
ProsCons
Quick Resolution
Good followup
Knowledgeable team
Immediate help available
Support understands my problem
Support cares about my success
Quick Initial Response
None
Not sure of what level we have
After we installed new features to a live tool we needed to enhance what was being captured by analytics. Support was there to help guide us on what we needed to get the results we wanted. They aided setting it up and adding it to existing dashboards. The process was so easy!

Using Adobe Analytics

As a user, I have little to no issues navigating the tool at all.
ProsCons
Like to use
Relatively simple
Easy to use
Well integrated
Consistent
Quick to learn
Convenient
Feel confident using
Familiar
None
  • Data extracts