Mailchimp vs. Slack

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Mailchimp
Score 7.9 out of 10
N/A
Mailchimp is the email marketing and marketing automation platform. Most email marketing platforms tell you how your campaigns perform, but Mailchimp goes a step beyond and tells you why by analyzing the data from half a billion emails sent through the platform every day to offer personalized recommendations for improving content, targeting, automations, and driving revenue using emails
$0
per month
Slack
Score 9.0 out of 10
N/A
Slack is a group messaging or team collaboration app that aims to simplify communication for businesses. Features include open discussions, private groups, and direct messaging, as well as deep contextual search and message archiving, and file sharing. Slack integrates with a number of other tools, such as MailChimp, Dropbox, and Google Drive. Slack was acquired by Salesforce in December 2020. The product is free to use, and also has paid plans with more features and greater controls. The…
$0
per month per user
Pricing
MailchimpSlack
Editions & Modules
No answers on this topic
Free
$0
Pro
$7.25*
per month per user
Business+
$12.50*
per month per user
Enterprise
Contact Sales
Offerings
Pricing Offerings
MailchimpSlack
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details*Per active user, per month, when paying once a year. Pro is $8.75 USD per active user when paying month to month. Business+ is $15.00 USD per active user when paying month to month.
More Pricing Information
Community Pulse
MailchimpSlack
Considered Both Products
Mailchimp
Chose Mailchimp
Mailchimp is more suited to subscriber communication while Mailshake is preferred for cold email outreach. The database functionality in Mailchimp is superior to that of Mailshake. It's also easier to segment audiences and update contact information in Mailchimp. Mailchimp has …
Chose Mailchimp
Mailchimp is the better choice for small businesses, but it starts to lose its power and luster when you scale and want more power, features, and email-focused reliability. As a jack of all trades, it gets the job done—but it's now the email powerhouse on the block.
Chose Mailchimp
This is the first software of its kind that I have interacted with at this level. Previously, it was proprietary-built emails so I don't have an apples-to-apples comparison to provide. That said, we have also utilized Hubspot to send out emails directly to clients with great …
Chose Mailchimp
We have tried GetResponse but the main issue we faced was as a startup and new user, it wasn't user-friendly for new users. We have also tried the automatic mailing of WordPress subscribers but we are not able to design the custom mails and schedulers in that. We wanted to …
Chose Mailchimp
I am not the owner of the Marketo account in my new position but it is the most comparable product to Mailchimp that I have used.
Slack
Chose Slack
Slack is the primary instant communication platform I have used, so I don't have much exact comparison. I can say that Slack is extremely user-friendly! Our team consists of people of all ages and different levels of computer skills, and everyone is able to use Slack. Slack …
Chose Slack
First, it was the pricing. Slack is much cheaper than the competitors and offers more features. We liked how there was no implementation charge involves and how easy it was implement as well.
You can add interns or guest for no additional cost, managing the team seats is super …
Chose Slack
  • Easy UI
  • Easy file sharing
  • Option of one to one chat
Chose Slack
I already use Asana, but the conversation in Asana is limited to within an existing project, but doesn't allow for free exchange of ideas that don't have a project.
Chose Slack
Group collaboration and communication with Slack is a far superior solution to any business organization. It is extremely easy to use and adoption of the service is simple. With the alternatives, when we trialed them we found it harder to gain traction amongst our technical …
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
MailchimpSlack
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Mailchimp
8.0
475 Ratings
3% above category average
Slack
-
Ratings
WYSIWYG email editor8.1440 Ratings00 Ratings
Dynamic content7.8423 Ratings00 Ratings
Ability to test dynamic content7.9404 Ratings00 Ratings
Landing pages7.5327 Ratings00 Ratings
A/B testing8.0358 Ratings00 Ratings
Mobile optimization8.1434 Ratings00 Ratings
Email deliverability reporting8.5462 Ratings00 Ratings
List management8.1462 Ratings00 Ratings
Triggered drip sequences7.7319 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Mailchimp
9.1
2 Ratings
16% above category average
Slack
-
Ratings
Lead nurturing automation6.22 Ratings00 Ratings
Lead scoring and grading10.01 Ratings00 Ratings
Data quality management10.01 Ratings00 Ratings
Automated sales alerts and tasks10.01 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Mailchimp
8.1
50 Ratings
6% above category average
Slack
-
Ratings
Calendaring8.445 Ratings00 Ratings
Event/webinar marketing7.836 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Mailchimp
8.2
44 Ratings
9% above category average
Slack
-
Ratings
Social sharing and campaigns8.342 Ratings00 Ratings
Social profile integration8.135 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Mailchimp
7.6
460 Ratings
1% above category average
Slack
-
Ratings
Dashboards7.7123 Ratings00 Ratings
Standard reports8.0458 Ratings00 Ratings
Custom reports7.250 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Mailchimp
7.4
44 Ratings
2% below category average
Slack
-
Ratings
API7.833 Ratings00 Ratings
Role-based workflow & approvals6.57 Ratings00 Ratings
Customizability5.62 Ratings00 Ratings
Integration with Salesforce.com8.421 Ratings00 Ratings
Integration with Microsoft Dynamics CRM7.618 Ratings00 Ratings
Integration with SugarCRM8.12 Ratings00 Ratings
Third-party software integrations7.639 Ratings00 Ratings
Project Management
Comparison of Project Management features of Product A and Product B
Mailchimp
-
Ratings
Slack
7.9
396 Ratings
1% above category average
Task Management00 Ratings7.8250 Ratings
Gantt Charts00 Ratings7.061 Ratings
Scheduling00 Ratings7.8207 Ratings
Workflow Automation00 Ratings7.8225 Ratings
Mobile Access00 Ratings9.2383 Ratings
Search00 Ratings8.2381 Ratings
Visual planning tools00 Ratings7.2151 Ratings
Communication
Comparison of Communication features of Product A and Product B
Mailchimp
-
Ratings
Slack
8.6
406 Ratings
7% above category average
Chat00 Ratings9.6406 Ratings
Notifications00 Ratings8.9402 Ratings
Discussions00 Ratings9.1393 Ratings
Surveys00 Ratings8.2246 Ratings
Internal knowledgebase00 Ratings7.7246 Ratings
Integrates with GoToMeeting00 Ratings8.5111 Ratings
Integrates with Gmail and Google Hangouts00 Ratings8.5184 Ratings
Integrates with Outlook00 Ratings8.4122 Ratings
File Sharing & Management
Comparison of File Sharing & Management features of Product A and Product B
Mailchimp
-
Ratings
Slack
8.4
380 Ratings
3% above category average
Versioning00 Ratings8.0182 Ratings
Video files00 Ratings8.5336 Ratings
Audio files00 Ratings8.5331 Ratings
Document collaboration00 Ratings8.1267 Ratings
Access control00 Ratings8.2246 Ratings
Advanced security features00 Ratings8.2211 Ratings
Integrates with Google Drive00 Ratings8.8213 Ratings
Device sync00 Ratings9.1270 Ratings
Best Alternatives
MailchimpSlack
Small Businesses
Vbout
Vbout
Score 9.5 out of 10
Stackby
Stackby
Score 9.8 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Troop Messenger
Troop Messenger
Score 9.7 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Quickbase
Quickbase
Score 9.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
MailchimpSlack
Likelihood to Recommend
8.0
(499 ratings)
9.3
(406 ratings)
Likelihood to Renew
8.5
(51 ratings)
9.4
(20 ratings)
Usability
8.4
(373 ratings)
9.9
(29 ratings)
Availability
9.5
(6 ratings)
-
(0 ratings)
Performance
9.0
(7 ratings)
-
(0 ratings)
Support Rating
7.9
(15 ratings)
1.0
(65 ratings)
Implementation Rating
7.5
(22 ratings)
10.0
(2 ratings)
Configurability
10.0
(2 ratings)
-
(0 ratings)
Ease of integration
8.0
(4 ratings)
-
(0 ratings)
Product Scalability
9.5
(6 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(2 ratings)
-
(0 ratings)
Vendor pre-sale
10.0
(2 ratings)
-
(0 ratings)
User Testimonials
MailchimpSlack
Likelihood to Recommend
Mailchimp
With Mailchimp we are able to revive and enhance our personal connect with the customers. The easy-to-use tools allows us to personalize the email content, segregate and target important leads & send relevant messages. Also, it offers interactive analysis on the performance of a particular campaign. We can judge the effectiveness of our mailers in real time.
Read full review
Salesforce
I would definitely recommend Slack to everyone who needs a messaging platform for work. The thing that I most appreciate on Slack is the possibility of talking to my coworkers without using my personal number or personal apps. This way, I can separate what is work and what is not. Slack even has the option to mute notifications after work hours. I'm able to keep track of every project and discuss them in an easy and fast way. Another great thing is that you can keep and check the history of channels and groups, this way the discussions are never lost when someone joins the project in the middle of it or someone leaves, the history is always there. The only thing that bothers me in the platform is the system of threads, where you can easily lose the messages cause they look kind of hidden. If you have multiple subjects with someone and the person only responds in threads, it's very common to lose their messages.
Read full review
Pros
Mailchimp
  • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
  • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
  • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
Read full review
Salesforce
  • Automated Notifications: Integrated tools like Jira, Trello, and Google Drive to receive automated notifications and updates directly in Slack, improving visibility and efficiency within the team
  • Message Encryption: Slack encrypts the messages in transit and at rest, ensuring the security and privacy of sensitive information and making our IT team's life much easier.
  • Reminder Bots: We used Slackbot to set reminders, automate follow-up actions, and provided information based on user queries.
  • SurveyMonkey Integration: Integrated our Slack with SurveyMonkey to distribute surveys and collect feedback from team members, streamlining the feedback-gathering process which was a huge support to our HR and Admin team.
Read full review
Cons
Mailchimp
  • The interface remains a cluttered, non-intuitive mess. That's true from the haphazard way features are organized to the actual email layout.
  • Analytics have never been a priority, and I don't see that changing with Intuit's new ownership. I'm very frustrated over the limited choices for reporting, even when using third-party solutions. If I needed that function, I would not use MailChimp.
  • I would love to develop a workflow screen that lets me focus on the things that I use all the time. Customizing the interface where the content actually goes into the software would help.
  • I never understood why we couldn't import a document into a MC template. At best, we're spending time copying-and-pasting from one app into MC.
Read full review
Salesforce
  • I do wish Slack made it easier to see your DM's. They added a feature that moves them around based on who is active, but if you're trying to find a thread with a teammate who isn't active on Slack at that moment, it's a lot harder to find.
  • I also think they could integrate with AI more and have apps for AI.
  • Lastly, it would be awesome if it would tell you when a coworker was last active. It would be nice to keep track of when people are logging off.
Read full review
Likelihood to Renew
Mailchimp
We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.
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Salesforce
As useful as Slack has become within our company, I feel fairly confident we will continue to use Slack as a communication tool. They continue to improve their software and add value to its use within our office. Customer service delivers, which is an absolute must. Looking forward to how they improve.
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Usability
Mailchimp
Our team use Mailchimp almost every week. Overall UI is simple for anyone to get started with it. The resource library around using particular features is also there, so we don't have to train our team on this product. We also used a lot of other features as well.
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Salesforce
As long as you use the basic chat features and nothing more, it really is super easy to understand and use. Once you want to take advantage of some of the more advanced features and capabilities, that's when things get complicated. Anyone who has use SMS or a chat program before will be able to figure out the basics though, so rolling this out should be relatively straightforward and not required exhaustive training. Teaching chat etiquette is something else though.
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Reliability and Availability
Mailchimp
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
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Salesforce
No answers on this topic
Performance
Mailchimp
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
Read full review
Salesforce
No answers on this topic
Support Rating
Mailchimp
Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!
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Salesforce
I've never had to contact support for Slack which is a great testament to its ease and use. Adding people outside of the organization takes a little getting used to, but ultimately allows for greater collaboration between FTE and contractors. There is no clear alternative to this software, so it's the best we can do for now.
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Implementation Rating
Mailchimp
It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
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Salesforce
It always helps if you communicate to everyone in the organization how important it is to drop whatever other chat tools they are using and jump quickly to Slack. They will all fall in love with it.
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Alternatives Considered
Mailchimp
Mailchimp is a means to an end and a way to stay within GDPR laws. We may not use it if this wasn't a requirement. Other platforms are better for design or management of contacts, but Mailchimp offers that secure storage of data that is required. I have not tried other bulk mail applications, so am unable to compare these.
Read full review
Salesforce
Slack is the superior offering for what we do and who we communicate with. The other programs offer basic features, but Slack continues to innovate and is business-first, which is very helpful for our small team. The feature set and integrations are better in Slack than other offerings we have evaluated
Read full review
Scalability
Mailchimp
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
Read full review
Salesforce
No answers on this topic
Return on Investment
Mailchimp
  • Mailchimp has allowed us to communicate effectively with thousands of customers with ease.
  • Mailchimp's use during our second year of business helped us expand our list of brands considerably (almost 30% YTD) because of regular interactions that we've launched.
  • Mailchimp ramp-up time is minimal for new users so I can turn things over to junior staff - saving me time and money.
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Salesforce
  • We have a story when one guy mentioned in a our site group with tag @here about his wedding, he didnt know that @here works only for people who are online, so most of the people missed the message, slack is not the best place to update about the important things
  • Slack helps to solve and be updated if you have an internal problems and you want to know how the solving goes
Read full review
ScreenShots

Mailchimp Screenshots

Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.