OTT Software

OTT Software Overview

OTT software, which stands for “over-the-top,” refers to the streaming media content that has been made more readily available over the internet within the past years. These streaming services bypass traditional services we’ve been used to, such as cable or satellite tv. OTT platform services are online solutions that act as hosts for online and on-demand content visible over the internet. Professional broadcasters, for example, are able to use these platforms as a quick and efficient way of delivering their digital content to a large audience.

OTT software comprises a host of tools, applications, and services that enable content creators and publishers to distribute OTT media and monetize it. They will usually not require users to purchase or install any additional type of hardware. Besides video and television streaming, these software tools may also support other communications or media services delivered over the internet (e.g. VolP, OTT messaging).

Streaming has become an incredibly popular way of streaming television and music. They offer users the choice to create online profiles and use a wide search engine as well as staying up to date with the latest releases. Netflix presently represents the largest provider of OTT services and may be among the most well-known services, but the number of quality options is proliferating.

OTT Products

(1-25 of 65) Sorted by Most Reviews

The list of products below is based purely on reviews (sorted from most to least). There is no paid placement and analyst opinions do not influence their rankings. Here is our Promise to Buyers to ensure information on our site is reliable, useful, and worthy of your trust.

IBM Watson Media's Video Streaming

IBM Watson Media (formerly IBM Cloud Video) provides an enterprise video solution, powered by Watson AI, for creating, storing, managing, broadcasting and measuring the impact of live and recorded video. There are two editions: IBM Enterprise Video Streaming (private or internal…

Key Features

  • Live streaming (94)
    99%
    9.9
  • Video link sharing (92)
    80%
    8.0
  • Video quality / Bandwidth controls (91)
    80%
    8.0
Cincopa

Cincopa is a photo & video hosting platform, offering various designs for slideshows, photo-galleries, video players, private video hosting solutions and more.

Key Features

  • Embedded videos (16)
    86%
    8.6
  • Mobile compatibility (16)
    85%
    8.5
  • Player customization (17)
    85%
    8.5
Simpli.fi

Simpli.fi is the epoymous flagship product from the company headquartered in Fort Worth, for programmatic media buying, display advertising, and streaming / OTT monetization. It is a data management and demand-side buying hybrid platform (DMP / DSP).

JW Player

JW Player is an online video platform that includes the open source video player, as well as video hosting and streaming, advertising, and analytics features.

StreamShark Live Streaming Platform

StreamShark is a live streaming solution that provides options for large enterprises as well as individuals or businesses with small to medium requirements.

Dalet Flex

The Dalet Flex (formerly Ooyala Flex Media Platform) aims to connect and power the entire content supply chain, from the initial pre-production through to distribution. It provides sophisticated workflow management, shared metadata infrastructure, and APIs to connect and orchestrate…

Vimeo Enterprise (Vimeo Livestream)

Vimeo Enterprise, based on technology acquired with Livestream in September 2017 is the company's HD livestreaming platform touting auto-archiving, simultaneous live streaming, secure sharing with password and domain-level security, and audience engagement (e.g. chat), with SLA available…

Roku OneView

The OneView Ad Platform (formerly Dataxu, acquired by Roku October 2019) is a solution for marketers and content owners to, according to the vendor, reach more cord cutters and measure performance using the largest TV identity dataset, where advertisers can manage their entire campaigns…

Parrot Analytics

Parrot Analytics is a media content and consumer sentiment analytics firm offering data, insight and consultatory services to media entities offering OTT / streaming programming or conventional broadcast services headquartered in Beverly Hills.

Muvi

Muvi headquartered in New York offers their OTT platform, allowing the user to launch a branded video/audio streaming service instantly.

Enveu

Enveu provides end-to-end OTT technology solutions to build, launch, manage and grow a video streaming business across 12+ platforms. Their premier platform - the Experience Cloud helps Media Publishers & Content Creators globally to manage their content in one central location,…

Elecard StreamEye Studio

Elecard StreamEye - a software tool for professionals in the video compression field. It enables in-depth bitstream analysis to macroblock level, codec parameters inspection. MPEG-1, MPEG-2, AVC/H.264, HEVC/H.265, AV1, VP9, VVC (preview version). Finding an issue in the elementary…

Datazoom

Datazoom, headquartered in New York, is an enterprise Video Data Platform technology company that standardizes and enriches data for video teams and their technology partners. Through a variety of real-time data collection software and routing services, the Datazoom’s platform offers…

Accedo One

Accedo.tv headquartered in Sweden offers the Accedo One platform, designed to support broadcast and media streaming / OTT content providers with customer-centric content and marketplaces, as well as large enterprise marketing departments needing a unified platform for video hosting,…

Brightcove Beacon

Brightcove Beacon allows the user to get up and running on multiple media devices. The OTT platform contains three main components: a Content Management System (CMS), an admin portal, and an application generator. In the CMS, the user can designate how he wants content to be displayed…

Quickplay

AT&T now offers and supports Quickplay (acquired 2016), an over-the-top video service streaming platform for Multi Channel Video Program Distributors (MVPD’s) and Content Providers looking to rapidly launch and scale premium OTT video services to the home and on-the-go.

DaCast

DaCast offers a suite of features through cloud computing that include high definition live broadcasting, on demand video and paywall integration. Paywall integration is handled by a unique payment system inside the player and generates viewer login details. The platform is white…

Akamai Adaptive Media Delivery

Akamai Adaptive Media Delivery is an OTT and streaming event solution optimized for Adaptive Bitrate (ABR) streaming to provide a high-quality viewing experience across the broad variety of network types — fixed or mobile— at varying connection speeds.

Telebreeze

Telebreeze in Cupertino offers an OTT / IPTV technical platform to help grow your video streaming businesses.

MAZ

MAZ Systems headquartered in New York offers the MAZ OTT delivery and monetization platform.

Irdeto Rights

Irdeto Rights and Irdeto Control on the Go, a variation of the Irdeto Rights head-end system, protects content using industry-standard DRMs on a variety of devices even when there is no or little internet access, and is designed to simplify the management of user entitlements and…

Streann Media

Streann Media headquartered in Miami offers their enterprise SaaS platform that allows video content owners to launch video streaming platforms like Netflix, Youtube, Hulu, Amazon Video with their own content for live streaming, VOD, DVR, awarded monetization features and engagement…

PeerLogix

PeerLogix headquartered in New York offers customer and audience segment data-as-a-service (DaaS) specifically for OTT (over-the-top) video providers.

Wowza Streaming Cloud

Wowza Media Systems headquartered in Golden offers the Wowza Streaming Cloud, a media streaming and OTT delivery platform.

Alibaba Cloud ApsaraVideo Live

ApsaraVideo Live from Alibaba Cloud is a live streaming platform for both audio and video based on leading content hosting and delivery networks and large-scale distributed real-time transcoding technology. ApsaraVideo Live provides high-definition and uninterrupted live audio and…

Learn More About OTT Software

What is OTT Software?

OTT software, which stands for “over-the-top,” refers to the streaming media content that has been made more readily available over the internet within the past years. These streaming services bypass traditional services we’ve been used to, such as cable or satellite tv. OTT platform services are online solutions that act as hosts for online and on-demand content visible over the internet. Professional broadcasters, for example, are able to use these platforms as a quick and efficient way of delivering their digital content to a large audience.

OTT software comprises a host of tools, applications, and services that enable content creators and publishers to distribute OTT media and monetize it. They will usually not require users to purchase or install any additional type of hardware. Besides video and television streaming, these software tools may also support other communications or media services delivered over the internet (e.g. VolP, OTT messaging).

Streaming has become an incredibly popular way of streaming television and music. They offer users the choice to create online profiles and use a wide search engine as well as staying up to date with the latest releases. Netflix presently represents the largest provider of OTT services and may be among the most well-known services, but the number of quality options is proliferating.

OTT Software Features

OTT software and media streaming platforms provide some or all of the following features:

  • Streaming video delivery quality and optimization
  • Media ingestion of live events (e.g. concerts, streams, etc.) for later delivery
  • Content organization (e.g. into channels)
  • Content scheduling (e.g. premieres)
  • Monetization (subscriber management, advertisements)
  • API access for ancillary tools
  • SDK or development toolkit for designing player, optimizing for playback on various devices (e.g. mobile devices)
  • Multi-service integration (e.g. integrating chat or messaging into video, etc.)
  • Content hosting, video storage

Complete OTT solutions comprise content delivery and streaming service optimization, video hosting, advertising or subscription-based monetization management, and developer tools for ensuring smooth delivery to various platforms, or proprietary hardware.

OTT Software Comparison

Some important factors to remember before choosing an OTT software include:

Platform integration: Some users may be using these software tools with intentions of integration with certain platforms such as Zoom. If you plan to integrate, be sure the software product is compatible.

Technical support: Some of the OTT software products may not be as user-friendly or straightforward, but with the right technical support, users can be walked through the platform to assure efficiency. Be sure the product will assist you in case there is a steep learning curve or any other issues arise down the road.

Live-streaming: If you are looking for a product to assist in live-streaming, be sure the software tool will be reliable. Slow download times and inconsistency are things you would want to avoid, especially if your feed is live with little to no time to correct. Research user’s reviews on using the services as a live-streaming platform prior to deciding.

Pricing Information

OTT products typically offer a free version with limited features. Some vendors charge per video minute, while others have monthly subscriptions. Look for standard plans to be around $50-$300 per month, with the highest being over $300 monthly. Paying by the minute will be around $2 to $5 per minute. Most products include a free trial.

Related Categories

Frequently Asked Questions

What does OTT software do?

OTT stands for "over-the-top," and describes streaming media services that have been made available over the Internet, bypassing traditional delivery methods like cable or satellite. Most commonly used to describe streaming videos and television programs, OTT may also describe other communication or media services delivered over the internet.

What are the benefits of using OTT software?

OTT software allows users to establish a monetization strategy, which could include advertising, subscriptions, or transactional purchases. It is designed to reach viewers in a quick and effective manner, allowing them to perform searches or create user profiles. OTT software provides the capability to increase revenue and reach a larger audience through one efficient platform.

What are the best OTT software products?

How much does OTT software cost?

OTT products typically offer a free version with limited features. Some vendors charge per video minute, while others have monthly subscriptions. Look for standard plans to be around $50-$300 per month, with the highest being over $300 monthly. Paying by the minute will be around $2 to $5 per minute. Many of the products will offer free trials.