Shift4Shop (formerly 3dcart)

Shift4Shop (formerly 3dcart)

Shift4Shop (formerly 3dcart)



3dcart Vs The Competition

When looking for a new eCommerce solution, I found many candidates, and one of them was 3dcart. I used it for a few weeks to see if it was …
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3dcart makes eCommerce easy

3dcart is one of two eCommerce programs I recommend/use for clients looking to implement an online store. It is easy to set up and use and …

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What is Shift4Shop (formerly 3dcart)?

Shift4Shop (formerly 3dcart) is a customizable eCommerce platform designed to build an online store. Some features include Level 1 PCI security compliance, the same level used by banks and large financial institutions, along with search engine optimized templates and no transaction fees. The former…

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  • Free/Freemium Version
  • Premium Consulting / Integration Services

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What is BigCommerce?

BigCommerce is a SaaS platform that allows SMBs to develop eCommerce sites. Features include the capabilities to design the storefront, configure products, manage payments, generate traffic, and optimize conversion.

What is Big Cartel?

Big Cartel is an eCommerce platform built for artists, such as artists, designers, and musicians, to build an online store.

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Product Details

What is Shift4Shop (formerly 3dcart)?

The Shift4Shop toolbox is designed to enable users to create an effective eCommerce strategy that attracts visitors, retains customers, and raises profits. The vendor states that to make use of the Shift4Shop toolbox, users can:

  • Use themes for the site, then customize the frontend and backend as much with responsive designs, so they can function on screens of any size and dimensions.
  • Collect statistics on customer satisfaction, number of conversions, number of page hits, audience reach, and search engine optimization (SEO). The vendor states the information can be used to improve a website and eCommerce strategy.
  • Implement automation tools for tedious or repetitive tasks.
  • Combine several different page speed optimization methods to decrease load times throughout a website. Many internet users abandon websites if they believe that they take too long to load, so boosting page speed encourages visitors to stay and surf through pages.
  • Add more pages and keyword-rich content to a website with a business blog. Running a blog can accomplish many purposes: posts can attract new readers, establish the writer’s reputation as an authority in an industry, increase a website’s SEO value with the proper use of the right keywords, and promote new products.
  • Increase a website’s position on search engine results pages for particular keywords using a variety of SEO tools. These include the ability to change page URLs, customize page title attributes, and edit meta tags.
  • Integrate a site with Google Tools, which provides assistance with making sites comply to search engines’ standards. Its integrations let users connect with many of the tech giant’s services, including (but not limited to) Google Pay, Google Shopping, Google Ads, Google Analytics, and Google Merchant Center.
  • With the Reward Points Module, users can create a loyalty system that awards people “reward points,” based on the amount they spend for a purchase. They can spend these points on future purchases, enticing them to return — and encourage people they know to check out a site.
  • With the Customer Relationship Management (CRM) module, people can ask for help and can directly assist them and address their concerns. The module keeps track of every interaction and organizes them so they can be referred back to them in the future.
  • Give customers the ability to create a gift registry. This enables them to make and share a wish list of items related to a special event, such as a baby shower or a wedding. Their guests can anonymously purchase those items for the host through the registry, which is updated to show everyone that someone has already laid claim to that gift.

Shift4Shop replaces the former 3dcart, acquired by Shift4 Payments in November, 2020. It is a Shift4 Payments brand.

Shift4Shop (formerly 3dcart) Features

  • Supported: Customizable online store
  • Supported: VISA PCI Certified Security
  • Supported: Real time shipping
  • Supported: Search Engine Optimization
  • Supported: Payment processing
  • Supported: Social & mobile online commerce

Shift4Shop (formerly 3dcart) Screenshots

Shift4Shop (formerly 3dcart) Videos

Start an online store today with 3dcart, the ecommerce platform for growth!
Looking for a fast and easy way to start selling online? Shift4Shop makes it quick and easy to build your own online store in a matter of minutes. Learn more:

Shift4Shop (formerly 3dcart) Integrations

Shift4Shop (formerly 3dcart) Competitors

Shift4Shop (formerly 3dcart) Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationNo


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Frequently Asked Questions

What is Shift4Shop (formerly 3dcart)?

Shift4Shop (formerly 3dcart) is a customizable eCommerce platform designed to build an online store. Some features include Level 1 PCI security compliance, the same level used by banks and large financial institutions, along with search engine optimized templates and no transaction fees. The former 3dcart was acquired by Shift4 Payments in November, 2020.

What are Shift4Shop (formerly 3dcart)'s top competitors?

Wix, Squarespace, and WooCommerce are common alternatives for Shift4Shop (formerly 3dcart).

What is Shift4Shop (formerly 3dcart)'s best feature?

Reviewers rate eCommerce security highest, with a score of 8.2.

Who uses Shift4Shop (formerly 3dcart)?

The most common users of Shift4Shop (formerly 3dcart) are from Small Businesses and the Marketing & Advertising industry.

Reviews and Ratings




(1-6 of 11)
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Score 1 out of 10
Vetted Review
Verified User
Review Source
We currently use Shift4Shop for 3 webstores. One of these sites is also home to our lead generation landing pages for PPC. Our stores are 3 major drinking water product brands in the commercial sector in the UK.
  • Easy to set up
  • Themes are responsive
  • Easy to integrate with back-end systems (Linnworks etc)
  • Support is based in the US, so if you're a UK user you need to wait for the US to get online
  • The stores/backend are configured for a US audience
  • The stores don't deal with VAT very well
I wouldn't recommend Shift4Shop for any UK vendors. The support is US-based so if you have an issue with your store during normal UK business hours you are unlikely to get help until late in the afternoon UK time. The sites often have issues. This can be as catastrophic as complete downtime (happened recently when they moved servers - downtime was over 12 hours, with no redundancy), or products not appearing because of a problem with their API (this happens frequently). Also, they seem to have a problem with VAT. For example, we have a product priced at £11.00 (inc VAT). However, when they calculate the VAT they have an issue with more than 4 decimal places so customers purchasing 4 items for example might get a final invoice for £44.04. I experienced poor customer service and we've had to customize the back end to deal with this. Overall the support (or lack of) is the biggest issue. This is an actual response I received when our 3 stores had been down for over 12 hours, resulting in lost revenue of many thousands of pounds: "Thank you for contacting shift4shop support team. I will be more than happy to assist you further in regards to your concerns today. Our server admins are in progress over a server migration and this is the reason the site is down. This migration is from 10pm to 10am est. Our server admins will work to get this accomplished sooner. Thanks and take care!"
Scott Walker | TrustRadius Reviewer
Score 2 out of 10
Vetted Review
Verified User
Review Source
One of the clients we signed on about 3 or 4 years ago came on board with this as their ecommerce website. We suggested a move to a different platform we were more familiar with, but they were very married to 3DCart, so we learned how to use that platform. The learning curve was a bit high, as 3DCart's infrastructure is a bit old-hat (think platforms of the early 2000s). But, in the end we got pretty comfortable with making changes. That being said, the site structure and the places in which to make those changes were very complicated. Also, adding any functionality to the base platforms requires additional plug-ins (which aren't as plentiful as something like Wordpress); and many of those cost money in both licenses and integration development.
  • eCommerce platform for relatively cheap
  • Since being purchased by Shift4, some updates have been added
  • Page structure is all over the place. It can be difficult to find where to go to make page edits.
  • Base platform isn't very robust and requires multiple add-ons in order to add CRM, Taxes, and other capabilities
  • Reporting isn't very strong, necessitating outside analytics
  • File system is also pretty wonky and feels very primitive
  • Customer service and technical help leaves MUCH to be desired.
  • Not as many supported add-ons/plug-ins as other platforms, and many of them cost additional fees. Many of them also don't seamlessly integrate, meaning you'll need to dev the integration yourself.
  • In general, what you see in the WYSIWYG is not what you get.
  • Order System is not very intuitive for the modern era
3dcart/Shift4 Shop may be useful if you're used to that platform. I don't really see too many advantages of it compared to other platforms, but it may be less expensive than some of the more popular ecommerce platforms. It certainly is cheaper than an enterprise system, but you don't get nearly the capabilities or polish. I would put it on par with and other similar programs of that era, with maybe a little more polish and robustness.
Score 9 out of 10
Vetted Review
Verified User
Review Source
We use 3D cart as the primary e-commerce engine for our business growing tool sales business. It is used across the organization by everyone. It solves the problem of informing customers of the products we sell and efficiently handles the checkout process. It also offers many features like fraudwatch and marketing and upsell functions.
  • Membership rewards (a points awarding system) is really easy to set up and manage
  • Gift certificate issuance and redemption is simple to use and manage
  • Site design and redesign is straightforward and they are very helpful with design packages to customize.
  • They offer comprehensive SEO services and are very knowledgeable about how to engage customers and create traffic.
  • Communication of new features, they tell us but don't explain the features.
  • They seem to be too anxious to close out a ticket before we get a chance to review their feedback. It feels like "3D comes first" not "customer comes first".
  • They keep changing out our point of contact.
They seem to be very well suited to startup websites.
We need to almost threaten to leave to get them to pay attention to us, a 10-year customer and a larger company. When they do pay attention, we pretty much got the royal treatment. When we have brought new ideas and concepts to them, they make us pay for the upgrade, then offer that upgrade to all other customers. Essentially we fell like we are funding their R&D at times.
February 15, 2020

3dcart Vs The Competition

Score 3 out of 10
Vetted Review
Verified User
Review Source
When looking for a new eCommerce solution, I found many candidates, and one of them was 3dcart. I used it for a few weeks to see if it was what our company needed. Unfortunately, it was simply not as robust as some of the other options available. I also tried Shopify, WordPress, Magento, and BigCommerce. 3dcart was going to be our primary website host, but it did not offer everything we needed.
  • 3dcart is a more basic website tool that can get customers started quickly.
  • It only has a certain amount of options, making it an ok tool to use if you don't need a particularly large website.
  • 3dcart doesn't provide enough customization options. Making it very limited for customers.
  • The layout and file structure takes some getting used to. This should be improved upon.
I would most likely not recommend 3dcart as an eCommerce platform. Instead, I would suggest Shopify because it is very easy to use and has some beautiful themes or I would suggest BigCommerce because it provides the same things as Shopify at oftentimes a lower price. 3dcart needs to update their file structure and themes for customers.
Tracy Beers | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
3dcart is one of two eCommerce programs I recommend/use for clients looking to implement an online store. It is easy to set up and use and a good value for the dollar for those that are not experienced with running an online store.
  • SEO - 3dcart is built in such a way that even if you do no SEO work at all, as long as you use the meta description wizard on each page or product you wind up still searching pretty well in Google.
  • Product uploads - Product uploads are easy to do with 3dcart's .csv import/export feature. No need to struggle with messy simple and variable uploads like on WooCommerce, 3dcart takes the guesswork and hassle out of uploading different product types.
  • Media uploads - Media uploads are quick and simple and the uploader always works.
  • 3dcart does not connect to many of the POS systems my clients use so we need to manually update inventory daily/weekly.
  • There are many modules available to do many different things, but it makes you feel like you are being tickled and died to death to get the site to do exactly what you want. Also can be confusing if you don't know what you actually need.
  • It's a little difficult/confusing to upload products with multiple variations - ie: color and size - especially if there are multiples colors and multiple sizes.
3dcart works well for small to medium size businesses that want to take care of their own website and product uploads and have the time to stay on top of inventory management. It does not work as well for a business who wants to just "turn it on" and forget about it unless they are able to integrate their POS system with 3dcart to manage inventory.
December 17, 2015

Easy Shopping Cart to Use

Mark Madans | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
We used 3DCart as our website and shopping cart. It served as a marketing tool as well.
  • Strong shopping cart capabilities, with all types of promotions and discounting capabilities. Easy to set up the promotion and implement the campaign.
  • Integration with our email provider to be able to segment buyers based on timing of purchase.
  • Easy to use blog, was able to set up each post simply and create SEO/Meta tags associated with each post.
  • Products set up was easy and there are options for categories and classes to make setting up the store easy.
  • Easy to use for someone with no programming skills.
  • Using images on the site and in the blog was a cumbersome process. The upload was easy enough, but finding and using the image after upload was terrible. The navigation of the images was difficult and there were no sort functions.
  • For a simple site without the need for a log in admin or shipping, these functions and capabilities were not easily hidden or removed. You needed to have a programmer go into the code to remove them. For a tool like 3dcart, it seemed to be something they could have taken care of with check boxes in the settings.
  • While expected, the templates available were very basic and simple. To enhance the look of your site, you will need a programmer or pay for the premium templates.
3dcart is well suited to getting a site up and running quickly with shopping cart capabilities. The merchant account set up was easy and there are inventory and shipping capabilities, as well. It is a very powerful tool for a small business without full time IT support on staff. While I did not have many products, it seemed like a merchant with a large inventory would have to spend a great deal of time on setting up the store.