AdGear Advertiser vs. Epom Ad Server

AdGear Advertiser is good for finding large groups of customers and/or leads to encourage use of software or apps and to trigger usage. Adgear Advertiser may be less suited for targeting within subsets of potential customers, clients, or leads. More attention is needed to improve this aspect or section.

Incentivized

I started using Epom for its multi-platform capabilities, as I needed a network which would allow managing desktop and mobile ad inventory simultaneously. Epom works with desktop, mobile web, video, and mobile app ads, all within one account. It is really convenient when it comes to analytics - Epom delivers combined data, providing the whole picture on your ad campaigns. Advanced targeting and real-time statistics are another great advantage

• Easy setup
• Smart product

Incentivized

• Offers detailed reporting and analytics, providing insights into campaign performance.
• Epom Ad Server offers faster ad serving times
• Extended customization and targeting options

• User interface could use some improvement
• Needs better setup process
• Better way to fine tune targeting

Incentivized

• The user interface has a lot of functionality, but is not always user-friendly.
• Hardly any predefined analytics templates available. Even some of the obvious dashboards and filters must be created manually.

A combination of useful features for publishers and advertisers turns Epom into a very universal ad network with diverse functionality. It is a great solution for multi-platform advertising.

The user interface of AdGear Advertiser does need some work. It is initially easy to set up and use but can get a bit bogged down. Maybe more initial training opportunities might help, as support is not the problem. Again, this will always be situational to a company's specific needs and goals.

Incentivized

AdGear Advertiser provides overall good support in the times it has been needed. We would like a better user interface and maybe better response times, but that is always situational and specific to certain company needs. Response is very thorough when received, so there is little to no need to go back through the process.

Incentivized

AdGear was the easiest tech to start on and it was my manager's choice. He enjoyed it though would get frustrated by the UI. I found it easy to use and set up; through lacking meaningful more insights into leads and lead generation to acquire important information when converting to users on the platform.

Incentivized

Epom supports various ad formats, providing us with options for display ads, video ads, in-apps, native ads, and more. We also like the flexibility and customization options that Epom provides for businesses regarding specific requirements, allowing us to tailor the ad server to our needs.

• Helped onboard users
• Lacked meaningful segmentation

Incentivized

• We have recently switched to Epom and so I don't have any concrete figures, but I am super satisfied!