Sales Acceleration Software

Sales Acceleration Software Overview

Sales acceleration software helps to speed up the sales cycle by automating administrative tasks and streamlining sales processes. These tools are designed with the goals of increasing sales velocity and making individual sales reps more in mind. This is similar to, but slightly different from, the primary goal of sales enablement software, which focuses more on sales behavior and equipping salespeople with quality materials, quality opportunities, and best practices.

There is certainly overlap between sales enablement and sales acceleration software; many products bundle features of both, and some vendors use these terms interchangeably. In general, sales acceleration is a strategic initiative to have more sales conversations, shorten the sales cycle, and/or close more deals.

Top Rated Sales Acceleration Products

Sales Acceleration Software TrustMap

TrustMaps are two-dimensional charts that compare products based on trScore and research frequency by prospective buyers. Products must have 10 or more ratings to appear on this TrustMap.

Sales Acceleration Products

(1-25 of 115) Sorted by Most Reviews

The list of products below is based purely on reviews (sorted from most to least). There is no paid placement and analyst opinions do not influence their rankings. Here is our Promise to Buyers to ensure information on our site is reliable, useful, and worthy of your trust.

Groove
Customer Verified
Top Rated

Groove is a sales productivity platform that aims to enable revenue leaders to boost revenue-per-rep across every division of the enterprise. Groove automates administrative tasks and makes Salesforce easier to access and update from everywhere a seller works – in the office, at…

Gong
Customer Verified
Top Rated

Gong helps people and companies reach their potential. The Gong Revenue Intelligence Platform™ enables customer-facing teams to take advantage of their most valuable assets – customer interactions, which the Gong platform automatically captures and analyzes. Gong then delivers insights…

PandaDoc
Customer Verified
Top Rated

PandaDoc headquartered in San Francisco offers their eponymous electronic signature platform for sales teams, containing sales proposal automation and CPQ (configure, price, quote) features, and integration with CRMs.

Salesloft

Salesloft is a provider of their eponymous sales engagement platform that helps sellers and sales teams drive more revenue. The Modern Revenue Workspace™ by Salesloft is presented as a place for sellers to execute all of their digital selling tasks, communicate with buyers, understand…

Outreach

Outreach is a sales execution platform that helps market-facing teams create and predictably close more pipeline. From prospecting to deal management to forecasting, Outreach leverages automation and artificial intelligence to help revenue leaders increase the efficiency and…

Sendoso
Customer Verified
Top Rated

Sendoso is a gift sending platform designed to support B2B sales and ABM, and provide a sales accelerant.

InsideSales Playbooks

InsideSales Playbooks (formerly XANT Playbooks) aims to help SDRs and AEs quickly build closeable pipeline, by helping salespeople get a hold of more of the right people. InsideSales.com uses their A.I.-platform called Neuralytics to target likely buyers combined with their cadence…

VanillaSoft

VanillaSoft is a solution for managing inside sales and lead management processes. The vendor says typical CRM software requires manual intervention and decision making by salespeople before they ever pick up the phone or send an email. In comparison, the vendor says VanillaSoft…

Calendly

Calendly is appointment scheduling software from the company of the same name in Atlanta, Georgia. Calendly is available via a free plan that allows users to book unlimited 1:1 appointments. Paid plans, starting at $8 per month enable meetings with multiple invitees, a customizable…

Lusha Extension

Lusha, headquartered in New York, supplies sales, marketing, and recruiting professionals with additional profile data for leads and job candidates. The data is available as a browser or Salesforce plugin, via an API, or through Lusha's Zapier integration.

Key Features

  • Company information (57)
    82%
    8.2
  • Contact information (61)
    82%
    8.2
  • Industry information (54)
    78%
    7.8
LeadFuze

Find any business professional's contact information. Search entire market segments, or for specific individuals or accounts. Used by salespeople, recruiters, and marketers to help them build their ideal list of leads and candidates. LeadFuze aggregates the world’s professional…

Yesware

Yesware, from Vendasta since the October 2022 acquisition, is a service for salespeople that helps them close deals faster. An email service tracks email, templates responses and syncs to CRM.

Freshworks CRM

Freshworks CRM (formerly Freshsales) is an all-in-one sales CRM software with features like built-in phone and email, lead scoring, visual sales pipeline, reports and dashboards, automations, and mobile apps, ensuring that sales reps do not have to juggle between multiple tools to…

Key Features

  • Customer data management / contact management (53)
    81%
    8.1
  • Integration with email client (e.g., Outlook or Gmail) (52)
    73%
    7.3
  • Interaction tracking (52)
    72%
    7.2
Lead411

Lead411 is a sales intelligence solution that provides provides news-driven sales leads, IT intelligence and unlimited company contacts within a simple UI. Key differentiators are unlimited downloads, fresh daily leads based on territory, and a no commitment monthly offer.

Key Features

  • Industry information (43)
    97%
    9.7
  • Company information (43)
    93%
    9.3
  • Contact information (43)
    91%
    9.1
Oracle CX Sales

Oracle CX Sales (formerly the Engagement Cloud, and before that the Oracle Sales Cloud) is a sales automation software accessible through Microsoft Outlook, iOS, and Android, along with territory and quota management and social collaboration. CX Sales includes modules such as the…

Key Features

  • Customer data management / contact management (12)
    87%
    8.7
  • Role-based user permissions (13)
    86%
    8.6
  • Single sign-on capability (13)
    73%
    7.3
Conga Composer

Conga Document Generation solutions (including Conga Composer and Conga Collaborate) is a solution that helps organization is designed to help organizations streamline the creation and distribution of Salesforce reports. The solution can be used to generate invoices & receipts, proposals…

LeadSquared

LeadSquared is a marketing automation and CRM platform. It includes landing pages, email marketing, lead management, analytics, connectors, and WordPress Plugins.

Key Features

  • Dashboards (38)
    100%
    10.0
  • Lead scoring and grading (38)
    82%
    8.2
  • Email deliverability reporting (73)
    62%
    6.2
Salesforce CPQ

Salesforce CPQ (formerly SteelBrick) is built and delivered on the Salesforce Platform and Salesforce1 Mobile App which enables users to create accurate sales quotes quickly and submit error-free orders on the fly from any device.

Key Features

  • Price adjustment (30)
    90%
    9.0
  • Quote sharing/sending (30)
    82%
    8.2
  • Product configuration (31)
    80%
    8.0
Bombora
Customer Verified

Bombora provides Intent data for B2B marketers. Bombora’s data promises to align marketing and sales teams and enable them to base their actions on the knowledge of which companies are in market for products and services. Bombora’s Company Surge™ data reports on changes in consumption…

Key Features

  • Company information (33)
    72%
    7.2
  • Industry information (29)
    67%
    6.7
Conga CPQ

Conga CPQ empowers sales, partners, and customers to efficiently configure complex products and services offerings, and provide personalized prices and quotes, utilizing codified product and pricing information - ensuring higher win rates and a more pleasurable buying experience.…

Key Features

  • Configuration options (23)
    77%
    7.7
  • Product configuration (23)
    76%
    7.6
  • Pricing rules (23)
    63%
    6.3
Qvidian RFP & Proposal Automation

Upland Qvidian automates away the tedious and frustrating parts of the RFx response and proposal processes. With Qvidian, sales and proposal teams can collaborate to deliver polished and compliant proposals, presentations, and sales documents. The vendor boasts customers among more…

InsideSales.com / XANT PowerDialer for Salesforce (discontinued)

PowerDialer for Salesforce, from InsideSales.com / XANT is a discontinued sales dialer.

Key Features

  • Dialer-CRM integration (14)
    80%
    8.0
  • Call notes & tags (14)
    70%
    7.0
  • Automatic call logging (14)
    60%
    6.0
Apollo
Customer Verified
Top Rated

Apollo is an all-in-one sales intelligence platform with tools to help users prospect, engage, and drive more revenue. Sellers and marketers use Apollo to discover more customers in market, connect with contacts, and establish a modern go-to-market strategy. Apollo's B2B Database…

Key Features

  • Advanced search (10)
    98%
    9.8
  • Identification of new leads (10)
    88%
    8.8
  • List quality (10)
    87%
    8.7
Chili Piper

Chili Piper is scheduling and routing software for B2B revenue teams. Its products help revenue teams increase their inbound conversion rates, increase customer satisfaction, and reach new levels of productivity. The vendor states Companies like Twilio, Forrester, Spotify, and Gong…

Sage CRM

Sage CRM is an SMB-oriented CRM platform offered in both SaaS and on-premise editions. Unlike the Sage SalesLogix product, the SaaS version is a true multi-tenant offering. The platform offers excellent integration with Sage ERP and accounting products. It is also a good global…

Key Features

  • Customer data management / contact management (17)
    90%
    9.0
  • Opportunity management (17)
    89%
    8.9
  • Territory management (17)
    85%
    8.5

Learn More About Sales Acceleration Software

What is Sales Acceleration?

Sales acceleration software helps to speed up the sales cycle by automating administrative tasks and streamlining sales processes. These tools are designed with the goals of increasing sales velocity and making individual sales reps more in mind. This is similar to, but slightly different from, the primary goal of sales enablement software, which focuses more on sales behavior and equipping salespeople with quality materials, quality opportunities, and best practices.

There is certainly overlap between sales enablement and sales acceleration software; many products bundle features of both, and some vendors use these terms interchangeably. In general, sales acceleration is a strategic initiative to have more sales conversations, shorten the sales cycle, and/or close more deals.

Components of a Sales Acceleration Strategy

Sales acceleration software usually falls into one or more of the following categories, depending on which tasks and processes they aim to make more efficient:

While vendors in most of these categories use the term "sales acceleration" somewhere in their value proposition, vendors that use this label as their primary categorization have bundled multiple feature sets together from across these categories.

Sales Acceleration Software Comparison

Before investing in one or more of the types of tools mentioned above, consider the following key factors:

  • Type of tool: Are you looking for a specific type of software, like a sales CRM, email tracking tools, CPQ software, or sales intelligence tools? Certain products focus exclusively on one capability area, while sales engagement platforms like SalesLoft, Outreach, and VanillaSoft tend to cover a wide range of sales acceleration and enablement capabilities. Because of this, point solutions like an email tracking tool or CPQ product are typically less expensive than comprehensive sales engagement platforms.
  • Integrations: Will the product integrate well with the other sales and marketing software you’re currently using? Integrations between sales acceleration and CRM and marketing automation software are often critical for maintaining accurate contact records and other types of customer data.

Pricing Information

Prices for sales acceleration software can vary widely, depending on the type of product, the number of user licenses required, and the number of features that are included. Larger sales engagement style platforms can cost multiple thousands of dollars. Most vendors that sell more comprehensive sales engagement or sales acceleration software do not publicly display pricing on their website. Interested buyers should request a quote directly from the vendor.

Smaller solutions, like email tracking tools, are typically much cheaper. For example, prices for sales email tracking tools can range from $325 per user per month up to $75 per user per month.

Related Categories

Frequently Asked Questions

What do sales acceleration tools do?

Sales acceleration tools help sales teams increase their productivity, in turn increasing sales velocity. Not all sales acceleration products have the same set of features; sales email tracking tools, CPQ software, and sales CRMs are all examples of different types of sales acceleration software. However, all sales acceleration tools help sales teams automate administrative and repetitive tasks while streamlining the sales process.

What are the benefits of using sales acceleration software?

The main benefit of using sales acceleration software is the increase in sales rep productivity and the ability to streamline the sales cycle. Sales acceleration tools do this by automating various tasks and processes, such as automating post-call email follow-up, providing sales reps with more accurate contact information, or automatically logging conversations with prospects in the user’s CRM or sales engagement platform.

What are the best sales acceleration tools?

According to end-user feedback on TrustRadius, the top-rated sales acceleration tools are:

Software buyers on TrustRadius frequently compare these products with alternative sales acceleration products like HubSpot Sales Hub, Apollo, Pardot, Gong.io, and Pipedrive.