6sense vs. Groove, a Clari company

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
6sense
Score 8.2 out of 10
N/A
The 6sense Account Engagement Platform helps B2B organizations achieve predictable revenue growth by putting the power of AI, big data, and machine learning behind every member of the revenue team. 6sense uncovers anonymous buying behavior, prioritizes accounts for sales and marketing, and enables them to engage resistant buying teams with personalized, multi-channel, multi-touch campaigns. 6sense helps revenue teams know everything they need to know about their buyers so they can…N/A
Groove, a Clari company
Score 8.7 out of 10
N/A
Groove is a sales engagement platform that enables sales leaders to execute their strategy in a smarter and more adaptive way. With Groove, revenue leaders can use automation to do more with less, with the goal of driving greater efficiency and effectiveness across the customer lifecycle. Groove states they enable more than 75,000 users at ADP, Google, Uber, iHeartMedia, Capital One, and other large enterprises.N/A
Pricing
6senseGroove, a Clari company
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
6senseGroove, a Clari company
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeRequired
Additional Details
More Pricing Information
Community Pulse
6senseGroove, a Clari company
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Top Pros
Top Cons
Features
6senseGroove, a Clari company
Engagement
Comparison of Engagement features of Product A and Product B
6sense
7.5
13 Ratings
8% below category average
Groove, a Clari company
-
Ratings
Automated routing and prioritization7.212 Ratings00 Ratings
Customer interaction histories7.912 Ratings00 Ratings
Syndicated content6.99 Ratings00 Ratings
Personalization7.111 Ratings00 Ratings
Engagement data tracking8.313 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
6sense
7.3
11 Ratings
6% below category average
Groove, a Clari company
-
Ratings
Ad campaign creation7.711 Ratings00 Ratings
Display advertising7.911 Ratings00 Ratings
Contextual advertising7.38 Ratings00 Ratings
Social advertising6.89 Ratings00 Ratings
Ad reporting and analytics6.810 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
6sense
8.1
14 Ratings
4% above category average
Groove, a Clari company
-
Ratings
Standard visitor segmentation8.512 Ratings00 Ratings
Behavioral visitor segmentation8.013 Ratings00 Ratings
ABM sales intelligence8.013 Ratings00 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
6sense
7.8
15 Ratings
1% above category average
Groove, a Clari company
-
Ratings
3rd party intent signals7.915 Ratings00 Ratings
Downstream intent signals7.414 Ratings00 Ratings
Account identification8.014 Ratings00 Ratings
ABM Integrations
Comparison of ABM Integrations features of Product A and Product B
6sense
6.6
13 Ratings
24% below category average
Groove, a Clari company
-
Ratings
Automated workflow & orchestration6.613 Ratings00 Ratings
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User Ratings
6senseGroove, a Clari company
Likelihood to Recommend
8.4
(128 ratings)
9.0
(706 ratings)
Likelihood to Renew
7.7
(4 ratings)
8.9
(33 ratings)
Usability
2.4
(26 ratings)
8.7
(542 ratings)
Availability
9.8
(2 ratings)
9.1
(5 ratings)
Performance
5.5
(2 ratings)
9.1
(5 ratings)
Support Rating
2.8
(27 ratings)
5.3
(145 ratings)
In-Person Training
-
(0 ratings)
4.9
(2 ratings)
Online Training
1.0
(1 ratings)
9.1
(4 ratings)
Implementation Rating
1.0
(3 ratings)
8.6
(13 ratings)
Configurability
4.3
(2 ratings)
7.5
(6 ratings)
Ease of integration
9.1
(1 ratings)
9.1
(2 ratings)
Product Scalability
8.2
(2 ratings)
9.1
(5 ratings)
Vendor post-sale
-
(0 ratings)
9.0
(2 ratings)
Vendor pre-sale
9.1
(1 ratings)
9.1
(3 ratings)
User Testimonials
6senseGroove, a Clari company
Likelihood to Recommend
6sense
If you want to create a more targeted ad approach to your marketing strategy, you need 6sense to do it well. If your team is not willing to look at things from an account based approach and are stuck in the old school way of thinking about MQLs, then this may be a tough sell to sales.
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Groove.co
  • Groove is excellent for the use case of improving sales representative and customer success representative productivity and data quality when used alongside Salesforce. It is a Salesforce focused tool. You should definitely consider Groove if you are a current Salesloft / Outreach user and you also use Salesforce.
  • Groove would not be a good fit for an organization not using Salesforce.
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Pros
6sense
  • Product support: They are constantly adding new features and innovating.
  • Customer success: Everyone who uses the platform internally is in a customer-facing role and there is a massive amount of self-service and regularly-scheduled live training available.
  • Orchestration: We are able to orchestrate account and content acquisition with ease to add qualified accounts to our CRM and kick-start contact acquisition for sales.
  • Advertising: The advertising capabilities continue to grow. You can retarget individuals as well as run several different types of banner ad campaigns. They also recently added in-platform support to create LinkedIn campaigns.
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Groove.co
  • Groove lets us know real-time when a client has checked an email we sent them.
  • Groove helps us streamline our day-to-day events, meetings, and tasks with the help of the Calendar Booking feature.
  • Groove helps us save a lot of time on typing long letters when we explain our products to our customers with the help of their Templates feature.
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Cons
6sense
  • Sales Alerts - could provide more information, allow for more orgs to be identified, creating them based on keywords is beyond challenging as I cannot use keyword groups and instead must add each keyword manually.
  • Geographic areas - would love to be able to provide one zip code for a segment and ask for a radius of 20,50, etc miles around it, or even just ask for the geographic area relative to a specific city (DC Metro area, as an example)
  • RevCity/User Community - it's good and a nice start but the system doesn't provide reminders regularly to go check it out. Most of the posters tend to be 6sensers, and several questions can go unanswered.
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Groove.co
  • The footprint of the person who lasts touches the information.
  • The footprint of the person who edited the information.
  • Date and time of the modification of the account owner.
  • Date and time of the modification of the last person touching the account.
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Likelihood to Renew
6sense
We have several resources and, although 6sense is valuable, I do not believe it's being used widely enough by the sales team due to lack of training and its complexity. I wish there was a simplified guide for use and more 1-on-1 training.
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Groove.co
I actually don't have any complaint regarding groove. It's just that I will give 9 since I confidently believe that there'd be updates in the future which would be more optimal not just for us users but for the business as well. The only regret I have with groove is I was not able to use it before the current company that I'm employed
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Usability
6sense
The platform is pretty straightforward as far as creating new segments and what's available to do so. The launch of digital advertising has greatly improved in recent months which has been great for our digital team. Adding or removing users and updating integration points is pretty easy as well. Reporting has also been recently updated which makes reporting on usage and ROI much easier too.
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Groove.co
Groove has been an awesome platform to use for sales pipeline management. I really enjoy how it integrates with my Salesforce, Gmail, and Google Calendar. It makes my job easier by helping me keep track of the progress of each sales contact that I have. Leads are able to reply and notify us using Groove.
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Reliability and Availability
6sense
So far the one time we ran into issues they were right there to help
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Groove.co
Our organization has not experienced any availability issues with Groove
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Performance
6sense
Most of the time pages load quickly and the UX is great there are moments like every platform where it is laggy though
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Groove.co
Everything is good
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Support Rating
6sense
Their Customer Success model is delivered as advertised. We're very satisfied with the availability of support. They care as much about our success as we do. We also had an issue where we believed there was an issue in a piece of functionality. They continued to dig until they found the problem and immediately put the fix into a patch.
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Groove.co
My company has a team dedicated to supporting our implementation of operative tools and business systems such as Groove. For this reason, I feel that we have ample support for Groove, although I have not personally contacted Groove for any support issues.
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In-Person Training
6sense
No answers on this topic
Groove.co
It was okay. But, just the once. I had to figure it out with help of others on my team.
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Online Training
6sense
It was too fast, too complex, no one could follow along. If you miss a step, you're lost for the rest of the time and there is SO MUCH to learn and keep up with.
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Groove.co
Easy to use
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Implementation Rating
6sense
dont implement it
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Groove.co
At Nearpod, I have been impressed with the internal expertise and support around Groove as a key tool for the Sales and Customer Success business systems and operations.
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Alternatives Considered
6sense
Bombora gives you the data raw, you then determine where you want to integrate it and pull it in. More control, but more work. Also, you need a strong understanding of what you want to do. Demandbase seemed pretty much an Ads platform that uses intent. I love the website personalization that Triblio ABM/ABX Platform offers, but it is a marketing tool. It doesn't offer the same prospecting benefits.
Read full review
Groove.co
I have used Dialpad. Dialpad is great, and Groove in my opinion does everything Dialpad does. Dialpad lacks the automation, which makes me feel that Groove is much better. I have not used any other CRMS besides these two, but I do believe Groove is light years ahead of Dialpad.
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Scalability
6sense
Has been used by a few teams cross functionally and the scalability of this product is great as we continue to grow
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Groove.co
Our organization was able to quickly scale Groove from a pilot group of a few users to a department-wide solution
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Return on Investment
6sense
  • 6sense has provided me with a more targeted list of clients to go after, thus allowing me to increase my pipeline.
  • 6sense has made cold calling a much warmer experience by identifying keywords our potential clients are searching for.
  • 6sense has enabled me to have a more targeted approach when it comes to going after potential clients resulting in a higher win rate for me and my team.
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Groove.co
  • Reduced several hours a week of logging time in Salesforce that either wouldn't get done or would have been done to the detriment of more value add activities.
  • Saves hours per week by delivering actionable/useful info from Salesforce into Gmail
  • Gives me valuable insight on what emails are being opened and read. This helps plan targeting.
Read full review
ScreenShots

Groove, a Clari company Screenshots

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