Kissmetrics vs. Webexpenses

[Kissmetrics is well suited for the] abandon cart scenario to re-engage users on the purchase journey. Engaging users to personalized content using the visit metrics derived from the data captured at each digital touch points. [Implementing] website campaign and journey orchestration is easy. You get visitor profile to segment upon using different visit metrics and action.

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Webexpenses is well suited for payroll to easily track workforce expenses and reducing hours of manual work from approving and processing the submitted claims. I have to highlight the automated custom report generating, which suits any needs to see reports for our teams. At our organization there is no sceniario, where Webexpenses would be less appropriate.

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• The more events you track and properties you send along, the more you can see how specific users use your product/service. The user based timeline gives you a perfect start point to get in touch with users, because you can see where they get stuck.
• Tracking your traffic sources and how they influence conversions is awesome. You can get a perfect view of how much a traffic source contributes to revenue.
• Funnel reports give you more insights into micro and macro conversion steps and give you actionable data to work with.
• Customer support!

• imports credit card transactions from our corporate card program without issue
• allows for easy set up of new users
• is a very intuitive, easy to learn tool
• has a very responsive support and customer service team
• Set up and configuration was thorough, and they were able to work through our unique issues, such as custom segments in NetSuite.
• It is a very inexpensive product. Well worth the cost.

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• Installing.... yes this is also a negative. While you can install and have the program running in minutes, if you use Unbounce, the form tracking process is quite complicated!
• Updates... I feel like the product updates have slowed a lot lately. Thankfully, the product functionality is so amazing that it hasn't impeded the use of it. However, it is still disappointing to see less frequent software updates.
• Occasionally clunky UI... there are a few reports that are really easy to mess up and leave you scratching your head on why it isn't showing you any data.

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• Would be nice if claims could be organised into certain chronological orders i.e. ordered by date so I don't have to copy and delete claims when adding a claim in that has an earlier date
• Would be ideal to have an option to save full routes rather than just addresses maybe?

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Price sensitivity and the different choices that now exist in the Analytics industry. I think it makes sense for us sometime this year to rethink our analytics strategy to see how we may leverage the best of GA (which has included lots of new features and updates the past years_, Kiss and other tools as need be

There doesn't seem to be anything in the market at the same price point that is better, however if there is an interrupter in the market that provides better value, then we would heavily assess the cost of change to see if we should move on to the alternative offering.

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Right after login, you'll get to a dashboard which shows you a quick view on how your business is doing across the events you are tracking. There is no need to dig deeper than that unless you want to, in which case it's very easy to do so just by clicking on the metric on which you want more information. The interface is very intuitive.

I think this is an easy to use and effective system for expense management. I like how I can upload images and documents directly from my phone onto the mobile app. It's beneficial for continuity that the app and the web browser work the same, and I can save claims to come back to later if I wish.

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The application was very rarely down; during the period we used the application, I can think of only two or three occasions in which the site was down. Notably, at no time was the the performance of our own site compromised as a result.

The soft ware is reliable. The phone app works well and allows you to upload evidence, receipts, log mileage and log expenses. It works well and is rarely locked or there are very few times the app is down. The laptop based software is easy to access and again is always available

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Speed improved dramatically as the service matured. Early iterations of the publicly-released application would occasionally provide slow processing of results, but those delays became much rarer occurrences during the last year that we used KISSmetrics. One of the more impressive views (which started out feeling more like a toy) is the live view of visits. Knowing that you could see, in real time, what events a user triggered, was gratifying and instructive.

The phone based app and the laptop based app always load quickly. It is easy to access. It is quick to use. It easy and quick to upload information and evidence. It is easy to log details. The information goes off to accounting and payroll quickly resulting in prompt payments for staff

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Our front-line product support person (Mika) is great. She is responsive and great to work with.

However, the data accuracy issue described earlier is the reason for the low score here. This issue was escalated from front-line to support to level 2 technical support and then it disappeared into a black hole. Escalations, in general, do not go well. We get no response for days, or I have to chase things down. This is not acceptable. Marketing metrics are critically important to me and I need answers quickly. I cannot afford to wait around for days / weeks for a response.

Just to be clear, these comments only apply to escalated support issues.

The support for the initial setup was great, but since then we have only had to contact support once when we had problems uploading credit card files. The help we received at this time was not good and we ended up trying various things until we resolved the problem ourselves. The online support tutorials are good, but searching for a specific issue is difficult.

Again, we were fortunate to work with KISSmetrics as they built their application, but Hiten, their CEO and founder, was incredibly helpful to me personally, and to our metrics-driven business as a whole, as we adopted their tool.

All went well.

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I loved this aspect of the product. It wasn't just that the documentation and online tutorials are great - which they are - the on-boarding process though was really stellar. Once you have set everything up, you get a welcome message followed by a step-by-step guide to get you started that is built right into the product interface. For example, the UI asks you to first do X, and then copy this code snippet and send it to your developer who will know what to do with it. When you come back after the first interaction with the product, it continues the process by explaining right in the UI how to track events etc. This kind of step-by-step approach is incredibly efficient. Although there are various forms of supporting documentation (PDFs videos etc) to support every step, you don't really need them. This approach means that you are up and running very quickly with virtually no training time or documentation consultation. Highly efficient process.

It was difficult to train multiple people via video, as they learned at different speeds, and most of the user champions were not as capable with systems and finance processes as our dept.

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In order to build trackability down to revenue, there was quite a lot of work to integrate Kissmetrics with our software and internal process. We had to build the hooks so that Kissmetrics could call back into our software and billing system, etc.. However, we didn't need additional expertise to do this. Once you understand the API, and you own systems, making it work is not too difficult. We did not require an outside consultant or anything like that

As long as you have people that are fully aware of the setup steps to get users into the software then I would see no issues arising for any company.

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Kissmetrics is a next-level step up for people who are used to getting their tracking and reporting from Google Analytics or Shopify's CMS. While HubSpot arguably has a better user interface, Kissmetrics certainly has the power and usability necessary to track important conversion data and help you make better marketing decisions.

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I would have to say that Webexpenses does not stack up well in comparison to Expensify. If given a choice, I would choose Expensify for the best user experience and mobile / desktop being more seamless. It accomplishes the same thing but has a more modern, minimal, and streamlined feel to it.

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Every department in my organization uses webexpenses. My role and the role of others involves travel, expenses and mileage. Everyone uses the app to log details, upload receipts and to claim allowable expenses. having spoken to everyone within my team and wider directorate, i do not know of anyone who has had issues with the app

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• Unfortunately for this client (small business) the cost of Kissmetrics was just too prohibitive. But it's obvious that for a larger company that can afford it, the data would be invaluable to gain more insight in how to gain more active users and orders for a funnel.
• The data provided really increases an understanding of how best to provide the right experience for the users...happy users equals increase in ROI.

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• Easy integration with your existing finance / accounting software.
• Lot of time is being saved in maintaining records and now going completely online.
• Love the option of Scan receipts with Google-vision-powered optical character. This also resulted in less use of paper in our office.

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