Blackbaud Award Management is a solution that aims to transform institutions' student awards programs and revolutionize donor stewardship practices. Built for higher education institutions of all types and sizes, this cloud-based solution is designed to serve as a catalyst to improve student access to awards and scholarship funds, create impactful stewardship practices, and enhance cross-functional visibility throughout the scholarship process.
N/A
Fundraising Report Card
Score 9.4 out of 10
N/A
MarketSmart in College Park offers the Fundraising Report Card, an analytics platform supporting nonprofits with feedback on the success of their fundraising efforts.
This system has all the intentions of being fantastic. It is a great system if you have scholarships that are blindly rated or scored, or if you have multiple users with a few scholarships each. However, as a college with hundreds of scholarships that have 200-300 qualified students for each one, it is difficult to have a blind process. Plus, if the university gave our college the ability to edit some things, they would have to give those permissions to every person with a login. Needless to say, the system is not quite equipped for multiple users within one university who all have different editing privileges. However, as cumbersome as it has been to learn and manipulate for our purposes, it has allowed us to award more funds than any year prior due to the ease of having all of the student data in one place.
It makes preparing fundraising reports super easy. I used to spend 6-8 hours preparing a board report and now it takes me 30 minutes... PLUS I can pull up the reports in real time during board meetings to allow board members to see the data presented in different ways or to answer questions on-the-spot.
It has metrics that I've never even thought to prepare - including some that always felt too complicated to prepare. Lifetime Donor Value, Donor Retention Rates, Lapsed Donors, Acquired Donors, Reactivated Donors - all broken down by giving segments.
I can customize Giving Segments. I work at a small non-profit - a major gift for us is different than a major gift for a larger organization. I can break up my data in the segments that make sense for my organization [and select colors that match our branding... you've never seen a happier Marketing Chair on your Board of Directors than when you give them a report that is properly branded for the organization. It's a small thing, but it doesn't take any extra work on my part.]
Our school is unique in that we require a minimum of two references to be completed per applicant and they must be the right references. One must be a teacher/instructor if the applicant has been a student in the last 5 years and the others must be professional level references. To date there is no way for the system to identify and qualify students based on their references, so this process falls to us.
The only difficulty I have with Fundraising Report Card is that the integration with our CRM [Kindful] doesn't keep track of the unique ID that is exported to Fundraising Report Card [to maintain confidentiality]. So it takes a bit more work to identify which donor[s] fall into a category. For example, Fundraising Report Card will tell me that 3 major donors lapsed in the previous quarter - and I can export the Donor ID's from Fundraising Report Card, but those ID's don't mean anything in my CRM, so I can't directly see who those donors are to follow up. This is an issue with the integration specifically with Kindful.
While the price is a bit high, the software provides everything we need to effectively award and track scholarships and awards within our institution. The ease of use allows for everyday users and occasional users to both be able to access the information they need without wasting time or resources
I lean on our centralized Foundation for support related to Blackbaud Award Management. However, any time I've had a question they couldn't answer, they were able to get the support quickly and efficiently. I give an 8, versus a 9 or 10, because our centralized office has had some requests in for changes to the system that have not been made. Some parts of the system are not working for our purposes, and we've asked for some changes that should be doable. However, the time it takes to get universal changes made is quite long
Blackbaud Award Management easily integrates with their other softwares but award management is more specific to scholarship and award needs and tracking. RE NXT is moreso for the fundraising and tracking side of things whereas Award Management is for the scholarship side of things. Making sure you're purchasing the right sofware for your needs is important.
While I don't think I can entirely quantify the ROI for Fundraising Report Card, it made it possible for us to make better decisions and set better goals. Before we had this tool, we either spent way to much time analyzing data in spreadsheets [trying desperately not to make mistakes] OR more often, made strategic decisions without the facts to back us up. Our fundraising efforts are much smarter than before, and we KNOW where are areas of concern lie.
We don't have to guess whether or not our strategies are working. We know.
