Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BigCommerce
Score 7.9 out of 10
Small Businesses (1-50 employees)
BigCommerce is a SaaS platform that allows SMBs to develop eCommerce sites. Features include the capabilities to design the storefront, configure products, manage payments, generate traffic, and optimize conversion.
$39
per month
LemonStand (Discontinued)
Score 8.6 out of 10
N/A
LemonStand was an eCommerce platform bulit for professionals with features such as design fliexiblity and checkout customization. LemonStand was acquired by Mailchimp March 2019, and June 2019 LemonStand was discontinued.N/A
Shopify
Score 8.8 out of 10
N/A
Shopify is a commerce platform designed for both online stores and retail locations. Shopify offers a professional online storefront, a payment solution to accept credit cards, and the Shopify POS application to power retail sales.
$39
per month
Pricing
BigCommerceLemonStand (Discontinued)Shopify
Editions & Modules
Standard
$39
per month
Plus
$105
per month
Pro
$399
per month
Enterprise
Custom
per month
No answers on this topic
Basic Shopify
$39
per month
Grow
$105
per month
Advanced
$399
per month
Shopify Plus
2,000
per month
Shopify Plus
2,300
per month
Offerings
Pricing Offerings
BigCommerceLemonStand (Discontinued)Shopify
Free Trial
YesNoYes
Free/Freemium Version
NoNoNo
Premium Consulting/Integration Services
YesNoNo
Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
Additional DetailsA discount is offered for annual billing.A 25% discount is offered for annual billing.
More Pricing Information
Community Pulse
BigCommerceLemonStand (Discontinued)Shopify
Considered Multiple Products
BigCommerce
Chose BigCommerce
We switched from Shopify due to the restrictions they implemented on our industry. While we spent tens of thousands of dollars investing in our Shopify store, we can't have them cutting us off anytime they want. We reviewed WooCommerce, but didn't like the storefront or …
Chose BigCommerce
I chose BigCommerce over Shopify because I felt there were more built-in apps in BigCommerce. Other than that, I felt that both solutions are very similar.
Chose BigCommerce
I find the UI to be more appealing and the storefront to be a little less recognizable as a typical Shopify storefront (more generic, etc.)
Chose BigCommerce
We deal in firearms. I tried Shopify first back in 2016 and that was a miserable mistake, very firearm NOT friendly there. Then we went to Volusion the next month and we were quite happy there for 7-1/2 years and several million $ in sales. The issue is Volusion was losing …
Chose BigCommerce
BigCommerce combines the ease-of-use that you get form Shopify, with the ability to handle large numbers of Sku's like a custom Magento site might have.

But unlike a custom site like Magento, you don't need a coder or developer for every little change you want to make to the …
Chose BigCommerce
BigCommerce has more built in options than Shopify. While Shopify has lots more apps that are available and a lower initial price. The use of third party apps is good to have lots of options but each option needs to be vetted and dealt with independently. They greater number of …
Chose BigCommerce
I personally prefer BigCommerce over Shopify. Shopify is more confusing to use and takes longer to get a site up and running. Shopify also seemed to heavily lack some needed bulk editing tools that bigcommerce has. The only thing I preferred about Shopify was that it had more …
Chose BigCommerce
Although k-eCommerce may be a good fit for businesses who's ERP is Microsoft NAV Dynamics, we found the application to be cumbersome and lacking user friendly functionality as compared with BigCommerce. The k-eCommerce support was poor, impersonal and lacked situational …
Chose BigCommerce
BigCommerce is way better than 3dcart, it was comparable to Shopify but with the new product promotions available it is better than Shopify now. It is better than Magento in that you do not need dedicated programmers to make simple changes to your store!!! The best part about …
Chose BigCommerce
Their B2B features are incomparable. Shopify was another contender but didn’t have the B2B capabilities that BigCommerce has
Chose BigCommerce
BigCommerce had a much strong B2B integration and platform in general than Shopify. Netsuite was too expensive at the time to considering it.
Chose BigCommerce
When we compared BigCommerce to Shopify Plus, we found that BigCommerce had better SEO benefits available without needing an additional paid app to control it. We were also able to manage listings and orders more efficiently with better value for money. Shopify Plus offered …
Chose BigCommerce
BigCommerce is much better than Squarespace in terms of providing more powerful e-commerce tools and allows more integrations especially payment processors. Shopify although a great product is just simply much more expensive than BigCommerce.
Chose BigCommerce
Ability to handle Large catalog is a big advantage
BigCommerce provides strong Headless Commerce Support to the merchant.
Faster Implementation time with lower total cost of ownership.
Chose BigCommerce
Each platform has its pros and cons. However, overall, BigCommerce is the most challenging to work with from a developer's perspective. Simply finding files and locating the code in the theme editor takes too much time.
Chose BigCommerce
- Ease of Use: With guided onboarding, BigCommerce enables us to manage stores independently within days, reducing the need for extensive technical support. ​

-Comprehensive Built-In Features: BigCommerce provides a wide array of native features, minimizing reliance on …
Chose BigCommerce
easy for customization , no lengthy coding required.
Chose BigCommerce
I believe other platforms offer more robust CMS and experience managing tools making content and product updates easier to perform.
Chose BigCommerce
I find BigCommerce easy to use from a non computer person stand point. It was easy to quickly get adjusted to and what they charge for building and running a website far surpassed there competitors.
Chose BigCommerce
We are moving away from BigCommerce. It has not met our needs.
Chose BigCommerce
While all of these platforms have their advantages, they couldn't provide the level of international shipping and the multiple shipping options needed by my clients with advanced e-commerce stores. Those two major features were the reason we went with BigCommerce in the first …
Chose BigCommerce
BigCommerce gave me a better looking website. It also integrated with Square, which was a huge factor. They also allowed my business, which includes CBD products, which other platforms did not allow.
Chose BigCommerce
We chose BigCommerce over competitors due to customization and cost. We're able to have the site we're looking for, easily managed within our marketing team without hours of tedious revisions.
Chose BigCommerce
We have stuck with Big Commerce due to the amount of work and build outs we have created with the system. The issues we have come across do not raise too many red flags that we would need to switch programs at this time. If we do it is due to the promotion/ sales restrictions, …
LemonStand (Discontinued)

No answer on this topic

Shopify
Chose Shopify
Magento, BigCommerce, and WooCommerce for WordPress were the main alternatives we considered.
  • Magento - we had a negative experience with the complexity involved in maintaining the site backend and product catalog with a previous client and decided it wasn't suitable for the …
Chose Shopify
We left BigCommerce and immediately were thrilled. BigCommerce worked fine but we saw immediate savings of several thousand dollars per month. The site speeds and page load times were way better and the app store is very comparable. Many of the features are similar between the …
Chose Shopify
Shopify is great for the quick deployment of eCommerce websites and scaling them to test for feasibility. It's very affordable and easy to use. BigCommerce provides more function and customization but it takes coding experience to execute so it may not be best for some teams, …
Chose Shopify
Shopify is the most accessible website management tool to make custom edits to and is the quickest to learn. The file structure is easy to understand, but on Magento, it is very complicated. BigCommerce offers more default options than Shopify, but Shopify has more apps. 3D …
Chose Shopify
With Wix and Squarespace, we really like the extended customization options for our store, but they both lacked the "commerce theme." Shopify, like BigCommerce is essentially designed to cater right to ecommerce and thus has more tools and features to support that effort. BigCom…
Chose Shopify
Shopify and BigCommerce are similar to each other in the sense that they have a very similar back end to the website. The ability to upload products is very similar and able to control settings. However, Shopify does seem to be easier to understand and has some added features …
Chose Shopify
I have tried (and currently use and love) BigCommerce. GoDaddy was also decent and very easy to use. Volusion, Ecwid, Weebly, Wix, SquareSpace - all were colossal wastes of time.
Chose Shopify
Shopify is so much easier to use, and much more user-friendly than both BigCommerce and Magento. The reporting, product management, and app marketplace are much better as well. Shopify also integrates with other systems very easily with apps and sales channels, so it saves a …
Chose Shopify
I have been in e-commerce for over 15 years now, and Shopify is overall the best website platform that I have used. I have used AmeriCommerce, StoresOnline/Crexendo, BigCommerce, Weebly/Square, Wix, Wordpress, GoDaddy and others - Shopify is the best in most …
Chose Shopify
Shopify out of the box had more features and did what we were looking to do that BigCommerce could not do without extensive customizations using a third-party vendor. That made it a very easy choice to switch to Shopify. Most of the customizations needed in Shopify we were able …
Chose Shopify
Shopify is the best tool in the ecosystem because with all the apps in its sphere, you can do almost anything. It also has the best checkout experience one can ask for in the Ecommerce / website space. I think when it comes to shipping inventory and theme management it’s the …
Chose Shopify
They have more analytics, better designs, more apps to create a more robust system to run a business on. Their system is very intuitive, and they are heavily investing in constantly making their platform better. The biggest selling point years ago was the ability to track with …
Chose Shopify
You can build an e-commerce site very quickly and easily. Bulk upload of products is a very convenient feature. There are regular features and roadmap updates on Shopify as compared to others in the market. The quality of customer support is also good. Shopify meets all the …
Chose Shopify
They are all very similar but Shopify had a slightly better look and feel. It also was easier to use for drop shipping from AliExpress.
Chose Shopify
Shopify is hands down the winner. In all categories.
Chose Shopify
Shopify performs a great marketing influence by having ads and different kinds of branding on various social media. Also, their utilities promotion creates a great impact on the people's mind, and after executing action on the platform, in my experience I liked it how …
Chose Shopify
Shopify as a business is one of the fastest-growing e-commerce solutions in the world. And for good reason, because it's core functionality is set up in such a way that you can literally start an online business in a couple of hours. They have a massive suite of applications …
Chose Shopify
We selected Shopify because of the competitor reviews as one of the top 3 eCommerce platforms globally, but Shopify Basic performs poorly for the new and non-tech capable users compared to other top-ranked eCommerce platforms. The reviews and dominating brand exposure of …
Chose Shopify
Shopify is much easier to use and able to grow better with our company. It has fewer glitches which affect productivity, and more features to prevent needing many different programs.
Chose Shopify
We chose Shopify because it was scalable with our business and easy to set up.
Chose Shopify
Shopify, to us, had more of a customization opportunity. We also felt that the plans offered by Shopify were more in gear with what we were looking to do with our company.
Features
BigCommerceLemonStand (Discontinued)Shopify
Online Storefront
Comparison of Online Storefront features of Product A and Product B
BigCommerce
7.4
439 Ratings
5% below category average
LemonStand (Discontinued)
8.9
1 Ratings
14% above category average
Shopify
8.5
148 Ratings
9% above category average
Product catalog & listings8.1435 Ratings10.01 Ratings8.9148 Ratings
Product management7.8432 Ratings10.01 Ratings8.3146 Ratings
Bulk product upload7.6331 Ratings10.01 Ratings8.4124 Ratings
Branding7.0381 Ratings10.01 Ratings8.5145 Ratings
Mobile storefront7.8421 Ratings10.01 Ratings9.0141 Ratings
Product variations7.4408 Ratings10.01 Ratings8.1138 Ratings
Website integration7.6361 Ratings10.01 Ratings8.8139 Ratings
Visual customization6.8424 Ratings5.01 Ratings8.6145 Ratings
CMS7.1314 Ratings5.01 Ratings7.6117 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
BigCommerce
7.6
424 Ratings
0% above category average
LemonStand (Discontinued)
10.0
1 Ratings
27% above category average
Shopify
8.5
140 Ratings
11% above category average
Abandoned cart recovery7.5382 Ratings10.01 Ratings8.2130 Ratings
Checkout user experience7.8419 Ratings10.01 Ratings8.8138 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
BigCommerce
8.2
420 Ratings
1% below category average
LemonStand (Discontinued)
10.0
1 Ratings
19% above category average
Shopify
9.5
142 Ratings
14% above category average
eCommerce security8.2420 Ratings10.01 Ratings9.5142 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
BigCommerce
7.5
425 Ratings
2% below category average
LemonStand (Discontinued)
10.0
1 Ratings
27% above category average
Shopify
8.4
145 Ratings
9% above category average
Promotions & discounts7.5401 Ratings10.01 Ratings8.7139 Ratings
Personalized recommendations7.2333 Ratings10.01 Ratings8.432 Ratings
SEO7.7395 Ratings10.01 Ratings8.0134 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
BigCommerce
7.6
430 Ratings
5% below category average
LemonStand (Discontinued)
8.5
1 Ratings
6% above category average
Shopify
8.1
146 Ratings
2% above category average
Multi-site management7.9203 Ratings00 Ratings6.719 Ratings
Order processing8.2409 Ratings10.01 Ratings9.0143 Ratings
Inventory management8.1363 Ratings10.01 Ratings7.6142 Ratings
Shipping7.0370 Ratings10.01 Ratings8.3134 Ratings
Custom functionality6.8365 Ratings4.01 Ratings8.7135 Ratings
Best Alternatives
BigCommerceLemonStand (Discontinued)Shopify
Small Businesses
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Medium-sized Companies
Shopify Plus
Shopify Plus
Score 9.1 out of 10
Shopify Plus
Shopify Plus
Score 9.1 out of 10
Shopify Plus
Shopify Plus
Score 9.1 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
BigCommerceLemonStand (Discontinued)Shopify
Likelihood to Recommend
8.1
(458 ratings)
9.0
(1 ratings)
8.5
(161 ratings)
Likelihood to Renew
10.0
(54 ratings)
-
(0 ratings)
10.0
(16 ratings)
Usability
10.0
(28 ratings)
-
(0 ratings)
8.5
(15 ratings)
Availability
8.4
(6 ratings)
-
(0 ratings)
10.0
(2 ratings)
Performance
8.4
(6 ratings)
-
(0 ratings)
10.0
(1 ratings)
Support Rating
10.0
(28 ratings)
-
(0 ratings)
10.0
(3 ratings)
Online Training
8.2
(3 ratings)
-
(0 ratings)
10.0
(1 ratings)
Implementation Rating
9.2
(15 ratings)
-
(0 ratings)
10.0
(2 ratings)
Configurability
8.4
(4 ratings)
-
(0 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
-
(0 ratings)
10.0
(1 ratings)
Ease of integration
8.2
(4 ratings)
-
(0 ratings)
10.0
(1 ratings)
Product Scalability
7.9
(362 ratings)
-
(0 ratings)
10.0
(1 ratings)
Vendor post-sale
8.2
(3 ratings)
-
(0 ratings)
10.0
(1 ratings)
Vendor pre-sale
9.1
(3 ratings)
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
BigCommerceLemonStand (Discontinued)Shopify
Likelihood to Recommend
BigCommerce
Big Commerce is great for managing our items for sale all while serving as a home base for our customers. - Whether they want to buy PPE, learn about PPE or have any questions or concerns, they know they can come to our site and get the service/product they need!
Read full review
Discontinued Products
  • Good alternative to Shopify and similar services.
  • More than basic template adjustments will require programmer hours.
  • If you want a slick store with great features LemonStand's for you.
Read full review
Shopify
Shopify allowed us to handle matrix items and combined listings. Both of which we could not do on our previous platform. There was some customization involved but overall, it did what we needed it to. The one downside was that if we want to change anything we would have to reload the entire set of matrix items manually.
Read full review
Pros
BigCommerce
  • They are "SUPPOSEDLY" better for SEO but we have not gotten data on that yet
  • Sales guy was good at what he does (no value to our website though)
  • No fear they will go out of business anytime soon
  • Customer support is generally available, in my opinion, just not very helpful
Read full review
Discontinued Products
  • LemonStand is cloud based on AWS.
  • You get: Instant deployment whenever you choose to publish, automatic software updates, Site-wide SSL, and PCI/DSS compliant infrastructure.
Read full review
Shopify
  • It's base security and integration with trusted security partners (such as NoFraud) is a game-changer when it comes to reliability and a "hands off approach" for our IT department. The up-time is also very good.
  • It offers a wide range of verified plugins that are (for the most part) easy to install and use for any specific scenario you're looking for.
  • It's Analytics area in the admin is actually nice and offers a wide variety of reports that you can run.
Read full review
Cons
BigCommerce
  • Better and easier localisation for stores outside the US
  • Speed - it is not the fastest
  • Make sure that third-party theme developers update regularly and use best practice
  • Consider EU and country-specific rules and legal obligations and make customers aware of whether BC is actually fully compliant
Read full review
Discontinued Products
  • LemonStand has a limited number of templates. Each template has a different set of features that can be modified in the back office theme customization area.
  • LemonStand claims their templates are highly customizable. To accomplish this, they expose individual web page code in page templates and widget blocks. These are windows into the template where you can modify, add and delete html code. However, as in all PHP/CSS/HTML templates, even those written with Twig as LemonStand templates are, the coding goes very deep through many files. I don't think it would be cost or time effective for a small company to attempt more than superficial customization. This is pretty much the same for Shopify and PrestaShop. As a store front and blogging platform, LemonStand is elegant but it is not a website development tool like Wix, Weeble or even Squarespace.
  • LemonStand manages this expectation with excellent email support. There is no user forum and no third party templates for LemonStand, and this is a good thing. When I wanted to modify a specific aspect of the template, I emailed the issue/question to LemonStand support and consistently received advise including instructions on how to adjust the widget or exposed page code to resolve my problem.
  • Documentation is out of date and could use a good proofread. Videos and tutorials are too simple to be really helpful.
Read full review
Shopify
  • I would love it if Shopify built an in house app which helped us post UGCs and social proof from platforms such as Instagram, Youtube etc. more seamlessly on our website. Right now, we are able to do it through third party apps but the look and feel is just okay.
Read full review
Likelihood to Renew
BigCommerce
I personally would not even consider another e-commerce website platform.
Bigcommerce may have the same (or close to the same) functionality and integrations as other SaaS platforms but they excel at customer service and tech support. At the end of the day you need a company that will answer the phone in less than a minute especially if you're having a 5 alarm issue. That said, we hardly ever have any issues. The site was down for a few minutes one time 5 years ago. Sometimes we have issues with coding or apps and they help me with that too. They even walked me through installing our new theme when the contracted developers told me that wasn't included in the development of our new website.
Bigcommerce comes out with new innovations every year, not including apps that other people write for the platform, and there are a lot of those and new ones all the time. And there are a LOT of awesome themes to choose from (Halothemes are the best).
And the price is reasonable!
I'd give Bigcommerce my business any time and recommend them to anyone looking to run an e-commerce website. You could even use them for a non-shopping site, we have one of those too!
Read full review
Discontinued Products
No answers on this topic
Shopify
Nothing we have used in the past or have seen thus far even comes close to offering what we get with Shopify Plus, especially for the price. You cannot even come close to getting what we are getting at the price we pay. We are beyond thrilled and Shopify Plus meets and exceeds all of our needs and expectations. We love it!
Read full review
Usability
BigCommerce
I think that overall it has a great front end for the customer. On the back end, it takes a little spin-up time, but in just a couple of hours you can really have your head wrapped around everything you're going to need 99% of the time. It takes me about 5 minutes to train a new user on how to interact with customer orders.
Read full review
Discontinued Products
No answers on this topic
Shopify
It is fairly easy to use Shopify regardless of what task you are attempting to perform. Most things are customizable to a degree without requiring coding ability. I have very limited coding experience and have still been able to navigate my way around changing features of the website that require edits to the code with the use of AI and trial-and-error. This previously wasn't possible with the WooCommerce platform.
Read full review
Reliability and Availability
BigCommerce
So far in my time with BigCommerce I have not had any down time when it comes to my webstore or accessing it at any time I need to. Knowing that they have such a good uptime, it makes me feel comfortable that my customers can access things anytime, but also keep sales going 24/7
Read full review
Discontinued Products
No answers on this topic
Shopify
Shopify support is always available when you need them.
Read full review
Performance
BigCommerce
I have not had any issues with pages loading slow or any real other issues, not that I have encountered so far. Speed of the site and images loading are fantastic and everything just seems to work nicely, which may seem like a simple thing to say about things, but when something just WORKS! Its rather nice vs fighting with things to work right.
Read full review
Discontinued Products
No answers on this topic
Shopify
Shopify website speed is quite impressive. Even if we integrate couple apps, it does not hamper the site speed.
Read full review
Support Rating
BigCommerce
Because they are always there no matter how simple or complex the question is, if they don't know the answer they don't fake it and just make you go away feeling frustrated.. they get you to someone that does know the answer. I always appreciate their help and their honesty!
Read full review
Discontinued Products
No answers on this topic
Shopify
In terms of support I give Shopify a 9 out of 10 because they're always very friendly and thorough, and they personally can't solve my problem for me they always point me in the proper direction with the proper information I need to move forward
Read full review
Online Training
BigCommerce
They have a comprehensive online help file system that makes it easy to do almost anything. They cover just about everything you'd want to do with your online store with images, clear descriptions and in some cases video. I will, however, say the videos should be a little more professorially done and not sound like the employees are doing it in their cubical.
Read full review
Discontinued Products
No answers on this topic
Shopify
Shopify offered us several trainings to setup a Shopify store, how to build a brand, SEO, product photography etc. All this content have been super helpful in our journey.
Read full review
Implementation Rating
BigCommerce
A certified BigCommerce design and solution partner will usually comprise a team of highly experienced designers, developers and marketers. It is our view that in the vast majority of cases, this will pay dividends in the long-term - especially for those teams that could use the extra support.
Read full review
Discontinued Products
No answers on this topic
Shopify
Just start now and make the switch, the sooner the better. You will love it and it is really a simple process
Read full review
Alternatives Considered
BigCommerce
We switched from Shopify due to the restrictions they implemented on our industry. While we spent tens of thousands of dollars investing in our Shopify store, we can't have them cutting us off anytime they want. We reviewed WooCommerce, but didn't like the storefront or backend. Plus it seems like Wordpress/WooCommerce runs into tons of hacking issues and bugs.
Read full review
Discontinued Products
I looked closely at every e-commerce product I could find.
  • LemonStand had very high satisfaction from current users.
  • Email support is polite, accurate and fast.
  • Company is located in Canada.
  • Refund policy appears to be ethical.
  • Shopping experience is sharp! I like it a lot.
Read full review
Shopify
Big Commerce and SAP Hybris are two other platforms we've investigated and Shopify is by far easiest to use and customize. While it doesn't do everything out of the box, the apps do fill in many gaps. The cost however, is probably the biggest selling point against these other two options.
Read full review
Scalability
BigCommerce
I believe after seeing all of the parts of this platform, one is able to develop the business and keep adding on select features for the business. There are multiple options for purchase with the various platforms once the business grows more. The different features being offered by the platform can lead us to scalability.
Read full review
Discontinued Products
No answers on this topic
Shopify
Shopify has basic to high-end plans. The plans grow with the brand`s growth and I love that about Shopify.
Read full review
Return on Investment
BigCommerce
  • Provides a robust platform to sell a high-risk product.
  • Page Builder saves you time and money by negating the need to buy a template.
  • Includes robust promotion settings that allow for codes and automatic discounts, bulk discounts, and customer groups (i.e. military discount), all native options.
Read full review
Discontinued Products
  • I expect ease of use and mobile look and feel will increase customer sales.
Read full review
Shopify
  • It got the store up quickly so the client could start selling. She was previously selling products on Etsy and Facebook and wanted to consolidate everything onto one website, so the main thing Shopify solved was to reduce the store owner's time in managing all her products on multiple sites. Also, we had previously built a website on Wix with all the custom functionality and branding she needed - a truly great, high-end website - but it performed so slowly that it was unusable. So the speed at which Shopify can be set up and then works on the page is appreciable.
  • The website was manageable by the client - she could figure the system out herself after a while so she saved money on costs for hiring developers. She did have to hire developers to customize some of the plug-ins but costs are all relative; it wasn't a high investment compared to building a full e-commerce website. With the complexity and size of her product base and the functionality and branding she wanted to have in a website, and the potential of her business, she would have needed to invest well over $10,000 to get to where she really needs to be. In the end she kept the budget under $5000.00.
  • Costs kept climbing with plug-ins having to be added with everything. My client became more involved in building the website and began to try multiple plugins, and she did not have the skill base to evaluate the plugins functionalities so she chose plugins that did not do everything she needed, and then ended up paying the plugin developers to customize the plugins. So on one hand, it's pretty amazing to be able to bring up an e-commerce website as quickly as a week or so, but on the other hand if you need anything customized or deeper functionality in regards to product searching and filtering on the web page, and management on the backend, it quickly goes beyond the skills of the average person to manage, and above their expected budget as well. In the end my client really did not get anything close to the functionality for the website we had originally envisioned.
  • Shopify was the easiest way we could find to bring the client's products to a global market. We evaluated several other platforms and the functionality simple did not seem to be adequate, so Shopify seemed like the only solution that could do enough of what we needed and still stay within this client's budget. Really the problem in this project was not platform per se but that the budget wasn't large enough. Shopify managed to provide a solution for an ecommerce store with thousands of products on a tiny budget, so in the sense of pure functionality it provided the best value of all the platforms we evaluated. The solution still isn't big enough for this client's business though so, without having insights into this client's post-build sales results, my guess is that because her new website did not make her products easier to sort through, and she likely didn't have much more budget left to invest in SEO and other marketing of the website, her sales probably didn't increase substantially as a result of having built the website. So I think this project all in all did not likely have a high ROI.
Read full review
ScreenShots

BigCommerce Screenshots

Screenshot of enterprise ecommerce for high-volume brands like Skullcandy.Screenshot of the integration that lets you list products on Amazon directly from the BigCommerce control panel, with centralized inventory and order processing and fulfillment.Screenshot of where to customize the look and feel of a storefront.