Adobe Commerce vs. Shift4Shop vs. Shopify

Primarily B2C focused, I think that the B2B features are increasing but the core focus of the platform (and Magento) is really consumer-based. That said, if you are looking for the fastest time to market with minimal investment option then Adobe Commerce is likely not the option that 9 out of 10 people would opt for nowadays.

Incentivized

At this point I would recommend looking elsewhere - 8 years with a platform and finally have to switch due to the unreliability is not something a business likes to do! They should sell the platform to a company that actually cares about owning an ecommerce builder. Research Shift4 - the parent

Shopify allowed us to handle matrix items and combined listings. Both of which we could not do on our previous platform. There was some customization involved but overall, it did what we needed it to. The one downside was that if we want to change anything we would have to reload the entire set of matrix items manually.

Incentivized

• The ease of use with page builder requiring no developer skills to maintain most of our pages.
• The catalog is straightforward and easy to use and having the ability to update pricing and other key pieces based on customer group is very helpful.
• Many of the extensions Adobe Commerce has help us to do what we need to do more quickly without a great deal of development efforts and cost.

Incentivized

• In my opinion, charge you too much for what it is worth
• In my opinion, tech support is always blaming client and end up fixing it own issues
• In my experience, make you believe client is important

• It's base security and integration with trusted security partners (such as NoFraud) is a game-changer when it comes to reliability and a "hands off approach" for our IT department. The up-time is also very good.
• It offers a wide range of verified plugins that are (for the most part) easy to install and use for any specific scenario you're looking for.
• It's Analytics area in the admin is actually nice and offers a wide variety of reports that you can run.

Incentivized

• Magento Commerce Cloud can be complicated to develop for. In our field, it has been a struggle at times to find qualified developers.
• Our merchandising team sees performance issues from time to time. Updating a product and waiting for the change to clear the queue can take up to an hour in some situations.
• Because of the incredible amount of features that Magento Commerce Cloud offers, training new employees to use Magento takes a long time.

Incentivized

• Page structure is all over the place. It can be difficult to find where to go to make page edits.
• Base platform isn't very robust and requires multiple add-ons in order to add CRM, Taxes, and other capabilities
• Reporting isn't very strong, necessitating outside analytics
• File system is also pretty wonky and feels very primitive
• Customer service and technical help leaves MUCH to be desired.
• Not as many supported add-ons/plug-ins as other platforms, and many of them cost additional fees. Many of them also don't seamlessly integrate, meaning you'll need to dev the integration yourself.
• In general, what you see in the WYSIWYG is not what you get.
• Order System is not very intuitive for the modern era

Incentivized

• I would love it if Shopify built an in house app which helped us post UGCs and social proof from platforms such as Instagram, Youtube etc. more seamlessly on our website. Right now, we are able to do it through third party apps but the look and feel is just okay.

Incentivized

It has the best overall price point. It is super cheap and the connection between our ERP system is unmatched by any other Ecommerce sites we have talked with. We honestly can't get this level of complex customization without having to spend a fortune somewhere else. It is able to do everything we need it to do for the right price.

Incentivized

Not applicable - as a franchisee, the franchiser took over the web site and shopping cart capabilities, so I no longer need the tool. But I would recommend it.

Nothing we have used in the past or have seen thus far even comes close to offering what we get with Shopify Plus, especially for the price. You cannot even come close to getting what we are getting at the price we pay. We are beyond thrilled and Shopify Plus meets and exceeds all of our needs and expectations. We love it!

Incentivized

Being unable to store quotes for later was annoying. People called up expecting to pay there and then, and having to place them on hold whilst you added items to the basket and input all their customer information in was annoying for them and us, making us look unprofessional.

Incentivized

If you are looking for ultra basic interface ...

It is fairly easy to use Shopify regardless of what task you are attempting to perform. Most things are customizable to a degree without requiring coding ability. I have very limited coding experience and have still been able to navigate my way around changing features of the website that require edits to the code with the use of AI and trial-and-error. This previously wasn't possible with the WooCommerce platform.

Incentivized

regular updates braking our site

Shopify support is always available when you need them.

Incentivized

Shopify website speed is quite impressive. Even if we integrate couple apps, it does not hamper the site speed.

Incentivized

The technical service was impeccable. They were on point and were very knowledgeable.

You always manage to fins someone, but, in my experience, resolving issues are not an easy task. Why do we pay for a service , and then spend time trouble shooting constantly with them ?? In my experience, they eliminate features , send you an email what you can use instead, with instructions most people cant do without an IT guy . It feel more like an open source than a true integrated service.

In terms of support I give Shopify a 9 out of 10 because they're always very friendly and thorough, and they personally can't solve my problem for me they always point me in the proper direction with the proper information I need to move forward

Incentivized

Great value for an flexible, open source platform.

Shopify offered us several trainings to setup a Shopify store, how to build a brand, SEO, product photography etc. All this content have been super helpful in our journey.

Incentivized

Initially it was difficult to manage the UI to the client, and then hard to change anything , unless you used the boring and too generic templates . Their template selection is very limited , that are basically all the same with different background images and colours . If you are unfortunate to have been a long-time client, you will have to completely rebuild your store, because old templates are not supported anymore

Just start now and make the switch, the sooner the better. You will love it and it is really a simple process

Incentivized

Magento Commerce was previously put into place and used right when I came onboard. We used it for quite some time, but ultimately the need for our company's specific customizations became too difficult to manage during core updates. We specifically needed a more specialized way of calculating shipping, connecting with our 3PL's inventory API, managing specialized discounts and codes, and even the way we showcased information on the product pages.

Incentivized

We used them for 2 years and had minor problems up until the end. For the last 2 months, customers were unable to checkout, or connect to our payment processor. We put in like 3 to 5 hot tickets to get fixed and day after day nothing was fixed and support got ruder and ruder with us! We lost thousands of dollars online with this company and now they are chasing us for a renewal payment! Simply put, this is bad software with a poor customer care staff!

Big Commerce and SAP Hybris are two other platforms we've investigated and Shopify is by far easiest to use and customize. While it doesn't do everything out of the box, the apps do fill in many gaps. The cost however, is probably the biggest selling point against these other two options.

Incentivized

Shopify has basic to high-end plans. The plans grow with the brand`s growth and I love that about Shopify.

Incentivized

• Great for SEO. We have been able to build out a huge number of highly targeted pages on the site that have propelled our SEO to the next level
• Magento plugs in with many third party tools including ERP's, CRM's, shipping tools. It is a core part of our tech stacks and has allowed us to improve our capabilities as a business.
• Has enabled us to provide a best in class web experience for our customers. We are constantly expanding the capabilities of Magento and to improve sales and grow our business.

Incentivized

• We have seen an increase in sales of 440% since starting with 3D cart.
• We find that the 3D features of promotions, coupon codes, rewards points all make customers want to come to us or come back to us.
• They made mobile conversion pretty easy, and our mobile traffic went from 33% to 54%.

Incentivized

• It got the store up quickly so the client could start selling. She was previously selling products on Etsy and Facebook and wanted to consolidate everything onto one website, so the main thing Shopify solved was to reduce the store owner's time in managing all her products on multiple sites. Also, we had previously built a website on Wix with all the custom functionality and branding she needed - a truly great, high-end website - but it performed so slowly that it was unusable. So the speed at which Shopify can be set up and then works on the page is appreciable.
• The website was manageable by the client - she could figure the system out herself after a while so she saved money on costs for hiring developers. She did have to hire developers to customize some of the plug-ins but costs are all relative; it wasn't a high investment compared to building a full e-commerce website. With the complexity and size of her product base and the functionality and branding she wanted to have in a website, and the potential of her business, she would have needed to invest well over $10,000 to get to where she really needs to be. In the end she kept the budget under $5000.00.
• Costs kept climbing with plug-ins having to be added with everything. My client became more involved in building the website and began to try multiple plugins, and she did not have the skill base to evaluate the plugins functionalities so she chose plugins that did not do everything she needed, and then ended up paying the plugin developers to customize the plugins. So on one hand, it's pretty amazing to be able to bring up an e-commerce website as quickly as a week or so, but on the other hand if you need anything customized or deeper functionality in regards to product searching and filtering on the web page, and management on the backend, it quickly goes beyond the skills of the average person to manage, and above their expected budget as well. In the end my client really did not get anything close to the functionality for the website we had originally envisioned.
• Shopify was the easiest way we could find to bring the client's products to a global market. We evaluated several other platforms and the functionality simple did not seem to be adequate, so Shopify seemed like the only solution that could do enough of what we needed and still stay within this client's budget. Really the problem in this project was not platform per se but that the budget wasn't large enough. Shopify managed to provide a solution for an ecommerce store with thousands of products on a tiny budget, so in the sense of pure functionality it provided the best value of all the platforms we evaluated. The solution still isn't big enough for this client's business though so, without having insights into this client's post-build sales results, my guess is that because her new website did not make her products easier to sort through, and she likely didn't have much more budget left to invest in SEO and other marketing of the website, her sales probably didn't increase substantially as a result of having built the website. So I think this project all in all did not likely have a high ROI.

Incentivized