TrustRadius: an HG Insights company

Folloze vs. Oracle Marketing vs. Splash Event Marketing Platform

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Folloze

    Score8.1 out of 10
    Enterprise companies (1,001+ employees)
    Folloze is an marketing orchestration platform that enables B2B marketing and sales teams to deliver personalized, data-driven buyer experiences across the entire customer journey. The platform supports use cases including ABM/ABX campaigns, digital sales rooms, website personalization, sales development, and event activation.N/A

    Oracle Marketing

    Score7.5 out of 10
    N/AOracle CX Marketing (formerly Oracle Marketing Cloud) is a solution designed to enable marketers to plan and execute automated marketing campaigns via email, display search, video advertising, and mobile while delivering a personalized customer experience for their prospects.

    $2,000

    per month

    Splash

    Score7.7 out of 10
    N/ASplash is an event marketing solution that helps to get event programs in front of the right people by helping users create engaging, branded experiences and optimize conversions at each stage of the event lifecycle. The solution empowers teams to execute events that bring in more leads, shorten the sales cycle, drive new business, and strengthen customer relationships. Splash is an event marketing platform that helps teams do all of this by building and hosting…

    $0

    Pricing
    FollozeOracle MarketingSplash
    Editions & Modules
    Folloze
    Contact Sales
    No answers on this topic
    Free: For Personal Use and Occasional Small Business Events
    $0.00
    Pro: For More Design and Access Control
    Contact Sales
    per year
    Enterprise: For Solutions and Workflows at Scale
    Contact Sales
    per year
    Offerings
    Pricing Offerings
    FollozeOracle MarketingSplash
    Free Trial
    NoNoYes
    Free/Freemium Version
    NoNoYes
    Premium Consulting/Integration Services
    NoYesYes
    Entry-level Setup FeeRequiredOptionalNo setup fee
    Additional Details—CX Marketing pricing is a function of usage.—
    More Pricing Information
    Community Pulse
    FollozeOracle MarketingSplash
    Considered Multiple Products
    Folloze
    No answer on this topic
    Oracle
    No answer on this topic
    Cvent
    Chose Splash
    [We selected Splash based on] Looks and functionality. It's the best of both worlds. Every other tool we found was good at one but not the other. I hope Splash stays on the path it's on as it really makes all the right improvements to be such a powerhouse tool.
    Incentivized
    Key User Insights
    Would buy again
    98%
    Would buy again
    48 Answers
    100%
    Would buy again
    12 Answers
    64%
    Would buy again
    9 Answers
    Delivers good value for the price
    98%
    Delivers good value for the price
    40 Answers
    80%
    Delivers good value for the price
    8 Answers
    80%
    Delivers good value for the price
    8 Answers
    Happy with the feature set
    94%
    Happy with the feature set
    46 Answers
    100%
    Happy with the feature set
    12 Answers
    64%
    Happy with the feature set
    9 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    36 Answers
    100%
    Lived up to sales and marketing promises
    11 Answers
    82%
    Lived up to sales and marketing promises
    9 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    41 Answers
    91%
    Implementation went as expected
    10 Answers
    90%
    Implementation went as expected
    9 Answers
    Features
    FollozeOracle MarketingSplash
    Engagement
    Comparison of Engagement features of Folloze and Oracle Marketing and Splash Event Marketing Platform
    Feature
    Folloze
    7.7
    11 Ratings
    6% above category average
    Oracle Marketing
    -
    Ratings
    Splash Event Marketing Platform
    -
    Ratings
    Automated routing and prioritization7.510 Ratings00 Ratings00 Ratings
    Customer interaction histories7.710 Ratings00 Ratings00 Ratings
    Syndicated content7.39 Ratings00 Ratings00 Ratings
    Personalization8.111 Ratings00 Ratings00 Ratings
    Engagement data tracking7.611 Ratings00 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Folloze and Oracle Marketing and Splash Event Marketing Platform
    Feature
    Folloze
    7.4
    9 Ratings
    3% above category average
    Oracle Marketing
    -
    Ratings
    Splash Event Marketing Platform
    -
    Ratings
    Ad campaign creation7.89 Ratings00 Ratings00 Ratings
    Display advertising7.49 Ratings00 Ratings00 Ratings
    Contextual advertising7.19 Ratings00 Ratings00 Ratings
    Social advertising7.39 Ratings00 Ratings00 Ratings
    Ad reporting and analytics7.59 Ratings00 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Folloze and Oracle Marketing and Splash Event Marketing Platform
    Feature
    Folloze
    7.4
    11 Ratings
    4% above category average
    Oracle Marketing
    -
    Ratings
    Splash Event Marketing Platform
    -
    Ratings
    Standard visitor segmentation7.011 Ratings00 Ratings00 Ratings
    Behavioral visitor segmentation7.610 Ratings00 Ratings00 Ratings
    ABM sales intelligence7.510 Ratings00 Ratings00 Ratings
    Intent Data
    Comparison of Intent Data features of Folloze and Oracle Marketing and Splash Event Marketing Platform
    Feature
    Folloze
    6.8
    11 Ratings
    2% below category average
    Oracle Marketing
    -
    Ratings
    Splash Event Marketing Platform
    -
    Ratings
    3rd party intent signals6.410 Ratings00 Ratings00 Ratings
    Downstream intent signals7.110 Ratings00 Ratings00 Ratings
    Account identification6.811 Ratings00 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Folloze and Oracle Marketing and Splash Event Marketing Platform
    Feature
    Folloze
    7.5
    9 Ratings
    0% above category average
    Oracle Marketing
    -
    Ratings
    Splash Event Marketing Platform
    -
    Ratings
    Automated workflow & orchestration7.59 Ratings00 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Folloze and Oracle Marketing and Splash Event Marketing Platform
    Feature
    Folloze
    -
    Ratings
    Oracle Marketing
    9.3
    133 Ratings
    19% above category average
    Splash Event Marketing Platform
    -
    Ratings
    WYSIWYG email editor00 Ratings10.0117 Ratings00 Ratings
    Dynamic content00 Ratings9.0120 Ratings00 Ratings
    Ability to test dynamic content00 Ratings9.0116 Ratings00 Ratings
    Landing pages00 Ratings8.0124 Ratings00 Ratings
    A/B testing00 Ratings10.0118 Ratings00 Ratings
    Mobile optimization00 Ratings10.0113 Ratings00 Ratings
    Email deliverability reporting00 Ratings10.0127 Ratings00 Ratings
    List management00 Ratings9.0126 Ratings00 Ratings
    Triggered drip sequences00 Ratings9.0108 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Folloze and Oracle Marketing and Splash Event Marketing Platform
    Feature
    Folloze
    -
    Ratings
    Oracle Marketing
    8.5
    118 Ratings
    7% above category average
    Splash Event Marketing Platform
    -
    Ratings
    Lead nurturing automation00 Ratings10.0110 Ratings00 Ratings
    Lead scoring and grading00 Ratings8.0104 Ratings00 Ratings
    Data quality management00 Ratings8.0109 Ratings00 Ratings
    Automated sales alerts and tasks00 Ratings8.089 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Folloze and Oracle Marketing and Splash Event Marketing Platform
    Feature
    Folloze
    -
    Ratings
    Oracle Marketing
    9.5
    109 Ratings
    23% above category average
    Splash Event Marketing Platform
    -
    Ratings
    Calendaring00 Ratings9.094 Ratings00 Ratings
    Event/webinar marketing00 Ratings10.099 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Folloze and Oracle Marketing and Splash Event Marketing Platform
    Feature
    Folloze
    -
    Ratings
    Oracle Marketing
    9.5
    72 Ratings
    23% above category average
    Splash Event Marketing Platform
    -
    Ratings
    Social sharing and campaigns00 Ratings10.070 Ratings00 Ratings
    Social profile integration00 Ratings9.066 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Folloze and Oracle Marketing and Splash Event Marketing Platform
    Feature
    Folloze
    -
    Ratings
    Oracle Marketing
    8.3
    123 Ratings
    10% above category average
    Splash Event Marketing Platform
    -
    Ratings
    Dashboards00 Ratings9.0122 Ratings00 Ratings
    Standard reports00 Ratings8.0120 Ratings00 Ratings
    Custom reports00 Ratings8.0113 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Folloze and Oracle Marketing and Splash Event Marketing Platform
    Feature
    Folloze
    -
    Ratings
    Oracle Marketing
    9.5
    120 Ratings
    22% above category average
    Splash Event Marketing Platform
    -
    Ratings
    API00 Ratings9.0105 Ratings00 Ratings
    Role-based workflow & approvals00 Ratings10.089 Ratings00 Ratings
    Customizability00 Ratings9.0109 Ratings00 Ratings
    Integration with Salesforce.com00 Ratings10.088 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings9.048 Ratings00 Ratings
    Integration with SugarCRM00 Ratings10.037 Ratings00 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Folloze and Oracle Marketing and Splash Event Marketing Platform
    Feature
    Folloze
    -
    Ratings
    Oracle Marketing
    -
    Ratings
    Splash Event Marketing Platform
    4.9
    5 Ratings
    55% below category average
    Responsive Design for Web Access00 Ratings00 Ratings5.35 Ratings
    Mobile Application00 Ratings00 Ratings4.55 Ratings
    Online Meetings / Events
    Comparison of Online Meetings / Events features of Folloze and Oracle Marketing and Splash Event Marketing Platform
    Feature
    Folloze
    -
    Ratings
    Oracle Marketing
    -
    Ratings
    Splash Event Marketing Platform
    7.0
    5 Ratings
    18% below category average
    Calendar integration00 Ratings00 Ratings7.64 Ratings
    Integrates with social media00 Ratings00 Ratings7.13 Ratings
    Record meetings / events00 Ratings00 Ratings7.01 Ratings
    Slideshows00 Ratings00 Ratings7.01 Ratings
    Event registration00 Ratings00 Ratings6.55 Ratings
    Online Events Collaboration
    Comparison of Online Events Collaboration features of Folloze and Oracle Marketing and Splash Event Marketing Platform
    Feature
    Folloze
    -
    Ratings
    Oracle Marketing
    -
    Ratings
    Splash Event Marketing Platform
    6.7
    4 Ratings
    22% below category average
    Live chat00 Ratings00 Ratings6.34 Ratings
    Audience polling00 Ratings00 Ratings7.02 Ratings
    Q&A00 Ratings00 Ratings6.92 Ratings
    Online Events Security
    Comparison of Online Events Security features of Folloze and Oracle Marketing and Splash Event Marketing Platform
    Feature
    Folloze
    -
    Ratings
    Oracle Marketing
    -
    Ratings
    Splash Event Marketing Platform
    5.2
    5 Ratings
    49% below category average
    User authentication00 Ratings00 Ratings4.34 Ratings
    Participant roles & permissions00 Ratings00 Ratings5.35 Ratings
    Confidential attendee list00 Ratings00 Ratings6.04 Ratings
    Online Events Marketing
    Comparison of Online Events Marketing features of Folloze and Oracle Marketing and Splash Event Marketing Platform
    Feature
    Folloze
    -
    Ratings
    Oracle Marketing
    -
    Ratings
    Splash Event Marketing Platform
    6.6
    6 Ratings
    25% below category average
    Branding options00 Ratings00 Ratings7.04 Ratings
    Integration to Marketing Automation00 Ratings00 Ratings6.04 Ratings
    Attendee list export00 Ratings00 Ratings6.86 Ratings
    Virtual Event
    Comparison of Virtual Event features of Folloze and Oracle Marketing and Splash Event Marketing Platform
    Feature
    Folloze
    -
    Ratings
    Oracle Marketing
    -
    Ratings
    Splash Event Marketing Platform
    6.1
    6 Ratings
    27% below category average
    Registration, RSVP, and ticketing00 Ratings00 Ratings7.36 Ratings
    Email marketing00 Ratings00 Ratings7.36 Ratings
    Livestreaming00 Ratings00 Ratings5.32 Ratings
    Audience engagement00 Ratings00 Ratings7.23 Ratings
    Event recording00 Ratings00 Ratings6.73 Ratings
    Networking00 Ratings00 Ratings3.93 Ratings
    Event analytics00 Ratings00 Ratings4.96 Ratings
    Best Alternatives
    FollozeOracle MarketingSplash
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    Vbout
    Score9.9 out of 10
    Whova
    Score9.6 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    Bloomreach
    Score9.2 out of 10
    Cvent Event Management
    Score9 out of 10
    Enterprises
    6sense
    Score8.4 out of 10
    Iterable
    Score8.2 out of 10
    Webex Events (formerly Socio)
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    FollozeOracle MarketingSplash
    Likelihood to Recommend
    7.6
    (49 ratings)
    7.0
    (246 ratings)
    6.2
    (54 ratings)
    Likelihood to Renew
    9.1
    (2 ratings)
    10.0
    (92 ratings)
    8.0
    (1 ratings)
    Usability
    7.7
    (49 ratings)
    10.0
    (15 ratings)
    6.5
    (6 ratings)
    Availability
    8.2
    (1 ratings)
    8.1
    (9 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (1 ratings)
    6.6
    (5 ratings)
    -
    (0 ratings)
    Support Rating
    6.4
    (41 ratings)
    9.9
    (16 ratings)
    9.1
    (4 ratings)
    In-Person Training
    -
    (0 ratings)
    7.3
    (3 ratings)
    -
    (0 ratings)
    Online Training
    4.5
    (1 ratings)
    7.6
    (11 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.1
    (2 ratings)
    8.8
    (10 ratings)
    -
    (0 ratings)
    Configurability
    5.5
    (1 ratings)
    6.4
    (1 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    4.5
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Ease of integration
    9.1
    (1 ratings)
    2.0
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    5.5
    (1 ratings)
    8.5
    (120 ratings)
    -
    (0 ratings)
    Professional Services
    9.1
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.1
    (1 ratings)
    6.4
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.1
    (1 ratings)
    7.3
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    FollozeOracle MarketingSplash
    Likelihood to Recommend
    Folloze
    I have been using Folloze for a long time, and I will recommend Folloze because of the app's user-friendly interface and responsiveness to customer feedback. It also enhances security with SSO, two-factor authentication, and a personalization tool. Overall, there are more pros, and it increases productivity.
    Incentivized
    Read full review
    Oracle
    A duration of one and a half years is enough for us to
    recognize the capabilities of a tool and in my opinion, this one is just a
    great tool to manage marketing campaigns of even massive-sized firms. Its
    marketing automation tool and its way of managing campaign and the way it
    executes digital initiatives is enough to get an inkling of its abilities.
    Less favorable for the people who want to have something at
    a cheap price and are more dependent on the reports as its reports have nothing
    much in detail.
    Incentivized
    Read full review
    Cvent
    When we first started using Splash Event Marketing Platform, the platform showed great promise and worked well for our team’s needs. However, over the past year, we’ve encountered issue after issue—many of which are described by support as problems “no one else has ever experienced.” Unfortunately, this has happened frequently, making it difficult to trust the platform for consistent execution.
    Read full review
    Pros
    Folloze
    • Plug into Salesforce. We live in Salesforce, so it's a must!
    • Ease of use when designing boards. We love to all feel like graphic designers.
    • Dashboards showing activity levels of all types.
    • Storing assets within folloze. Makes it super easy to build a board fast.
    • Cloning boards. Time saver!!
    Incentivized
    Read full review
    Oracle
    • We can look for the behavior of our clients on our website and mobile application using the analytics it provides.
    • It is highly customizable.
    • It presents data in a form that is easily understandable and reports are highly beneficial for us.
    • Analytics in the form of graphs.
    Incentivized
    Read full review
    Cvent
    • Templates - Splash allowed Hubspot to create page templates for all of our Hubspot User Group Meet Up registration pages. So while we're just one city that hosts meet-ups, utilizing these templates helps ensure that every city's pages look the same and are able to be navigated in the same way.
    • Check In - Their app is really nice for check-in on the day of the event. I can have any co-worker log into the app on their phone and they're ready to help me manage the event. The app definitely makes our check-in process more simplified.
    • Managing RSVPs - The ability to cut off registration and start a wait list is critical for our events. We get a handful of cancellations in the week before the event (as I'm sure every other event marketer does) and we can start moving our way down the waitlist to fill our events up!
    Incentivized
    Read full review
    Cons
    Folloze
    • Integrating the contact form with our CRM has been a lengthy and on-going process
    • We use iframe for some of our content pieces and I think it could look better than it does now
    • We need licenses for our salespeople for them to get access to insights of a board. An easier way to send them this info without them needing licenses would be nice
    Incentivized
    Read full review
    Oracle
    • Integration options outside of auto-syncs. I am currently having an issue trying to find an adapter to use with Eloqua to API into our data warehouse but keep the functionality on the Eloqua side.
    • To provide more transparency and visual details of the syncs (integrations of outside data) from any other system that is feeding Eloqua, like what is being updated or changed, better explanations of errors, drill down to newly created records.
    • Custom Objects - Need to have a way to create CDOs outside of just form submissions and uploading of lists, like if you needed to import a file nightly to feed that CDO data but automate the import and make sure it maps to a contact record.
    • Import of data from a file on SFTP - There is no way to filter or create logic to control what is being fed into Eloqua. Currently, that manipulation has to be done by the IT side first. Less flexibility.
    • Better auditing capabilities within the canvas. meaning, sometimes if something is changed or not working the problem may not necessarily show up in immediately, the pattern could take a while to present itself. For example, the feeders into the program. If there is a problem, I don't know that maybe contacts are not entering the program until we do reporting that month and realize there was a lull of contacts going through. Then we have a whole month of missed records or other potential data issues. When you get do large and your Eloqua machine is very robust, the harder it is to see everything
    • Be able to add more than 250 custom contact records. That definitely inhibits my organization in how we need to use that record.
    Incentivized
    Read full review
    Cvent
    • When designing a landing page for an event, the functionality of the layout page is quite finicky. I would love to see the ability to add features to certain text boxes become more fluid.
    • The formatting across the layout page is not always consistent, specifically text sizing.
    • I had an issue with an account, and the support team took an extremely long time (2+ months) to produce a remedy for the issue I was experiencing.
    Incentivized
    Read full review
    Likelihood to Renew
    Folloze
    Without Folloze, the marketing team would not be able to pivot as quickly as we do to support sellers with deal acceleration and drive executive engagement.
    Incentivized
    Read full review
    Oracle
    We have been able to automate so many marketing processes with Eloqua over the past 5 years that the only direction would be to adopt the latest and greatest features Eloqua adds. The alternative would be to go back to the marketing stone-age and start over again. And we would rather move forward with increased automation and efficiency.
    Read full review
    Cvent
    Because easy to interface and easy to manage Splash platform and individual event platform and easy to integrate with third party software such as Adobe Marketo and others softwares. Easy to maintain status and easy to relate with Salesforce campaign through Marketo . Useful in lead capturing and generation and so on we can enable business through splash.
    Incentivized
    Read full review
    Usability
    Folloze
    Its great to be able to customize and build experiences without having to depend web developers or larger content teams. Using Folloze doesn't require a web developer or complicated coding language. Its quite intuitive and easy to figure out after building an experience or two. If you are stuck their support and training materials are quite helpful, as is their support team. Although the tool is great, it would be great to see even more customization possibilities. Also the reporting interface is pretty cumbersome and would benefit from added functionality.
    Incentivized
    Read full review
    Oracle
    Personally, I find it quite easy to use. But for those members of our team who have little or no testing experience, it's been a bit more difficult. There's also training required for development teams in order to have your campaigns coded and set up in the most efficient way. Our developers have been able to do basic and intermediate tests with no difficulty, and they find the interface itself quite intuitive... it's just the extremely complex tests that require a bit more understanding.
    Read full review
    Cvent
    The platform works, and it is a good system. I think there is always room for improvement. and I would like to see them up their client resolutions when it comes to problems with using the system. and see them take a more aggressive approach to addressing the clients changing needs
    Incentivized
    Read full review
    Reliability and Availability
    Folloze
    sometimes its not loading pages proper, sometimes some functions are not working within or you need a long time to find out image sizes etc
    Incentivized
    Read full review
    Oracle
    No one has experienced any problems with availablity.
    Read full review
    Cvent
    No answers on this topic
    Performance
    Folloze
    pages load slow sometimes
    Incentivized
    Read full review
    Oracle
    There are occasional complaints about slowness to refresh a screen or build a report. However, this is as much a factor of network access speeds as the system itself, since often the complaints occur when someone is accessing on a wireless network.
    Read full review
    Cvent
    No answers on this topic
    Support Rating
    Folloze
    Great support overall, which is quick to answer any concerns or questions. They're punctual and precise with their responses. I've been very pleased overall. I know if I have a concern or worry that I'll get a response the same day or the day after. Nothing negative comes to mind.
    Incentivized
    Read full review
    Oracle
    We found that we often were telling support people how the system worked. Because we were on E9 that created a lot of support issues as well since few people on the support team seemed to know how E9 worked. That was mostly okay except when we had major system issues (like SSO preventing us from logging in after an update), it became really hard to get answers that weren't vague. It was always the issues that had the highest visibility within the organization (like with Sales) that seemed to take forever to resolve and didn't have a clear escalation path. When Oracle switched Eloqua over to the Oracle support portal it just got worse
    Incentivized
    Read full review
    Cvent
    We love working with our account manager and priority support to answer questions efficiently and speedily. Our account manager works with us on larger and bigger picture initiatives for our instance, where the priority support is always there when you're stuck with a feature or setup, it's been great to share this resource with our global network of hosts internal and external to the company.
    Read full review
    In-Person Training
    Folloze
    No answers on this topic
    Oracle
    They offer very basic classes which are required for master certification.

    After having been through it, I would not consider anyone with a master certification any more qualified, unlike Salesforce.com certification which is a more difficult thing to acquire. For example, one of the classes towards certification was around social media. I would have expected examples of how to incorporate into campaigns in the product, with a demo and hands-on test. Instead, it was a powerpoint slideshow that went on way too long and covered really basic stuff like “what is Facebook, what is Twitter”
    Read full review
    Cvent
    No answers on this topic
    Online Training
    Folloze
    5 as we did it with our own people in house and not with Folloze
    Incentivized
    Read full review
    Oracle
    Ok, so, this sounds like it could be horrible because it was all remote, but we loved it... the Adobe training environment was easy to use, and the trainers were engaging. It was simple to switch back and forth between the meeting and the hands-on exercises in their training instances. We took the fundamentals training early in our implementation-- before the consultants came onsite-- and I know this made a big difference in our implementation, because we were able to ask informed questions throughout
    Read full review
    Cvent
    No answers on this topic
    Implementation Rating
    Folloze
    I was not involved with the implementation of Folloze. This project was executed before I was hired
    Incentivized
    Read full review
    Oracle
    I give it a 10 because the only issue we had was a result of not following the guidance we were given. Maxymiser provided a customized implementation guide for each site where we were adding the code. On our site implementations when we followed that guide to the letter, it was extremely fast and easy and has worked very well.
    Read full review
    Cvent
    No answers on this topic
    Alternatives Considered
    Folloze
    Folloze has proven to absolutely stand head and shoulders above its competitors. Folloze actually integrates nicely with 6Sense or Demandbase to pull data from a CRM. Folloze seemed to have a simpler interface, and that was key when it came to enabling our sales org to use Folloze alongside Marketing.
    Incentivized
    Read full review
    Oracle
    It was quite complex to generate segments with Adobe
    analytics and I wasn’t personally satisfied with the overall performance of
    Adobe Analytics and wasn’t enough flexible in any way. So we decided to switch
    to something else better than Adobe Analytics and is available in the market at
    a cheap rate and we ended up doing our research for the most suitable tool at
    Oracle Infinity and we don’t regret our decision.
    Incentivized
    Read full review
    Cvent
    Despite not being a very old company, Splash does not feel like a buggy-startup in Beta. I've used other platforms like Eventbrite that don't have the functionality Splash does, and other comparable companies to Splash that are painful to use on the backend. I would also say that the Splash team and culture is a plus. They offer a lot of training tutorials and every call is always a fun one with their team.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Folloze
    cannot disclose
    Incentivized
    Read full review
    Oracle
    No answers on this topic
    Cvent
    No answers on this topic
    Scalability
    Folloze
    there are still a lot of things that need to be made available within the product
    Incentivized
    Read full review
    Oracle
    Eloqua is definitely good for larger companies that have 100,000+ contacts and complex marketing workflows and data. Personalization is fairly robust with Eloqua for larger campaigns with smart content and features. Scaling across channels is also seamless - as the platform has great options for non-email channels like SMS, Direct Mail, Chat, etc.
    Incentivized
    Read full review
    Cvent
    No answers on this topic
    Return on Investment
    Folloze
    • A sales were able to give valuable presentations which aided in earning key accounts in O&G & utility industries.
    • A sales exec was able to close a million-dollar sale that she had been working on closing for a year. This board was a great visual to the customer, which helped in closing.
    Incentivized
    Read full review
    Oracle
    • We are able to use it to help our clients scale through testing
    • We have been able to measure the impact of our events and sales events so we can determine which events to continue in the future and determine future investment
    • Launch a new brand out of Eloqua and measure awareness
    Incentivized
    Read full review
    Cvent
    • It helps me manage a number of events that I would not otherwise be able to make invitations for, manage rsvps, and do check ins. We used a more expensive product previously but it had fewer features so this is definitely an upgrade.
    • Using Splash saves me time from needing to follow up with guests. I also love the "send later" feature for email.
    • The support staff make this product super valuable as I am able to accomplish more with their help.
    Incentivized
    Read full review
    ScreenShots

    Folloze Screenshots

    Screenshot of The Folloze Buyer Experience Platform.

Folloze harnesses buyer insights, sales orchestration and AI to empower sales and marketing teams. It is used to create personalized experiences and micro-targeted campaigns that engages today’s B2B buyer across the entire customer journey.Screenshot of Collaborative Marketing and Sales motions.

Folloze provides a ‘closed loop’ orchestration process to target, orchestrate, personalize and measure tailored account experiences. These micro-targeted campaigns increase engagement to impact revenue across the customer lifecycle.Screenshot of Folloze page views, opens and clicks.

Folloze produces insights that measure a target customers’ interest in offerings, such as number and duration of content views, forwarding or sharing, call-to-action executions, which ones they share with colleagues – for each and every asset they engage with throughout their journey.Screenshot of The interface to build microsites and landing pages.

B2B marketer can launch sophisticated, ‍personalized buyer journeys that let target audiences choose what relevant content interests them, without guessing what buyers will like.Screenshot of Account Engagement Analytics
Folloze analytics aggregates engagement activities by account and contact across all touchpoints. Sellers and marketing teams understand account topics of interest, can measure the impact and ROI of their account-based marketing programs, and inform campaign strategy and next best actions.Screenshot of Intelligent content nomination.

Folloze offers artificial intelligence to recommend content at both build time as well as in real-time, and automatically delivers relevant and high performing content, dynamic messaging, and specific imagery, that accounts and contacts will find valuable and engaging.

    Oracle Marketing Screenshots

    Screenshot of Marketing intelligence gives everyone insights into marketing campaign impact on qualified sales leads, pipeline, and ROI.Screenshot of Oracle Eloqua's industry-leading marketing automation helps you create and execute brilliant B2B campaigns to drive engagement across each stage of the customer experience, from the simplest to the most sophisticated buying cycles.Screenshot of Oracle Responsys makes it easy for B2C marketing teams to produce sophisticated cross-channel customer experiences that deliver value at the time of need to each individual based on their interests, preferences, and shopping habits.Screenshot of Oracle Maxymiser’s advanced website testing and personalization solutions help marketers make data-driven decisions on websites and mobile apps; create seamless, connected customer experiences; and deliver higher marketing ROI.Screenshot of Oracle Infinity helps you optimize a customer’s real-time digital journey. The system brings in online behavioral data, applies intelligence to that data, and dynamically surfaces recommended actions you could take to enhance the digital customer experience—at the exact right moment.Screenshot of Oracle CX Audience provides a solution for large-scale audience segmentation, data management, and analytics as part of Oracle’s comprehensive cloud platform. Input simple or complex omnichannel data into CX Audience and get segmentation and analytics to help optimize marketing performance.

    Splash Screenshots

    Screenshot of customized and on-brand event programs - from the first invitation to post-event follow-up.Screenshot of an example of a personalized email campaign built from on-brand templates. These can be scheduled to be sent to targeted lists.Screenshot of actionable segments created from a guest list, with advanced tag management and list building. This displays every response, status change, and answers to registration questions as they happen.Screenshot of the available integrations for event programs, with Salesforce, Slack, Marketo, Hubspot, Eloqua, Greenhouse, Zapier,  and Zoom.Screenshot of the real-time data and analytics that provide the insights to prove success and build better programs.Screenshot of Splash's Host app, which is used to run the door. Fast search and one-click check-in keeps the traffic flowing, which frees up users to capture info from walk-ins all while syncing the list across devices and to a connected CRM in real-time.