Loom is a screen recorder for Chrome, Mac, Windows, and iOS from Atlassian, presented as quick to install, easy to use, and boasting a functional free edition.
$8
per month
UserTesting
Score 8.2 out of 10
N/A
UserTesting helps UX researchers, designers, product teams, and marketers gather actionable insights through research, testing, and feedback. With a network of real people ready to share their perspectives, UserTesting enables organizations to make customer-first decisions at scale.
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Wistia
Score 9.6 out of 10
N/A
Wistia is a video marketing platform that helps teams create, host, market, and measure their videos and webinars. Wistia is used to create professional videos, host webinars, collect and send leads to a connected marketing automation platform. Wistia additionally offers customers support and educational resources.
Wistia is pretty comparable to Vimeo but it seems to cost more for the same features. I liked the Wistia brand and the great educational and entertaining content they produce which is largely why we chose Wistia. With a smaller budget, I would probably go with Vimeo next time …
Loom is a must, I am not sure how many other tools like this one there are but Loom really becomes a key player in a team collaboration, specially if that team collaborates remotely or internationally. You can use the video links to embedded these in other places or downloadthem for editing
UserTesting has been great for moderated customer interviews/usability testing as well as for unmoderated testing of messaging, imagery, prototypes and live experiences. I would say that the scope of what you want needs to be limited, as the participants are only paid so much and tests are supposed to not exceed a certain amount of time. For customer interviews, I think it can be difficult to onboard customers to UserTesting if they have never used it before. If I set up interviews, I don't even have them use the UserTesting scheduling tool, I actually set up all the interviews with the customers myself through the tool (being mindful of time zones!). When we run the meeting, they really don't even know UserTesting is involved. Might be nice for UserTesting to allow the upload/connecting to of a Zoom interview and let it do the transcription/analysis from there.
For companies that want to integrate their videos into actionable steps like behavioral follow up through a CRM, Wistia is the best tool to use. You can automate your systems to track when a video is viewed, engaged with or how long a person has been watching along with heatmaps to show where people were most interested and least interested so you can adjust your videos to optimize their performance.
Loom is valuable for creating video tutorials and onboarding materials.
It allows trainers to record step-by-step instructions, share best practices, and provide visual demonstrations, facilitating the learning process for new employees or team members.
Sales teams can create personalized video pitches or product demonstrations to engage prospects effectively.
Collaborating between timezones and replacing meetings/ emails with quick videos.
The still screenshot feature should let us edit/mark up the images.
I work on 3 X monitors and the desktop version of Loom still can't seem to know that I always want to record on the screen from which I open the app. Short of that, it should ask us what screen we want to record on instead of making us catch the fact that it's set to record on some other screen. This causes me to have to stop the recording and restart because it was recording the wrong screen.
You can't yet transfer a video seamlessly between workspaces. This causes you to have to download and then re-upload to the other workspace if you happen to work for numerous companies using Loom.
Sometimes there are restrictions around types of research that can be used for moderated user-testing with our own users.
For tests on relatively small areas of a website or app, the AI analysis seems rather overblown, like it's trying too hard to come up with something insightful when the test is actually about something quite small (e.g. structure of a mobile app menu).
It's difficult to invite our own users to unmoderated user-testing because they wouldn't know how the UserTesting interface works - this is particularly an issue for mobile research.
Obtaining embed codes for a significantly large number of videos can be very time consuming as there is no way to automatically pull a report.
Within a project, there is no way to set the list to show a specific number of videos and you may only have a certain number of videos shown unless you click to expand the list and continue to do so.
Once the list is expanded and you click in to a video, when clicking back, the list reloads and you must expand the entire list again which can become very time consuming.
I'm very happy with my experience of the product and the level of service and learning resources they provide. If the service becomes more expensive than it currently is then we might not be able to justify additional cost - but this is theoretical. I would recommend UserTesting and would ideally renew our contract.
Wistia is super easy to use and very reliable, anytime a video needs to be updated, the existing media can be replaced, but the url remains the same so anywhere this media is shared or embedded, it is immediately updated. Their support is extremely helpful, and there is very rarely any issues with this product.
It's dirt easy for the one thing it does exceptionally well. If you think, "hmmm, I should make a quick screen capture of this thing on screen, you can start recording in seconds with almost no additional effort." Once you're done, the recording is automatically uploaded to your account site, and automatically creates a URL you can copy and share with your target audience. From IDEA to EXECUTION to DISTRIBUTION is literally seconds.
It's very good, I have used other tools in the past and this is by far the most intuitive and user friendly. Testament to this is the ease with which other non researchers who have been onboarded to the tool with our additional seat have found it easy to use
Great, simple, usable product. Would have given it higher marks, but sometimes the folders and permissions aren't the most intuitive. Interface for uploading, tagging, describing videos is simple. Sharing is also relatively intuitive. Overall, a clean and simple interface and most of our marketing team had no issues using it. I think it was easier than using Vimeo.
Loom is one of my favorite solutions and I've been a raving fan since they first launched. The value of quickly sharing videos in seconds is amazing. Our customers love it so much that they have even downloaded the Loom Chrome extension for their own use with their clients! It's so simple, and nothing else compares or competes.
I have never had any technical issues with Wistia. The service is fast and reliable. video play back begins as soon as a few seconds of video have buffered. The stats are accurate and available within a few hours of current use. I have integrated it with Marketo and found that the integration is clean and is easily incorporated into the campaign logic flow. (ex. If the user played more than 50% of the video, do Action-A, otherwise do Action-B.
I use Loom for simple tasks. Never used customer support really. It's so simple to use. I haven't had any real issue with Loom which would require customer support to help me out. So I just put 5 because I don't know if the customer support is good or bad since I never used, so I'm kind of neutral.
I have contacted UserTesting's customer service online, by email, or by phone a few times, and each time, I have encountered the same professionalism and expertise. Even in person during a work event, they were there, and it was the same experience.
We have only had to reach out to Wistia support a handful of times in the 4 years we have been using Wistia. They have always been quick to respond and help us solve the problem. The system is self-service so there should be very little to no need to reach out to support on a regular basis.
From a technical perspective, the implementation was extremely smooth. Most of the change management / implementation hurdles were clearing use of the tool through our various security, legal, and information privacy teams. Once these concerns were addressed (UserTesting.com was very helpful in providing all the needed documentation), the implementation process was very simple and we were able to get going right away.
When we evaluated the alternatives, Loom was by far the most advanced tool, with multiple types of integrations. Additionally, Loom also provided a Free plan, which made it easy to consider as an alternative. Vidyard and similar tools integrated better with certain other tools (Vidyard + HubSpot), but Loom had better overall integrations with most tools we use.
The quality of the participants: they usually have good feedback and act like "professional" users. Which is good when we want a few insights in a short amount of time. Also, the interface is good. I miss having more features, like a good transcription tool like we have in Condens
Wistia is for business. Period. Vimeo has none of the benefits for a business that Wistia offers. The SEO value and SUPER FAST playback speed are essential. Wistia has it all. Personally, I can rarely get thought a video if hosted on Vimeo because of the glitchy playback and slow rendering.
Loom has increased my efficiency and value to clients so much. I save a ton of time by being able to send them video recordings walking through their website rough drafts and final tutorials.
Loom is incredibly affordable. I am satisfied with their subscription cost.
Loom has helped me communicate clearly to clients, so there's less room for error/misunderstanding (especially when talking about design decisions).
Doubled lead capture from lead magnet on website from one year to the next.
Increased email interaction on newsletters when embedding Wistia video thumbnail into email campaigns (10-15% links clicked bumped to 30-40% links clicked).
Can save us about 50+ hours of one-on-one client meeting time per year for pointing clients to video content rather than presenting the same info in a live setting.
