What users are saying about
5 Ratings
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Score 8 out of 100
3 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8 out of 100

Feature Set Ratings

  • seoClarity ranks higher in 3 feature sets: SEO, SEO Channels, SEO Platform & Account Management

SEO

7.0

seoClarity

70%
6.6

SEOGadget for Excel

66%
seoClarity ranks higher in 5/8 features

Keyword analysis

6.0
60%
1 Rating
7.0
70%
1 Rating

Backlink management

7.0
70%
1 Rating
9.0
90%
1 Rating

SERP ranking tracking

9.0
90%
1 Rating
6.0
60%
1 Rating

Page grader

6.0
60%
1 Rating
7.0
70%
1 Rating

Competitive analysis

8.0
80%
1 Rating
7.0
70%
1 Rating

Site audit / diagnostics

8.0
80%
1 Rating
N/A
0 Ratings

Site recommendations

7.0
70%
1 Rating
5.0
50%
1 Rating

Task management

5.0
50%
1 Rating
5.0
50%
1 Rating

SEO Channels

7.5

seoClarity

75%
6.7

SEOGadget for Excel

67%
seoClarity ranks higher in 4/4 features

Local SEO

8.0
80%
1 Rating
7.0
70%
1 Rating

Social SEO

6.0
60%
1 Rating
6.0
60%
1 Rating

Mobile SEO

8.0
80%
1 Rating
N/A
0 Ratings

Global SEO

8.0
80%
1 Rating
7.0
70%
1 Rating

SEO Platform & Account Management

9.0

seoClarity

90%
8.0

SEOGadget for Excel

80%
seoClarity ranks higher in 1/2 features

Multi-domain support

10.0
100%
1 Rating
7.0
70%
1 Rating

Integration with web analytics tools

8.0
80%
1 Rating
9.0
90%
1 Rating

Attribute Ratings

  • seoClarity and SEOGadget for Excel are tied in 1 area: Likelihood to Recommend

Likelihood to Recommend

7.0

seoClarity

70%
1 Rating
7.0

SEOGadget for Excel

70%
1 Rating

Likelihood to Recommend

seoClarity

Well suited for large sites with many pages and a large pool of relevant keywords.For online businesses with less than a couple thousand keywords driving significant volume and revenue it's almost certainly overkill.
Joseph Miller | TrustRadius Reviewer

SEOGadget for Excel

SEOGadget is ideal when using vendors like Moz and Majestic for analysis of your backlinks. It is not the tool to use if you need to gain more backlinks or want to increase your backlink. It can help you edit your backlink profile and understand where the links come from. It is probably ideal for in-house teams studying larger sites with lots of links and trying to understand their link partners, or an agency/freelancer that needs to import data from multiple sources to help clients with link profiles. It is not the tool to target new link opportunities, but with some ingenuity you could probably use it for this if you an access your competitor data. It's also good for anchor analysis which is something few teams really look into.
Spencer Baselice | TrustRadius Reviewer

Pros

seoClarity

  • Daily organic rank tracking across desktop and mobile, capturing details for top 100 results each keyword
  • CSV import and export
  • Custom enterprise solutions for large scale SEO teams
  • Account management via live chat, email, phone and in person educational events
  • Page level and keyword level grouping and aggregation
Joseph Miller | TrustRadius Reviewer

SEOGadget for Excel

  • Authentication is simple and requires no real in-depth knowledge
  • Importing of data into Excel saves time and saves us an extra step which is really important
  • Working with the data we need to see is much easier and faster
  • Collects multiple sources and saves time logging in
  • Data analysis is simple and straight forward
Spencer Baselice | TrustRadius Reviewer

Cons

seoClarity

  • The interface, while providing very rich and granular information, is a bit clunky compared to other solutions.
  • Non-core functionality like content suggestions and site crawlers are just not as strong as dedicated solutions
  • Adding or removing keywords periodically will skew your charts in some views and makes analysis a bit challenging.
Joseph Miller | TrustRadius Reviewer

SEOGadget for Excel

  • More flexibility in creating tables would be easier, as not all tables were able to be created this might be user error in some cases
  • More data imports would be nice this could be more of a one-and-done package, right now it only imports links
  • Added functionality to analyze data would be nice
Spencer Baselice | TrustRadius Reviewer

Pricing Details

seoClarity

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Starting Price

$750 per month

seoClarity Editions & Modules

Edition
Essentials by seoClarity$750.001
  1. per month
Additional Pricing Details
seoClarity starts at $750 per month for rank tracking, keyword research, content analysis and optimization, and reporting dashboards. It includes different packages above that based on the size of the client's site and the capabilities needed. Pricing is primarily driven on the number of keywords tracked, how often, the number of domains, and integrations included.

SEOGadget for Excel

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

SEOGadget for Excel Editions & Modules

Additional Pricing Details

Alternatives Considered

seoClarity

All solutions in this category tend to be more similar than different. Competitors tend to be larger organizations, have a bit more polish to the interface but also are a bit more obtuse when it comes to pricing.
Joseph Miller | TrustRadius Reviewer

SEOGadget for Excel

This includes more data and makes backlink analysis easier because you don't have to build sheets and tables from scratch. While it doesn't directly compare (it uses some of these services) it is better suited for the custom analysis of data and that is a big help when you do a lot of data manipulation. It's easier and more streamlined than Knime, and Knime does not allow you to import directly from Moz or Majestic so a step is saved here. It can't do as much as Knime but most of the things you want to do it can do, and you can do them faster.
Spencer Baselice | TrustRadius Reviewer

Return on Investment

seoClarity

  • Helpful in tracking efforts
  • Helpful in monitoring and reacting to algorithm updates
  • Helpful in gathering competitive insight at a large scale
Joseph Miller | TrustRadius Reviewer

SEOGadget for Excel

  • It is hard to quantify this realistically but it does save time and that is big
  • Importing data is a time suck, so the only real advantage here is the ability to do two or three imports instantly without downloading and visiting three sites, this could be expanded for even more ROI
  • We haven't had any negative impacts as this is mainly a time saver
Spencer Baselice | TrustRadius Reviewer

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