Upland PostUp

Upland PostUp

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Score 10.0 out of 100
Upland PostUp

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Pricing

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What is Upland PostUp?

Upland PostUp delivers email and audience development solutions for publishing & media brands. The vendor promises to help users reach, grow, engage, and monetize your audience directly with first-party data. The vendor says the PostUp platform is built to fit the needs of…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Product Details

What is Upland PostUp?

Upland PostUp delivers email and audience development solutions for publishing & media brands. The vendor promises to help users reach, grow, engage, and monetize your audience directly with first-party data.

The vendor says the PostUp platform is built to fit the needs of publishers:
  • Integrations. PostUp offers out-of-the-box support for top technology, as well as custom integrations with any third-party or proprietary technology.
  • Newsletter Automation. Our CMS integrations and flexible newsletter workflow balance publisher efficiency and editorial control.
  • Full-Service Audience Development. Grow you email list with optimized active email capture, progressive capture, and more.
  • WYSIWYG Page Builder. Create landing pages, preference centers, and more without getting IT involved.
  • Dynamic Paywall Solutions. Maximize subscription and ad revenue with a paywall that adjusts to your audience.
  • Email Audience Enrichment. Segment your email list based on user onsite behavior.

PostUp was acquired by Upland Software April 2019.

Upland PostUp Features

Email & Online Marketing Features

  • Supported: WYSIWYG email editor
  • Supported: Dynamic content
  • Supported: Ability to test dynamic content
  • Supported: Landing pages
  • Supported: A/B testing
  • Supported: Mobile optimization
  • Supported: Email deliverability reporting
  • Supported: List management
  • Supported: Triggered drip sequences

Reporting & Analytics Features

  • Supported: Dashboards
  • Supported: Standard reports
  • Supported: Custom reports

Upland PostUp Screenshots

WYSIWYG email editor.PostUp reporting and bot/spam appliance detection.

Upland PostUp Integrations

Upland PostUp Competitors

Upland PostUp Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationNo

Comparisons

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Reviews and Ratings

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Reviews

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Score 10 out of 10
Vetted Review
Verified User
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We use PostUp to build and schedule eblasts that will be sent to our subscribers. It is used by department. Mostly marketing and news production are the ones using it. It makes things very easy to schedule and setup, which makes our lives a whole lot easier.
  • It is set up in a way that is very easy to learn how to use.
  • The features cover everything I can even imagine for what I am using it for.
  • Their help desk is very responsive.
  • There was a recent update they did that was sort of hard to get adjusted to, things weren't in the same spot as normal and it was sort of difficult learning where things were located now.
  • It only shows you 7 mailings at a time by default, it would be nice to be able to change the default setting to whatever is preferred.
  • In the "server" I wish there was a way to filter by department, not just by users.
For what we are using the service for, it accomplishes everything that we need. We use it across a couple departments and it is very easy to keep track of everything scheduled so there is no confusion. We started using it at the beginning of the year and it's become very simple to navigate, which is great. That makes it much easier for me to train people how to use it.