Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HCL Unica
Score 8.2 out of 10
N/A
HCL Unica is available as a cloud or on-premise solution that provides fully integrated marketing automation software for enterprise. It includes enterprise marketing automation tools that optimize marketing activities, to ensure excellent customer experiences and data privacy.N/A
Smartsheet
Score 8.4 out of 10
N/A
Smartsheet is an online project management and collaboration tool. It includes automated alerts, instantaneous updating and sharing across team members, resource management, nested tasks organized in a hierarchy, a Gantt chart view, exportable and automated reports, and integration with email.
$12
per month per user (up to 10 users)
Wrike
Score 8.5 out of 10
Mid-Size Companies (51-1,000 employees)
Wrike is a project management and collaboration software. This solution connects tasks, discussions, and emails to the user’s project plan. Wrike is optimized for agile workflows and aims to help resolve data silos, poor visibility into work status, and missed deadlines and project failures.
$240
per year 2 users (minimum)
Pricing
HCL UnicaSmartsheetWrike
Editions & Modules
No answers on this topic
Pro
$12
per month per user (up to 10 users)
Business
$24
per month per user (3 user minimum)
Enterprise
Contact Sales
Advanced Work Management
Contact Sales
Wrike Free
$0
per month per user
Wrike Team
$10
per month (billed annually) per user (2-15 users)
Wrike Business
$25
per month (billed annually) per user (5-200 users)
Apex
Request a quote
per month per user
Pinnacle
Request a quote
per month per user
Offerings
Pricing Offerings
HCL UnicaSmartsheetWrike
Free Trial
NoYesYes
Free/Freemium Version
NoNoYes
Premium Consulting/Integration Services
NoNoYes
Entry-level Setup FeeOptionalNo setup feeNo setup fee
Additional DetailsA discount is offered for annual billing.Every premium plan begins with a 14-day trial period.
More Pricing Information
Community Pulse
HCL UnicaSmartsheetWrike
Considered Multiple Products
HCL Unica

No answer on this topic

Smartsheet
Chose Smartsheet
All the products seemed to perform the project and task management function adequately. The following factors were the keys to our selection:
  1. Ease of use - so similar to Excel everyone can figure it out.
  2. Flexible architecture lends itself to many different use cases beyond …
Chose Smartsheet
Smartsheet is a must to companies that are in need of automating key business processes that will save them time and eliminate productivity killers. This software enables teams identify bottlenecks early on tasks and projects that are due so that they are able plan on a course …
Chose Smartsheet
Smartsheet is a unique data and project management collaboration tool that sets itself apart from its competitors. Teams have the ability to create extremely customized dashboards that have data flowing to and from multiple worksheets and workspaces. Smartsheet has the ability …
Chose Smartsheet
I was attempting to do all I've described with Google Sheets & SharePoint. Google Sheets didn't have all the functionality we needed. SharePoint was too difficult to set up and doesn't work well with Mac users. None of the solutions I listed could match Smartsheet's versatility …
Wrike
Chose Wrike
Well, Wrike is our team standard. However, the only problem are some contributors (guests) cannot collaborate. Smartsheet might be another choice for us, since Wrike is more expensive and requires all collaborators to get accounts.

The only thing why I personally, would …
Chose Wrike
We continue to use these products throughout our company; however, Smartsheet required a significant amount of time for onboarding and training a champion user, and Basecamp didn't provide the visibility or functionality that Wrike offered. We used Basecamp as a team for a …
Chose Wrike
Wrike is a unique and wholesome tool that would provide you with all the views like Smartsheet and also all the required features for agile work management like JIRA. However these are tools probably are great at what they do in specific areas and Wrike has not yet just …
Chose Wrike
We use both Wrike and Smartsheet to satisfy our necessities. Smartsheet gives us a platform to input more information, while in Wrike we stablish contact with our customers for proofing before product development; information that goes directly into our Smartsheet once the …
Chose Wrike
We used Trello (free version) previously and it worked for us for when we were smaller and not ready to spend on a true PM software. The other options either did not fit from a functionality or price standpoint when we were comparing them. Smartsheet checked the boxes we needed.
Chose Wrike
I could list a ton more... but in reality, what has been a nice trend in this industry is that the top competing platforms with Wrike, all have adapted and added very similar features, things that didn't exist 5 years ago, are commonplace today among these listed. I would say, …
Chose Wrike
Wrike is incredibly robust and customizable in a way that I have not found these other tools to be.
Chose Wrike
Much prefer Wrike - easier to use and much better for the teams that use them as well as managers and team leads
Chose Wrike
Compared to other project management software we have used, Wrike is easy to implement and garner user acceptance. Other applications we have used and complex to configure and maintain, whereas Wrike is intuitive and simple to understand out of the gate. The communication …
Chose Wrike
Wrike has better customization and integrations Flexibility to give different access depending on what it is needed. Spaces provide independence for each Team to set up what they need Open to feedback from users and implementing changes suggested by users Learning material …
Chose Wrike
Wrike has more features than most of the competitors we evaluated, and is a much more flexible tool in terms of being able to mold to any use case. The UI of Wrike is clean and easy to look at and navigate, and it allows each team and each user to customize their experience and …
Chose Wrike
clean, aesthetic and straightforward. I really love Wrike's flexibility and customization.
Chose Wrike
My company already had selected Wrike before I joined. From my experience, it's easier on the eyes, better CX, customisation and automatisation.
Chose Wrike
What Wrike does better than all of the above is to provide a tool that can handle both Waterfall and Kanban. Usually tools lean one way or the other, or they do one well and the other is terrible. Wrike seems a bit more agnostic and allows you to design how you want to manage …
Chose Wrike
Wrike offers way more tools within the platform than Jira
Chose Wrike
Slack is nice but more for chats and messages I found rather than workflow. Wrike was more well known and my company valued it more based on satisfaction and popularity.
Chose Wrike
When balancing needs of Roadmap Planning, Program Management, Project Management, Work Management, Queue Management, Ticket Management, I think Wrike hits the perfect balance of usability and configurability with the power to scale effectively while maintaining governance, all …
Chose Wrike
Asana is a really good competitor when it comes to project management. We still utilize Netsuite for billing and resource management. Ultimately, we selected Wrike for a multitude of reasons: user friendly interface, highly customizable templates, ability to seamlessly …
Chose Wrike
Haven't really used any other marketing platforms other than Wrike.
Features
HCL UnicaSmartsheetWrike
Project Management
Comparison of Project Management features of Product A and Product B
HCL Unica
-
Ratings
Smartsheet
9.1
129 Ratings
16% above category average
Wrike
8.0
908 Ratings
3% above category average
Task Management00 Ratings9.8126 Ratings9.1899 Ratings
Resource Management00 Ratings9.9108 Ratings7.8772 Ratings
Gantt Charts00 Ratings9.0109 Ratings7.9633 Ratings
Scheduling00 Ratings9.8111 Ratings8.3787 Ratings
Workflow Automation00 Ratings9.1100 Ratings8.0776 Ratings
Team Collaboration00 Ratings10.0122 Ratings8.6899 Ratings
Support for Agile Methodology00 Ratings8.781 Ratings7.7501 Ratings
Support for Waterfall Methodology00 Ratings9.079 Ratings7.9451 Ratings
Document Management00 Ratings9.2101 Ratings7.6755 Ratings
Email integration00 Ratings9.1100 Ratings7.8679 Ratings
Mobile Access00 Ratings8.096 Ratings7.8654 Ratings
Timesheet Tracking00 Ratings9.762 Ratings7.7425 Ratings
Change request and Case Management00 Ratings8.169 Ratings7.723 Ratings
Budget and Expense Management00 Ratings8.175 Ratings7.6324 Ratings
Professional Services Automation
Comparison of Professional Services Automation features of Product A and Product B
HCL Unica
-
Ratings
Smartsheet
8.0
66 Ratings
3% above category average
Wrike
8.1
331 Ratings
4% above category average
Quotes/estimates00 Ratings8.144 Ratings8.21 Ratings
Invoicing00 Ratings7.737 Ratings8.35 Ratings
Project & financial reporting00 Ratings8.760 Ratings7.8326 Ratings
Integration with accounting software00 Ratings7.632 Ratings8.0197 Ratings
Best Alternatives
HCL UnicaSmartsheetWrike
Small Businesses
Vbout
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Score 9.9 out of 10
Stackby
Stackby
Score 9.0 out of 10
Stackby
Stackby
Score 9.0 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
InEight
InEight
Score 8.5 out of 10
InEight
InEight
Score 8.5 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
InEight
InEight
Score 8.5 out of 10
InEight
InEight
Score 8.5 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
HCL UnicaSmartsheetWrike
Likelihood to Recommend
9.0
(15 ratings)
9.3
(146 ratings)
8.5
(890 ratings)
Likelihood to Renew
8.7
(11 ratings)
9.0
(24 ratings)
8.5
(103 ratings)
Usability
8.0
(1 ratings)
9.2
(17 ratings)
8.2
(227 ratings)
Availability
-
(0 ratings)
-
(0 ratings)
8.1
(24 ratings)
Performance
-
(0 ratings)
10.0
(1 ratings)
6.8
(21 ratings)
Support Rating
3.0
(1 ratings)
8.1
(45 ratings)
7.6
(90 ratings)
In-Person Training
-
(0 ratings)
-
(0 ratings)
8.2
(5 ratings)
Online Training
-
(0 ratings)
7.0
(1 ratings)
8.2
(13 ratings)
Implementation Rating
7.2
(2 ratings)
10.0
(6 ratings)
7.7
(32 ratings)
Configurability
-
(0 ratings)
-
(0 ratings)
8.3
(12 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
-
(0 ratings)
7.3
(4 ratings)
Ease of integration
-
(0 ratings)
-
(0 ratings)
6.9
(7 ratings)
Product Scalability
-
(0 ratings)
-
(0 ratings)
8.0
(15 ratings)
Professional Services
-
(0 ratings)
-
(0 ratings)
6.8
(3 ratings)
Vendor post-sale
-
(0 ratings)
-
(0 ratings)
9.0
(7 ratings)
Vendor pre-sale
-
(0 ratings)
-
(0 ratings)
6.7
(8 ratings)
User Testimonials
HCL UnicaSmartsheetWrike
Likelihood to Recommend
HCLSoftware
I think it is wel suited for a business with a lot of one on one relations in the database. For example a supermarket that sells products to a client and gives a reduction on that product. It is nice if the selection process is not to complex and does not involve to many calculations. It is also nice if it is very clear what you want to follow up. In our environment we have lots of many-to-many relations. for example one product is held by more then one client. And that client might have more of those products with other clients. These kind of situation demands for a lot of calculations with derived fields(*), and there things go far too slow. Unica is probably not such a good solution for us, because our environment is too complex, and so is to process of creating the selection, we often have to change things in the selection flows. Because of the complexity it is difficult to see what the flow is exactly doing afterwoods, it also takes to much time to modify existing campaigns. The interface is not handy to work with, if you have long lists of variables, of tables or derived fields(*) you have to scroll through trough them, you can not really search them or reorder them. You can not drag and drop fields or other objects like derived fields in the flow, what would be easy if you have to make frequent changes to the proces flow. When you copy objects something the content of the object changes because the links with other objects or lost. (*) derived field: field to calculate something
Read full review
Smartsheet
Smartsheet shines for collaboration. When you have multiple people involved with planning events Smartsheet makes it easy to share and collaborate. For instance, multiple people can be in Smartsheet working at the same time. Also setting permissions for exactly those who need to know is quite easy with Smartsheet. For data analytics and general spreadsheet purposes Excel is better but for project management and event planning Smartsheet is superior
Read full review
Wrike
I think that Wrike is customizable enough to fit most needs, so I would generally recommend it as a starting point to anyone that is looking for a project management tool. Some people on my team don't like it, but I think that is moreso due to lack of exposure than any flaws in the tool itself. I predominately taught myself many of the features, and I found it to be straightforward. There is lots of great documentation out there, plus the community forums are incredible helpful as well. Wrike might not be THE perfect tool for every single need, but I think that there would be very few situations where it would ultimately be incompatible with a team's workflow needs.
Read full review
Pros
HCLSoftware
  • Ability to translate Multiple SQL queries into a very easy to use visual GUI.
  • Provides the ability to pre-define segments, run them once in off hours, store them in their own system tables for quick youth and a significant reduction in CPU utilization on the database.
  • It’s use of Reusable objects. Including user variables to pre-define calculations one time, macros that you can create and pass values to parameterize the SQL code And the creation of templates to easily replicate work.
  • It’s ability to bring in external data on the fly that can very easily be mapped into any flowchart.
  • It’s flexibility and creating UNIX script via triggers to automate sending of files to multiple vendors with different FTP sites
  • It’s flexibility in the output layouts that it can create.
Read full review
Smartsheet
  • Its hard to overstate the value of familiarity. Being able to use a tool that has some familiarity takes away the time needed to train and orient employees on a new tool and allows an organization to hit the ground running.
  • Smartsheet covers most of the basics of a project management tool, the usual tasks, milestones and project viewing options.
  • For data viewing, you get multiple data viewing options including a calendar view (good for marketing teams and those who work around scheduling), Kanban, Gaant etc
Read full review
Wrike
  • Excellent dashboards that are easy to use and give amazing insights.
  • User friendly interface that is also easy to interact with.
  • Lot of integrations.
  • Robust project and task management features.
  • Facilitate seamless team collaboration and communication.
  • Highly customizable and multiple project views.
Read full review
Cons
HCLSoftware
  • Greater integration of real time (Interact) capabilities with outbound channels, in particular IBM eMessage Email & SMS delivery.
  • Additional outbound channels to be integrated into eMessage, including Facebook Fanpage & Twitter DM broadcasts. At the moment these are possible only through custom additional integration.
  • Support for additional marketing database technology, e.g. MySQL, Exasol, ParAccel, WX2.
  • Provision of database technology with software purchase, as Web technology (IBM WebSphere Express) is supplied for free, but no database is supplied - since IBM also market DB2, which is a supported technology it seems a shame.
Read full review
Smartsheet
  • Smartsheet set up is similar to Excel, yet when you upload an Excel file, things like conditional formatting are lost. Smartsheet has its own conditional formatting, and you have to reinstate the rules. It would be great if those would apply automatically once a file is uploaded
  • Some Smartsheet management and access rules can take some tweaking to work properly. This may be a case of offering more info to admins so they can apply these better and with more efficiency
Read full review
Wrike
  • Email alerts sometimes send too slowly.
  • If you put a project on hold, it can be hard to find it once you are ready to return to it.
  • Sometimes there are too many steps/tasks and the main page can get cluttered.
Read full review
Likelihood to Renew
HCLSoftware
There are three main factors to renew a licence: 1) Cost to migrate to another platform would be rather expensive and time consuming, plus the requirement of retraining employees to use a new tool 2) It has been proven time and time again that it is a market leader in the space (10 years +) 3) It can be built upon, with the addition of additional IBM EMM modules - despite theories it does have very strong digital capabilities.
Read full review
Smartsheet
It definitely meets our needs as far as organizing and archiving our tasks and files. As we train more staff to view it, I see opportunities for more improvement, which I am sure this program can handle. I look forward to seeing continued improvement from Smartsheet on their capabilities and functionality.
Read full review
Wrike
I wish that Wrike had more drag and drop functionality that would be connected to assignee and also I wish that the finish date of a task would update to the date where you checked completed. It does not do that. Also finishing a task doesn't move the start date of the next task it "protects your time in that way", but our management team wants us to quickly see what we have down the pipeline rather than having to scroll down the list of upcoming tasks.
Read full review
Usability
HCLSoftware
I think it is easy to use, if you don't have to do to complex selections.
Read full review
Smartsheet
Smartsheet is very easy to learn. However, while I have been able to pick it easily, Microsoft Excel and Project super users that I have trained on Smartsheet get bogged down in the differences and can find it frustrating. Explaining the differences ahead of time and why Smartsheet is being chosen instead of a different software seems to counteract those reactions
Read full review
Wrike
It's easy as pie to use. I don't have any issues and only the oldest, most un-tech savvy of coworkers on my team seems to have issues with it. It's quick to pick up, intuitive, and effective. I have no criticism for it.
Read full review
Reliability and Availability
HCLSoftware
No answers on this topic
Smartsheet
No answers on this topic
Wrike
Over two years of (almost) daily usage without outages. Don't remember any errors. I give it 9 only because some Wrike plugins (for online document edit) are based on NPAPI architecture. These types of plugins are being phased out in new browsers, and NPAPI plugins are disabled by default in recent versions of Chrome so you have to do some browser adjustments when you switch browsers or move to another computer.
Read full review
Performance
HCLSoftware
No answers on this topic
Smartsheet
No answers on this topic
Wrike
Wrike tasks loads fine, but I hate clicking files and wait for a bit of time since it is powerpoint or word, Wrike assumes I want to open those on Wrike. My suggestion is to link it to office 365 so we do not need Wrike based decoder for PPTX and DOCX
Read full review
Support Rating
HCLSoftware
I didn't use the Unica support since it is with IBM, only before.
Read full review
Smartsheet
I give this rating because it fills a niche in the market. MS Project scares many away from proper task management but there are limited tools our there, especially cloud-based that are mobile-friendly. Smartsheet fills this market gap, especially for small to medium-sized businesses. IT is not fair to compare it to MS Project, but fairer to see what gaps it fills.
Read full review
Wrike
During my learning phase with Wrike, I initially struggled with setting up automation rules and request forms. However, Wrike support was always my go-to, resolving issues within seconds or minutes. Their assistance made the learning process much easier. My best experience was receiving step-by-step screenshots to follow, with the support team on standby until I was completely satisfied.
Read full review
In-Person Training
HCLSoftware
No answers on this topic
Smartsheet
No answers on this topic
Wrike
We had staff in person provide some training
Read full review
Online Training
HCLSoftware
No answers on this topic
Smartsheet
No answers on this topic
Wrike
I love the Wrike training options. Wrike Discover has tons of courses, learning plans, certifications, etc. This is an area where Wrike definitely shines! I wish these resources were more in your face for new people, because it seems like a lot of coworkers didn't know all of this training was available to them.
Read full review
Implementation Rating
HCLSoftware
- We had to rebuild a part of the datamart afterwards to tighten up and simplify the selection process. But as it was too time consuming to rebuild all the existing campaigns, we no run campaigns on different versions of the datamart. - The response tracking of the campaigns never worked out well, it was impossible to implement a direct response where there is a link between the lead and the response in our operational process
Read full review
Smartsheet
It's absolutely paramount to take a few minutes to actually play with the software. It's nearly impossible to do anything wrong or make a mistake which cannot be fixed easily. Under the help menu is Live Training option. After you familiarize yourself with the commands, watch the live training for some in depth understanding of how to make the software fit your needs perfectly.
Read full review
Wrike
There are a lot of bells and whistles in Wrike, and not all of it is easy or intuitive to understand once it's plopped in your lap. It's easier when there are a few choice people who understand Wrike as a platform and articulate it in such a way where it makes it easy to pass it along to others in the group
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Alternatives Considered
HCLSoftware
The contact history and the response history are so powerful. You can track whatever you want to help the call center to push relevant offers to our customer. In addition, predictive models can be built, with patience, in IBM Campaign. If you have some complaints from the call center about any campaigns, you can easily validate it into the contact or response history.
Read full review
Smartsheet
Jira and Redmine are much more robust and technologically advanced project management solutions. I enjoy using either when managing a very large project. However, I prefer to use Smartsheet for my smaller to medium sized projects. As for Google Drive - I would say that Google sheets and Smartsheet are almost identical in my opinion when it comes to functionality. Personally I prefer to manage smaller projects via Google Drive, but it is a personal preference!
Read full review
Wrike
We use both monday.com and Wrike. While Monday does have a better user interface, Wrike allows us to have more visibility into tasks where multiple people are collaborating. And also to receive project brief-ins and requests for new projects. We use both differently and I would say for us Wrike is more the collaboration tool than the day to day individual task management tool - and it works great.
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Contract Terms and Pricing Model
HCLSoftware
No answers on this topic
Smartsheet
No answers on this topic
Wrike
company purchase
Read full review
Scalability
HCLSoftware
No answers on this topic
Smartsheet
No answers on this topic
Wrike
The sky is the limit for what can be done in Wrike. We started with 1 use case and within 5 months we migrated several key business practices over to Wrike because they were easier to manage. Use cases so far: process improvement, management review, corrective actions, maintenance requests, month-end financial closing, and document management. As we grow, it's easy to imagine putting even more into Wrike where it becomes a cornerstone for how we do business
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Professional Services
HCLSoftware
No answers on this topic
Smartsheet
No answers on this topic
Wrike
I do not use professional services.
Read full review
Return on Investment
HCLSoftware
  • It helps my clients drive their business which in turn, drives more profit for them.
  • It helps my clients determine what works, and what doesn't work, in terms of their social marketing campaigns.
  • It helps navigate proper budgeting through determining what clients' users respond to, and what they find unique.
Read full review
Smartsheet
  • This has really opened up collaboration across teams. A lot less working in silos.
  • It hasn't fully replaced any one tool so it means having to go to another place. Hopefully, we can eliminate a tool or two in the next six months.
Read full review
Wrike
  • Different teams (e.g., contracting, compliance, provider relations) can view updates in real time, comment directly on tasks, and escalate items when needed.
  • Wrike allows us to template the contracting process (from intake to signature) to ensure consistency across payers and reduce administrative overhead.
  • Leadership can see the status of negotiations at a glance, identify bottlenecks, and prioritize resources accordingly.
Read full review
ScreenShots

HCL Unica Screenshots

Screenshot of HCL Unica Deliver is the email marketing and messaging execution module of the HCL Unica platform.

Its scalable digital messaging engine helps enterprise marketers design, personalize, and send high-volume, data-driven communications across multiple customer engagement channels.

It’s built for complex and compliant omni-channel campaigns with advanced segmentation, behavioral triggers, and real-time customer data.

Key channels supported include:
• Email — for personalized bulk and trigger-based mailings.
• SMS — send text messages to mobile subscribers.
• WhatsApp — conversational and promotional messaging.
• In-app and Push notifications — mobile push alerts via apps.

Wrike Screenshots

Screenshot of DashboardsScreenshot of DashboardsScreenshot of DashboardsScreenshot of DashboardsScreenshot of Space workflowsScreenshot of Space workflows