TrustRadius: an HG Insights company

UXCam Product Analytics

Score9 out of 10

4 Reviews and Ratings

What is UXCam Product Analytics?

UXCam is a product analytics platform with an integrated AI analyst for mobile apps and websites. The company states that they currently serve customers in 50+ countries and processes 100B+ data points every month.

Media

Screenshot of Retention analytics
Screenshot of User journey analytics
Screenshot of Dashboards
Screenshot of Session replay
Screenshot of Heatmaps
Screenshot of Screen flows

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Screenshot of Retention analytics

Amazing App and User Analytics Tool

Pros

  • User flow mapping. It shows how users are navigating in the app.
  • App crashes
  • User session recordings
  • Segmentation on devices, OS versions, processors etc

Cons

  • No issues with the features offered
  • They can improve on transparency of pricing
  • Customer support is not that responsive

Most Important Features

  • Strong segmentation of sessions/users
  • Session recording for qualitative analysis

Return on Investment

  • We can monitor and improve the app crashes. Which lead to better customer experience.
  • We can check analyze which are the most used devices and OS by our customer and optimize the fixes around those.
  • We can conduct the qualitative user research by viewing the user sessions.

Alternatives Considered

Mixpanel and Inspectlet

Must have for mobile apps to scale faster

Use Cases and Deployment Scope

UXCam App analytics helps understand the mobile app users and their behaviour in an effective manner.
We are able to capture metrics and recordings of users interaction with the mobile app which allows finding the noise free insights. We are able to track the dropoffs and the features/areas where we need to provide more information to the users for smoother app experience.

Pros

  • Capturing users app usage recordings
  • Pinning the screen name in recordings for churning out insights
  • Helps find out any issues and glitches with the app

Cons

  • Loading time is high due to which we have to wait a lot sometimes
  • In heatmaps, more properties can be added eg. User cohort, experiment id
  • Provide filters to easily check the recordings by screen and feature dropoffs

Most Important Features

  • Recordings around users interaction with app
  • Filters to observe behaviour of any particular users or screens
  • Heatmaps to check the most frequently used properties in app

Return on Investment

  • Improved conversions and funnels
  • Better user experience and NPS
  • Achieving our ambitious yearly targets well before year end

Alternatives Considered

Mixpanel and Amplitude Analytics

Other Software Used

Snowflake, Domo, Airmeet