What users are saying about
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Top Rated
1073 Ratings
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Top Rated
2796 Ratings

HubSpot CRM

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Top Rated
1073 Ratings
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Score 8.4 out of 100

Salesforce

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Top Rated
2796 Ratings
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Score 8.3 out of 100

Likelihood to Recommend

HubSpot CRM

The best CRM out there. Easy to use, very intuitive. Perfect for someone that doesn't know anything about coding. I love that everything is drag and drop. I can't think of a scenario where HubSpot wouldn't be a good option for any company (capability-wise). When it comes to cost, it can be extremely expensive for small/medium companies. The free/cheaper options are too limited for the small companies, so there aren't a lot of reasons to choose HubSpot when what they'll be receiving is basically nothing.
Manuela Murillo Jaramillo | TrustRadius Reviewer

Salesforce

We would highly recommend Salesforce.com to other organizations. They provide an excellent suite of services that help us accomplish a few key things within our company. The organization and ease of use is great in order to manage our client relationships -and it allows us to have everything we need to manage relationships in one easy to access location.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Sales Force Automation

HubSpot CRM
8.0
Salesforce
7.7
Customer data management / contact management
HubSpot CRM
8.7
Salesforce
8.2
Workflow management
HubSpot CRM
7.9
Salesforce
7.6
Territory management
HubSpot CRM
7.3
Salesforce
7.4
Opportunity management
HubSpot CRM
8.2
Salesforce
8.2
Integration with email client (e.g., Outlook or Gmail)
HubSpot CRM
8.5
Salesforce
7.0
Contract management
HubSpot CRM
7.8
Salesforce
7.5
Quote & order management
HubSpot CRM
7.9
Salesforce
7.5
Interaction tracking
HubSpot CRM
8.4
Salesforce
7.8
Channel / partner relationship management
HubSpot CRM
7.5
Salesforce
7.6

Customer Service & Support

HubSpot CRM
7.4
Salesforce
8.5
Case management
HubSpot CRM
7.5
Salesforce
9.0
Call center management
HubSpot CRM
7.1
Salesforce
8.4
Help desk management
HubSpot CRM
7.7
Salesforce
8.3

Marketing Automation

HubSpot CRM
8.6
Salesforce
7.6
Lead management
HubSpot CRM
8.6
Salesforce
7.9
Email marketing
HubSpot CRM
8.6
Salesforce
7.3

CRM Project Management

HubSpot CRM
7.6
Salesforce
7.3
Task management
HubSpot CRM
8.2
Salesforce
7.2
Billing and invoicing management
HubSpot CRM
6.7
Salesforce
6.7
Reporting
HubSpot CRM
7.9
Salesforce
8.0

CRM Reporting & Analytics

HubSpot CRM
7.8
Salesforce
8.1
Forecasting
HubSpot CRM
7.9
Salesforce
7.8
Pipeline visualization
HubSpot CRM
8.0
Salesforce
8.1
Customizable reports
HubSpot CRM
7.5
Salesforce
8.4

Customization

HubSpot CRM
7.6
Salesforce
8.1
Custom fields
HubSpot CRM
8.2
Salesforce
8.3
Custom objects
HubSpot CRM
7.7
Salesforce
8.1
Scripting environment
HubSpot CRM
6.8
Salesforce
7.8
API for custom integration
HubSpot CRM
7.9
Salesforce
8.0

Security

HubSpot CRM
8.3
Salesforce
8.4
Single sign-on capability
HubSpot CRM
8.3
Salesforce
8.2
Role-based user permissions
HubSpot CRM
8.4
Salesforce
8.5

Social CRM

HubSpot CRM
7.8
Salesforce
7.3
Social data
HubSpot CRM
7.8
Salesforce
7.1
Social engagement
HubSpot CRM
7.8
Salesforce
7.4

Integrations with 3rd-party Software

HubSpot CRM
8.0
Salesforce
7.4
Marketing automation
HubSpot CRM
8.2
Salesforce
7.4
Compensation management
HubSpot CRM
7.7
Salesforce
7.3

Platform

HubSpot CRM
6.7
Salesforce
7.5
Mobile access
HubSpot CRM
6.7
Salesforce
7.5

Pros

HubSpot CRM

  • Ease of use in the beginning - Not a steep learning curve to start using it.
  • The free version surprisingly includes a lot of features.
  • It can grow with you as your company / client base grows.
  • Has increasingly improved its available integrations with other software.
  • Surprisingly a lot of great features that integrate with Gmail (what our company uses). Other CRM software are more geared towards Outlook.
Fatima Trapaga | TrustRadius Reviewer

Salesforce

  • Salesforce is so user-friendly. The design is so intuitive, very little training is needed before you're off running and getting value out of it. It feels like a digital Rolodex with all the information you need to be successful.
  • The comprehensive reporting functions make it easy to manage teams and see where improvement can be implemented. Easily see how each representative is doing generating leads, following up, and meeting goals compared to the past.
  • Customization allows you to see what's important to you, not what Salesforce thinks is important. Easily manage goals, track progress, and manage business units to understand how your organization is performing.
Nichole Pelaez | TrustRadius Reviewer

Cons

HubSpot CRM

  • I wish that contact details could be edited from the main contact page (in more of a spreadsheet style), rather than having to individually click into each contact or preview a contact to change data
  • A/B testing for emails or steps within sequences would be helpful
  • Currently, the details of each step in a sequence can only be viewed if you click "edit", but if would be nice to be able to read the emails that are contained within a sequence without having to go into edit mode.
Anonymous | TrustRadius Reviewer

Salesforce

  • Costs vs. ROI: The initial cost to BUILD whatever instance your SF sales rep presents to you and sells; the COST associate to get to that build is NEVER explained or discussed.
  • The Salesforce sales rep's job is to sell you on an idea and hope, rather than practical application, implementation, and realistic expectations of the egregiously cantankerous and universally overpriced CRM.
  • They do not vet, manage or hold accountable their 'implementation partners'. Again, the sales rep for Salesforce; their job is to sell you the platform, not what you they showed you the platform can do. There is extreme neglect in discussing the actual cost to get their CRM platform to do WHAT they have showcased to you. Not to mention the time it takes to get there. Not to mention the partners they refer to you are random. These 3rd party companies do ALL the work and make ALL the money on behalf of Salesforce, for themselves. You get stuck in contracts with mediocre service or lackluster results and there is NO recourse for you as the consumer against these 'partners'.
  • If I want to sell GM cars, GM has standards and minimums they require in order for me to represent their brand. If I do shady dealings, rip customers off or am just a terrible business to be in business with, GM would strip me of my dealership title for their brand. SalesForce does no such thing. I could start a company to implement salesforce, have you sign a contract and deliver a garbage product. If you go to SF to complain about that; "Our hands our tied" as I have been told.
  • Salesforce does not care about your user experience, they just want you to buy more. It is a Sales organization, not a software company. Again, they do not care about your business, the negative impact of their CRM rollout, or how terrible their 3rd party support partners are. They. Dont. Care. They just want your money.
  • SF is aware they are the biggest player on the block. They have all the cards. You, the consumer, as an individual business, have no power or say.
Kurt Johansen | TrustRadius Reviewer

Likelihood to Renew

HubSpot CRM

HubSpot CRM 9.1
Based on 4 answers
Because it's integrated with HubSpot marketing platform, which is indispensable, and works simply and seamlessly with the marketing platform. The CRM is intuitive, never a time burden, and makes doing business development work a whole lot easier and enjoyable. I think at this point it's safe and fair to say we would be somewhat lost without the CRM.
Greg Linnemanstons | TrustRadius Reviewer

Salesforce

Salesforce 10.0
Based on 48 answers
While it's not perfect and can be overly complicated at times, there is not another solution out there that can do what it does. To get the same functionality you would need numerous disparate tools to match the amount of functionality Salesforce has. Having it all aggregated on one platform makes the complicated parts far more bearable
John Cupoli | TrustRadius Reviewer

Usability

HubSpot CRM

HubSpot CRM 8.6
Based on 134 answers
Hubspot CRM is a perfect performing CRM, from the collecting of clients information, the storage of it, and the constant update when required. Besides, there is proper online training, to individuals who want to run the usability of the program. Finally, Hubspot CRM design is intuitive and precise for every device, hence compatible.
Brenda Fassie | TrustRadius Reviewer

Salesforce

Salesforce 7.9
Based on 73 answers
[Salesforce.com] has allowed there to be smooth reporting to track sales and marketing outcomes. It's used across my company from the upper management team to operations. We all use it for different purposes and find each use to be successful. There is a bit of a learning curve but once that's mastered, Salesforce will give you excellent ROI.
Tory Robinson | TrustRadius Reviewer

Reliability and Availability

HubSpot CRM

No score
No answers yet
No answers on this topic

Salesforce

Salesforce 9.8
Based on 54 answers
Salesforce is always available securely from any internet-capable device anywhere in the world, UNLESS you choose to set security measures so that ONLY trusted IP ranges may access the system at certain times of the day. It's all about choice and flexibility with Salesforce products.
Kyle Dugger | TrustRadius Reviewer

Performance

HubSpot CRM

No score
No answers yet
No answers on this topic

Salesforce

Salesforce 9.0
Based on 36 answers
Salesforce performance in general is excellent. "The cloud infrastructure beneath Force.com has been fine-tuned over the past 10 years. It powers nearly 100,000+ businesses running more than 185,000 applications that 3 million users count on every day."
Points per Salesforce -
1) Multitenant kernel - With a multitenant platform, each business that uses the app doesn’t have its own copy. Instead, all businesses share a single copy and then customize it for their specific needs.
2) ISO 27001 certified security - You can’t compromise when it comes to enterprise-level security. Force.com is road-tested and trusted by nearly 100,000+ companies, including many of the world’s most security-conscious organizations, such as banks and health care providers.
3) Proven reliability - All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years.
4) Proven, real-time scalability - Force.com is used by many of the world's largest enterprises, including Cisco, Japan Post Network, and Symantec. Applications can automatically scale from a few users to millions of page views, as needed.
5) Real-time query optimizer - You need fast access to your data. The Force.com query optimizer delivers under 300ms response time, at a massive scale.
6) Real-time transparent system status - You can always see real-time system performance, availability, and security information at trust.salesforce.com.
7) Real-time upgrades - Unlike traditional software platforms, our upgrades never break your customizations, code, or integrations. We upgrade the platform for you 3 to 4 times each year. As a result, you’re always on the latest version, with access to the latest features, performance, and security enhancements.
8) Real-time sandbox environments - With a single click, you can create copies of your applications, configuration, and data in separate environments for development, testing, and training.
9) Three global production data centers and disaster recovery - Force.com runs on three geographically dispersed, mirrored data centers with built-in replication, disaster recovery, a redundant network backbone, and no single points of failure
Rob Gottschalk | TrustRadius Reviewer

Support Rating

HubSpot CRM

HubSpot CRM 8.3
Based on 18 answers
HubSpot has a very good customer support, one can chat in real time by phone or text, or send an email. I have not had to use their support very much, but when I have they have been very professional and quick to respond to address my needs and concerns.
Anonymous | TrustRadius Reviewer

Salesforce

Salesforce 7.5
Based on 100 answers
It is difficult to get complex issues resolved with nearly any Support department if you can't get the level 1 person to understand what complex tasks are taking place. Not bad for the first level support. I would recommend a Salesforce consultant for complex issues.
Quentin Goin | TrustRadius Reviewer

In-Person Training

HubSpot CRM

No score
No answers yet
No answers on this topic

Salesforce

Salesforce 7.9
Based on 11 answers
I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.

I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
Anonymous | TrustRadius Reviewer

Online Training

HubSpot CRM

No score
No answers yet
No answers on this topic

Salesforce

Salesforce 9.1
Based on 15 answers
I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.

We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
Anonymous | TrustRadius Reviewer

Implementation Rating

HubSpot CRM

HubSpot CRM 9.1
Based on 10 answers
If you've had any prior experience with cloud based marketing automation or group communication tools, you can do the implementation without paid outside support. Though getting to a SLA (service level agreement) would be best achieved with the help of a third party who can facilitate
Greg Linnemanstons | TrustRadius Reviewer

Salesforce

Salesforce 9.4
Based on 32 answers
Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
Anonymous | TrustRadius Reviewer

Alternatives Considered

HubSpot CRM

HubSpot CRM is much more user-friendly and intuitive than Salesforce. The reporting feature is prominently featured vs. having to go to a separate tab. The email integration with Gmail is much easier to be set up by the user vs relying on someone else internally to arrange. Metric tracking for sales management is also readily available and visible to the sales reps on a daily basis.
Matt Stafford | TrustRadius Reviewer

Salesforce

Salesforce is just better... It's so nice working for a company that uses Salesforce well. It doesn't come cheap, but it's well worth it. HubSpot and Microsoft Dynamics are pretty solid, but HubSpot is very basic and Dynamics just didn't work very well and requires a ton of work to manage and maintain.
Anonymous | TrustRadius Reviewer

Scalability

HubSpot CRM

No score
No answers yet
No answers on this topic

Salesforce

Salesforce 10.0
Based on 2 answers
I've worked with Salesforce since 2001 in companies ranging from 4 to hundreds of sales people and the system has been able to scale and perhaps more importantly expand (functionally) to the needs of larger organizations. In fact in my previous company, as a provider of a solution that integrated with Salesforce, we had customers that had thousands of sales people using Salesforce.
Anonymous | TrustRadius Reviewer

Return on Investment

HubSpot CRM

  • Success with Initial Contact has gone up without question. We immediately get in touch with virtually every client we follow up with.
  • Average Meetings Booked has greatly increased thanks to the Meetings tool. I'm able to book meetings literally in my sleep.
  • Decreased Sales data entries have gone down significantly. Thanks to HubSpot, we simply spend way less time manually inputting things and more time selling.
  • Customer Satisfaction and Online Reviews are certainly way up. Nearly half of our online reviews are all from the last 18 months and I think HubSpot had a role in that positive customer response.
Joey Harman | TrustRadius Reviewer

Salesforce

  • [Salesforce.com] is very much easy to customize and I am taking full benefit from its integrations and APIs, which allow me to connect any system irrespective of whether it’s cloud-based or not, or whether it’s an on-premises or a unified platform.
  • It has professional and responsive technical support.
Kelly Cokorudy | TrustRadius Reviewer

Screenshots

Pricing Details

HubSpot CRM

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

HubSpot CRM Editions & Modules

Edition
Free Forever$01
  1. Per Month [Unlimited Users]
Additional Pricing Details

Salesforce

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Salesforce Editions & Modules

Edition
Essentials$25.001
Professional$75.001
Enterprise$150.001
Unlimited$300.002
  1. Per User/Per Month
  2. Per user/Per month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

HubSpot CRM
8.5
Salesforce
7.8

Likelihood to Renew

HubSpot CRM
9.1
Salesforce
10.0

Usability

HubSpot CRM
8.6
Salesforce
7.9

Reliability and Availability

HubSpot CRM
Salesforce
9.8

Performance

HubSpot CRM
Salesforce
9.0

Support Rating

HubSpot CRM
8.3
Salesforce
7.5

In-Person Training

HubSpot CRM
Salesforce
7.9

Online Training

HubSpot CRM
Salesforce
9.1

Implementation Rating

HubSpot CRM
9.1
Salesforce
9.4

Scalability

HubSpot CRM
Salesforce
10.0

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