Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ConvertKit
Score 8.6 out of 10
N/A
ConvertKit, from the company of the same name headquartered in Boise, is presented as email marketing software for online creators - the authors, makers, podcasters, photographers, YouTubers, teachers, and artists. The vendor boasts 19,500 paying customers, sending 500 million emails per month, and rapid growth.
$29
per month
Kajabi
Score 8.3 out of 10
N/A
Kajabi is a web hosting platform for online learning or membership websites, featuring landing pages and support for email marketing, video hosting, and codeless web building tools.
$89
per month
Intuit Mailchimp
Score 8.3 out of 10
N/A
Mailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.
$0
per month
Pricing
ConvertKitKajabiIntuit Mailchimp
Editions & Modules
Creator
$29.00
per month
Creator Pro
$59.00
per month
Kickstarter
$89
per month
Basic
$149.00
per month
Growth
$199.00
per month
Pro
$399.00
per month
Free
$0
Essentials
starts at $13
per month
Standard
starts at $20
per month
Premium
starts at $350
per month
Offerings
Pricing Offerings
ConvertKitKajabiIntuit Mailchimp
Free Trial
NoYesYes
Free/Freemium Version
NoNoYes
Premium Consulting/Integration Services
NoNoYes
Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
Additional Details30% discount for annual pricing.
More Pricing Information
Community Pulse
ConvertKitKajabiIntuit Mailchimp
Considered Multiple Products
ConvertKit
Chose ConvertKit
We just compared it with Mailchimp initially and later realised both the tools works well for email marketing campaigns, ConvertKit helped us managing lot of things with single tool rather than using 2 - 3 different tools. Pricing wise also it was almost coming around similar …
Chose ConvertKit
MailChimp had too many delivery related problems (this is few years ago). This problems include but not limited to bounce, mails landing in spam and more. MailerLite was advertised as alternative for chimp but they were starting up and I took only because they charged for …
Kajabi
Chose Kajabi
We chose Kajabi because it can do so much. We didn't end up going all-in on Kajabi - our email is still with ConvertKit and our site is still on WordPress, but we're very happy with having our checkouts, courses, and membership content on Kajabi. We create some of our landing …
Chose Kajabi
Kajabi simplifies and brings things together all in one platform. I can do nearly everything I did before using multiple platforms, but with Kajabi it's all together. Makes my life easy and streamlined!
Chose Kajabi
While other platforms may be better for certificates and social learning groups, Kajabi is the clear winner for building sales funnels, offers and providing excellent learning experience around video courses. Other platforms do a good job with more classroom style environments, …
Chose Kajabi
It blows them out of the water. There really is no comparison at all. Each of the others listed have some benefits, but none offering an end user experience the way that Kajabi does. HighLevel would be the closest, but they still have a ways to go.

Not offered in the listings …
Intuit Mailchimp
Chose Intuit Mailchimp
I used to use Mailchimp because of the free tier, but now that ConvertKit has a free tier, there's no advantage. I feel like ConvertKit is better designed, more intuitive, and has more robust automation features that make it easy to set up marketing funnels. Overall, it's a joy …
Chose Intuit Mailchimp
I would still recommend Mailchimp to most people starting out. It's easy to use and set up and doesn't require a lot of extra support to get started. Other than ActiveCampaign or Keap, which are for larger lists and more complicated, Mailchimp is a good choice. If you …
Chose Intuit Mailchimp
ConvertKit vs MailChimp ConvertKit Offers free trial———-MailChimp offers free option ConvertKit Allows more than 100k contacts —————-MailChimp allows less than 100k convert kits landing pages are better than Mailchimps as far as the design. the editor inside of the convert …
Chose Intuit Mailchimp
I would say that Mailchimp is good for beginner businesses trying to get started with their email marketing campaigns and customer list. But I would say it's temporary until they find a better solution that will fit their needs. I would do research into more robust and reliable …
Chose Intuit Mailchimp
I've selected Mailchimp because of its flexibility of applications with the free plan and user-friendly platform. I have Kajabi but haven't used the CRM feature of it so I can't compare.
Chose Intuit Mailchimp
As stated previously, I use Mailchimp as a secondary autoresponder (for transitions between platforms or in case of performance issues with the primary). My primary autoresponders are ConvertKit for marketing, and Kajabi for digital product delivery and support, although I am …
Chose Intuit Mailchimp
I did take a look at ConvertKit when it came out. But it didn't offer a free migration tool for the free plan. Therefore I didn't get a chance to try it out. Again, their interface to set up drip email sequences (at the time) was something I didn't understand. It may have …
Chose Intuit Mailchimp
When I tried out ConvertKit, it was one of the most confusing things I’ve ever tried. Intuit Mailchimp makes things so simple to use. I love it!
Chose Intuit Mailchimp
Mailchimp is the primary marketing email platform we use. I have not reviewed a competitor of them.
Chose Intuit Mailchimp
Yes, Mailchimp was much better when we evaluated different products due to the use case and pricing. Managing email subscribers and lists is super easy in Mailchimp and I can easily segment using filters. Our use case was to integrate with the product and that process seems to …
Features
ConvertKitKajabiIntuit Mailchimp
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
ConvertKit
8.8
6 Ratings
9% above category average
Kajabi
-
Ratings
Intuit Mailchimp
8.1
577 Ratings
6% above category average
WYSIWYG email editor9.06 Ratings00 Ratings8.3529 Ratings
Dynamic content8.76 Ratings00 Ratings8.0511 Ratings
Ability to test dynamic content8.76 Ratings00 Ratings8.0491 Ratings
Landing pages8.36 Ratings00 Ratings8.2397 Ratings
A/B testing8.46 Ratings00 Ratings7.7427 Ratings
Mobile optimization9.76 Ratings00 Ratings8.1527 Ratings
Email deliverability reporting9.76 Ratings00 Ratings8.6560 Ratings
List management8.06 Ratings00 Ratings8.2556 Ratings
Triggered drip sequences8.46 Ratings00 Ratings7.9379 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
ConvertKit
8.2
6 Ratings
6% above category average
Kajabi
-
Ratings
Intuit Mailchimp
8.3
557 Ratings
12% above category average
Dashboards8.36 Ratings00 Ratings8.5221 Ratings
Standard reports9.76 Ratings00 Ratings8.5552 Ratings
Custom reports6.75 Ratings00 Ratings7.8122 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
ConvertKit
9.4
6 Ratings
15% above category average
Kajabi
-
Ratings
Intuit Mailchimp
-
Ratings
URL Validation10.05 Ratings00 Ratings00 Ratings
Link Tracking10.05 Ratings00 Ratings00 Ratings
Image Validation9.35 Ratings00 Ratings00 Ratings
Inbox Display9.76 Ratings00 Ratings00 Ratings
Email Accessibility Tools9.35 Ratings00 Ratings00 Ratings
Spelling and Grammar Check9.05 Ratings00 Ratings00 Ratings
Spam Testing8.05 Ratings00 Ratings00 Ratings
Email Previews10.06 Ratings00 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
ConvertKit
-
Ratings
Kajabi
-
Ratings
Intuit Mailchimp
8.9
69 Ratings
13% above category average
Lead nurturing automation00 Ratings00 Ratings7.460 Ratings
Lead scoring and grading00 Ratings00 Ratings10.01 Ratings
Data quality management00 Ratings00 Ratings8.266 Ratings
Automated sales alerts and tasks00 Ratings00 Ratings10.01 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
ConvertKit
-
Ratings
Kajabi
-
Ratings
Intuit Mailchimp
8.0
120 Ratings
8% above category average
Calendaring00 Ratings00 Ratings7.648 Ratings
Event/webinar marketing00 Ratings00 Ratings8.5106 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
ConvertKit
-
Ratings
Kajabi
-
Ratings
Intuit Mailchimp
8.1
117 Ratings
10% above category average
Social sharing and campaigns00 Ratings00 Ratings8.2109 Ratings
Social profile integration00 Ratings00 Ratings8.1102 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
ConvertKit
-
Ratings
Kajabi
-
Ratings
Intuit Mailchimp
7.7
125 Ratings
3% above category average
API00 Ratings00 Ratings7.8100 Ratings
Role-based workflow & approvals00 Ratings00 Ratings8.165 Ratings
Customizability00 Ratings00 Ratings5.62 Ratings
Integration with Salesforce.com00 Ratings00 Ratings8.351 Ratings
Integration with Microsoft Dynamics CRM00 Ratings00 Ratings8.144 Ratings
Integration with SugarCRM00 Ratings00 Ratings8.12 Ratings
Third-party software integrations00 Ratings00 Ratings8.0103 Ratings
Best Alternatives
ConvertKitKajabiIntuit Mailchimp
Small Businesses
Mad Mimi
Mad Mimi
Score 10.0 out of 10
TalentLMS
TalentLMS
Score 8.5 out of 10
Vbout
Vbout
Score 9.9 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Absorb LMS
Absorb LMS
Score 9.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.7 out of 10
Absorb LMS
Absorb LMS
Score 9.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
ConvertKitKajabiIntuit Mailchimp
Likelihood to Recommend
8.0
(6 ratings)
8.1
(24 ratings)
8.6
(565 ratings)
Likelihood to Renew
-
(0 ratings)
9.0
(2 ratings)
10.0
(53 ratings)
Usability
9.0
(3 ratings)
8.3
(9 ratings)
8.5
(434 ratings)
Availability
-
(0 ratings)
-
(0 ratings)
9.5
(6 ratings)
Performance
-
(0 ratings)
-
(0 ratings)
8.9
(7 ratings)
Support Rating
-
(0 ratings)
10.0
(1 ratings)
8.9
(19 ratings)
Implementation Rating
-
(0 ratings)
8.0
(1 ratings)
7.4
(22 ratings)
Configurability
-
(0 ratings)
-
(0 ratings)
10.0
(2 ratings)
Ease of integration
-
(0 ratings)
-
(0 ratings)
8.0
(4 ratings)
Product Scalability
-
(0 ratings)
-
(0 ratings)
9.5
(6 ratings)
Vendor post-sale
-
(0 ratings)
-
(0 ratings)
10.0
(2 ratings)
Vendor pre-sale
-
(0 ratings)
-
(0 ratings)
10.0
(2 ratings)
User Testimonials
ConvertKitKajabiIntuit Mailchimp
Likelihood to Recommend
ConvertKit
It is perfect for artists and content creators. It is perfect for service based providers who want to house their potential leads. Entry level entrepreneurs can also benefit. It is not an all in one type of platform, but it is useful for list building and setting up automation. If you have less than 1K subscribers, this is the route to go until you need to use automation. Then, just feel free to upgrade.
Read full review
Kajabi
If you need to create a self-paced course, Kajabi works well, if you want something complicated, and want to check homework and communicate a lot with students, Kajabi must be used in complex with other resources like Slack and YouTube. But anyway it is a good platform to create a digital course.
Read full review
Intuit
For any E-commerce related needs, like you need to see a list of customers who have added products to cart but did not purchase, this can be done really easily, but if your e-commerce provider provides integration, then it is best suited. Most of the systems in the Market provide out-of-the-box integration. Their API is also very easy it can be integrated to any language. You can integrate it into your custom developed system and use the features, like adding customers to specific lists. Also, if your lists become really big, then their system can get a bit slow to respond via API, so you might need a strategy for how you are gonna fetch the data using API.
Read full review
Pros
ConvertKit
  • Literally unlimited templates for designing the Email campaigns
  • Launching a landing page to capture leads (emails) quickly
  • Analytics to track almost everything including delivery rates gives the ability to optimise next/future campaigns accordingly
  • Newly launched journey or drip email campaigns is great as well
Read full review
Kajabi
  • Kajabi's community feature is fantastic. Love the ability for people to be able to collaborate.
  • Kajabi's feature that allows us to post and manage our curriculum is very efficient and easy to use.
  • Kajabi also has great features around contact management that have been critical for our use.
Read full review
Intuit
  • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
  • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
  • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
Read full review
Cons
ConvertKit
  • I think the dashboard could benefit form allowing more customization
  • The way you format email templates is pretty limited
  • The saved footer options seems glitchy. I can never get it to work right.
Read full review
Kajabi
  • The page builder is not as intuitive as other competitors. It takes too many click to get around the different elements and settings.
  • Better onboarding mechanism and explanation of where everything is located
  • I'm not sure why I need to create a event to use a simple countdown on a sales page, when I could simply choose the end date I want the countdown to go to for a specific price point offer
Read full review
Intuit
  • The pricing tiers do scale quickly so if you have a free newsletter it may get expensive
  • The pricing is based on total emails so if you have users who you only email rarely it might not make sense to use Intuit Mailchimp
  • Customer support can be a bit lacking at times and their docs aren't always the best
Read full review
Likelihood to Renew
ConvertKit
No answers on this topic
Kajabi
We are committed to it and once we get "really good" at using it, I think it is a excellent platform and links well to Hubspot. At present, we are still just barely scratching the surface with our use of its features
Read full review
Intuit
We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.
Read full review
Usability
ConvertKit
Can be summed up in three words that 'It just Works'. Crafted for creators and artists in mind, it offers all they need for start building up list. Free tier is really a good move to test out stuff. I am staying with them considering their good email delivery and simple interface and easy integration with our website software. WYSIYG Editor, Standard reporting but not deep level analytics gives all the basic tools needed to support the business.
Read full review
Kajabi
The back-end system can be used efficiently and has flexibility. It doesn't have a lot of unnecessary functions or un user-friendly features. We have had no issues using the system and would continue to use it with the current functions and features. I would rate it as user-friendly yet flexible
Read full review
Intuit
The interface is a bit complicated, and I need to spend some time to learn new functions and understanding how it works. I don't like working with email templates because of the limited customization options. However, functions like AI for generating emails, segmentation, and analytics still work well and are very useful.
Read full review
Reliability and Availability
ConvertKit
No answers on this topic
Kajabi
No answers on this topic
Intuit
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
Read full review
Performance
ConvertKit
No answers on this topic
Kajabi
No answers on this topic
Intuit
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
Read full review
Support Rating
ConvertKit
No answers on this topic
Kajabi
The Kajabi Support people are helpful, fast and knowledgeable. I usually call in a panic - because I have lost something, messed something or am on a deadline. Sometimes we speak, or we do a chat. Always my angst is eliminated. I often thank the person for being "so patient" with me. LOL
Read full review
Intuit
Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!
Read full review
Implementation Rating
ConvertKit
No answers on this topic
Kajabi
These platforms are big complex pieces of software. Mor recently - Kajabi provides a done for you example which you can borrow and customise - but those were not available when we started.
Read full review
Intuit
It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
Read full review
Alternatives Considered
ConvertKit
The other products I have used are not available on TrustRadius. I used ConvertKit before I used these other products because I need an all in one platform.
Read full review
Kajabi
ClickFunnels is a great tool for funnel automation, landing pages, and lead generation but when it comes to product delivery for content creators it lacks functionality as it reality it was not meant for that purpose. Originally, we used ClickFunnels for our funnels but we found out that we could do exactly the same with Kajabi, so we migrated all of our funnels to Kajabi
Read full review
Intuit
I don't think they are comparable; we use Google Ads to put our website at the top of the list when someone googles certain words. We use meta business to manage our social media. Google aims to gain customers, while Mailchimp is used to interact with both existing and new customers.
Read full review
Scalability
ConvertKit
No answers on this topic
Kajabi
No answers on this topic
Intuit
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
Read full review
Return on Investment
ConvertKit
  • Prospect follow up is much easier than it used to be with fewer real prospects slipping through the cracks
  • My return clients percentages have increased since I started using Convertkit
Read full review
Kajabi
  • When we used Kajabi to launch new programs we achieved the ROI of our monthly investment each time.
  • With Kajabi, the ability to offer old programs that have been offered in the past is easy to present to one-off customers or when not in a launch series.
Read full review
Intuit
  • One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
  • Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
Read full review
ScreenShots

Intuit Mailchimp Screenshots

Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.