There's a reason Oracle acquired Eloqua...best in class!
October 14, 2013
There's a reason Oracle acquired Eloqua...best in class!
Score 9 out of 10
Vetted Review
Verified User
Software Version
Standard
Modules Used
- Engage, App Cloud, Prospect Profiler
Overall Satisfaction with Oracle Eloqua
Pros
- Lead scoring and lead nurturing: E10 does co-dynamic lead scoring exceptionally well. A ton of options and can have this up and running in a day. It also gives us the ability to execute multiple lead nurturing campaigns that has delivered substantial pipeline and revenue. Far easier for us to scale these out now with E10 !
- Email subscription management.
- Tight integration with Salesforce.com.
Cons
- The sync between SFDC and Eloqua is slow and when adding the lead scoring program it delays from 15-75 minutes before updating the contact record and posting to SFDC.
- Uploading lists is cumbersome compared with E9-multiple steps involved so takes longer than previously.
- The training classes are long at 3 hours for each application focus, and the exam doesn’t match the sessions as tightly as one would expect.
- 3:1 ROI in the last 12 months.
- 7 figure pipeline and 6 figure closed won in last 9 months.
Marketo was on the short list, but selected Eloqua because of pricing and they earned our business.
Using Oracle Eloqua
Evaluating Oracle Eloqua and Competitors
E9 to E10 - I have also replaced Manticore (Sales Engine Intl') with Eloqua for CSC's Cloud division.
Oracle Eloqua Implementation
- Implemented in-house
Oracle Eloqua Training
- Online training
- Self-taught
The best way to learn is hands-on!
Oracle Eloqua Support
No - Don't need premium support!
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